PURE EV Chalks Out An Expansion Plan

PURE EV Chalks Out An Expansion Plan

Entering the manufacture of electric motorcycles, PURE EV has chalked out an aggressive expansion plan for India and the globe. Over the next 30 months, the company will add 250 new dealerships in its domestic market, taking its total number of dealerships to over 320. This ambitious endeavour will help the Hyderabad-based electric two-wheeler maker to increase its reach manifold in the domestic market. 
Offering its electric two-wheelers – scooters and motorcycles – to the young and family men as well as to gig workers and small businessmen, the company is banking on its electric motorcycles as it feels that the demand for motorcycles is greater than that of the scooters. 
Stating that 70 percent of the two-wheeler market in India is dominated by motorcycles, Dr Nishanth Dongari, Founder and MD, PURE EV, averred, “PURE EV has recently supplied more than 300 e-motorcycles to the Tamil Nadu Forest Department and Tata Power in Odisha. Such collaborations not only drive sales but also demonstrate the growing adoption of e-motorcycles in fleet operations.”
Expressing that PURE EV is the first company to integrate Nano PCM (Phase Change Material) into its battery systems for efficient thermal management, Dongari said, “The company has already launched two models—the ecoDryft, which caters to the 110cc market, and the eTryst, which is designed to compete with the 125cc segment. These models leverage PURE EV’s innovative ‘X-Platform’ to deliver a mileage of 171 km/charge through advanced powertrain technology and advanced features such as hill hold, coasting regen, reverse mode etc.” 
Emphasising that the adoption of breakthrough technology in the form of ‘Nano PCM’, Dr Dongari explained, “The risk of un-safe thermal incidents are eliminated, ensuring superior safety for electric vehicles and boosting consumer confidence.” “Also improving battery performance significantly, the adoption of Nano PCM has not only enhanced the safety profile of our EVs,” he added. 
The global expansion plans of the company include Nepal and Bhutan. By the last quarter of the current financial year, the PURE EV is preparing to invade these markets. It is also preparing to step into the Middle East and African markets subsequently. 
To launch PuREPower – a revolutionary innovative product that can work as a back-up for households and small business in case of power outages while working as scooter and motorcycle batteries at other times – in the 2025 calendar year, PURE EV is catering to a customer base of 20,000 customers. 
 

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    MG Windsor Pro With Higher Range & Updated Tech To Be Launched On May 6th

    Windsor EV

    JSW MG Motor India is set to expand its EV portfolio with the MG Windsor Pro, which is set to be introduced on 6 May 2025.

    The MG Windsor Pro is expected to offer a higher range, more features, improved safety and minor design tweaks. While technical details are yet to be released, it is safe to understand that the company is looking to further drive sales of its popular EV, targeting a new set of customers.

    Launched on 11 September 2024, the company positioned the Windsor as a CUV (crossover utility vehicle) and the most comfortable EV in its segment.

    The Windsor EV has already surpassed 20,000 units sales since launch, and has been the highest selling electric passenger vehicle for the last several months in a row.

     

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      Wardwizard Maintains Profitability in FY25 Despite Revenue Decline, PAT at INR 63.6 Million

      Wardwizard Innovations

      Gujarat-headquartered electric vehicle maker Wardwizard Innovations & Mobility, the maker of ‘Joy e-bike’ and ‘Joy e-rik’ brand, has reported a consolidated net profit of INR 63.6 million for FY2025, maintaining profitability for the fifth consecutive year despite industry headwinds and a 5.1 percent drop in annual revenue.

      The company’s total consolidated revenue stood at INR 3.04 billion, down from INR 3.2 billion last year. However, EBITDA rose 13.9 percent YoY to INR 3.6 billion, and EBITDA margins improved by 222 basis points to 12.11 percent, reflecting strong cost discipline and operational efficiency.

      Despite a 52.7 percent YoY dip in PAT, largely due to a high base in FY2024, Wardwizard remained in the black – underscoring resilience amid a challenging EV market environment.

