Posied to launch an electric two-wheeler during the second half of FY2024-25, TVS Motor Company is eyeing 30 percent share of its sales to come from electric vehicles. In this direction, the Chennai-based company is also working on an electric three-wheeler. 

TVS Motor Company Managing Director Sudarshan Venu opined that the company is gearing up for an aggressive push into the electric vehicle (EV) market with plans to have a large portion of its sales from its electric portfolio in the coming years.

Speaking to Motoring Trends on the sidelines of Indian Chamber of Commerce’s Annual General Meeting held in Kolkata, the top official said, “We are incredibly excited about electrification and it’s becoming a central focus for TVS. A significant portion of the company’s future growth will come from its electric line-up. The company has identified electric mobility as a major area of investment and expects that this segment will contribute to around 30 percent of its sales in the foreseeable future.”

The company is currently offering electric scooters like the iQube and X. It is gearing up to introduce another electric scooter this financial year. What is even more interesting is the foray of TVS Motorc Company into electric bicycles. It is in line with its commitment to build a full range of electric mobility solutions.

TVS is heavily investing in research and development with a significant focus on electric vehicle technology. The company, claim sources, employs around 800-900 engineers in research and development. Their expertise, sources add, spans across key domains on the electric vehicle side such as battery management system, motor control unit, cycle control unit and various electronics.

With an emphasis on developing much of the components used in electric vehicles, inclduing the motor in-house, TVS is working to further advance its capabilities in the electric mobility space.

Commenting on the technological focus of the upcoming electric two-wheeler, Venu noted, “The new product is expected to focus on advancements in battery technology, which is continuously improving. TVS, through its global partnerships, aims to offer batteries that are among the best in the market. Additionally, the integrated electrical and electronic architecture, along with significant investments in vehicle software, control systems and physical design, are seen as key strengths. Bringing these elements together is considered a major advantage for the company, setting it apart in the competitive electric vehicle market.”

Answering whether the manufacturer plans to foray into the electric small commercial vehicles market, he said, “TVS is currently focusing its efforts on two and three-wheelers and is not actively pursuing the small commercial vehicles market. The company is prioritising advancements and innovation in its existing vehicle segments rather than expanding into that space at this time.”

Mid-term growth

Looking ahead, TVS anticipates strong growth in the two-wheeler market with the managing director forecasting industry growth in proper double digits. He added that TVS is well-positioned to grow at a faster rate than the overall industry, driven by its investments in both electric and internal combustion engine (ICE) vehicles.

As part of its growth strategy, TVS is also focusing on expanding its presence in the export market. The company has set its sights on increasing its market share in its current export markets while also exploring new opportunities. One key area of focus is Europe, where TVS plans to expand its presence by CY2025. The company is also optimistic about opportunities in Africa, where the market is beginning to recover after a challenging period.

“Africa, which contributes a significant portion of our export revenue, had bottomed out but we’re seeing signs of improvement and expect to capitalise on opportunities there,” the managing director said.

Alluding to whether EVs will outgrow ICE in the two-wheeler category in the near future, Venu remarked, “We recognise the opportunities in the electric vehicle sector and aim to capitalise on them. While the electric two-wheeler market is expected to grow rapidly, partly due to its low starting base, ICE vehicles are still seen as having a significant future. Currently, ICE vehicles account for 95 percent of the industry, and TVS believes consumer preferences will largely dictate the pace of transition. As a result, the company continues to invest in new ICE products, seeing potential for growth in both EV and ICE segments.”

On the alternative-fuel front, he noted that CNG is considered an appealing option due to its emissions-saving potential and affordability. The three-wheeler market, particularly in India and other regions, is experiencing notable growth, presenting opportunities in this segment. TVS is expected to explore this area further. 

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Delhi-NCR-based electric vehicle maker Euler Motors has entered the electric three-wheeler passenger category with the 'Neo by Euler' brand.

The company introduced the first vehicle under this brand, the Neo HiRANGE electric three-wheeler, with an introductory price of INR 309,999. The vehicle is designed for last-mile passenger transport in cities.

The vehicles under the 'Neo by Euler' brand will serve a range of customers, including new EV buyers, drivers for ride-hailing services, fleet operators and self-employed owners. Euler Motors plans to roll out these vehicles across 50 Indian cities over the next three to four months.

Euler Motors states that autorickshaws are a vital part of urban transport in India. Its new EV, the Neo HiRANGE, addresses the need for reliable, long-range and durable vehicles in this sector. The company's two years of research and development, which included conversations with over 10,000 auto-rickshaw drivers, shaped the vehicle's design. The Neo HiRANGE is built for Indian roads, with a rugged chassis and real-time diagnostics.

The vehicle comes in three variants: Neo HiRANGE Maxx, HiRANGE Plus and HiRANGE. The top variant offers a range of over 200 km on a single charge and can be charged in 3.25 hours. It has a skateboard chassis, 65 Nm of torque and hill-assist for stable performance. The vehicle includes a warranty of up to six years or 175,000 km and an anti-theft GPS system.

