Volkswagen India Drives In Volksfest 2024 For The Festive Season
- By MT Bureau
- September 13, 2024
Volkswagen India will drive in Volksfest 2024, its annual celebratory extravaganza, from 14 September to 31 October 2024.
The initiative will include a host of offers and benefits across its product range, which includes the Taigun, Virtus and Tiguan.
The offers and benefits include exciting engagement opportunities and assured gifts on test drive and booking at Volkswagen dealerships in India. Taking the celebration to premium malls across India, customers will be able to avail exclusive experiences such as free parking and valet services for Volkswagen owners.
Curated ‘Experience Zones’ across various premium malls in the country will showcase Volkswagen cars with engaging product demos, while the ‘Engagement Zone’ will host fun games and competitions offering exciting giveaways.
The Brand has also built a unique ‘Trust Drive’ zone that invites prospective customers to get behind the wheel and experience the safe, German-engineered, fun-to drive characteristics that set Volkswagen cars apart first-hand, giving them a glimpse into the driving confidence that Volkswagen car owners experience on a daily basis.
Ashish Gupta, Brand Director, Volkswagen Passenger Cars India, said, “Volksfest is our annual celebratory extravaganza through which we rejoice the festive season with our customers. Each year at Volkswagen India, our aim is to make Volksfest bigger and special for our customers with exclusive offers, benefits, and engagement opportunities. The auspicious festive season typically involves purchases of new products and services. Therefore, this year, we’re bringing our Brand even closer to customers, at the heart of cities, at premium malls across the country. Our customers, can spend quality time experiencing their preferred Volkswagen model that’s safe, sturdy and fun-to-drive.”
Force Motors Achieves Record Financial Growth
- By MT Bureau
- November 10, 2025
Force Motors Limited has announced record-breaking financial results for the second quarter and first half of the fiscal year 2025-26, marking its highest-ever performance for these periods. The company, India's leading van manufacturer, achieved significant growth in profitability and operational metrics.
Financially, the company reported a standalone total income of INR 21.06 billion for Q2, an eight percent year-on-year increase, and INR 44.28 billion for H1, up 15 percent. Earnings saw an even more substantial rise, with EBITDA growing 33 percent YoY to INR 3.87 billion in Q2 and 34 percent for H1 to INR 7.44 billion. Profit After Tax surged remarkably by 148 percent in Q2 to INR 3.50 billion, a jump attributed to the shift to the New Tax Regime. The company also maintains a strong, zero-debt financial position.
This performance was propelled by robust operational success. Domestic sales volume grew by 16 percent in the first half, fuelled by strong demand for its Urbania, Traveller, Gurkha, Monobus and Trax vehicle ranges. The company also saw a 77 percent surge in export volumes. The Traveller platform continues to dominate its segment with a market share exceeding 70 percent.
The landmark results are credited to the strength of the company's product portfolio, operational excellence and a customer-centric strategy. By focusing on its core capabilities in shared passenger mobility, Force Motors has unlocked new growth opportunities. Looking forward, the company remains committed to sustainable growth by enhancing customer satisfaction, strengthening its product portfolio and expanding its international presence in a calibrated manner.
Tata Motors To Gift Sierra SUVs To Women's World Cup Winning Team
- By MT Bureau
- November 05, 2025
Tata Motors Passenger Vehicles has announced it will present the Indian Women’s Cricket Team with the first lot of the soon-to-be-launched Tata Sierra SUV following their victory at the ICC Women's World Cup. The Tata Sierra is slated to be launched on 25th November.
The company will gift the top-end model of the Sierra to each team member as part of its salute to the team’s journey and contribution to the country.
Shailesh Chandra, MD and CEO, Tata Motors Passenger Vehicles, said, “The Indian Women’s Cricket Team has made the entire nation proud with their extraordinary performance and remarkable win. Their journey stands as a true testament to determination and the power of belief, qualities that inspire every Indian. At Tata Motors Passenger Vehicles, we are privileged to present these legends with another legend, The Tata Sierra. This is our salute to their spirit and the pride they have brought to the nation – Two legends, One spirit, Infinite inspiration.”
Maruti Suzuki India Crosses 30 Million Unit Sales Milestone
- By MT Bureau
- November 05, 2025
Maruti Suzuki India, the country’s leading passenger vehicle manufacturer, has attained a new milestone by crossing the 30-million-unit sales milestone in the domestic market.
The new benchmark was attained by the company over a course of 42 years, with the first 10 million unit sales taking 28 years and 2 months to achieve.
The 20 million unit sales took 7 years and 5 months, while the recent milestone took just 6 years and 4 months.
Interestingly, the entry-level hatchback Alto was the most preferred model in the country, with over 4.7 million units sold, followed by Wagon R with 3.4 million units and the sporty Swift with 3.2 million units.
The Brezza and Fronx SUVs also played an instrumental role in contributing to the sales milestone, being featured among the top 10 models sold in the country.
It was on 14th December 1983, Maruti Suzuki India delivered its first model, the iconic Maruti 800, to its first customer.
Hisashi Takeuchi, Managing Director & CEO, Maruti Suzuki India, said, “When I look at the length and breadth of India and think that 3 crore customers have placed their trust in Maruti Suzuki to realise their dream of mobility, it fills me with humility and gratitude. Yet, with car penetration at approximately 33 vehicles per 1,000 people, we know our journey is far from over. We will continue to make every possible effort to bring the joy of mobility to as many people as we can, while also be an asset to both the economy and the environment at the same time.”
Sharad Agarwal Is Tesla India’s First Business Head
- By MT Bureau
- November 04, 2025
American electric vehicle maker Tesla has appointed Sharad Agarwal, former Chief Business Officer of Classic Legends, as its new business head, according to a report by Bloomberg.
The report further stated that Agarwal joined the EV maker a week ago and is tasked to drive sales for Tesla in India, which as per industry observers, has not performed as per the company’s expectations.
Agarwal, an automotive industry veteran, had begun his career with TVS Motor Co as Area Sales Manager in December 2002, before joining Mahindra First Choice Wheels as its Business Head for North and Eastern region in March 2007.
It was in January 2013, he moved to Audi India as the head of Sales, before taking over as the head of Lamborghini India in April 2016, where he spent almost 9 years, before joining Classic Legends.
During his tenure at Lamborghini, the Italian super luxury car maker saw its dealerships across India achieved a Return on Sales (RoS) of more than 10 percent, setting a new benchmark for the automotive business in the country. He also grew India’s ranking for the automaker as the third market globally in terms of PR visibility in 2021.
He also expanded Lamborghini India’s reach to over 60 cities, with sales volumes from Tier 2 and Tier 3 cities contributing more than 25 percent of the total.
Tesla, which formally started deliveries in September 2025 with its first dealership in Mumbai and the second facility in Delhi, has till date delivered 114 vehicles, of the estimated 600-plus bookings.
File photo for representational purposes only.

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