Tata Motors, India’s leading automotive manufacturer, has announced its partnership with Bollywood actor Vicky Kaushal for its passenger and electric Vehicle range. The collaboration will kick off this IPL season with a campaign titled ‘Take the Curvv’.

Kaushal takes centre position in a series of 20-second IPL advertisements, capturing the essence of the Curvv with his unorthodox professional decisions and his quest for greatness. The ad demonstrates how the Curvv is more than simply a vehicle; it's a declaration of audacity, confidence and pursuing your passion. It's about accepting the curveballs of life. In addition, Kaushal will contribute significantly to a number of brand projects. Kaushal's collaboration highlights Tata Motors' common dedication to defying expectations as the company pushes the limits of automotive performance, design and technology.

Vivek Srivatsa, Chief Commercial Officer, Tata Passenger Electric Mobility Ltd, said, “At Tata Motors, we are constantly pushing boundaries and setting new standards of excellence. As we lead the transformation of the passenger and electric vehicle landscape, we are proud to welcome Vicky Kaushal, whose values align with ours – authenticity and positive disruption. Both Vicky and Tata Motors share an unwavering pride in India. As one of the largest automobile manufacturers in the country, Tata Motors is committed to the ‘Make in India’ initiative, creating world-class vehicles designed and engineered for Indian consumers, just as Vicky Kaushal takes immense pride in representing Indian cinema and culture globally. With innovation at the core of our brand, the ‘Take the Curvv’ campaign celebrates individuals who choose to carve their own path. We are confident that this one-of-a-kind association will be loved by our customers and his fans alike.”

Kaushal said, “I am thrilled to make my foray into the world of cars with Tata Motors – a homegrown brand that has redefined how India travels. Tata Motors’ unwavering legacy, coupled with its relentless commitment to innovation and disruption, perfectly reflects my own passion, making this partnership a natural choice. The ‘Take the Curvv’ campaign is the perfect launchpad for this association as it embodies the spirit of breaking barriers by following your heart, taking the road less travelled and coming out even stronger. I look forward to collaborating on ground-breaking projects with the Tata Motors family and share our story with the world.”

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German luxury carmaker Mercedes-Benz India has recorded its highest-ever sales for the H1 of 2026, retailing 9,768 units between January and June, a 9 percent YoY increase over the 9,013 units sold in the same period last year.

The company also achieved its best-ever second quarter Q2 CY2026, with 4,637 units sold, representing a 10 percent growth compared to Q2 2025.

Sales were driven by the performance of the core and top-end portfolios. The top-end luxury segment, which includes models such as the S-Class, Maybach, AMG and V-Class, grew by over 20 percent and accounted for 28 percent of total sales. Notably, Mercedes-AMG sales increased by 50 percent during the period.

Interestingly, electric vehicles now comprise 14 percent of total sales, supported by the launch of the CLA BEV and demand for the EQS SUV. The entry-level luxury segment also saw a 29 percent growth in Q2, aided by the introduction of the CLA BEV and the GLA SUV. The E-Class long-wheelbase sedan remained the highest-selling luxury car in the country.

Santosh Iyer, Managing Director and CEO, Mercedes-Benz India, said, “Mercedes-Benz’s strong growth in first half of 2026 underlines the success of our strategy rooted in offering desirable products, elevated customer experience and transforming our network with clear focus on getting closer to customers. The new V-Class and CLA BEV drove our best-ever H1 and Q2 sales, underpinning superior product substance, reconfirming Mercedes customers’ preference for value over entry price points.”

He added: “The success of the new CLA BEV is an affirmation that Mercedes-Benz customers prefer owning the latest technology, with the car being sold out within few days of market introduction, customers willing to wait till 5-6 months, to proudly own the car which is truly distinctive and a ‘Class of its Own’. The CLA BEV has propelled Mercedes-Benz’s BEV penetration to reach 14 percent in Q2 2026.”

Regarding the top-end segment, he stated: “H1 2026 has shown increased preference for our top-end vehicles, with the share of TEVs now reaching an all-time high of 28 percent, fuelled by the introduction and growing demand for the new V-Class and the 50 percent growth trajectory achieved by the AMG portfolio.”

