With temporary subscription options offered by leading brands in India, owning and driving a car may get significantly easier.

The subscription model completely eliminates the high upfront purchase cost of a car. It calls for low or no down payment at all. It reduces the dependence on loans, thus saving interest, and opens up the possibility of a whole lot others buying one. The temporary ownership programmes, typically offered by commercial rentals such as Zoomcar and Revv are now offered in various lucrative forms by OEMs.

Maruti Suzuki, for example, offers a subscription option on all 10 models it sells – including the Swift, the Vitara Brezza and the XL6. The company also offers CNG variants of the WagonR and the Ertiga under the subscription model. Potential subscribers can pick a car best suited for their requirements (depending on the seating capacity, comfort and performance). The company also offers AT (automatic transmission) and MT (manual transmission) variants of most of its models, which the subscribers can always warm up to. They can, depending on their aspirational needs and usage, select a car or upgrade to one at the end of the current tenure.

Under ‘Maruti Suzuki Subscribe’, a customer can choose a tenure of between 12 months (minimum tenure period) and 48 months. During this period, he or she will have to pay an all-inclusive fixed monthly fee that covers the complete maintenance of the vehicle.  Service and repairs (including the parts and consumables) are also covered. The monthly fee will also include zero depreciation insurance, 24x7 roadside assistance and registration fees. At the end of the selected tenure, subscribers can upgrade to a new vehicle or extend the tenure up to four years. They can also buy the subscribed car permanently based on its market assessment.

Maruti also offers a choice between a white plate registration and a black plate. White plate cars are registered in the name of the subscriber. The black plate cars carry the name of the corporate subscription partner. Both options offer a starting tenure of 12 months (with an option to extend to 48 months).

For either plate car, customers can choose the colour of their choice. They can choose an annual kilometre package (10,000 km, 15,000 km, 20,000 km or 25,000 km) allowed by the company. Subscribers clocking additional kilometres are charged between INR 3 and INR 5 (taxes extra) for each kilometre covered in the case of black plate cars. In the case of white plate cars, it is INR 5 plus taxes. While Maruti models are available for subscriptions starting at INR 12,868 per month for the WagonR LXi 1.0L MT and INR 33,676 per month for the S-Cross Alpha AT, there are other manufacturers who are known to offer similar packages for their brand of cars. Among these are Toyota, Hyundai and Mahindra & Mahindra.

Regardless of the brand, what the subscription model achieves is to provide a better opportunity to get hold of a car – to use one. Making it financially easy for one to possess a car, the subscription model does away with the worries of securing a loan and about the depreciation the car will incur over a period of time. Involving no down payment in most cases, the subscription model helps the user to save on interest. Apart from fuel costs, expenses like insurance, maintenance and road taxes are conveniently included in the monthly fee. With dedicated OEM verticals for subscription models, a subscriber can easily seek assistance, modify or change the plans too. (MT)     

Comments (0)

ADD COMMENT

Link Copied!

German automotive luxury brand BMW India and BMW Motorrad India have opened pre-orders for the ‘100 Jahre Nurburgring’ edition vehicles to mark the upcoming 100th anniversary of the Nurburgring racetrack in 2027.

The limited collection includes five BMW M car models – the BMW M2 Coupé, BMW M3 Sedan, BMW M4 Coupé, BMW M5 Sedan and the BMW M5 Touring – alongside the BMW M 1000 R motorcycle. The release marks the entry of the BMW M5 Touring into the Indian market.

The edition models feature specific paint finishes in Nurburgring Green and Sapphire Black metallic with green accents, incorporating the ‘100 Years’ logo, Nurburgring since 1927 lettering and the Nurburgring circuit outline.

Exterior details include carbon fibre roofs, model-specific graphics and green wheel accents across select models, while the M5 Touring features a steel roof with custom stripes. Interior specifications across the car lineup include black leather with green and white stitching, door sills, carbon fibre trims, M Carbon bucket seats with individual upholstery, and an M Alcantara steering wheel with a 12 o'clock marker.

