FIM Europe organised the first edition of the Conference on Motorcycle Sport Communication in Europe on 22 February 2025 at Hotel Mediterraneo in Riccione with the aim to exchange and enhance experiences and methods of communication.

President Giovanni Copioli opened the day with the institutional presentations from the FIM, which were given by Damiano Zamana, FIM Deputy CEO and Operations Director; FIM Europe, which was presented by Alessandro Sambuco, FIM Europe Secretary General and FMI. Communications Managers Francesco Dragonetti from FMI, Dalila Agrati from FIM Europe and Isabelle Larivière from FIM then took the stage. The workshop offered a genuine chance to start a conversation about the needs and potential of communication professionals through talks, questions, and conversations.

The topic of artificial intelligence (AI) and its impact on motorsport communication was covered in the afternoon. Professional MXGP photographer Lorenzo Resta and Motosprint Director Federico Porrozzi conducted a photographic and journalistic examination of the prospects and threats. Experts in innovation and digital transformation, Manuel Tundis and Mattia Michelangeli, provided additional introductions and explanations of the AI issue. Attorney Alessio Santoriello, Head of the Italian Chapter of the Global LegalTech Hub, spoke on the increasing impact and use of AI in the workplace, along with its legal ramifications and issues.

Damiano Zamana, FIM Deputy CEO and Operations Director, said, "The initiative of FIM Europe to organise this first workshop goes in the direction of the FIM to be transparent and get closer to all the stakeholders within the motorcycling community. It has been a great opportunity to know better the FIM, FIM Europe and FMI on some topics that do not always reach the mainstream of communication but are fundamental for the organisation of the sport we love. Participation of important newspaper and digital communication managers shows the interest in a more transparent communication. Also, my thanks go to the representatives of the FMNs present to strengthen the communication community and the shared values of the FIM.”

Alessandro Sambuco, FIM Europe Secretary General, said, “The pressing push to deal with issues related to technological development (AI) that proceeds at an exponential speed has forced us to hold this first Conference on Motorcycling Communication in Europe. The need to deal with AI was certainly not the only need. Also, the topics of the positioning of the Motorcycling Institutions within the international sports system, the description of their governance, their characteristic activities and the communication of the various entities operating in the motorcycling world (FMNs, specialised press, teams, fairs, circuits etc.) needed to be presented and clarified. An audience of journalists and press officers representing printed, digital and social media from seven European countries marked the success of what will be just the first edition of an event that we hope will become annual.”

Giovanni Copioli, FMI President, said, “The conference was an excellent opportunity to share experiences and points of view with leading national and international players in communication. It was an appointment where FMI, FIM Europe and FIM showed their willingness to engage with journalists and press offices to contribute, all together, to the growth and development of motorcycling. I hope that in the years to come there will be other appointments of this kind because I believe they are fundamental in creating a network that helps to give visibility to our sport. I conclude by thanking the FIM and FIM Europe for organising this event in Italy and all the participants for providing excellent contributions."

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VinFast India, one of the youngest electric vehicle manufacturers in the country and part of the Vietnamese conglomerate VinFast Group, has appointed Amit Arora as its new Director – O2O (online-to-offline) Sales.

In his new role, he will be responsible for building VinFast India’s retail presence, focussing on converting digital leads into actual sales.

Arora has more than two decades of experience in the automotive industry across marketing and sales functions. Till recently, he was the Head of Marketing for V-Green, part of VinFast Group, focusing on building the company’s brand presence, customer acquisition and support business growth in the EV charging ecosystem.

He also oversaw brand positioning, campaigns, partnerships and demand generation across segments.

Prior to that Arora, spent close to 11-years at Maruti Suzuki India as Senior Manager for International Markets, focussing on the Latin America and Oceania region. He also spent around 6 years of his career at Hyundai Motor India and rose to the ranks of Head of Sales Marketing Strategy.

Arora is a Commerce Graduate from Shaheed Bhagat Singh College and also holds a Postgraduate Degree in International Business from Birla Institute of Management Technology (BIMTECH).

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Aprilia Racing and Monster Energy have announced a multi-year partnership during the Grand Prix of Italy. The agreement initiates a collaboration between the two brands starting from the 2026 season, with Monster Energy scheduled to elevate its involvement to become the team's title sponsor for the 2027 championship.

Under the agreement, Monster Energy’s three-claw logo will be displayed on the factory Aprilia RS-GP bikes, rider leathers and official team assets. The arrangement marks the first time Aprilia Racing has signed a title sponsor for its premier class campaign.

The partnership coincides with a period of competitive growth for the Noale-based manufacturer. In 2025, Aprilia established itself as the European manufacturer with the most wins in FIM Grand Prix history, securing third place in the riders’ championship with Marco Bezzecchi and second place in the manufacturers' standings. During the 2026 season, the factory team has recorded victories in the opening three rounds, podium finishes across the first five races, a podium lockout at the French Grand Prix, and currently leads the rider, manufacturer and team standings.

