German luxury brand Mercedes-Benz India has reported its strongest ever start to a fiscal year, retailing 4,238 new vehicles between April and June 2025 (Q1 FY2026), marking a 10 percent YoY growth.

The company shared that its performance in Q1 was primarily driven by robust demand for its Core and Top-End Luxury segments.

The Top-End Luxury segment proved to be a significant highlight, experiencing a 20 percent growth. This category includes models such as the S-Class, Mercedes-Maybach range, EQS products and AMG performance vehicles. Notable demand was seen for the S-Class, Mercedes-Maybach Night Series, G 580 with EQ Technology, EQS SUV and the iconic AMG G 63. The limited-edition AMG G 63 'Collector’s Edition' has already garnered an overwhelming response, and the recently launched AMG GT 63 PRO is reportedly sold out for the remainder of the year.

The Core segment, comprising the C-Class, E-Class LWB saloons and the GLC and GLE SUVs, contributed 60 percent to total sales volume and grew by 10 percent. The E-Class LWB continues to be India's highest-selling luxury car, further boosted by the introduction of the E450 performance variant.

While the Entry Luxury segment saw a marginal decline due to intense competition from lower-priced offerings, Mercedes-Benz emphasised the feature-rich and value-oriented approach of these products.

Mercedes-Benz's BEV portfolio witnessed an outstanding 157 percent growth in Q1, increasing its penetration to 8 percent of total sales. This surge was predominantly driven by the Top-End Luxury BEVs, with the EQS SUV, EQS Maybach Night Series and the G 580 SUV with EQ Technology seeing record demand. Waiting periods for the EQS Maybach and G 580 with EQ Technology currently extend up to six months.

The luxury car maker stated that this record-breaking quarter was achieved despite various micro-economic hurdles, including fluctuating foreign exchange rates, price increases and competitive market dynamics, particularly within the entry-luxury segment. Mercedes-Benz attributes its success in the higher-end categories to a growing consumer preference for exclusive, hyper-personalised and premium vehicles.

Santosh Iyer, MD & CEO, Mercedes-Benz India, said, “Mercedes-Benz kick-starts the current fiscal with best-ever sales performance, registering 10 percent growth. This strong sales performance is buoyed by the robust demand for our portfolio, particularly for the top-end luxury and BEV segments, highlighting a growing customer preference for exclusive luxury vehicles with hyper-personalisation and customisation. We are equally thrilled with the outstanding momentum of our BEV portfolio, driven by top-end BEVs like the EQS SUV, EQS Maybach and the G 580 with EQ technology."

"Our sharp focus on bolstering the Top-End Luxury has been highly successful in influencing customer preferences and differentiating Mercedes-Benz as the most desirable luxury brand in India. Launch of the GLS AMG Line, reiterates Mercedes-Benz’s focus on enriching the top-end luxury portfolio with new products. The GLS has been Mercedes-Benz’s top-selling ‘Large Size Luxury SUV’ with more than 16,000 units on Indian roads. The addition of the New GLS AMG Line will further bolster Mercedes-Benz’s SUV portfolio, accentuating the strong DNA of the GLS, with a road presence and grandeur that is unparalleled. With AMG styling GLS becomes sporty and expressive in design, completely redefining the segment with space, performance and ride comfort, in the most commanding way,” concluded Iyer.

Comments (0)

ADD COMMENT

Link Copied!

Mahindra has unveiled a new, highly limited edition of its BE 6 Electric Origin SUV, drawing inspiration from Christopher Nolan's acclaimed The Dark Knight Trilogy. 

In a collaboration with Warner Bros. Discovery Global Consumer Products, the automaker has created a 300-unit limited-run vehicle that is being positioned as a unique collector's item, merging a passion for cinema with cutting-edge electric mobility and is priced at INR 2.77 million.

The BE 6 Batman Edition is far more than a simple re-badge. It is a meticulous reinterpretation of the vehicle, designed to evoke the aural and visual essence of the Caped Crusader's world. This special edition features an exclusive Custom Satin Black finish, complemented by Alchemy Gold-painted suspension and brake calipers, which provide a striking contrast and a touch of luxury. The Bat emblem, as seen in The Dark Knight Trilogy, is discreetly yet pervasively incorporated throughout the vehicle, from the hub caps and front quarter panels to the rear bumper and an illuminated 'Infinity Roof'. Even the welcome lights project the iconic symbol onto the ground.

Pratap Bose, Chief Design & Creative Officer at Mahindra & Mahindra, said, "The BE 6 has always been about boldness and forward thinking. With the Batman Edition, we wanted to go further — to create something so personal, so visually arresting, that owning it feels like owning a piece of cinematic history. We’ve obsessed over even the smallest detail, so that every time you look at it, you discover something new.”

Inside, the exclusivity continues with a brushed Alchemy Gold plaque on the dashboard, individually numbered to highlight the car's rarity. The cabin is upholstered in suede and leather with gold sepia accent stitching and an integrated Bat emblem, creating a rich and tactile experience. Gold accents are also found on the steering wheel, in-touch controller, and the custom key fob. For a truly immersive experience, the car features a Batman Edition welcome animation on the infotainment display and even custom Batman-inspired exterior engine sounds.

Vikram Sharma, Senior Vice-President at Warner Bros. Discovery Global Consumer Products, APAC, said, “Batman is more than a pop-culture icon – he represents innovation, resilience, and an unyielding drive to push boundaries. This collaboration brings that spirit to the road in a bold, electric way. With this limited-edition range, fans in India can now experience the thrill of Batman every time they drive. It’s a collector’s statement on wheels.”

