TyrePlex has raised INR 200 million in funding (approximately US$ 2.4 million) round led by PeerCapital with the participation from Titan Capital Winners Fund, Sattva Family Office, and existing investors, including 100 Unicorns. This funding will be strategically deployed to accelerate growth in multiple areas. TyrePlex plans to expand its geographic footprint into the top 25 cities across India, leveraging a combination of qualitative and quantitative data points for city selection.
By focusing on establishing a strong distribution base, TyrePlex as a B2B tyre marketplace, is keen to unlock additional services for both tyre brands and dealers. These include tailored solutions for customer relationship management, inventory optimisation and advanced analytics to drive informed decision-making.
A significant portion of the funds will be allocated to strengthening the company’s technology platform to further enhance dealer-centric tools and improve operational efficiencies. TyrePlex will additionally pilot tyre recycling and reverse logistics initiatives, addressing key sustainability challenges in the industry. The company is also focusing on creating a lean yet highly effective team to support its city expansion plans.
Founded in 2020 by auto-tech industry veterans, the company aims to revolutionise the highly fragmented tyre retail ecosystem in India by offering a comprehensive, technology-driven platform that empowers tyre dealers to enhance their efficiency and profitability.
With over 20,000 registered tyre dealers, the platform provides tools to improve sales and margins, streamline procurement, manage inventory, and set up online stores. The company’s app offers an integrated solution that simplifies operations, generates demand, and enables easy procurement of tyres with delivery within three or four hours.
The company’s dealer-centric approach has resulted in a high Net Promoter Score (NPS) and impressive repeat business metrics, reflecting the platform’s ability to address dealer pain points effectively. With seamless operations, reliable product availability, and competitive pricing, the platform has garnered strong loyalty among its users, fostering trust and long-term partnerships.
 

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Gulf Oil Lubricants India (GOLIL) and Mahindra & Mahindra’s Farm Equipment Business have announced a multi-year renewal of their strategic partnership. This extension continues a collaboration that has been in place for over a decade.

The agreement was signed in Mumbai by R Veeraraghavan, Senior Vice-President – SSU, Mahindra–Farm Tractor Division and Ravi Chawla, Managing Director & CEO, Gulf Oil Lubricants India. Under the terms of the renewal, Gulf Oil will maintain the largest share of business for the duration of the partnership.

The alliance between the two entities began in 2011 through a co-branded initiative with Mahindra Automotive, before expanding into the Tractors Division in 2014. The renewed agreement is the longest-term set since the start of the collaboration.

The partnership focuses on several operational areas:

• Technological Innovation: Developing lubricant solutions tailored for tractor engines and farm machinery.
• Supply Chain Efficiency: Strengthening the distribution network to ensure product availability across the ecosystem.
• Digital Initiatives: Investing in digital tools to enhance services for channel partners and customers.
• Market Growth: Executing joint marketing campaigns to support the Mahindra tractor brand.

Ravi Chawla, said, “Our renewed partnership with Mahindra Tractors is a testament to the strength of our alliance and the shared values that drive it. In line with our long-term philosophy of partnership for growth, we have, over the past decade, consistently delivered reliable performance and service excellence, adding sustained value to Mahindra & Mahindra. This extension marks a new chapter where we continue to innovate, enhance services for channel partners, and create lasting value for Mahindra customers.”

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Mahindra & Mahindra (M&M) has expanded its aftersales service network in the Delhi-NCR region, which includes the establishment of a training centre, the deployment of mobile service units and the addition of new service touchpoints.

The company has established the Mahindra Institute of Learning Excellence Centre, a 26,000 sqft facility designed for staff training. The centre includes an experiential learning hall and provides instruction in sales, mechanical service and bodyshop operations. The facility aims to update the skills of professionals handling the company's portfolio of electric and internal combustion engine SUVs.

Mahindra is deploying dedicated eVans (Electric Vehicle Assistance Network) across Delhi-NCR, which are designed to provide maintenance for electric SUV owners at their doorstep.