Massimo Rivola, CEO of Aprilia Racing, said, “We are extremely happy to announce this partnership with a global company like Monster Energy, who will be alongside us in 2026 as main sponsor and who will take on the role of title sponsor in 2027. This agreement represents a milestone for Aprilia Racing and the crowning moment of our path of success. For this reason, we are particularly proud of this collaboration which will contribute to further reinforcing the ambition of our project. I would like to thank Monster Energy for the trust they have placed in us, and we will do everything we can to ensure that it pays off as we begin this new chapter together.”

Mitch Covington, Senior Vice-President of Sports Marketing, Monster Energy, added, “Partnering with Aprilia Racing marks an exciting step forward for Monster Energy in MotoGP. The team has established itself as one of the most competitive and progressive forces in the championship, and we are looking forward to being part of that journey as it continues to evolve. MotoGP represents the pinnacle of two‑wheel racing, and it remains a key platform for Monster Energy to connect with fans globally. Together with Aprilia Racing, we are committed to elevating that connection and contributing to the continued growth and momentum of the sport.”

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Italian luxury carmaker Maserati hosted an official stamp cancellation ceremony at its historic Viale Ciro Menotti plant in Modena to celebrate the 100th anniversary of its iconic Trident logo and its first competitive motorsport victory at the 1926 Targa Florio.

The event follows an initial official unveiling of the commemorative philatelic asset held on 9 April 2026 at the Ministry of Enterprise and Made in Italy in Rome. The Modena ceremony brought together internal engineers, master artisans, and key regional stakeholders from Italy's ‘Motor Valley’ industrial ecosystem.

The Viale Ciro Menotti facility serves as the historical engineering hub where all Maserati production vehicle platforms have originated. Today, the specialised factory floor manages the high-end assembly lines for the brand's current performance and luxury lineup, including the GranTurismo, GranCabrio, MCPURA and the GT2 Stradale.

The centenary marks a defining milestone in Italian automotive history. On April 25, 1926, the Maserati Tipo 26 made its competitive track debut at the gruelling Targa Florio endurance race. Driven by co-founder Alfieri Maserati, the car secured a class victory while displaying the Trident logo on its front bonnet for the first time.

The emblem was originally sketched by Mario Maserati, an artist and the only brother not deeply involved in mechanical engineering, who drew inspiration from the Fountain of Neptune in Bologna, where the company was first founded in 1914.

The newly issued stamp is part of the Italian government's ‘Excellence of the production and economic system’ commemorative series.

The graphic profile was sketched by the Maserati Centro Stile design house and finalised by the Philately Centre of the Istituto Poligrafico e Zecca dello Stato. The foreground highlights the clean, contemporary geometry of the modern Trident. The background displays an interconnected pattern of the original 1926 logo layout cast over a classic blue canvas.

Printed by the Officina Carte Valori, the stamp is being distributed by the Italian Post Office (Poste Italiane) for regular postal use alongside a limited-edition collector's philatelic folder.

The cancellation ceremony was attended by prominent regional political and automotive figures, including Vincenzo Colla, Vice-President of the Emilia Romagna Region, Paolo Zanca, Councillor for Economic Activities at the Municipality of Modena, Andrea Pontremoli, President of the Motor Valley Association & CEO of Dallara Group, Sen. Stefano Corti, Board Member of the Istituto Poligrafico e Zecca dello Stato, Barbara Negroni, Head of Regional Branches, Italian Post Office, Santo Ficili, COO, Maserati and CEO, Alfa Romeo.

Santo Ficili, said, “Today, we welcome this special stamp to our home in Modena, to celebrate not only the Trident's centenary but also the beginning of an extraordinary all-Italian story. I would therefore like to thank the women and men of Maserati, our dealer network, our customers and all the stakeholders who contribute every day to the brand's growth in over 70 international markets."

"With its long-standing vocation for motorsport, this local area formed the roots of our extraordinary Brand, the longest-standing in the entire Italian Motor Valley, with the ability to bring to the world a unique vision of performance and driving pleasure. A strong, unbreakable bond that continues to guide our commitment to this community and to generate new opportunities for growth for the local area and its inhabitants,” he added.

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Hyundai Motor India, one of the leading passenger vehicle manufacturers, has appointed Gaurav Mathur as its new Vice-President and Head of Corporate Planning.

He joins the company after spending over two decades at Maruti Suzuki India, rising from the ranks of Assistant Manager in June 2004 to Vice-President EV Development in April 2024.

Mathur was instrumental in leading Maruti Suzuki India’s electrification plans, including the introduction of the e-Vitara.

In his new role, he will be responsible for driving strategic growth across corporate planning, business transformation, export expansion from India, future mobility business and innovation initiatives. He will also work closely on innovation and startup ecosystem partnerships, future mobility business initiatives, including AI and connected technologies.

“With India emerging as a key global hub for innovation and manufacturing, the focus will be on building future-ready capabilities that support sustainable growth and meaningful progress for humanity,” said Mathur.

Mathur is a Mechanical Engineer from Delhi College of Engineering and holds a Master's in Business Administration (MBA) – Marketing & Strategy from Management Development Institute, Gurgaon.

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