The BE 6 Batman Edition is based on the top-of-the-range 79 kWh variant, ensuring that its performance is as impressive as its styling. Bookings for this highly sought-after vehicle will open on 23 August, with deliveries beginning on 20 September, in a nod to International Batman Day. This limited-run SUV is not merely a mode of transport; it is a tangible piece of pop culture history, reserved for those who want a story behind their steering wheel.

Comments (0)

ADD COMMENT

Link Copied!

Renault India, one of the leading passenger vehicle manufacturers, has inaugurated its new’R store in Vijayawada, Andhra Pradesh un,der its ‘renault. rethink.’ transformation strategy.

Francisco Hidalgo, Vice-President Sales & Marketing, Renault India, said, "Andhra Pradesh is a priority market for us with the encouraging response our products have received in the state. The opening of the new’R store in Vijayawada is a step forward in scaling up our business expansion under the renault. rethink. strategy, which focuses on delivering outstanding customer experiences while showcasing Renault’s global brand values tailored to local aspirations. As we continue to expand our footprint, we intend to set new benchmarks in automotive retail.”

The new facility is spread across 21,720 sqft, with a total showroom area of 5,400 sqft, with a dedicated five car display and delivery bay area.  

The new’R store features Renault's New Visual Identity (NVI), featuring a sleek black façade and an updated logo designed in line with global standards.

Comments (0)

ADD COMMENT

Link Copied!

Stellantis-owned Citroen India has launched the new C3X, an updated version of its popular SUV at introductory prices starting INR 525,000. The move is part of the company's ‘Shift Into the New’ strategic plan.

The new model comes with 15 new features designed to improve comfort, safety and convenience while maintaining its position as an accessible vehicle in its segment.

A standout new feature is the Proxi-Sense Passive Entry and Push Start system. Unlike conventional keyless entry, this technology automatically unlocks the car when the key is nearby and locks it as the driver walks away, offering true hands-free convenience. The C3X is also claimed to be the only SUV in its class to offer Cruise Control with a Speed Limiter, which is designed to make long motorway journeys more comfortable.

Additional enhancements include:

• An auto-dimming interior rear-view mirror for reduced glare.
• The HALO 360-degree camera system with seven viewing angles for improved visibility.
• Upgraded LED Vision projector headlamps and fog lamps.
• A comprehensive safety suite that now includes six airbags and a perimetric alarm system.

The new C3X maintains the distinct SUV-inspired design of the original model, with a 180mm ground clearance and a compact turning radius of 4.98m, making it suitable for both city and highway driving. It is available with two engine options: a 1.2L PureTech 82 naturally aspirated engine and a 1.2L PureTech 110 Direct Injection turbo engine. The turbo model can go from zero to 100 kmph in under 10 seconds and has an ARAI-certified fuel efficiency of 19.3 kmpl.

Inside, the car features a best-in-class cabin with a spacious 2,540mm wheelbase and theatre-style rear seating. The 26cm Citroen Connect Infotainment System offers wireless Apple CarPlay and Android Auto. A new tropicalised automatic air-conditioning system is also included, which has been specifically designed to cope with India’s hot climate.

Shailesh Hazela, MD & CEO, Stellantis India, said, "With Citroen C3 range starting at the aggressive introductory price of INR 525,000, we’re redefining what value means in this segment. This is not just about affordability – it’s about delivering aspirational features, smart design, and robust performance at a price point that truly resonates with Indian customers. Living by the ethos of the brand – ‘For everyone like no one’ – we’ve pushed for even greater localisation to ensure the best value, lowest cost of ownership, and a product that feels truly made for India."

Kumar Priyesh, Business Head & Director – Automotive Brands, Stellantis India, said, “The New Citroen C3X represents our commitment to delivering premium features and meaningful innovation in a package that’s distinctly Citroen. With Proxi-Sense entry, Cruise Control with Speed Limiter and HALO 360 Camera, we’ve created a SUV that understands your routine, simplifies it, and elevates every moment behind the wheel. These upgrades don’t just speak to what’s expected – they reflect our belief in delighting the Indian customer through thoughtful engineering.”

The new C3X is now available to book at all Citroen dealerships across India, with deliveries set to begin in the first week of September 2025.

Comments (0)

ADD COMMENT

Link Copied!

European automaker Stellantis India has launched its second ‘Stellantis Brand House’ in Gujarat, bringing its Jeep and Citroen brands under one roof in Ahmedabad. This new showroom, located on the Sarkhej–Gandhinagar Highway, follows the debut of the dual-brand model in Surat.

The new facility aims to provide customers with a ‘phygital’ retail experience, combining both digital and physical elements. Visitors can explore the full lineup of both brands, including the Jeep Grand Cherokee, Wrangler, Meridian and Compass, as well as Citroen's offerings like the Basalt, e-C3, C3 and C3 Aircross.

Kumar Priyesh, Business Head and Director of Automotive Brands for Stellantis India, said, “Ahmedabad’s automotive landscape is vibrant and growing, making it the perfect location for our next Stellantis Brand House. This dual-brand facility is designed to serve the evolving preferences of today’s customers, offering the convenience of two premium brands, a seamless phygital experience, and world-class service – all in one destination. It reflects our ongoing commitment to building a strong, unified retail footprint in India.”

Sankalp Joisar, Dealer Principal, Stellantis Brand House Ahmedabad (Magnus Motors), said, “We are proud to be part of this transformative moment for automotive retail representing both Jeep and Citroën. The dual brand offering strategy allows us to offer an elevated and differentiated experience to customers—whether they're seeking rugged capability or refined comfort. Our team is committed to delivering the passion, professionalism, and personalized care that customers expect from global brands like these.”

The dealership is equipped with advanced infrastructure, including interactive digital tools like a 3D configurator, diagnostics and a full-service centre. Staff are trained by both Jeep and Citroen to provide specialised product knowledge and support to customers.

Comments (0)

ADD COMMENT

Link Copied!