Mercedes-Benz India, the leading German luxury car manufacturer in the country, has achieved new milestones. In 2024, the company reported its best-ever sales performance in three decades with sales of 19,565 new vehicles in the country, up 12.4 percent YoY. With this, Mercedes-Benz India becomes the first luxury brand to have crossed the 200,000 units sales milestone in the country.

In 2024, the German luxury brand launched 14 new products, including 9 top-end The company attributed the performance to a combination of new launches, existing models and an enhanced retail customer experience.

Last year, Mercedes-Benz launched 14 new products including 9 ultra-premium models in the Indian market. The year also marked the company increasing sales of its EV models consisting of the – EQA 250+, EQB SUV, EQS SUV 580 and the Mercedes-Maybach EQS SUV - to over six percent, registering a growth of 94 percent YoY.

Crossing milestones

Mercedes-Benz was amongst the first luxury car brands to have entered the Indian automotive market. This commitment has been rewarded by the Indian consumers who have shown their preference towards Mercedes-Benz, and helped it cross the sales milestone of 200,000 units in the country.

The company shared that of the 200,000 Mercedes-Benz sold since 1994, 100,000 vehicles were sold in the last six years alone (2019-2024). The first 50,000 units sales milestone took 20 years (1994-2013), following the next 50,000 units in five years (2014-2018).

On the other hand, Mercedes-Benz Financial Services, the finance arm of the luxury car maker, has achieved INR 100 billion portfolio in India. Interestingly, every second Mercedes-Benz sold in the country was financed by the company.

Santosh Iyer, MD & CEO, Mercedes-Benz India, said, “Mercedes-Benz continues to lead with its BEV roadmap, strengthening our commitment to sustainability. Our product offensive in 2025 begins with the debut of two eagerly awaited BEVs: the iconic G580 with EQ technology and the 'Made-in-India' EQS SUV 450. The G580 brings the iconic off-road capabilities of the G-Class into the electric age, setting new standards and unlocking unparalleled possibilities in luxury, performance, and sustainability. Following the success of the EQS SUV in India, we are happy to introduce its second variant, EQS SUV 450 in a 5-seater configuration. The EQS SUV 450 combines progressive technology, unparalleled luxury, and ample space with sustainability at its heart.

Expansion and new model launches

As part of its growth strategy for India, the company also marked the launch of two new EVs in the country – the 5-seater made-in-India EQS 450 SUV and the G 580 with EQ Technology.

Mercedes-Benz India also announced its 2025 roadmap for the country ‘Desire to Exceed’, which will see 8 new product launches in addition to facelifts and 20 new luxury touchpoints including expanding to new markets.

It expects its franchise partners will make investment of over INR 4.5 billion towards over the course of next three years.

Mercedes-Benz India has also pledged INR 75 million towards road safety initiatives in the country.

"At Mercedes-Benz, we will continue to shape the future of mobility in the digital era —pushing the boundaries of customer experience, service offerings, innovative products, and sustainability. Our commitment remains unwavering in providing excellence through tailored solutions crafted specifically for India, ensuring the best possible ownership experience for our customers,” concluded Iyer.

Comments (0)

ADD COMMENT

Link Copied!

Hyundai Motor India (HMIL), one of the leading passenger vehicle manufacturers, has announced that bookings for the Hyundai Venue have exceeded 100,000 units. To mark this milestone, the company has introduced the HX8 Diesel Automatic (AT) variant, priced at INR 1.36 million.

The new variant is powered by a 1.5L CRDi diesel engine is paired with a 6-speed automatic transmission. This addition expands the Venue line-up, providing a diesel torque-on-demand option with an automatic gearbox for the compact SUV segment.

The HX8 variant includes several updates to the vehicle's interior, safety and mechanical systems. Notable mechanical additions include rear disc brakes and an electric parking brake with an auto-hold function.

The technical and convenience suite includes – paddle shifters, drive modes (Eco, Normal, Sport) and traction control modes (Sand, Mud, Snow). The cabin also gets front row ventilated seats, 4-way electric driver seat adjustment and ambient lighting. Over-the-Air (OTA) vehicle updates and Hyundai Bluelink connected car systems.

On the inside, it features a dual-tone leatherette seats featuring Venue branding.

The introduction of the diesel automatic transmission targets customers seeking fuel efficiency combined with the convenience of an automated gear shift. The Venue competes in the compact SUV category, supported by Hyundai’s existing sales and service network across India.

Tarun Garg, Managing Director & CEO, Hyundai Motor India, said, “We are delighted that the new Hyundai Venue has crossed 100,000 bookings, reaffirming the strong trust Indian customers place in our brand. This milestone reflects the growing aspiration for smart, connected and feature-rich mobility solutions that enhance everyday driving. The introduction of the new HX8 Diesel Automatic variant further strengthens the Venue lineup, offering customers the perfect blend of diesel efficiency, torque-rich performance and effortless convenience. It underscores our commitment to providing meaningful choices backed by advanced technology and superior value. At Hyundai, we remain focused on delivering future-ready products that resonate with evolving customer expectations and drive the next phase of mobility in India.”

