- JK Tyre & Industries
- JK Tyre
- Road Safety
- Road Safety Week
- Delhi Traffic Police
- Safety Driving Measures
- Awareness
- Ministry Of Road Transport
- Government of India
JK Tyre & Industries Ltd Highlights Its Road Safety Commitment; Collaborates With Delhi Traffic Police
- By MT Bureau
- January 29, 2025
By collaborating with Delhi Traffic Police to organise a comprehensive safety awareness week, JK Tyre & Industries Ltd has once again demonstrated its unwavering commitment to enhancing road safety. The leading Indian tyre maker has contributed to the road safety initiative held as part of National Road Safety Month (January 1–31, 2025) and spearheaded by the Ministry of Road Transport and Highways (MoRTH) to foster responsible driving habits and reduce road accidents.
Held at the Delhi Police Traffic Training Park, BKS, the road safety initiative under the theme ‘Sadak Suraksha Jeevan Raksha,’ features a series of engaging awareness activities conducted at high-traffic zones across the city.
The company, in collaboration with the Delhi Traffic Police, has conducted over a period of six days, interactive sessions at key traffic intersections such as the ITO, Connaught Place, Punjabi Bagh and Dhaula Kuan. The emphasis of these session was to take crucial safety measures such as adhering to traffic rules, wearing helmets and seat belts, and not using mobile phones while driving.
Speaking about the initiative, Srinivasu Alahan, Director – Sales & Marketing, JK Tyre, said, “For over three decades, JK Tyre has been at the forefront of road safety awareness and education. We take immense pride in supporting this cause through our National Road Safety Month initiatives. Ensuring road safety remains a top priority for us, and our cutting-edge products, such as SMART Tyres and Puncture Guard Tyres, have significantly contributed to enhancing driver safety. These innovations empower drivers by providing real-time alerts on potential issues, enabling preventive action and reducing accident risks. Through our sustained efforts, we remain dedicated to creating safer roads for all.”
Rolls-Royce Crafts Exclusive Artwork In Support Of Aldingbourne Trust
- By MT Bureau
- March 09, 2026
Rolls-Royce Motor Cars has marked the conclusion of its year-long partnership with Aldingbourne Trust by presenting the charity with a series of exclusive artworks. These pieces were created by the luxury marque’s in-house design team and inspired by a wooden model gifted to Rolls-Royce by the Trust late last year.
That model, named the ‘Sapele Shadow’ after the wood used in its construction, was made by the Wood@Aldingbourne team as a gesture of gratitude when Rolls-Royce delivered its final donation. Now displayed at the company’s Goodwood headquarters, the handcrafted vehicle prompted one of the marque’s designers to reinterpret it digitally using the same advanced rendering software applied for client commissions.
Only three framed prints of this original artwork have been produced, each signed and numbered by the designer. One is set to be displayed in the Aldingbourne Trust café, another has been presented to the Wood@Aldingbourne workshop and the third will be auctioned to support the charity during the Goodwood Members’ Meeting in April.


Wood@Aldingbourne is one of over a dozen social enterprises run by the Trust, which has supported more than 1,500 individuals with learning and physical disabilities since its founding in 1978. Operating as a self-funding environmental group, it collects and repurposes reclaimed wood from local sources, including the Rolls-Royce site. All materials are either transformed into handmade goods for sale or used to fuel the Trust’s biomass boiler.
The relationship between Rolls-Royce and Aldingbourne Trust extended beyond fundraising throughout 2024, with colleagues contributing both time and resources. This ongoing collaboration reflects the meaningful connections formed when employees engage with their chosen House Charity, often resulting in support that endures well beyond the official partnership.
