The Federation of Automobile Dealers Association (FADA), the apex body representing automotive dealerships in the country, has released the retail sales data for June 2025, which saw a total of 2 million vehicles sold in the country, which was 4.84 percent higher YoY, but 9.4 percent lower than the previous month.

Last month, two-wheeler sales continued to be in the green with 1.44 million units sold, as against 1.38 million units sold last year. Three-wheeler sales grew by 6.6 percent, while passenger vehicle sales at 297,722 units, saw a flattish growth of 2.45 percent YoY. Tractor sales at 8.6 percent, construction equipment at 54.95 percent and commercial vehicle with 6.6 percent showed signs of healthy growth.  

C S Vigneshwar, President, FADA, said, “While two-wheelers showed some early-cycle softness, we remain confident of a robust ramp-up in the coming months as seasonal demand and targeted OEM initiatives take effect.”

He pointed out that while festival and marriage-season demand provided a boost, financing constraints and intermittent variant shortages moderated sales. Early monsoon rains and rising EV penetration also shaped buying patterns in the two-wheeler segment.

“Several dealers cited compulsory billing and forced stock lifts – often via auto-debit wholesales – leading to mandated high days of inventory aligned with festival-season targets. Overall, June demonstrated a resilient two-wheeler performance amid mixed market signals,” he noted.

In the passenger vehicle space despite elevated incentive schemes and fresh booking lent support, heavy rains and tight market liquidity impacted sales. “Some dealers indicated that certain PV OEMs have introduced compulsory billing procedures – such as automatic wholesale debits – to meet volume targets; inventory consequently stands at around 55 days. June thus painted a picture of modest but steadfast PV performance amid varied market cues,” Vigneshwar said.

The CV segment saw early-month deliveries buoy volumes before monsoon-induced slowdowns and constrained liquidity dampened inquiries and conversions. The impact of new CV taxation along with mandatory air-conditioned cabins has elevated ownership cost, alongside muted infrastructure demand.

Cautious optimism

Looking ahead, the retail body anticipates a period of mixed fortunes. Above-average monsoon rains in July, are expected to boost rural demand, particularly for two-wheelers, thanks to stronger farm incomes highlighted by an 11.3 percent YoY increase in Kharif sowing. However, intense rainfall in some regions could create logistical challenges.

Simultaneously, substantial government capital expenditure from June to August on infrastructure projects like roads, railways, metros and green energy initiatives will continue to support the CV and CE segments.

Despite these positive drivers, several headwinds remain. Evolving geopolitical tensions and potential repercussions from US tariff measures necessitate careful supplychain management and could dampen consumer confidence. Furthermore, scarcity of rare-earth materials is hindering component production, which in turn limits overall supply and retail volumes.

In the two-wheeler market, early monsoon showers and renewed rural activity have sparked interest, but heavy rainfall, component shortages and price hikes effective this month are impacting conversions. Passenger vehicles face challenges from high-base effects, a limited number of new model launches and tight financing, although festival planning and new incentive schemes offer some counterbalance. Commercial vehicles continue to contend with subdued infrastructure demand, increased ownership costs due to new taxes and mandatory air-conditioned cabin regulations, though extended order pipelines provide some relief.

Vigneshwar expects that July is likely to see a blend of agrarian tailwinds and the positive impact of school reopenings, tempered by seasonal difficulties, higher prices and liquidity constraints.

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Fery Rides, an Indian mobility start-up focussing on women's transportation led by women, has raised INR 20.75 million in a seed funding round led by IAN Angel Fund, part of IAN Group, with participation from Hari Balasubramanian, Uday Chatterjee and Sri Prakash.

The funding will be used to strengthen the technology platform, expand operations beyond the NCR region and onboard more women drivers, which the start-up refers to as Sister Partners.

The start-up aims to provide safe and reliable transport for women passengers, with every ride operated by trained and verified women drivers. The platform is developed by Ajay Kumar, alongside Vindhya Mehrotra and Himanshu Chaubey, with a key focus on women's safety.

The all EV service uses an app for onboarding, real-time tracking with SOS alerts and WhatsApp-enabled customer support.