The BMW M 1000 R motorcycle features a painted fuel tank with the Nurburgring outline, an airbox cover with ‘one of 100’ numbering, carbon wheels with green accent stripes, an Alcantara seat with embroidered ‘100’ logos and black components for the rear swingarm and frame.

Comments (0)

ADD COMMENT

Link Copied!

Honda Cars India (HCIL), one of the leading manufacturers of passenger vehicles in the country, has announced its wholesales for September 2026.

The company reported total sales of 6,955 units, down 16 percent YoY, as compared to 8,296 units sold for the same period last year.

In the domestic market, the company sold 4,465 units, down 19 percent YoY, as compared to 5,503 units sold a year ago. On the exports front, the company shipped 2,490 units, down 11 percent YoY, as compared to 2,793 units last year.

Kunal Behl, Vice-President, Marketing & Sales, Honda Cars India, said, We are pleased to see positive sales momentum for the Honda City and Honda Amaze during the month. We are also gearing up for the launch of new Elevate, which will further strengthen our SUV offering with a refreshed and enhanced package. With the festive season underway and an exciting product introduction ahead, we look forward to building stronger momentum in the coming months.”

Comments (0)

ADD COMMENT

Link Copied!

Kia India, one of the leading passenger vehicle manufacturers, has reported its best-ever monthly wholesale performance of 32,017 units in September 2026, representing a 41 percent increase compared to 22,700 units sold last year.

For Q3 of CY2026, the company recorded sales of 89,259 units, reflecting a 38.5 percent growth over 64,443 units for the same period last year.

In terms of YTD (January – September 2026) cumulative sales reached 253,008 units, marking a 22.5 percent increase from 206,582 units reported during the corresponding period in 2025.

Kia India attributed the robust performance to healthy demand across its portfolio incuding Seltos and Sonet models, alongside contributions from the Carens, Carens Clavis, Clavis EV, Syros EV and Sorento, which is offered in diesel and hybrid powertrain options. The company's powertrain options now span petrol, diesel, CNG, hybrid, and electric configurations across its product range.

Atul Sood, Senior Vice-President of Sales and Marketing, Kia India, said, "Our strong performance in September and across the third quarter reflects the continued trust of our customers and the strength of Kia’s evolving portfolio. The Seltos and Sonet continue to be key contributors to our growth, while the strong response to the Sorento and Syros EV reinforces our strategy of expanding into new segments and powertrain categories in line with evolving customer aspirations. As mobility needs become increasingly diverse, we are focused on providing meaningful choice across conventional, CNG, hybrid and electric powertrains, supported by ownership solutions that address real customer needs. We remain committed to building on this momentum through distinctive products, advanced technologies and differentiated experiences designed around the needs of Indian customers."

At present, Kia India operates a retail and service network comprising 915 touchpoints across 425 cities, alongside 137 certified pre-owned outlets across the country.

Comments (0)

ADD COMMENT

Link Copied!

Toyota Kirloskar Motor (TKM), one of the leading passenger vehicle manufacturers, has reported its total wholesales of 28,218 units in September 2026, comprising 25,027 units sold in the domestic market and 3,191 units exported.

For the YTD period (January – September 2026), the automaker reported cumulative total sales of 294,914 units, representing an 8 percent increase compared to 272,824 units sold last year.

Domestic sales for the 9-month period rose 9 percent to 269,619 units, up from 247,081 units in the previous year, while exports reached 25,295 units, compared to 25,743 units a year ago.

Sabari Manohar, Executive Vice-President of Sales-Service-Used Car Business, Toyota Kirloskar Motor, said, "September witnessed continued customer interest across segments, supported by our focus on quality, durability and reliability. As we enter the festive season, we remain committed to strengthening customer engagement and working closely with our dealer partners to deliver enhanced mobility experiences and address evolving customer needs."

Comments (0)

ADD COMMENT

Link Copied!