CARS24 And IRSC Collaborate To Drive Road Safety In India

CARS24 And IRSC Collaborate To Drive Road Safety In India

Leading autotech company CARS24 has teamed up with the Indian Road Safety Campaign (IRSC) to tackle road safety issues on a larger scale. This includes identifying and addressing accident-prone areas using data-driven insights, pushing for tougher enforcement of traffic laws to lower fatalities and interacting with legislators and urban planners to enhance road infrastructure for long-term effects. This is consistent with CARS24's mission statement, ‘Better Drives, Better Lives’, which emphasises that safety is a movement that calls for awareness, action and cooperation rather than merely a duty.

Pothole reporting using the CARS24 app is one of the most recent projects within this partnership. In order to contribute to the development of a centralised database of road hazards, users may now report potholes in real time. While the remaining information will be shared with local authorities to advocate for more extensive road repairs, IRSC will take steps to repair specific potholes after verification. Furthermore, every pothole that is reported will be geotagged, enabling other drivers to drive safely and steer clear of dangerous locations. By bridging the gap between public reporting and government action, this programme seeks to expedite the remediation of dangerous road conditions.

In addition to updating its app with new features and improving drivers' access to important information, CARS24 is getting ready to train all of its Autonauts (staff) as first responders. All 150 staff, including the co-founders, have already received training in emergency response, first aid and CPR as part of the project. In order to ensure that more individuals are ready to intervene when it counts most, this programme will be extended to provide them with life-saving skills.

Gajendra Jangid, Co-Founder, CARS24, said, "We’ve all seen it, a crash that changed a life forever. India has just one percent of the world’s vehicles but 11 percent of global road deaths. That’s not bad luck – it’s a failure of infrastructure, enforcement and awareness. Over 60 percent of these deaths are preventable, yet road accidents remain an everyday tragedy. It’s time to change that. CARS24 is stepping up not just to talk about road safety but to take action. Because no mother should have to fear every time her child steps out. No father should have to worry if their child will make it home. No family should receive a call that changes everything. Fixing potholes, improving accessibility and empowering people with knowledge and tool is our first step towards this mission. Having said that, road safety isn’t just one company’s effort; it’s something we all need to take responsibility for. Because a safe journey home shouldn’t be a privilege – it should be something we build together."

Vikram Chopra, CEO and Co-Founder, CARS24, said, "India loses three percent of its GDP annually due to road crashes. That’s more than what we spend on healthcare and education combined. Beyond the personal tragedy, road accidents impact the entire economy. If fixing roads, enforcing laws and driving responsibly can save lives and boost our nation’s progress, then we have no excuse not to act."

Amar Srivastava, Founder and President, Indian Road Safety Campaign, said, “We started IRSC more than a decade back due to loss of close seniors to a road-crash at IIT Delhi. However, India still loses more than 100,000-plus youth to road-crashes, and solving such a multi-sectoral problem would need the private, government and citizens to come together to solve this while using technology as the backbone for sustainable impact. With our collaboration with CARS24, we aim to save a million lives across the next decade by leveraging technological innovations to change behaviour and nudging citizens at scale to drive responsibly and help reduce crashes by active participation.”

Deepanshu Gupta, Co-Founder and Vice President, Indian Road Safety Campaign, said, “While a lot of people believe road-crashes are accidents, they are not. Each and every accident is preventable by systemic interventions, and with our collaboration with CARS24, we would work across the 4Es of road-safety [engineering, education, emergency care, enforcement] at 10x scale and speed. Road-crashes are today the leading cause of youth deaths. While this is a global menace, India leads the pack and am hopeful that if we all collaborate to act, we would also be the leaders in showing how to solve this sustainably. Time to act is now.”

Hyundai Motor Group Bags 2026 Red Dot Design Awards For Robot Platform And New Employee ID Card Case

Hyundai Red Dot Design 2026 Award

South Korean auto major Hyundai Motor Group has received recognition at the 2026 Red Dot Award: Product Design for both its mobile robot platform and its new employee ID card case. The Red Dot Award is a competition honouring designs across product, brand and concept categories.

The Robotics LAB’s MobED (Mobile Eccentric Droid) platform was named a winner for its integration of engineering and design. MobED follows the ‘Refined Edge’ philosophy, intended to help robots integrate into human environments. The platform features Drive and Lift (DnL) technology and an eccentric wheel mechanism to maintain stability on uneven surfaces and inclines. It is designed for use in logistics, delivery, and inspection.

Minwoo Park, President and Head of AVP Division of Hyundai Motor Group, said: “The question was never whether the technology works, but whether it works for people — in the real world, at scale. With MobED’s Red Dot recognition, we have demonstrated exactly that. This is Physical AI in practice, and we will continue to push the boundaries of what it can achieve.”

On the other hand, Hyundai Motor Company also received a Red Dot Award for its new employee ID card case. This item is designed for versatility and personal expression, featuring MagSafe capability for magnetic attachment and a modular reel holder. The design allows the detachment of the neck strap so the case can be affixed to smartphones or paired with other accessories.

The case is available in white and clear blue and features replaceable modules to help prevent damage and reduce the need for full replacements. This design also received the iF Design Award. The product is sold through the Hyundai Collection, the official merchandise store of the company.