Saurav Kumar, Founder and CEO, Euler Motors, said, "We are excited to enter the commercial passenger EV segment. 'NEO by Euler' reflects our proven leadership in the commercial EV market. It is the result of deep product learning and on ground engagement with auto drivers across Indian cities. We heard firsthand challenges faced by drivers every day, from long fuel queues and unreliable maintenance to passenger discomfort, and low savings. These insights have shaped every aspect of the brand. Drivers want a solution that offers the highest range in a single charge, supports their livelihood, and gives them the confidence to keep moving. 'Neo by Euler' is our response to those needs; a no-compromise brand built for the realities of commercial passenger mobility in India offering best in class passenger comfort, consistent earning to drivers and overall safe solution."

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Bengaluru-headquartered electric vehicle company Ola Electric has announced that it’s Gen 3 e-scooter portfolio has received Certification for Compliance under the Production Linked Incentive (PLI) Scheme for the automobile and auto components sector.

The certification granted by the Automotive Research Association of India (ARAI) will allow Ola Electric to receive incentives from 13 percent to 18 percent of the determined sales value (DSV) until 2028.

At present, the company’s Gen 3 portfolio comprises of S1 Pro 3 kWh, S1 Pro 4 kWh, S1 Pro+ 4 kWh, S1 X 2 kWh, S1 X 3 kWh, S1 X 4 kWh and S1 X+ 4 kWh.

 “Securing PLI certification for our Gen 3 scooters, which form the bulk of our sales, is a critical step towards profitability. This will directly strengthen our cost structure and margins, enabling us to deliver sustainable growth. With our auto business targeted to turn EBITDA positive, the certification acts as a strong catalyst to achieve that goal while ensuring our customers continue to get the best-in-class EVs at highly competitive prices,” said a Ola Electric spokesperson.

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German luxury automotive brand BMW Group India has cemented its leadership in the luxury electric vehicle (EV) market by becoming the first in the segment to deliver over 5,000 EVs in the country. To mark this significant milestone, the company has inaugurated a new high-power charging corridor spanning 4,000 kilometres from North to South, offering charging access to all EV brands.

The new corridor features charging stations every 300 kilometres, effectively linking major cities and highways from Jammu to Madurai. The route covers key locations including Delhi, Jaipur, Ahmedabad, Mumbai, Pune, Bengaluru and Chennai, aiming to eliminate range anxiety for EV drivers.

Vikram Pawah, President and CEO, BMW Group India, said, “BMW Group India is immensely proud to become the first luxury carmaker to cross the remarkable milestone of 5,000 electric vehicle deliveries. This achievement is not just a number, it represents our unwavering commitment to e-mobility and pioneering spirit in the premium EV landscape. At BMW, luxury and performance is delivered seamlessly with sustainability, and our electric products embody this philosophy. In this journey, we will continue to delight our customers with the most electrifying products and services that provide complete peace of mind. To mark this milestone, we are happy to introduce our high-power charging corridor. Across the length of the nation, from Jammu to Madurai, EV customers can now just sit back and enjoy Sheer Driving Pleasure without a second thought.”

In a move to encourage broader EV adoption, BMW Group India has made these new charging stations accessible to all EV owners, regardless of their vehicle's brand. The stations, with capacities ranging from 120kW to an impressive 720kW, are a part of a larger network of over 6,000 charging points across the country, accessible via the myBMW app. The company is collaborating with charging operators like Statiq and Zeon to manage these new stations.

The sales milestone has been attained by the company’s expansive portfolio of EVs compromising the flagship BMW i7 to the popular BMW iX1 Long Wheelbase, which was the highest-selling BMW EV in the first half of 2025.

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Chennai-headquartered two-wheeler and three-wheeler major TVS Motor Company has launched a new electric three-wheeler, the ‘TVS King Kargo HD EV’ at INR 385,000 (ex-showroom Delhi), which it believes will transform urban and semi-urban logistics. The EV is engineered for performance, durability and connectivity in the last-mile delivery sector.

The King Kargo HD EV is designed to improve safety and comfort for operators. It features several segment-first innovations, including LED headlamps and tail lamps for better visibility and a spacious cabin with fully rolling windows. For enhanced performance, it has a dedicated Power Gear Mode that provides higher torque when carrying heavy loads.

The new three-wheeler is also India's first Bluetooth-enabled cargo three-wheeler. It comes equipped with TVS SmartXonnect, offering 26 smart features, along with twin-axis rear-view mirrors for safer navigation through congested city streets. The vehicle’s connected features are managed through TVS Connect Fleet, a web-based platform that gives fleet operators real-time tracking, remote control and advanced analytics for efficient fleet management.

Rajat Gupta, Business Head of Commercial Mobility at TVS Motor Company, said, “The launch of the TVS King Kargo HD represents a transformative moment in the evolution of cargo mobility, aligned to our ‘Re-Imagine 2030’ vision. This three-wheeler will set new benchmarks by delivering an unmatched combination of smart features, high load capability, comfort, ergonomics and safety. Coupled with the TVS Connect Fleet, the vehicle will empower businesses and also improve the everyday life of operators. With the TVS King Kargo HD EV, we are confident of redefining customer expectations and enabling them to achieve more, every day, effortlessly.”

In its initial phase, the TVS King Kargo HD EV will be available in key markets, including Delhi-NCR, Rajasthan and Bengaluru. The company also showcased a CNG variant, which is scheduled for release later this year.

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