TVS Automobile Solutions Ltd (TVS ASL) announced that it has picked Google Cloud as its technology partner to build its digital transformation strategy. Through this deal, the company will advance its goal of creating a ‘Digital Ecosystem’ that will empower thousands of small entrepreneurs across automotive retailers and garages.

The company has migrated its on-premise data centre infrastructure and existing public cloud deployments onto Google Cloud to develop the ‘platform of platforms’ tailored to the needs of the automotive industry. This new innovative initiative will bring vehicle owners, retailers, garages and insurance companies from a fragmented market place into one seamless digital technology architecture to provide service, parts, roadside assistance and insurance.

G Srinivasa Raghavan, Managing Director, TVS Automobile Solutions said, “The range of solutions include Connected Vehicle (passenger cars, two wheelers and commercial vehicles), Diagnostics & Predictive Service Management on Cloud, Mobility solutions for all stakeholders to address their requirements and real time integration with all stakeholders for fulfilment. The innovative initiative will be seen as an accelerator in Digitising the Global aftermarket landscape.

We selected Google Cloud for its superior tech stack across Cloud, Artificial Intelligence and Machine Learning, Big Data, Marketing & Marketplace solutions that will enable us to scale globally with shorter time to market.”

Karan Bajwa, Managing Director, Google Cloud India said, “TVS Automobile Solutions is partnering with Google Cloud to accelerate their digital transformation journey. They are unlocking the potential of their business data at scale using machine learning to automate and optimise their supply chain, and leveraging managed services so they can focus their engineering effort on IT-led business initiatives that will pave the path for a strong digital future.” (MT)

Comments (0)

ADD COMMENT

Link Copied!

AXOR, the premium helmet brand from Vega Auto, has launched the Agera, a full-face helmet designed with aerodynamic engineering and ventilation features for high-speed riding.

The helmet features a shell profile with an integrated rear spoiler engineered to manage airflow, reduce aerodynamic drag, and lower neck strain at high speeds. The rear spoiler functions as an integrated exhaust vent to assist with thermal management and interior airflow extraction. The product will be retailed in domestic markets and exported across AXOR's international distribution network.

The Agera features a double D-ring retention system and an Emergency Quick Release System for cheek pad removal during emergency situations. The helmet is equipped with an optically correct, scratch-resistant, UV-protected Revo outer visor featuring a tool-free quick-release mechanism and Pinlock anti-fog compatibility, alongside an integrated internal smoke sun visor for glare reduction.

Uttam Chandak, Joint MD and Head of Research and Development, AXOR, said, "Aerodynamic engineering plays a critical role in the overall riding experience, particularly at higher speeds. With the Agera, our focus has been on developing a shell profile that manages airflow effectively. By combining aerodynamic considerations with functional ventilation and a race-inspired design, we aim to deliver a helmet that reflects our continued focus on engineering-led product development."

Comments (0)

ADD COMMENT

Link Copied!

SMK Helmets has introduced a new graphic option, named Agnar Revv, to its Agnar full-face helmet lineup. First launched in 2024, the Agnar range features a graphic design inspired by the sweep of an engine tachometer, offered across six colour combinations in gloss and matte finishes.

The Agnar Revv is built using two distinct outer shell moulds rather than a single shell size with varied foam padding, maintaining outer shell proportions across head sizes from XS to XXL.

The helmet features an Energy Impact Resistant Thermoplastic outer shell paired with a multi-density EPS liner, carrying safety certifications for ECE 22.06, DOT and ISI standards. The ventilation system incorporates 21 stainless steel vents connected via internal airflow channels designed to manage thermal regulation and wind noise.

Varun Chopra, Vice President of IT and Creative Design, SMK, said, "Since its introduction, the Agnar has become one of the key products in our portfolio, reflecting our focus on combining distinctive design with certified safety, a sturdy build, and high-airflow ventilation. With the Agnar Revv, we are elevating the lineup by introducing vibrant decals with a fresh identity. Modern riders expect new global drops from a brand like ours, and the Agnar Revv bridges aggressive aesthetics with uncompromised daily comfort. We believe it will further strengthen our product portfolio and appeal to riders who demand bold styling without compromising on real world protection."