Comments (0)

ADD COMMENT

Link Copied!

German luxury car brand Audi has commenced bookings for the new Audi SQ8 SUV, which is set to be launched on 17 March 2026 in India, for an initial amount of INR 500,000.

The SQ8 occupies a position within Audi’s Q range, featuring mechanical and performance upgrades over the standard Q8. It is powered by a 4.0-litre V8 TFSI engine, which produces 373 kW and 770 Nm of torque, enabling a claimed zero to 100 kmph in 4.1 seconds. The top speed is electronically limited to 250 kmph.

It features Quattro System – permanent all-wheel drive with a self-locking centre differential. Adaptive air suspension sport as standard and all-wheel steering to assist with low-speed manoeuvrability and high-speed stability.

Audi India has indicated that the SQ8 will be available in limited numbers. This launch follows the existing Q8 family line-up in the Indian market, targeting customers in the performance SUV segment.

Balbir Singh Dhillon, Brand Director, Audi India, said, “The Audi SQ8 represents the ideal meeting point between everyday luxury and uncompromising sporty performance. Its formidable engine and distinctive S character make it a remarkably complete SUV. The enthusiasm we have seen for our Audi Q8 family in India gives us great confidence that the new Audi SQ8 will resonate strongly with our customers who seek more than a conventional luxury SUV. We are delighted to open bookings and encourage performance enthusiasts to secure their Audi SQ8 early, as availability will be limited.”

Comments (0)

ADD COMMENT

Link Copied!

Skoda Auto India, one of the leading passenger vehicle manufacturers, has inaugurated its first dealership in Shillong, marking the brand's entry into the state of Meghalaya. The Sales, Service and Spares (3S) facility has been launched in partnership with SSB Automobiles (La i Jong Skoda) to expand the company's footprint in the North-East region.

The facility, located in Laitkor Rngi, includes a 3,000 sqft showroom with a four-car display and a 7,250 sqft service centre equipped with three bays. The site follows the ‘Modern Solid’ design philosophy used by the manufacturer globally.

The inauguration is part of a broader strategy that has seen Skoda’s network grow from 120 touchpoints in 2021 to more than 325 across 184 cities. The Shillong outlet will provide access to the manufacturer’s full portfolio, including the Kylaq, Kushaq, Slavia and Kodiaq models.

Ashish Gupta, Brand Director, Skoda Auto India, said, “With the inauguration of our first-ever Customer Touchpoint in Shillong, we are delighted to bring Skoda Auto closer to customers in Meghalaya. The North-East is an emerging and promising market for us, and expanding our network footprint here reflects our commitment to making the Skoda brand more accessible across India. Following our biggest-ever year in India in 2025, strengthening our network remains a key focus. This newly inaugurated facility will provide customers access to our full product portfolio, including the Kylaq, Kushaq, Slavia and Kodiaq, along with the premium ownership experience and service standards that define the brand.”

Rakesh Kumar Singh, Dealer Principal, SSB Automobiles, added, “We are proud to partner with Skoda Auto India and bring the brand’s product range and services to Meghalaya for the very first time, starting with our new facility in Shillong. This new 3S facility has been designed to deliver a premium and seamless customer experience, right from sales to service. We are confident that customers in the region will greatly value the combination of Skoda Auto’s product excellence and our customer-first approach.”

Comments (0)

ADD COMMENT

Link Copied!

German luxury carmaker Mercedes-Benz India has expanded the line-up for its upcoming CLA Battery Electric Vehicle (BEV) with the addition of the CLA 200 ‘Standard Range’ variant. The new model will sit alongside the previously announced CLA 250+ ‘Long Range’ in the Indian market.

The CLA 200 ‘Standard Range’ provides a claimed range of 542 km. It features ‘Progressive Line’ styling, which includes comfort seats, a multifunction sports leather steering wheel, and two interior trim options. Mercedes-Benz confirmed that equipment levels and technology will remain consistent across both the CLA 200 and CLA 250+ variants.

Bookings for both variants of the CLA BEV have opened today with a payment of INR 150,000. Customers who pre-book the vehicle will receive a complimentary wall box charger, including installation.

The company aims to begin deliveries of CLA 250+ by end-April and CLA 200 in June respectively.

While the technology suite is standard across the range, the variants cater to different customer preferences for range and design. The CLA 200 focuses on the 'Progressive Line' aesthetic, while the CLA 250+ serves as the higher-range option. The introduction of the 'Standard Range' follows customer feedback requesting a secondary battery option for the BEV model.

Comments (0)

ADD COMMENT

Link Copied!