Mercedes-Benz India, the leading German luxury car manufacturer in the country, has achieved new milestones. In 2024, the company reported its best-ever sales performance in three decades with sales of 19,565 new vehicles in the country, up 12.4 percent YoY. With this, Mercedes-Benz India becomes the first luxury brand to have crossed the 200,000 units sales milestone in the country.

In 2024, the German luxury brand launched 14 new products, including 9 top-end The company attributed the performance to a combination of new launches, existing models and an enhanced retail customer experience.

Last year, Mercedes-Benz launched 14 new products including 9 ultra-premium models in the Indian market. The year also marked the company increasing sales of its EV models consisting of the – EQA 250+, EQB SUV, EQS SUV 580 and the Mercedes-Maybach EQS SUV - to over six percent, registering a growth of 94 percent YoY.

Crossing milestones

Mercedes-Benz was amongst the first luxury car brands to have entered the Indian automotive market. This commitment has been rewarded by the Indian consumers who have shown their preference towards Mercedes-Benz, and helped it cross the sales milestone of 200,000 units in the country.

The company shared that of the 200,000 Mercedes-Benz sold since 1994, 100,000 vehicles were sold in the last six years alone (2019-2024). The first 50,000 units sales milestone took 20 years (1994-2013), following the next 50,000 units in five years (2014-2018).

On the other hand, Mercedes-Benz Financial Services, the finance arm of the luxury car maker, has achieved INR 100 billion portfolio in India. Interestingly, every second Mercedes-Benz sold in the country was financed by the company.

Santosh Iyer, MD & CEO, Mercedes-Benz India, said, “Mercedes-Benz continues to lead with its BEV roadmap, strengthening our commitment to sustainability. Our product offensive in 2025 begins with the debut of two eagerly awaited BEVs: the iconic G580 with EQ technology and the 'Made-in-India' EQS SUV 450. The G580 brings the iconic off-road capabilities of the G-Class into the electric age, setting new standards and unlocking unparalleled possibilities in luxury, performance, and sustainability. Following the success of the EQS SUV in India, we are happy to introduce its second variant, EQS SUV 450 in a 5-seater configuration. The EQS SUV 450 combines progressive technology, unparalleled luxury, and ample space with sustainability at its heart.

Expansion and new model launches

As part of its growth strategy for India, the company also marked the launch of two new EVs in the country – the 5-seater made-in-India EQS 450 SUV and the G 580 with EQ Technology.

Mercedes-Benz India also announced its 2025 roadmap for the country ‘Desire to Exceed’, which will see 8 new product launches in addition to facelifts and 20 new luxury touchpoints including expanding to new markets.

It expects its franchise partners will make investment of over INR 4.5 billion towards over the course of next three years.

Mercedes-Benz India has also pledged INR 75 million towards road safety initiatives in the country.

"At Mercedes-Benz, we will continue to shape the future of mobility in the digital era —pushing the boundaries of customer experience, service offerings, innovative products, and sustainability. Our commitment remains unwavering in providing excellence through tailored solutions crafted specifically for India, ensuring the best possible ownership experience for our customers,” concluded Iyer.

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Toyota Kirloskar Motor (TKM) has announced that cumulative sales of the Innova HyCross in India have surpassed 200,000 units. The milestone was achieved within 41 months of the model's launch in November 2022. The Innova HyCross is priced from INR 1.95 million (ex-showroom).

The Innova HyCross is built on the Toyota New Global Architecture (TNGA) platform. The flagship powertrain features a 5th Generation Self-Charging Strong Hybrid Electric System, which combines a 2.0-litre four-cylinder petrol engine with an e-drive sequential shift.

The hybrid tech has a claimed power output of 137 kW (186 PS), which allows the vehicle to operate in electric (EV) mode for approximately 60 percent of the time during typical driving cycles. A 2.0-litre naturally aspirated petrol engine option is also available, delivering 129 kW (174 PS).

The Innova HyCross scored a 5-Star safety rating in the Bharat New Car Assessment Programme (BNCAP).

It comes equipped with the Toyota Safety Sense suite, which includes active safety technologies to assist driver awareness. Interior features include powered Ottoman second-row seating, ventilated front seats, and over 65 connected vehicle functions.

Toyota provides an 8-year warranty on the hybrid battery for select variants. Ownership is supported by the T CARE ecosystem, a service framework covering the vehicle lifecycle from pre-sales to repurchase, including roadside assistance and periodic maintenance packages.

The achievement of this sales volume reinforces the model's position in the premium MPV segment and supports Toyota’s ‘multi-pathway’ strategy for carbon reduction through hybrid technology.

Sabari Manohar, Executive Vice-President, Toyota Kirloskar Motor, said, “We are proud to celebrate a significant achievement of over 2 lakh Innova HyCross sales, highlighting the model’s strong legacy and enduring appeal among customers. This milestone also reflects growing customer trust in Toyota’s self-charging hybrid technology, along with the brand’s commitment to design, performance, comfort, and reliability. It further motivates us to continue delivering market-relevant products, advanced technologies, and a seamless ownership experience aligned with evolving customer expectations. We extend our sincere gratitude to our customers and remain confident that the Innova HyCross will continue to inspire confidence and set new benchmarks in the mobility ecosystem.”

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Mercedes-Benz India, one of the leading luxury carmakers in the country, has recorded its highest-ever fiscal sales, retailing 19,363 units during the April 2025 to March 2026 period.

The company marked an uptick of 7 percent in the Q1 2026, where the company delivered 5,131 units compared to 4,775 in Q1 2025.