Rapido - Maharashtra

Roppen Transportation Services (Rapido) has signed a Memorandum of Understanding (MoU) with the Maharashtra Information Technology Corporation (MahaIT), the nodal agency for digital governance in Maharashtra. The partnership aims to support citizen awareness, digital inclusion and mobility ecosystems within the state.

The collaboration will utilise Rapido’s technology and network to assist the adoption of digital governance initiatives such as Aaple Sarkar, MahaID and MahaSaarthi.

Subhash Shelake, spokesperson for MahaIT, said, “We are pleased to collaborate with Rapido to explore how technology platforms and large on-ground mobility networks can support Maharashtra’s larger digital governance and citizen outreach objectives. An important aspect of the MoU includes digitally verifiable onboarding and background verification process including, integration with MahaID, for Rapido Captains to ensure trust, transparency and passenger safety in the state. We also see strong potential in enabling Rapido Captains to act as grassroots digital information ambassadors helping drive greater awareness and adoption of public digital services among citizens across Maharashtra.”

Pavan Guntupalli, Co-Founder, Rapido, said, “At Rapido, we have always believed that mobility platforms can play a larger role in enabling trust, safety and citizen awareness at scale. Through this collaboration with MahaIT, we aim to leverage our digital ecosystem and extensive captain network to support public digital initiatives while continuing to strengthen safer and more trusted mobility experiences for citizens across Maharashtra.”

Under the framework, Rapido will share government-approved awareness messaging via its in-app communication channels to improve reach for public digital services. Additionally, the organisations plan to explore a MAHA-Rapido Fellowship Programme to focus on digital inclusion and capacity-building in Tier 3 and Tier 4 markets in the state.

Mahindra Group Appoints Purnima Lamba As Chief Brand Officer

Purnima Lamba

Mumbai-headquartered automotive major Mahindra Group has announced the appointment of Purnima Lamba as its new Chief Brand Officer, effective 1 September 2026.

In this role, Lamba will shape and steward the corporate brand and communications strategy for the Group. She will lead the development and execution of a brand narrative aligned with the values, vision and business ambitions of the organisation.

Her responsibilities include overseeing brand consistency across business verticals, ensuring alignment with the identity of the Group and driving initiatives that enhance brand salience across traditional and digital ecosystems.

Dr. Anish Shah, Group CEO & MD, Mahindra Group, said, “We are pleased to welcome Purnima Lamba as Chief Brand Officer. Her global experience, strategic thinking, bold creativity and deep consumer insight make her an ideal leader to further strengthen the Mahindra brand. As we continue to build a compelling brand narrative aligned with our values, vision and business ambitions, Purnima’s ability to elevate brands, inspire teams and translate insights into impact will be invaluable. I wish her the very best in this key leadership role.”

Lamba joins the Group after a career spanning 25 years at Unilever, where she held leadership roles across India, the UK and the Netherlands. She has experience in building tech-enabled beauty experiences and digital media models.

She holds a BSc and MSc in Management from the London School of Economics and Political Science. Her background includes work across various beauty brands.

Maruti Suzuki India Sets Up Smart Factory Lab At Government Polytechnic College, Lucknow

Maruti Suzuki India

Maruti Suzuki India has established a state-of-the-art Smart Factory Lab at the Government Polytechnic College in Lucknow. The initiative, launched under the company’s Corporate Social Responsibility (CSR) program, is designed to train approximately 400 diploma students in its inaugural year, bridging the gap between academic theory and shop-floor engineering.

The Lucknow facility is part of a broader educational upgrade across the country, wherein Maruti Suzuki has deployed Smart Factory Labs across four selected government institutions:

  • Government Polytechnic College, Lucknow (Uttar Pradesh)
  • Institute of Engineering and Rural Technology (IERT), Allahabad (Uttar Pradesh)
  • Government Polytechnic, Ambala (Haryana)
  • Government Polytechnic, Nilokheri (Haryana)

During the inauguration ceremony in Lucknow, Maruti Suzuki also awarded merit-based scholarships to five top-performing students to encourage academic excellence.

The Smart Factory Labs are engineered to replicate modern industrial settings, transitioning students from traditional mechanical coursework into digitised production ecosystems. The facilities provide hands-on training with several industry-standard systems – Industry 4.0 & Industrial IoT (IIoT), Automation & Motion Control, Pneumatics & Fluid Power and Energy Measurement Infrastructure.

Under the guidance of Maruti Suzuki technical experts, the curriculum emphasises experiential learning, machinery operations, diagnostics and modern shop-floor safety workflows.

Rahul Bharti, Senior Executive Officer, Corporate Affairs, Maruti Suzuki India, said, “Skill development is a core pillar of Maruti Suzuki’s CSR initiative. By upgrading facilities into Smart Factory Labs, we are building future-ready professionals in alignment with the Government of India’s Skill India mission. These labs will provide experiential learning opportunities to meet the evolving needs of the manufacturing sector, minimise the skill gap, and instil confidence in students in using industry-specific equipment’s.”

“Alongside upgrading facilities at Government colleges, Maruti Suzuki has also set up four Japan India Institute for Manufacturing (JIM), a collaboration between the governments of Japan and India. JIMs impart advanced manufacturing techniques, hands-on learning, and efficient shop-floor management practices based on Japanese manufacturing principles and soft skills required to make students industry-ready,” he further added.