The helmet comes with a dual visor setup featuring a scratch-resistant outer visor with a quick-release mechanism, a retractable internal sun visor and a Pinlock 30 anti-fog lens supplied as standard in India.

The helmet incorporates a removable and washable hypoallergenic interior liner alongside a double D-ring chin strap closure. Designed at SMK's European studio and produced at its manufacturing facilities in India, the Agnar Revv is priced at INR 6,700 through authorised retail outlets, with online sales availability scheduled for a later release.

Comments (0)

ADD COMMENT

Link Copied!

Automobile retail group PPS Motors has opened a Mahindra service workshop in Saswad, near Pune. The facility marks the dealer group's 151st Mahindra touchpoint in India and expands its network to nine locations across the Pune region.

The workshop covers 25,400 square feet, making it the largest upcountry automobile service facility in the area. The site is equipped with 18 bays, comprising 13 mechanical service bays and five bodyshop bays, providing an annual service capacity exceeding 4,500 vehicles.

The location targets vehicle owners and agricultural transport operators in Saswad and surrounding districts. The opening ceremony was attended by Mahindra & Mahindra Senior Vice-President Pavan Kumar, Vice-President Sachin Gupta and PPS Motors Managing Director Rajiv Sanghvi.

Rajiv Sanghvi, Managing Director, PPS Motors, said, "We are proud to inaugurate our 151st Mahindra touchpoint, the largest upcountry automobile service workshop in the Pune region. With a robust network across six Indian states, we have consistently worked together to deliver outstanding value to our customers. With Mahindra’s technologically advanced products, customer-centric approach coupled with our deep understanding of the customer needs we together endeavour to provide Best-In-Class ownership experience for our customers."

Comments (0)

ADD COMMENT

Link Copied!

Cars24, a leading used car platform, has announced that it delivered 750 vehicles on 11 October, marking the first day of Navratri. The delivery volume represents a 58 percent increase compared to the same festival date in the previous year and 5x the volume of a standard Sunday transaction level.

Interestingly, first-time buyers accounted for 70 percent of total vehicle deliveries, with buyer ages ranging between 19 and 76 years. The platform recorded over 5 million user sessions on the same day for non-transactional vehicle lifecycle services, including insurance renewals, traffic fine settlements, Pollution Under Control Certificate checks and FASTag recharges.

More than 55 percent of delivered vehicles were processed through financing agreements. Sales registered under rural Regional Transport Offices grew at a faster rate than urban equivalents, accounting for over 40 percent of total vehicle sales, while 28 percent of deliveries expanded into new pin codes, including locations in Bhopal, Karnal, Visakhapatnam and Dehradun.

Petrol remained the primary fuel choice by sales volume, while CNG models achieved the highest growth rate alongside hybrid powertrains. SUVs recorded the highest volume expansion among body styles, led by models including the Tata Nexon and Punch.

Maruti Suzuki India models comprised over 40 percent of total vehicles sold, while automatic transmission variants accounted for one in three sales. Repeat customers generated over two-thirds of the day's platform transactions across sales and vehicle maintenance services.

Vikram Chopra, Founder, Cars24, said, "Navratri is when India brings home a new car, and yesterday 750 families did that with us. But what stayed with me was everything else on the dashboard. People cleared challans, renewed insurance and made sure their car was ready for the season. A car isn’t owned well on the day it’s bought. It’s owned well every year after. More than two-thirds of yesterday’s transactions came from owners who had turned to Cars24 before, and that tells us we’re becoming that place for them."

The sales performance on the opening day of Navratri provides an indicator of consumer demand trends, financing adoption, and regional market penetration across India's automotive sector ahead of Dussehra and Diwali.

Comments (0)

ADD COMMENT

Link Copied!