Andrew Ball, Head of Corporate Relations, Rolls-Royce Motor Cars, said, “It was a privilege to work with Aldingbourne Trust as our House Charity in 2024. When we presented the final donation cheque, we received an unexpected gift – a model car made in Sapele wood by the Wood@Aldingbourne team. This delightful model inspired one of our designers to create a unique digital rendering, just as we would for a real client commission. We’re delighted that this artwork will be displayed in the Trust’s café and will also be offered as a significant prize in a fundraising auction. It’s a pleasure to extend our support for this wonderful organisation beyond 2024.”
Abigail Rowe of Aldingbourne Trust said, “We were so appreciative of the fundraising efforts by Rolls-Royce staff, and the tremendous awareness we were able to generate through being their House Charity. It’s wonderful that the relationship has continued through this collaboration, which meant so much to the client who created the original wooden model, and will help raise further money for us. We’d like to thank the whole Rolls-Royce team, and particularly the talented designer who created these images for us.”
Caterham And HWM Celebrate 1951 HWM-Alta Racer With Exclusive Seven HWM Edition
- By MT Bureau
- March 09, 2026
In a collaboration that fuses past and present motorsport excellence, Caterham and its Surrey-based retail partner HWM have unveiled the Seven HWM Edition. This limited-edition model pays tribute to the celebrated 1951 HWM-Alta Grand Prix car, a machine that helped define an era for British racing.
The Seven HWM Edition is limited to just 19 units for the UK market, each priced from GBP 57,990. Every example features a distinctive HWM Green exterior, a colour meticulously matched to the original 1951 racer. Design cues drawn directly from its predecessor include bespoke side panel louvres, a unique nosecone grille and suspension components finished in Retro Grey. Additional touches such as a custom HWM nosecone badge and a central chrome fuel filler cap reinforce the connection.
Inside, the hand-turned aluminium SuperSprint dashboard continues the tribute, equipped with classic SMITHS chrome instrumentation, a solid metal cut-off switch and a polished wood-rimmed Moto-Lita steering wheel. The cabin is completed with optional leather or composite seats bearing the HWM logo, while chrome accents on the gear knob and handbrake add refinement.

Mechanically, the car is rooted in the Seven 420, powered by a 210 bhp 2.0-litre Duratec engine. With a power-to-weight ratio of 375 bhp per tonne, it delivers exhilarating performance, accelerating from 0 to 60 mph in just 3.8 seconds. A numbered dashboard plaque, indicating its exclusivity, is fitted to each of the 19 cars.
HWM, originally established in 1938 as Hersham and Walton Motors, built its reputation as the first British team to claim a Grand Prix victory after the war. Yet it was the 1951 HWM-Alta that truly solidified its place in history, securing numerous international podium finishes with a roster of drivers that included the legendary Sir Stirling Moss. Now primarily a luxury sports car specialist, HWM became an official Caterham retailer for the South East in 2023, making this partnership a natural extension of its longstanding connection to performance engineering.
Trevor Steel, Senior Vice President of Operations & CFO, Caterham Cars, said, “It’s been a real privilege to work with HWM on this special limited edition. Drawing inspiration from the legendary HWM-Alta racer, this car pays tribute to Walton-on-Thames’ rich racing heritage while celebrating the lightweight, driver-focused ethos that defines what Caterham is today. Bringing together two iconically British brands with deep roots in motorsport made this project especially meaningful. It reflects a shared commitment to engineering purity, performance and craftsmanship – values that have shaped both our histories and continue to drive us forward. We’re proud to honour that with a car created for true enthusiasts.”
Guy Jenner, CEO, HWM, said, “We are immensely proud to celebrate HWM’s remarkable history as a works team and grand prix car constructor. This project has given us a unique opportunity to tell the story of how a small outfit from Walton-on-Thames took on the greatest teams in European grand prix racing during one of motor racing’s most inspiring eras. Our sincere thanks go to Caterham for being such an enthusiastic and committed partner. Each of the 19 hand-built cars showcases exquisite detailing, with an outstanding sense of quality and craftsmanship.”