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Sterling Tools, a leading automotive component manufacturer, has announced its subsidiary Sterling Gtake, which focusses on electric vehicle, has been rebranded as Sterling E-Mobility Solutions.

The company stated that the strategic rebranding is part of its portfolio expansion and its aim to be an integrated solutions supplier for EV powertrains and power electronics.

Anil Aggarwal, Chairman, Sterling Tools, said, “We are proud to begin this new chapter as Sterling E-Mobility Solutions. This rebranding reflects our commitment to delivering integrated EV solutions powered by global innovation and local expertise. Our exclusive partnership with Gtake remains strong, and we’re excited to explore new collaborations that strengthen our leadership in the EV ecosystem. We thank our partners and customers for their continued trust and support as we work together to shape India’s e-mobility future.”

In May 2025, Sterling entered into a technology licensing agreement with Advanced Electric Machines (AEM), UK, to manufacture magnet-free motors in India. In Sep 2025, the company announced another key partnership with Landworld Technology Co., China, for their range of on-board chargers and DC/DC converters.

Furthermore, the company’s existing relationships with Jiangsu Gtake Electric Co., for the Indian market, remains strong and unchanged. This partnership continues to flourish, with multiple products being developed by Gtake and localised by Sterling to meet domestic requirements.

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Toyota Kirloskar Motor (TKM) has signed a Memorandum of Understanding (MoU) with Samagra Shikshana Karnataka (Department of School Education and Literacy), Government of Karnataka, to strengthen vocational education for students in Grades 9 to 12.

The collaboration aims to link education with industry, provide students with experience in automobile technology and address the demand for skilled workers. The initiative will also focus on the development of school students.

The programme will be carried out in eight government schools across seven districts of Karnataka, reaching more than 800 students. The schools are located in Kudur and Kanakapura (Bengaluru South), Peenya (Bengaluru Urban), Bagepalli (Chikkaballapur), Byadagi (Haveri), Harapanahalli (Vijayanagara), Turvihal (Raichur) and Haliyal (Uttara Kannada).

The MoU was signed in the presence of K Vidya Kumari, IAS, State Project Director, Samagra Shikshana Karnataka, MR Maruti, KAS, Director (Quality), SSK and A Ramesh Rao, Vice-President, External Affairs-Karnataka & Corporate Social Responsibility, Toyota Kirloskar Motor.

The partnership includes teacher training through a comprehensive Train-the-Trainer programme, which will give faculty members exposure to Toyota’s manufacturing and learning processes. TKM will also set up automobile skill laboratories in the schools to deliver practical, industry-specific knowledge. Students will also gain exposure to industrial environments and company practices, promoting discipline, a safety mindset and respect for people.

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The Prime Minister of India, Narendra Modi, has virtually inaugurated the Mahindra Tractors Skill Development Centre in Gadchiroli, Maharashtra.

The initiative is a major effort to empower rural youth by providing them with industry-relevant skills and opening up new employment opportunities in the region.

The new centre was established by Mahindra Tractors, India’s leading tractor brand, at the Government ITI college in Gadchiroli. It is a collaborative effort with the Department of Vocational Education & Training (DVET) and the Maharashtra State Skill Development Society (MSSDS), aligning with the national and state focus on skill development.

The centre will focus on giving the local youth industry-ready skills by providing a structured curriculum, modern technical equipment and hands-on experience in various aspects of tractor and farm machinery. The programme aims to boost local livelihoods by creating career opportunities in the ecosystem, including assembly roles at manufacturing plants and service positions at dealerships.

Veejay Nakra, President – Farm Equipment Business, Mahindra & Mahindra, said, “We at Mahindra are deeply honoured that our Prime Minister Narendra Modi inaugurated the Mahindra Tractor Skill Development Centre in Gadchiroli. Maharashtra is not just a leading industrial centre, but a state that is deeply connected to the Farm Sectors growth journey. It is a matter of great pride for us to partner with the Government of Maharashtra, creating a future where our rural communities are uplifted by cultivating skills and harvesting hope.”

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