      Yatin Sanjay Gupte, Chairman & MD, Wardwizard Innovations & Mobility, said, “While annual revenues saw a slight decline, EBITDA rose 14 percent YoY. Our profitable performance, sustained for five consecutive years, sets us apart and reinforces the strength of our strategy.”

      In Q4 FY25 (Jan–Mar 2025), the company recorded a 62.2 percent YoY rise in PAT to INR 64.5 million, with EBITDA nearly doubling to INR 1.8 billion. PAT margins for the quarter expanded to 5.91 percent, and EBITDA margins reached 17.26 percent, reflecting improved product mix and cost optimisation.

      During the last fiscal, the company deployed over 400 electric two-wheelers across major cities like Kolkata, Pune, and Ahmedabad as well as the launch of L5 electric rickshaws in Maharashtra. Ongoing partnerships and a USD 1.29 billion EV initiative in the Philippines are expected to drive future growth.

      “With continued innovation and targeted execution, we are building a stronger foundation for long-term growth,” Gupte added.

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        OPG Mobility Appoints Ajay Dhiman As President, COO & CTO To Lead EV Business

        Ajay Dhiman

        OPG Mobility (formerly Okaya EV) has appointed Ajay Dhiman as the new President – Chief Operating Officer (COO) and Chief Technology Officer (CTO) to lead its electric vehicle and EV components business.

        In this strategic leadership role, Dhiman will be responsible for operations and technology functions spanning manufacturing, R&D, product development, quality, sourcing, supply chain and business strategy.

        He joins OPG Mobility with over 20 years of experience in the automotive and EV sectors. He previously served as Senior Vice-President at Revolt Motors, where he is said to play a key role across CXO-level functions and was instrumental in accelerating product development and delivering high-quality electric mobility solutions. His career includes leadership stints at Honda, Renault-Nissan, Subros and Sonalika Group, contributing across two-wheeler, three-wheeler, and four-wheeler segments.

        Anshul Gupta, Managing Director, OPG Mobility, said, “We are delighted to have Ajay Dhiman join our leadership team at a pivotal moment in OPG Mobility's journey. As we step up our presence in the EV ecosystem, Ajay’s deep experience in product development and operations will be invaluable in scaling our EV and components business. His thorough knowledge of both legacy systems and new mobility technologies will drive value, innovation, and faster execution across our transformation journey.”

        Ajay Dhiman, added, “It’s an honour to join OPG Mobility at such a transformative time. The brand’s vision of delivering inclusive and innovative electric mobility solutions aligns strongly with my passion for engineering excellence, innovative products and future-focused manufacturing. I look forward to working closely with the leadership and teams to strengthen our product pipeline, accelerate product innovation, strengthen our technological edge, enhance operational excellence, and scale solutions that support India’s evolving mobility needs. We aim to position OPG Mobility as a frontrunner in shaping India’s electric mobility revolution.”

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          Maharashtra Government Announces INR 19 Billion EV Policy 2025 To Drive Green Vehicle Adoption

          Electric Vehicle - Freepik

          The Maharashtra government has given rolled out the Electric Vehicle Policy 2025 for a period of five years (till 2030) with an estimated outlay of INR 19.93 billion.

          The forward-looking policy aims to not only incentivise purchase of electric vehicles, but also aims to boost adoption and real-world usage.

          As per the policy, certain EVs plying on highways will be given a toll waiver, EV charging infrastructure strengthened with an ambition have charging facilities every 25km on the national highways.

          Electric two-wheelers, three-wheelers, private four-wheelers, state transport corporation buses, private buses and transport undertaking under civic bodies will get concession of 10 percent on purchase of an EV on the original cost. For goods carrying three-wheelers, four-wheelers and electric tractors will be eligible to a concession of 15 percent.

          The government has also waived off registration fee on EVs. Lastly, electric four-wheelers and buses will also get toll exemption on Mumbai-Pune Expressway, Atal Setu, Samruddhi Mahamarg, along with 50 percent concession on state and other national highways.

          Devendra Fadnavis, Chief Minister of Maharashtra, said, "The state government has approved a new Electric Vehicle (EV) policy, under which passenger EVs will be given subsidies. EV manufacturing and their use should increase in the state."

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