With temporary subscription options offered by leading brands in India, owning and driving a car may get significantly easier.

The subscription model completely eliminates the high upfront purchase cost of a car. It calls for low or no down payment at all. It reduces the dependence on loans, thus saving interest, and opens up the possibility of a whole lot others buying one. The temporary ownership programmes, typically offered by commercial rentals such as Zoomcar and Revv are now offered in various lucrative forms by OEMs.

Maruti Suzuki, for example, offers a subscription option on all 10 models it sells – including the Swift, the Vitara Brezza and the XL6. The company also offers CNG variants of the WagonR and the Ertiga under the subscription model. Potential subscribers can pick a car best suited for their requirements (depending on the seating capacity, comfort and performance). The company also offers AT (automatic transmission) and MT (manual transmission) variants of most of its models, which the subscribers can always warm up to. They can, depending on their aspirational needs and usage, select a car or upgrade to one at the end of the current tenure.

Under ‘Maruti Suzuki Subscribe’, a customer can choose a tenure of between 12 months (minimum tenure period) and 48 months. During this period, he or she will have to pay an all-inclusive fixed monthly fee that covers the complete maintenance of the vehicle.  Service and repairs (including the parts and consumables) are also covered. The monthly fee will also include zero depreciation insurance, 24x7 roadside assistance and registration fees. At the end of the selected tenure, subscribers can upgrade to a new vehicle or extend the tenure up to four years. They can also buy the subscribed car permanently based on its market assessment.

Maruti also offers a choice between a white plate registration and a black plate. White plate cars are registered in the name of the subscriber. The black plate cars carry the name of the corporate subscription partner. Both options offer a starting tenure of 12 months (with an option to extend to 48 months).

For either plate car, customers can choose the colour of their choice. They can choose an annual kilometre package (10,000 km, 15,000 km, 20,000 km or 25,000 km) allowed by the company. Subscribers clocking additional kilometres are charged between INR 3 and INR 5 (taxes extra) for each kilometre covered in the case of black plate cars. In the case of white plate cars, it is INR 5 plus taxes. While Maruti models are available for subscriptions starting at INR 12,868 per month for the WagonR LXi 1.0L MT and INR 33,676 per month for the S-Cross Alpha AT, there are other manufacturers who are known to offer similar packages for their brand of cars. Among these are Toyota, Hyundai and Mahindra & Mahindra.

Regardless of the brand, what the subscription model achieves is to provide a better opportunity to get hold of a car – to use one. Making it financially easy for one to possess a car, the subscription model does away with the worries of securing a loan and about the depreciation the car will incur over a period of time. Involving no down payment in most cases, the subscription model helps the user to save on interest. Apart from fuel costs, expenses like insurance, maintenance and road taxes are conveniently included in the monthly fee. With dedicated OEM verticals for subscription models, a subscriber can easily seek assistance, modify or change the plans too. (MT)     

Comments (0)

ADD COMMENT

Link Copied!

AU Small Finance Bank has partnered with Maruti Suzuki India, the country’s largest passenger vehicle manufacturer, to introduce 'Suhana Safar', a scheme that links Recurring Deposits (RD) to auto loans. The initiative is aimed at first-time car buyers and applies to the Alto K10, S-Presso, Celerio and WagonR models.

Under the programme, customers open an RD account with AU Small Finance Bank and deposit a monthly amount equivalent to the future car EMI for 3 to 6 months. Upon maturity, the accumulated funds, which have earned interest, are used as the down payment for the vehicle, after which the bank provides the auto loan.

The scheme allows customers to save and earn interest while demonstrating repayment capacity before committing to a loan. The bank also uses this process to evaluate creditworthiness.

AU Small Finance Bank offers RD interest rates of 4.75 percent to 7.40 percent per annum for the general public, and 5.25 percent to 7.90 percent per annum for senior citizens.

Comments (0)

ADD COMMENT

Link Copied!

Czech automaker Skoda Auto India has introduced the new Kodiaq RS, the first SUV to carry the performance-focused RS badge in the Indian market at INR 6.69 million (ex-showroom).

The company limited the initial release to 50 units, which were sold out within six minutes of launch. This release aligns with the 50th anniversary of the RS badge and the 125th year of the brand’s motorsport history.

Ashish Gupta, Brand Director, Skoda Auto India, said, “The RS badge represents an iconic performance legacy. Bringing it to our flagship 4x4, all-terrain, 7-seater SUV combines luxury, capability and motorsport DNA in one offering. The overwhelming response, with all units sold out in minutes, reflects the strong enthusiasm among customers.”

The Kodiaq RS features a 2.0-litre TSI engine producing 195 kW (265 PS) and 400 Nm of torque, paired with a 7-speed DSG transmission and all-wheel drive. The vehicle accelerates from zero to 100 kmph in 6.3 seconds, with a top speed of 231 kmph.

The vehicle is equipped with progressive steering and the latest-generation Dynamic Chassis Control (DCC) Plus, which allows drivers to adjust damping characteristics. The Driving Mode Select offers multiple settings, including Eco, Comfort, Normal, Sport, Individual, Snow and a dedicated Off-Road mode.

The exterior includes black accents on the grille frame, mirrors, window frames, roof rails, and the D-pillar. The front features a bumper with black elements and a horizontal light strip in the grille. The rear includes a full-width reflector, blacked-out lettering, and stainless-steel exhaust tips. The SUV is fitted with 20-inch Elias alloy wheels and is available in Moon White, Magic Black, Velvet Red and Steel Grey.

Comments (0)

ADD COMMENT

Link Copied!

Honda Cars India (HCIL), a leading passenger vehicle manufacturer, has announced wholesales of 8,788 units in June 2026.

In the domestic market, the company sold 5,243 units and 3,545 units for export, which marks 71.5 percent YoY, when the company sold 4,618 units domestically and exported 506 units.

Kunal Behl, Vice-President, Marketing & Sales, Honda Cars India, said, "The launch of new City and India Premiere of global SUV Honda ZR-V has generated strong momentum for our overall sales including Amaze and Elevate during June, driven by healthy customer demand and a positive market response. With Monsoon conditions expected to improve during July, we hope to sustain this positive momentum in the months ahead.

“The deliveries of ZR-V are also scheduled to begin from July. It will draw discerning new customers and prospects into Honda showrooms, enhancing our premium brand appeal and unlocking new growth opportunities,” he added.

Comments (0)

ADD COMMENT

Link Copied!

French automotive company Renault India has recorded 4,063 domestic wholesale units in June 2026, a 55 percent YoY increase compared to the previous year. This also marks the 10^th consecutive month of double-digit growth for the company.

Interestingly, for H1 CY2026, the company reported sales of 25,844 units, representing 61 percent YoY growth.

During June, Renault India began exports of the Duster, dispatching 750 units to South Africa. The company stated that this performance reflects customer response to its product strategy and demand across its portfolio.

Comments (0)

ADD COMMENT

Link Copied!