EV Market In India At Inflection Point; Growth Imminent Across Categories

The third largest automobile market saw a staggering 2,142,565 units of electric vehicles sold between September 2024 and August 2025, according to data from Vahan Dashboard (excluding Telangana).

The electric vehicle sales in India witnessed mixed sales in August, 2025, according to the same source. Statistics put electric two-wheeler sales at the lead with 104,373 units compared to July’s 103,469 units, followed by four wheelers at 17,387 units from 16,127 units a month earlier and the rest of the pie was goods carriers, buses and three-wheeler cargo carriers.

The dashboard also reported a decline in electric rickshaw sales that dell to 36,962 from 39,782 in July, followed by electric three-wheeler L5 passenger (18,007 from 20,446) and electric carts (6,213 from 6,817).

Nonetheless, the market sentiment about this vehicular segment seems to be strong. Exuding confidence on World EV Day 2025, Deepak Manwani, Head of Operations and Revenue at Yuma Energy, told Motoring Trends, “As India’s automotive sector accelerates towards electrification, the momentum is unmistakable in two- and three-wheelers. What began with fleet use cases is now rapidly entering personal mobility with adoption climbing year-on-year.”

He noted that supportive government policies such as FAME II, the newly launched PM e-DRIVE scheme and state-level EV mandates for EV adoption as well as for charging and swapping infrastructure creation are creating a strong policy tailwind.

There is also an influx of customised financing options for EVs, which is providing further impetus to the two-wheeler and three-wheeler segments. Industry projections indicate that by 2030, nearly 35–40 percent of new two-wheelers and over 50 percent of three-wheelers could be electric with more ambitious scenarios targeting up to 80 percent penetration in these categories.

Sharing the same confidence, Som Kapoor, Partner at EY India, noted, “EVs currently make up about five percent of the market and we’re at an inflection point. Growth is inevitable and the consistent share across different vehicle sizes signals strong policy support from the government. EV adoption will continue to expand as part of the overall auto market.”

He shared that post-pandemic, the Indian automobile market has witnessed stabilised growth at around 3–4 percent, rather than in double digits. With the upcoming GST changes, a boost in small cars and overall volume is expected, especially in the second half of this year.

“In terms of EVs, the two-wheelers segment, which already has a growing momentum, will continue in the path. We expect strong growth in segments where vehicles work on closed routes or where assets are monetised daily, such as three-wheelers and commercial vehicles. These areas will see tremendous adoption,” added Kapoor.

Market command

Despite a modest share in the entire automobile market currently, EVs are expected to gobble at least one-third of the pie. Alluding to this, Manwani noted, “By the end of this decade, we expect electric vehicles to command nearly a third of India’s automotive market with two and three-wheelers at the forefront of this shift. Projections indicate that up to 70–80 percent of new scooters, motorcycles and electric-rickshaws could be electric by 2030, while passenger cars and buses steadily build towards 20–25 percent adoption.”

At the global level, where there are outliers like China and the Nordics leading the EV penetration, India is broadly in line with other major markets and the adoption levels are comparable to its global peers, noted Kapoor.

Furthermore, the torch bearer for EV adoption till the end of the decade is expected to be two-wheelers and three-wheelers. “These are the vehicles that define our cities – scooters weaving through traffic, delivery bikes bringing food to our doors and rickshaws ferrying millions on their daily commutes,” said Manwani.  

He added, “They are the lifeblood of urban mobility, and because they run hard and run often, they are also the first to embrace the undeniable economics of going electric. Cars, meanwhile, will follow steadily, starting with city users and early adopters who see EVs as both aspirational and practical for daily city commutes. And then there are our commercial fleets, buses connecting cities, trucks and vans moving goods across states, slowly but surely shifting to electric because the savings are too big to ignore.”

Another boon for the indigenous industry will be collaborations, according to Kapoor. “As Chinese collaboration opens up, we expect to see technology transfers and joint ventures that can accelerate India’s EV ecosystem. These partnerships will be valuable for scaling both manufacturing and innovation,” he contended.

Drawing on the same lines, Omega Seiki Mobility Chairman Uday Narang noted, “Over the past year, India’s EV sector has moved from experimentation to consolidation with stronger players and sustainable models emerging. EV three-wheelers, both passenger and cargo, along with new-age electric trucks, especially in the 1–1.5 tonne category will be the real growth drivers of this market.”

Commenting on current market domination of EVs, Kazam Chief Executive Officer Akshay Shekhar opined, “India's EV narrative is transitioning from initial curiosity to industrial scale. It is not only from the vehicles but also from charging infrastructure and software orchestration. In the next five years, we anticipate chargers to be as pervasive as fuel pumps for three- and two-wheelers with charging equipment closely integrated into fleet operations, home installations and e-commerce logistics.”