The company plans to expand its retail network, aiming to open 20 outlets across India in 2026, including a debut in Varanasi during the third quarter. This expansion is supported by an investment of INR 4.5 billion from franchise partners over the next two years.

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French automotive brand Renault India has introduced the new Renault Kwid hatchback, featuring updates to its design and a simplified two-variant structure: Evolution and Climber.

The company has also adjusted its pricing, with the Climber variant now available at an effective price of INR 499,000 following an online purchase benefit of INR 15,000. Prices for the Kwid range begin at INR 452,000 lakh with the Climber.

The updated model incorporates the Renault brand identity and includes features such as an 8-inch touchscreen with Apple CarPlay and Android Auto compatibility, a digital LED instrument cluster and a rear-view camera. Safety equipment includes dual front airbags, ABS with EBD and seat belt reminders.

The vehicle is powered by a 1.0-litre petrol engine and is available with either a 5-speed manual or Easy-R AMT transmission. It offers a ground clearance of 184 mm and a boot capacity of 279 litres.

Francisco Hidalgo, VP - Sales and Marketing Renault India, said, “For millions of Indians, owning their first car remains an important milestone. With an increasingly aspirational middle class and a large base of two-wheeler owners looking to upgrade, first-time ownership continues to be a strong and enduring aspiration. Over 4.5 lakh customers in India have started their journey with Kwid, and that trust is something we deeply value. With the new Kwid, we are building on this legacy by making the offering simpler, clearer, and more relevant.”

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AU Small Finance Bank has partnered with Maruti Suzuki India, the country’s largest passenger vehicle manufacturer, to introduce 'Suhana Safar', a scheme that links Recurring Deposits (RD) to auto loans. The initiative is aimed at first-time car buyers and applies to the Alto K10, S-Presso, Celerio and WagonR models.

Under the programme, customers open an RD account with AU Small Finance Bank and deposit a monthly amount equivalent to the future car EMI for 3 to 6 months. Upon maturity, the accumulated funds, which have earned interest, are used as the down payment for the vehicle, after which the bank provides the auto loan.

The scheme allows customers to save and earn interest while demonstrating repayment capacity before committing to a loan. The bank also uses this process to evaluate creditworthiness.

AU Small Finance Bank offers RD interest rates of 4.75 percent to 7.40 percent per annum for the general public, and 5.25 percent to 7.90 percent per annum for senior citizens.

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Czech automaker Skoda Auto India has introduced the new Kodiaq RS, the first SUV to carry the performance-focused RS badge in the Indian market at INR 6.69 million (ex-showroom).

The company limited the initial release to 50 units, which were sold out within six minutes of launch. This release aligns with the 50th anniversary of the RS badge and the 125th year of the brand’s motorsport history.

Ashish Gupta, Brand Director, Skoda Auto India, said, “The RS badge represents an iconic performance legacy. Bringing it to our flagship 4x4, all-terrain, 7-seater SUV combines luxury, capability and motorsport DNA in one offering. The overwhelming response, with all units sold out in minutes, reflects the strong enthusiasm among customers.”

The Kodiaq RS features a 2.0-litre TSI engine producing 195 kW (265 PS) and 400 Nm of torque, paired with a 7-speed DSG transmission and all-wheel drive. The vehicle accelerates from zero to 100 kmph in 6.3 seconds, with a top speed of 231 kmph.

The vehicle is equipped with progressive steering and the latest-generation Dynamic Chassis Control (DCC) Plus, which allows drivers to adjust damping characteristics. The Driving Mode Select offers multiple settings, including Eco, Comfort, Normal, Sport, Individual, Snow and a dedicated Off-Road mode.

The exterior includes black accents on the grille frame, mirrors, window frames, roof rails, and the D-pillar. The front features a bumper with black elements and a horizontal light strip in the grille. The rear includes a full-width reflector, blacked-out lettering, and stainless-steel exhaust tips. The SUV is fitted with 20-inch Elias alloy wheels and is available in Moon White, Magic Black, Velvet Red and Steel Grey.

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