Amazon Pay Expands Vehicle Insurance Portfolio Through New Partnerships
- By MT Bureau
- March 09, 2026
Amazon Pay has announced the expansion of its vehicle insurance sector, establishing partnerships with HDFC ERGO, ACKO and ICICI Lombard. The service provides insurance coverage for 280 million vehicle owners across India, including 250 million two-wheeler and 30 million car owners.
The platform allows users to purchase policies through the Amazon app. The system is designed to reduce common friction points by eliminating the requirement for physical inspections of two-wheelers and removing sales calls during the procurement process.
Policies are issued digitally and made available on the customer's orders page. The service includes access to cashless claims processing at a network of more than 9,000 garages nationwide. This network extends beyond metropolitan areas to include Tier 2 and Tier 3 cities such as Coimbatore, Gwalior and Jhansi.
Amazon Pay insurance offers 100 percent digital onboarding/issuance with minimal documentation. Payments via Amazon Pay with associated cashback options and ability to compare premiums from multiple insurers. Amazon Prime users also get specific discounts by insurers.
The expansion aims to address insurance penetration in India, where data indicates that 70 percent of registered two-wheelers remain uninsured. By partnering with established insurers, Amazon Pay intends to provide a financial safety net for road users in regions where access to such services has previously been limited.
Vikas Bansal, CEO, Amazon Pay India, said, “Amazon Pay strives to innovate for every Indian, simplifying lives and fulfilling aspirations by solving for their payment and financial needs. Our latest expansion of the vehicle insurance portfolio is a direct reflection of that commitment. With more than 70 percent of India's registered two-wheelers uninsured, we are focused on driving deeper insurance penetration into tier 2 and tier 3 cities where access has been limited by partnering with India's most trusted insurers to bring a comprehensive cashless garage network, we are not just offering a service – we are providing a critical safety net for millions of road users and helping to build a more financially secure society.”
- Recreatives Industries
- MAX Amphibious Vehicles
- All-Terrain Vehicles
- TRL Outdoors
- Muddog Amphibious Vehicles
Recreatives Industries Partners With TRL Outdoors To Accelerate MAX Dealer Network Growth
- By MT Bureau
- March 08, 2026
Recreatives Industries, the company behind the iconic MAX 6x6 Amphibious All-Terrain Vehicles, has announced a new partnership aimed at broadening its market reach. The manufacturer has signed a national representation agreement with TRL Outdoors LLC, known for Muddog Amphibious Vehicles. This collaboration is designed to accelerate the growth of the MAX dealer network while reinforcing the brand's ongoing push into utility, industrial and commercial sectors.
As per the agreement, TRL Outdoors will represent the full range of MAX vehicles across the entire country. The move is intended to strengthen nationwide coverage and foster a more structured and sustainable expansion of the dealer base. The representatives bring significant industry experience to the table, having previously worked with manufacturers of high-end industrial amphibious vehicles, whose prices often started well above USD 100,000. This background positions them to effectively introduce the more cost-effective MAX platforms to a market accustomed to substantially higher-priced equipment.
The agreement includes a framework of quarterly performance goals focused on integrating new dealers, increasing market share and enhancing brand visibility. This structured approach is intended to ensure growth is both disciplined and sustainable. With the upcoming availability of models like the MAX 4 and Buffalo, the company is confident that TRL Outdoors will be instrumental in penetrating new sectors. The core strategy hinges on offering capable amphibious performance at a price point significantly lower than many established industrial alternatives. This partnership represents a key step in the company's broader plan to solidify its dealer network and secure long-term, measured growth.
Andrew Lapp, CEO, Recreatives Industries, said, “This agreement aligns with our strategy of expanding deliberately and building a high-quality dealer network. TRL Outdoors has firsthand experience selling premium amphibious vehicles into demanding commercial environments. Their understanding of dealer development, combined with MAX’s proven designs and compelling value proposition, positions us well as we expand into new regions and applications.”

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