Supply and power

Volks Energie Chief Executive Officer Piyush Goyal opined that the world is moving towards largescale adoption of clean mobility and sustainable energy and that companies in India are feeling that effect.

“What started as a symbolic initiative five years ago, has turned into a global movement today as the world collectively and rapidly moves towards large-scale adoption of clean mobility and sustainable energy. This adoption reflects not only a technological change and preference but also a shift in the societal expectations from the automotive and renewable industries overall. Consumers today demand cleaner and more resilient energy systems,” he stated.

Moreover, the Central Government’s ambitious plans to make the country an export hub can well be extended to electric vehicles. Alluding to the strategy, Kapoor stated, “Our immediate priority should be strengthening the local market. That said, companies like Maruti are already exporting EV models before bringing them to Indian customers. India has the technological capability and manufacturing infrastructure to grow as an export hub over time. Steady progress will be key.”

While he noted that currently the three main challenges for higher penetration are charging infrastructure, consumer mindset shift towards EVs and high upfront cost of ownership, private charging access is seen as a crucial.

“In India, many homes lack dedicated parking slots, making at-home charging challenging. Until that improves, public charging needs significant expansion. Both private and public infrastructure must evolve to support mass adoption,” noted Kapoor.

Another barrier pointed out was the reliance on imported components. According to Manwani, “India is heavily reliant on imported components for its EVs, especially batteries and advanced electronics, which makes India vulnerable to any kind of supply shocks due to changing geo-political scenarios. The current geo-political uncertainties have caused production disruptions in the last six months. And to overcome this, India needs to have a long-term plan to become self-reliant on cell manufacturing, rare earth magnet production as well as cultivating alternative sources of lithium and other metals essential for sustaining India’s EV ecosystem.”

Motwani also added that cell prices have dropped by as much as 40–50 percent in the last 24 months and this has certainly helped spur new demand in India. This has also meant larger battery packs in vehicles, thereby helping reduce range anxiety and making EVs a viable option in a market where charging infrastructure is still catching up.

For swapping players, this has been a boon as reducing cell and battery price means faster asset deployment due to lower capex spend. This has helped drive large scale transformation in commercial mobility in line with the policy push from various quarters.

Kapoor also noted a need to change the direction of incentives. “So far, incentives have largely supported the supply side. We now need demand-side incentives, which are direct benefits to consumers that make EV adoption more attractive,” he said.

Alluding to the growing demand for EVs, Trontek Chief Executive Officer Samrath Singh Kocchar opined, “India's EV ramp-up is being driven by affordable battery prices, policy incentive and fast two-wheeler electrification but true long-term play will be in battery technology, circularity and systems thinking. Over the next five years, we expect major strides in energy density and fast-charging with battery-swapping and modular solutions gaining momentum in fleet operations.”

CUPRA has unveiled an evolved version of its first all-electric model, the CUPRA Born, reinforcing the brand’s commitment to challenging conventions. The vehicle has been comprehensively re-engineered to offer a more intense and emotionally engaging driving experience, marked by striking exterior updates, a refined cabin and enhanced technology.

The exterior evolution embraces CUPRA’s dynamic design language, featuring newly sculpted front and rear bumpers. Distinctive triangular Matrix LED headlights complement a prominent illuminated CUPRA logo, which is now seamlessly integrated into the three-dimensional rear light cluster, enhancing the car’s visual presence.

On the interior front, the focus is on driver engagement and elevated quality. A redesigned steering wheel now incorporates intuitive physical controls, while new door panels contribute to a more premium feel. The immersive digital environment is amplified by a larger 10.25-inch digital cockpit, supported by an augmented reality head-up display. The auditory experience has also been transformed, with a Sennheiser Contrabass sound system delivering deep, immersive bass, while a newly developed Interior Sound Signature strengthens the connection between the driver and the machine.

Performance remains a core pillar, with the new Born intensifying every journey through its hallmark electrifying dynamics. Drivers can select from four distinct motor and battery configurations. Features such as launch control, a new One Pedal Driving System and wider tyres for both 19- and 20-inch wheels further sharpen the driving experience. This performance is matched by an updated suite of safety systems, including Travel Assist 3.0 with cloud-enhanced functionality, new Crossroad Assist, an upgraded Front Assist and pre-crash protection with rear detection.

The new Born offers flexible powertrain choices to suit different needs. The V1 and V2 versions, equipped with a 58-kWh battery, achieve an estimated range of around 279 miles (approximately 449 km). For extended range, both these models and the range-topping VZ version can be specified with a 79-kWh battery, targeting approximately 372 miles (approximately 598 km). Personalisation is available through six exterior colours, including the newly introduced Timanfaya Grey.