The eVan capabilities include periodic maintenance and washing, minor repairs, battery pack with integrated charger, hydraulic scissor lift & wheel balancer and car care services.

The company intends to expand this mobile service to other cities in the coming months.

Mahindra is also adding five service touchpoints in the region, increasing its capacity by the equivalent of 70 working bays. This expansion includes a dedicated commercial vehicle facility in Northwest Delhi. The move is intended to reduce turnaround times and improve service accessibility for the SUV portfolio.

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Autoverse Mobility has announced a strategic integration with GetAFix, a garage management platform developed by Evenforce Technologies. The partnership aims to link parts procurement with workshop operations into a single digital workflow.

The system connects participants across the automotive aftermarket value chain, including manufacturers, distributors, garages and mechanics.

The core of the integration allows parts procurement requests to originate within the GetAFix platform for fulfilment by Autoverse. When a service advisor creates a job card or estimate, the system enables part identification, pricing and availability checks.

Real-time updates are reflected within GetAFix, providing workshops with visibility over the fulfilment process. For multi-brand garages, this eliminates manual coordination between workshop management and parts sourcing.

The integration provides specific outcomes for different sectors of the industry:

• Garages and Mechanics: Access to parts with assured fitment and reduced turnaround times for vehicle repairs.
• Manufacturers and Suppliers: Direct demand signals from repair jobs allow for improved forecasting and availability planning.
• Distributors: Predictability is enhanced through digitised order flows.
• Customers: Access to transparent estimates and faster repair completion.

Mihir Mohan, Founder and CEO, Autoverse Mobility, said, “The automotive aftermarket has traditionally operated in silos, with manufacturers, distributors, garages, and mechanics working on disconnected systems. This integration with GetAFix is a step toward changing that reality by building a connected ecosystem where information, demand, and fulfilment flow seamlessly from the factory floor to the mechanic’s bay.”

Srinath Rao, Founder and CEO, GetAFix, added, “Our focus has always been on simplifying workshop operations. By integrating Autoverse’s procurement and fulfilment capabilities directly into GetAFix, we are extending that simplicity beyond the workshop to the entire aftermarket ecosystem.”

The collaboration is designed to create a data-driven aftermarket system that reduces inefficiencies between production and last-mile consumption.

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boAt has expanded its product portfolio into the automotive segment with the launch of the Hive Dashcam series. The range consists of three models: the Hive Dashcam F1, M1 and E1, designed to provide visual evidence for road incidents.

The series utilises Sony STARVIS sensors to manage recording in low-light and high-glare conditions. The devices are intended to assist with accident disputes, insurance claims and legal clarity.

The lineup caters to different user requirements, from flagship hardware to entry-level units:

• boAt Hive Dashcam F1: A dual-channel system featuring 4K front and 1080p rear recording. It includes an Advanced Driver Assistance System (ADAS) with voice alerts for lane departures and collisions, alongside built-in GPS and voice control.
• boAt Hive Dashcam M1: Records in 2K QHD through a 140deg wide-angle lens. It features a G-sensor for collision detection, GPS for speed logging, and supports storage up to 512GB.
• boAt Hive Dashcam E1: An HD unit recording at 1296p. It is designed for urban commuting and taxis, featuring loop recording and smartphone app connectivity via Wi-Fi.

The Hive series includes intelligent parking surveillance triggered by motion detection and G-sensors to monitor unattended vehicles. Data is managed via onboard microSD storage, with options for smartphone integration and cloud connectivity.

Gaurav Nayyar, CEO, boAt, said, “As we continue to expand boAt’s portfolio beyond audio and wearables, our entry into dashcams is a natural extension of our vision to build smart, meaningful tech for today’s consumers. With Indian roads becoming increasingly complex, dashcams are no longer a luxury but a necessity. At boAt, we aim to bring reliable, well-engineered and design-forward solutions that make everyday journeys safer and more confident.”

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