Tata Motors, India’s leading automotive manufacturer, has announced its partnership with Bollywood actor Vicky Kaushal for its passenger and electric Vehicle range. The collaboration will kick off this IPL season with a campaign titled ‘Take the Curvv’.

Kaushal takes centre position in a series of 20-second IPL advertisements, capturing the essence of the Curvv with his unorthodox professional decisions and his quest for greatness. The ad demonstrates how the Curvv is more than simply a vehicle; it's a declaration of audacity, confidence and pursuing your passion. It's about accepting the curveballs of life. In addition, Kaushal will contribute significantly to a number of brand projects. Kaushal's collaboration highlights Tata Motors' common dedication to defying expectations as the company pushes the limits of automotive performance, design and technology.

Vivek Srivatsa, Chief Commercial Officer, Tata Passenger Electric Mobility Ltd, said, “At Tata Motors, we are constantly pushing boundaries and setting new standards of excellence. As we lead the transformation of the passenger and electric vehicle landscape, we are proud to welcome Vicky Kaushal, whose values align with ours – authenticity and positive disruption. Both Vicky and Tata Motors share an unwavering pride in India. As one of the largest automobile manufacturers in the country, Tata Motors is committed to the ‘Make in India’ initiative, creating world-class vehicles designed and engineered for Indian consumers, just as Vicky Kaushal takes immense pride in representing Indian cinema and culture globally. With innovation at the core of our brand, the ‘Take the Curvv’ campaign celebrates individuals who choose to carve their own path. We are confident that this one-of-a-kind association will be loved by our customers and his fans alike.”

Kaushal said, “I am thrilled to make my foray into the world of cars with Tata Motors – a homegrown brand that has redefined how India travels. Tata Motors’ unwavering legacy, coupled with its relentless commitment to innovation and disruption, perfectly reflects my own passion, making this partnership a natural choice. The ‘Take the Curvv’ campaign is the perfect launchpad for this association as it embodies the spirit of breaking barriers by following your heart, taking the road less travelled and coming out even stronger. I look forward to collaborating on ground-breaking projects with the Tata Motors family and share our story with the world.”

Comments (0)

ADD COMMENT

Link Copied!

Japanese automotive major Nissan Motor India has introduced a 55-minute vehicle exchange initiative in partnership with Spinny. The programme allows customers to have their current vehicles evaluated on-site and apply exchange bonuses toward the purchase of a new Nissan vehicle within an hour.

The service is supported by dedicated evaluators across 30 cities. To facilitate the process, Spinny counters have been established at Nissan sales touchpoints, providing real-time assessments.

Key features of the collaboration include:

• Documentation: A 'selling letter' issued by Spinny is accepted as valid proof of exchange, removing the requirement for transferred RC documentation at the point of transaction.
• Lead Generation: The partnership integrates digital and physical touchpoints to manage used inventory and generate incremental leads for the dealer ecosystem.
• Product Eligibility: The programme applies to Nissan’s current India line-up, including the Magnite and the recently launched Nissan Gravite, which entered the market at an introductory price of INR 565,000.

Saurabh Vatsa, Managing Director, Nissan Motor India, said, “At Nissan Motor India, we are committed to building a customer-first ecosystem that simplifies every stage of the ownership journey. Strengthening our collaboration with Spinny and introducing faster exchange timelines reinforces our focus on convenience, transparency, and value for our customers and dealer partners - while supporting our broader growth in the country.”

Niraj Singh, Founder & CEO, Spinny, said, “Our continued partnership with Nissan Motor India represents a shared commitment to simplifying car ownership journeys. With faster exchanges, expanded evaluator presence, and integrated dealership touchpoints, we are working together to make car upgrades seamless, transparent, and rewarding for customers across India.”

Comments (0)

ADD COMMENT

Link Copied!

European auto major Stellantis has announced it will feature eight brands at the Paris Motor Show, scheduled for 12 to 18 October 2026. The group’s presence will be more than double that of the 2024 edition, occupying a 5,340-square-metre space in Hall 4 of the Porte de Versailles.

The exhibition will feature over 60 vehicles, including one public premiere and one European premiere:

• Lancia Gamma: Making its French debut, this flagship fastback will be produced at the Melfi plant. The model marks the brand's return to the upper segments and will offer both full-electric and hybrid powertrains.
• Leapmotor B03: A compact all-electric B-hatch making its European debut. The brand will also preview the B03X crossover and B05 hatch, both scheduled for launch in the second half of 2026.
• DS N°7: Official launch of the compact SUV, offering hybrid and fully electric versions with a range of up to 740 km.
• Fiat: The brand will unveil two new C-segment models and a concept car, alongside the Grande Panda and the Tris three-wheeled electric solution.

