Automobile Sales This Festive Season Exceed That Of The Last Festive Season

Automobile Sales This Festive Season Exceed That Of The Last Festive Season

The 42 days festive period vehicle retail data for 2024 that the Federation Of Automobile Dealers Associations (FADA) has released, the overall sales of automobiles during this festive season have exceeded that of the last festive season. 
"I am delighted to announce that the automobile retail sector has achieved a new milestone, surpassing last year's festive records. We witnessed a remarkable surge in numbers since the beginning of Navratri, nearly hitting our forecasted target with 42.88 lakh vehicles registered during this period — a growth of 11.76 percent over last year's 38.37 lakh units,” mentioned C S Vigneshwar, President, FADA. 
Two-wheeler sales were particularly robust, according to him, registering a 13.79 percent growth to reach 3.31 million units, largely driven by strong rural demand. 
Passenger vehicle sales bounced back after a decline of roughly two-to-three months with a growth of 7.10 percent to 0.6 million units, spurred by pent-up demand and unprecedented discounts available in the market. 
Acknowledging that the target of 45,00,000-unit sales could have been fully met or even exceeded were it not for the unseasonal heavy rains in South India (especially in Bengaluru and Tamil Nadu) and the Cyclone Dana that affected Odisha, Vigneshwar averred, “FADA anticipates – as the festivities conclude – that passenger vehicle stock levels will reduce further from was reported in the October retail data press release.”
“FADA advises caution as the complete picture on inventory will emerge by month-end,” he added. 
Stating that FADA urges OEMs to focus on liquidating 2024 stock so that Dealers can enter 2025 with ideal FADA-recommended 21 days of inventory, Vigneshwar said, “Its 1.5 months remaining before the calendar year ends.”
 

Category

Festive Season 2024

Festive Season 2023

Growth Percentage

Two-wheelers

33,11,325 units

29,10,141 units

13.79

Three-wheelers

1,59,960 units

1,49,764 units

6.81

Commercial Vehicles

1,28,738 units

1,27,436 units

1.02

Passenger Vehicles

6,03,009 units

5,63,059 units

7.10

Tractors

85,216 units

86,640 units

- 1.64

Total

42,88,248 units

38,37,040 units

11.76

Six Sense Mobility Opens Noida Electronics Plant, Targets INR 5 Billion Revenue

Six Sense Mobility

Automotive technology firm Six Sense Mobility has opened its first manufacturing facility in Noida, Uttar Pradesh, following an investment of over INR 150 million. The launch coincides with the company's fourth anniversary and supports a target revenue of INR 5 billion backed by an INR 1.6 billion order book.

The company, supported by IIT Delhi and funded by Piper Serica and investor Ashish Kacholia, currently supplies automotive devices to markets in India and Europe. Six Sense Mobility plans to expand operations into North America and Southeast Asia, while tripling its workforce over the next two years by adding approximately 300 engineering and manufacturing positions.

The new 40,000-square-foot plant features integrated electronics manufacturing and assembly capabilities with an annual installed capacity exceeding one million units. The facility brings hardware development, firmware engineering, software integration and serial assembly under one roof to manufacture connected-vehicle electronics, vehicle-to-everything (V2X) communication devices, radar systems, and advanced driver assistance systems (ADAS).

Sumit Roy, Co-Founder 7 CEO, Six Sense Mobility, said, "Four years ago, we set out to build automotive electronics with full control over the hardware and software. This facility gives us the capacity to support larger customer programmes and take technologies like V2X from the lab into vehicles at scale. Designing and manufacturing them here in India is our contribution to Make in India and the journey toward Viksit Bharat".

Vimag Labs Commences Manufacturing In Jhajjar, Outlines INR 500 Million Investment Plan

Vimag Labs

Electric propulsion technology startup Vimag Labs has commenced operations at its first manufacturing plant in Met City, Jhajjar, Haryana, and completed its initial export shipment of motor and control systems.

The opening marks the start of a phased manufacturing build-out across India, with the company planning to deploy approximately INR 500 million in capital as customer programs scale.

The 10,000-square-foot facility, which can expand to 20,000 square feet, manufactures motor and control systems, including Vimag's magnet-free motor technology. The plant features digitally connected production lines, automated assembly systems and testing infrastructure for mid-power systems.

The initial layout is structured to scale toward a monthly capacity of up to 10,000 motor and control units. Vimag plans to expand production into high-power systems of 570 kW and above as customer programs mature.