The German luxury brand’s growth was primarily driven by the Top-End Luxury segment, which grew by 16 percent in FY2026 and now accounts for 27 percent of total sales. This category includes the S-Class, Mercedes-Maybach and the AMG range. Demand for certain models, such as the AMG G 63 and Maybach S-Class, has resulted in waiting periods of up to 12 months.

In contrast, the Entry Luxury segment saw an 18 percent decline. The company stated it would maintain a ‘value over volume’ strategy, prioritising feature-rich content and brand desirability over price-led volume incentives.

For Mercedes-Benz India, the Long Wheelbase (LWB) E-Class remains the highest-selling luxury car in the country. It continued to see robust demand for the C-Class, GLC and GLE SUVs.

Furthermore, contribution of Battery Electric Vehicles (BEVs) now comprise 20 percent of all Top-End models sold. Within the luxury BEV segment (priced above INR 14 million), the company recorded 85 percent growth. The EQS SUV has emerged as the highest-selling luxury electric model for the brand. Mercedes-Benz plans to launch the electric CLA on 24 April 2026 as its first ‘software-defined’ electric vehicle.

Under its ‘Go to Customer’ strategy, the company plans to open more than 20 luxury outlets in 2026. This expansion involves a INR 4.50 billion investment from franchise partners. New facilities are scheduled for Q2 2026 in emerging markets, including Visakhapatnam, Varanasi and Goa, alongside reinforcements in Mumbai and Pune.

Santosh Iyer, Managing Director & CEO, Mercedes-Benz India, said, “Mercedes-Benz remains the most desirable luxury brand in India buoyed by strong customer loyalty for both our new and existing products. We are thrilled with the strong demand for our top-end luxury portfolio that set new benchmarks in the luxury segment with exclusivity and personalization. Similarly, a sustained demand for the ‘core’ segment underlines unwavering customer trust for winning products like the C-Class, LWB E-Class sedans and GLC and GLE SUVs.”

“Our product fireworks for 2026 will continue as we introduce two new AMGs for performance enthusiasts. We are enthused by the overwhelming response to new products like GLS Maybach, the V-Class and the CLA BEV, and customers can expect more desirable products planned across segments for the remaining quarters. Mercedes-Benz will maintain a sharp focus on superior product content and customer aspirations, reinforcing our strategy of value-led growth over volume aspirations,” he concluded.

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Hyundai Motor India (HMIL) has introduced the Creta Summer Edition, featuring updates to technology and convenience features across several trim levels at prices starting INR 1.2 million upto INR 1.63 million (ex-showroom). The launch follows a fiscal year where Creta sales exceeded 200,000 units, contributing to a cumulative customer base of over 1.4 million since 2015.

The Summer Edition introduces specific hardware and software upgrades intended to increase accessibility to premium features.

• EX and EX(O) Trims: These variants now include smart keys and push-button start. The EX(O) specifically adds quad-beam LED headlamps, LED tail lamps and a rear camera with dynamic guidelines.
• S(O) and SX Trims: A dashcam with multiple recording modes (driving, emergency, and vacation) has been integrated. The SX trim further receives a 26.03 cm (10.25-inch) multi-display digital cluster.
• SX Premium Trim: This top-tier edition is equipped with a Surround View Monitor (SVM), Blind-spot View Monitor (BVM) and front parking sensors in addition to the digital cluster and dashcam.

The integrated dashcam allows for video downloads to mobile devices via a dedicated application, supporting on-demand video and photo capture.

The Summer Edition is available with both 1.5l MPi petrol and 1.5l U2 CRDi diesel engines. Transmission options include manual (MT), Intelligent Variable Transmission (IVT) and automatic (AT).

Sunil Moolchandani, National Sales Head, Hyundai Motor India, said, “The Hyundai Creta is not just a product, it is a legacy that has played a defining role in shaping the SUV market in India. With more than 1.4 million customers and annual sales exceeding 2 lakh units in FY 2025-26, Hyundai Creta continues to reinforce its position as the undisputed No.1 in the mid-size SUV segment since its launch in 2015. The introduction of the Creta Summer Edition variants reflects our commitment to making advanced technology and comfort more accessible, with features such as the 26.03 cm (10.25”) Multi Display Digital Cluster, Surround View Monitor (SVM) and Dashcam among others further enhancing safety, convenience and driving confidence. These meaningful upgrades will continue to strengthen Creta’s leadership and emotional connect with customers across the country.”

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Kia India has announced that more than 100,000 customers have renewed their paid subscriptions for Kia Connect. The automaker has achieved a retention rate exceeding 30 percent following the expiry of the initial three-year complimentary period.

Since its introduction in 2019, the platform has evolved from its original 'UVO' branding to the current Kia Connect 2.0. Globally, the manufacturer reports an enrolment rate of approximately 97 percent. In India, the company has surpassed 500,000 total sales of connected vehicles.

The platform provides over 100 features across five categories – navigation, remote control, safety & security, vehicle management and convenience.

Kia offers three tiers of renewals – Standalone, Basic and Premium – with flexible durations. Prices for a one-year subscription range from INR 1,890 to INR 4,690, while three-year plans range from INR 3,890 to INR 9,090.

The renewal trend is supported by hardware integrations such as the Connected Car Navigation Cockpit (CCNC) and software initiatives like Drive Green, which monitors sustainable driving practices.

Atul Sood, Senior Vice-President – Sales & Marketing, Kia India, said, “Crossing the milestone of one lakh Kia Connect subscription renewals reflects the growing trust customers place in our connected mobility ecosystem. The continued adoption beyond the complimentary period highlights the everyday value we deliver through enhanced convenience, safety, and control. We remain committed to advancing our digital platforms for a smarter, more connected driving experience.”

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