Hyderabad-based electric vehicle company Keto Motors has secured CMVR Type Approval Certification from the Global Automotive Research Centre (GARC) for its nine-metre Urbanova KE9 electric bus. The certification confirms the vehicle's compliance with safety and performance standards, including structural integrity and range efficiency.

The company is now initiating customer demonstrations and preparing for deployments across State Transport Undertakings (STUs), school fleets and employee transportation providers.

The Urbanova KE9 is engineered for urban mobility and smart city networks. Through a technology partnership with TRON, a Taiwanese E-bus OEM, Keto Motors utilises liquid-cooled battery technology, a self-developed Battery Management System (BMS) and Fleet Management Systems (FMS).

The e-bus features a 245 kW liquid-cooled PMSM motor delivering 3000 Nm of torque.  A claimed cruise range of 188 km (IDC) and a top speed of 80 kmph. It can accommodate 31 seated and 11 standing passengers. It supports CCS2 fast charging support, regenerative braking, ABS and air suspension.

The company aims to start production in early FY2027 at the company’s 20-acre facility in Jadcherla, Telangana. The plant features in-house bus body manufacturing and testing systems, with an annual capacity of 1,000 units.

In addition to the nine-metre model, Keto Motors is developing 12-metre and 6-metre platforms to expand its presence across the public transport sector.

Venkatesh Challa, Director of Keto Motors, said, “Securing CMVR Type Approval for the Urbanova KE9 is a defining milestone for Keto Motors. This certification reinforces our commitment to delivering dependable, high-performance electric mobility solutions designed specifically for Indian roads and fleet operators. With approvals in place, we are now focused on accelerating customer deployments and supporting India’s transition toward clean, zero-emission public transport.”

Bengaluru-based electric vehicle start-up Ultraviolette Automotive has introduced Battery Flex a Battery-as-a-Service (BaaS) programme designed to lower the entry cost of its electric motorcycles. The initiative is launched in partnership with Ecofy, a non-banking financial company (NBFC) specialising in green financing.

Under the new model, the upfront cost of the Ultraviolette X-47 is reduced by 40 percent. Customers can purchase the motorcycle chassis for INR 149,000 and subscribe to the battery for a monthly fee starting at INR 2,499. At the conclusion of the subscription period, ownership of the battery is transferred to the customer at no further expense.

The Battery Flex model is designed to reach price parity with internal combustion engine (ICE) motorcycles. By separating the cost of the battery from the vehicle, the company aims to make performance electric mobility accessible to a broader consumer base.

Narayan Subramaniam, CEO & Co-Founder, Ultraviolette, said, “At INR 250,000, Ultraviolette was at price parity with similarly powered ICE motorcycles. Now, with a starting price of INR 150,000, riders gain access to better technology, features, and performance that outpaces every segment. With operating costs as low as INR 2,499 per month, which is lesser than the average spends on petrol, we are redefining what affordability means in motorcycling. The introduction of Battery Flex makes performance, technology-driven mobility more attainable and practical for riders across India, while keeping the focus firmly on what matters most: the thrill of riding an Ultraviolette.”

Niraj Rajmohan, CTO & Co-Founder, Ultraviolette, added, “Battery technology sits at the core of every electric vehicle, and at Ultraviolette we have invested years of R&D to ensure our batteries deliver uncompromised performance, safety, and longevity. With the launch of Battery Flex, we are extending this innovation to our customers in a way that is both flexible and accessible. It reflects our commitment to building technology that adapts to customer needs and makes performance mobility more practical than ever before.”

JSW MG Motor India has announced that its e-Hub by MG app is now the largest unified electric vehicle (EV) charging platform in India. The application has listed more than 22,500 charging points and exceeded 150,000 downloads.

The platform has onboarded 40 charge point operators (CPOs), including Jio-bp, TATA Power, Adani, Shell, Zeon, Charge Zone and BPCL. Since its inception, the app has facilitated the dispensing of 1.5 GWh of energy and the planning of 670,000 trips, covering 300 million kilometres.

The company has introduced updates to the application to assist MG and non-MG EV users. These features are designed to centralise the location, reservation, and payment processes for charging sessions.

The updated app includes smartphone integration, navigation tools, user feedback and network access.

Vinay Raina, Chief Commercial Officer, JSW MG Motor India, said, “It is inspiring to witness the rapidly growing community of EV users, both MG and non-MG customers, embrace the e-Hub by MG app. What excites us the most is how effortlessly it is helping customers navigate their EV journeys, whether planning their long road trips or simply looking for the nearest available charger. By bringing the leading CPOs together on one intuitive platform, e-Hub by MG empowers users with choice, convenience and confidence. As India moves towards a more connected and electrified future, we remain committed to building experiences that make EV ownership effortless.”