Manish Seth, Co-Founder & CEO, Vimag Labs, said, "The commencement of manufacturing marks an important transition for Vimag from technology development and validation into industrialisation and serial production. Jhajjar is the first step in a broader manufacturing build-out. We are currently planning around INR 500 million of investment, to be deployed in phases as customer programmes, traction and product requirements develop. The scale and timing of investment will evolve with demand as we build capacity and deepen our manufacturing base. The first production batch has already been exported from Jhajjar, demonstrating that the facility has moved into commercial manufacturing."

"Our initial focus is on scaling mid-power motor and control systems for commercial programmes. As customer programmes mature, we plan to extend manufacturing into high-power systems of 570 kW and above and deepen partnerships across India for manufacturing, supply chain, tooling and industrialisation. Our long-term goal is to build a globally competitive production base in India for domestic and international customers," added Seth.

Vimag Labs recently secured USD 5 million in Series A funding round led by Accel, with participation from Chakra Growth Fund and Thinkuvate. The company has executed a manufacturing agreement with Jendamark to support production scaling and acquired an exclusive United States technology licensing agreement for a bidirectional high-voltage inverter platform operating at up to 1,000 volts. The manufacturing expansion is projected to generate between 100 and 150 direct and indirect jobs across engineering, assembly, quality control, and supply chain operations.

JM Frictech India Invests INR 500 Million For 4th Manufacturing Facility In Chandigarh

JMI Plant

Auto component manufacturer JM Frictech India has invested around INR 500 million to establish its fourth manufacturing facility in Chandigarh. The investment expands the company's production footprint and logistics operations across Northern India.

The facility is being commissioned in phases, with initial operations dedicated to warehousing and distribution logistics.

Established in 2008 as a joint venture between NTC Engineering India and South Korea’s Jinmyung Frictech Company, the company produces approximately 12 million friction discs annually. The addition of the Chandigarh plant expands the company's manufacturing footprint to four facilities across India, supporting its strategy to localize components for agricultural and industrial off-highway equipment.

JM Frictech India plans to scale manufacturing activities at the site to achieve full operational capability within the next 6-8 months. The facility is structured to supply friction systems, wet brakes, wet clutches, hydraulic actuation systems, transmission aggregates and hydrostatic transmission components to original equipment manufacturers in the tractor, construction equipment and off-highway sectors.

E. Madhavan, Managing Director of JM Frictech India, said, "The investment in Chandigarh is an important part of our expansion strategy. It will strengthen our manufacturing presence in North India and enable us to be closer to our customers while creating capacity for future growth."

E3 Electric.Ai Commences Production Of Trion E-Scooter In Hyderabad

E3 Trion

Bengaluru-based electric mobility startup E3 Electric.Ai has commenced production of its electric scooter, the E3 Trion, at its manufacturing facility in Hyderabad. Customer deliveries are scheduled to begin in batches from 7 October 2026, coinciding with the company's second anniversary.

The E3 Trion is offered in three variants – C1, C1X and C2 – designed for individual, family and commercial users. The variants will be delivered in phased schedules across six colour options: Nova Blue, Teal Blue, Graphite Grey, Misty Green, Solar Red and Luna White.

The e-scooter completed a testing and validation programme comprising over 550 Design Validation Plan tests, including chassis dynamometer power evaluation, range validation and brake-pressure sensor testing. Accelerated durability assessments were conducted on a Cam Drum Test Rig with a 205 kg payload, alongside water-wading tests at depths between 100 mm and 300 mm, rainstorm exposure and a 260-km mixed-terrain road test between Bengaluru and Hogenakkal.

Sanjeev P, Founder and CEO, E3 Electric.Ai, said, "This is a significant moment for everyone at E3, where engineering, testing and validation translate into a product that is ready to reach our customers. Our philosophy has been simple: build an intelligent, robust, electric scooter engineered for the real world. The rigorous validation programme, particularly our focus on durability across challenging conditions, has been central to that. With production now underway and deliveries beginning in batches from October 7, which also marks our second anniversary, we are proud to take the E3 Trion from the test track to the road and begin this journey with our first 100 customers."

The initial 100 buyers will receive an extended warranty covering the battery and primary components for eight years or 100,000 kilometres, along with one year of roadside assistance. The coverage package applies to the 2.3 kWh battery configuration on the C1 variant and the 3 kWh battery setup on the C1X and C2 variants.