The automaker will have an interactive stand that will be divided into dedicated areas reflecting the specific identities of the participating brands:

“Inside its impressive 5,340-square-meter stand, located in Hall 4 of the Porte de Versailles exhibition centre, Stellantis will showcase more than 60 vehicles, highlighting a line-up capable of meeting every customer need – from urban micromobility to longer and more demanding journeys – thanks to the right balance of design, performance and functionality,” the company said in a statement.

Comments (0)

ADD COMMENT

Link Copied!

Italian supercar manufacturer Automobili Lamborghini has recorded the highest revenue in its history for the 2025 fiscal year, reaching EUR 3.20 billion, which marks a 3.3 percent increase over the previous year and marks the second consecutive year the company has exceeded the EUR 3 billion threshold.

The company reported an operating income of EUR 768 million with a profitability rate of 24 percent. These figures were achieved despite a volatile macroeconomic environment and specific exogenous pressures.

Key Financial Impacts:

• Currency and Trade: Negative exchange rate fluctuations and the introduction of US tariffs influenced the operating result.
• Strategic Investment: Costs associated with the Direzione Cor Tauri electrification strategy were fully accounted for during the financial year.
• Mitigation: The impact of these factors was moderated through a refined product mix and cost control measures.

In 2025, Lamborghini delivered 10,747 cars, surpassing the 10,000-unit mark for the third year in a row. A significant driver of value was the Ad Personam personalisation programme, with 94 percent of all vehicles delivered featuring at least one bespoke element.

The Revuelto and the newly launched Temerario, which began customer deliveries in early 2026 – form the core of the brand's hybridisation strategy. The Temerario features a powertrain capable of 10,000 rpm, a first for a production engine from the manufacturer.

The current range, including the Revuelto, Urus SE and Temerario, is now fully hybridised. Lamborghini has also confirmed plans for a fourth hybrid model as part of its long-term industrial vision, which remains focused on sustainable growth alongside the eventual development of a fully electric vehicle.

For 2026, the company intends to unveil further product developments at international events, including the Goodwood Festival of Speed and Monterey Car Week.

Stephan Winkelmann, Chairman and CEO, Automobili Lamborghini, said, “2025 shows that the strength of Automobili Lamborghini lies not only in numbers, but in our ability to manage complexity. In a challenging global context, we continued to grow, protecting profitability and further strengthening brand value. Our strategy is clear: discipline, long-term vision and product centrality. This balance allows us to turn external challenges into opportunities for consolidation and to continue creating sustainable value.”

Paolo Poma, Managing Director and CFO, Automobili Lamborghini, said, “External factors and the volatility of the broader macroeconomic environment made 2025 a particularly challenging year. In this context, we have closed a positive financial and business 12 months, safeguarding our level of profitability, which positions us among the most profitable players in the global luxury sector. The results achieved confirm our objective of sustainable growth while preserving profitability.”

Comments (0)

ADD COMMENT

Link Copied!

German luxury brand BMW Group India has introduced the MINI Cooper S Victory Edition at INR 5.75 million. The special edition model made its debut at the Sanghi Classic dealership in Jaipur. It is available as a Completely Built-Up (CBU) unit, with bookings open at all authorised dealerships and deliveries commencing immediately.

The Victory Edition serves as a tribute to the 1965 Monte Carlo Rally, where the Mini Cooper S, driven by Timo Mäkinen and Paul Easter, secured a win. The new edition incorporates bespoke styling elements intended to reflect this motorsport heritage while utilising modern vehicle technology and craftsmanship.

Hardeep Singh Brar, President and CEO, BMW Group India, stated, “The new MINI Cooper S Victory Edition is a bold tribute to the legendary 1965 Monte Carlo Rally win, bringing a historic racing soul to modern Indian roads. This limited-run masterpiece captures the aesthetic essence of MINI's competitive DNA, meticulously crafted for those who demand a drive that looks as iconic as it feels. We are thrilled to offer Indian enthusiasts a unique opportunity to own a piece of motorsport history, reimagined with bespoke styling that honors our championship heritage. This special edition is a visual celebration of our past and a testament to the timeless spirit of performance that defines the MINI brand today.”

Comments (0)

ADD COMMENT

Link Copied!