- Ansys Software Private Limited
- Engineering Simulation Software
- High-Performance Computing
- HPC
- Data Centre
Ansys Inaugurates Data Centre-3 In Pune
- By MT Bureau
- October 12, 2024
Ansys Software Private Limited, a leading engineering simulation software company, has opened its newest high-performance computing (HPC) data centre, DC-3, at its Pune office. With this launch, Ansys Pune now operates three on-premises data centres equipped with advanced HPC cluster facilities.
The inauguration was done by Neeraj Mathur and Ulkesh Desai, President and Vice President of Space Society of Mechanical Engineers (SSME), SAC-ISRO. This facility is expected to enable advanced technical simulations, boost Ansys' computing capabilities and spur innovation while advancing India's technological development and Ansys' worldwide operations. It will also be crucial in bolstering the business's capacity to cater to clients in industries like healthcare, aerospace and automobiles.
Ansys' newest data centre, DC-3, expands its HPC infrastructure by complementing the existing DC-2 and DC-2, which are now running at full capacity with over 8,000 cores. It is designed to accommodate over 10,000 cores. An initial expenditure of over INR 200 million has been undertaken to install 1,700 cores. Future goals include increasing GPU capability to accommodate GPU simulations, which aligns with Ansys' intentional move of Fluent, their CFD program, to native GPU technology. The business has installed around 70 GPU cores to facilitate GPU simulations, with plans to extend this capability in future phases.
Neeraj Mathur, President, Space Society of Mechanical Engineers (SSME), SAC-ISRO, said, "HPC is at the core of present-day innovations, particularly in areas like aerospace and simulation-driven engineering. It is promising to see Ansys’ sustained investment in India’s HPC infrastructure, and it will play an important role in empowering engineers and researchers of the country to solve today’s increasingly complex engineering challenges. In addition, this will also enhance the country's technological advancement."
Ulkesh Desai, Vice President, Space Society of Mechanical Engineers (SSME), SAC-ISRO, said, "Focused on GPU technology, DC-3 is poised to push innovation while staying ahead of emerging technology trends. It will play a significant role in both driving groundbreaking innovation and aligning with today’s changing landscape of emerging technologies. This launch by Ansys also emphasises how the company is creating a platform for future exploration and discovery.
Mike Yeager, Area Vice President, India and Japan, Ansys, said, "The launch of DC-3 in Pune further highlights Ansys’ commitment to cultivating innovation through advanced, state-of-the-art technology. This expansion is not just about increasing computational power, but it is also about enabling Ansys’ teams and customers to push the boundaries of the possibilities in engineering simulation. We are also very excited to see how DC-3 will accelerate simulations, particularly with the integration of GPU technology, and empower our engineers to explore new frontiers in product development."
Murali Pullela, Director of Sales, Ansys, added, "Over the years, Ansys has always been dedicated to empowering our customers with cutting-edge simulation technology. The DC-3 launch in Pune will further this by leveraging the immense capabilities of GPU technology as it will enable faster, more accurate simulations. This launch highlights Ansys’ pledge to deliver the best-in-class solutions.”
- Kantar
- Google India
- AI
- Artificial Intelligence
- YouTube
- Maps
- Gemini
- Google Search
- Siddharth Shekhar
- Virat Khullar
- Hyundai Motor India
Google-Kantar Study Finds 93% Of Indian Car Buyers Use AI Tools During Vehicle Research
- By MT Bureau
- September 24, 2026
A study conducted by Google and Kantar titled ‘Automobile Purchase Journey in the Age of AI’ shows that 93 percent of automobile shoppers in India utilise artificial intelligence (AI) interfaces during their research process.
The research indicates that the car buying process involves multiple digital platforms, with 87 percent of buyers interacting with Google services including Search, YouTube, Maps and Gemini. Consumers utilising artificial intelligence touchpoints consult an average of 7.8 resources to research and evaluate choices, compared to 6.9 touchpoints for buyers overall. Within Google Search, 90 percent of surveyed users reported encountering AI Overviews, while 89 per cent utilised AI Mode to process technical specifications, vehicle features and financing options. Furthermore, 80 percent of buyers using AI chatbots also turn to Google Search or YouTube for active research.
The findings highlight that initial consideration sets form early, with 80 percent of buyers maintaining a predefined list of brands prior to active research. Approximately six in 10 buyers use YouTube for casual exploration, where 77 percent of users rely on professional automotive reviewers to inform their choices. Daily media consumption habits among car buyers show that 63 percent watch YouTube, 55 percent stream YouTube on television screens, 54 percent read newspapers and 43 percent watch linear television. Decision-making remains a shared process within households, with 64 percent of respondents involving family members and 53 percent consulting spouses. Vehicle safety ratings and styling were identified as primary motivators by 41 percent of buyers.
Siddharth Shekhar, Director, Google India, said, "The car buying journey in India is deliberate, non-linear, and deeply digital-particularly ahead of the festive season, when consideration peaks. Buyers move between discovery on YouTube and conversational validation on Search. Among surveyed Google Search users, 90 percent come across AI Overviews and 89 percent use AI Mode to navigate nuanced, complex queries. As AI helps buyers navigate complex choices, our ad and commerce solutions help automotive brands respond to their intent-connecting initial curiosity directly to the showroom."
Virat Khullar, Head of Marketing, Hyundai Motor India, said, "The automotive purchase journey is increasingly shaped by moments of discovery, research and intent across digital channels. Our partnership with Google helped us harness the scale of YouTube to build awareness and the intelligence of AI-powered Search ad solutions to identify and convert high-intent consumers. By unifying upper- and lower-funnel marketing, we were able to deliver a more relevant and efficient customer experience, turning consideration into action and driving strong sales momentum for Hyundai Verna."
The study was carried out by Kantar in May 2026 across metropolitan and Tier-1 cities in India, surveying 1,022 consumers who had purchased a car within the preceding six months.
Accenture, Google Cloud Launch Horizon Platform For SDVs With Volvo Cars
- By MT Bureau
- September 22, 2026
Accenture and Google Cloud have announced that Volvo Cars has signed on as the lead industry partner for Horizon, an open-source software development platform designed for car makers and automotive suppliers to build, test and deploy software on the Android Automotive Operating System.
The Horizon platform unifies cloud-native development tools, virtual testing environments and artificial intelligence workflows. Volvo Cars is migrating its global software development environment for the Android Automotive Operating System to the platform to accelerate engineering processes and virtual testing across its global development teams.
Insights gathered from Volvo Cars' deployment will be used by Accenture and Google Cloud to refine the platform and expand its generative artificial intelligence features for automotive and industrial manufacturers.
According to metrics provided by Accenture and Google Cloud, testing speeds using virtual Cuttlefish-based Android Automotive environments can improve by up to 9 times, while infotainment feature development costs can decrease by up to 40 percent. Software build times, which previously required up to two hours, can yield feedback within minutes through caching and build pipeline optimisation.
Remote access to virtual and physical device farms allows engineers to test software without requiring local physical test equipment, while virtual workbenches enable developers to set up development environments in seconds.
Gregor Zetsche, Head of Connected Experience, Volvo Cars, said, "We’re building some of the most complex products in the world, which requires a development environment built to match. As Horizon’s lead industry partner, we can directly solve our toughest engineering challenges and empower our teams to deliver new experiences faster than ever."
Juergen Reers, Global Automotive & Mobility Lead, Accenture, said, "Horizon enables a faster, more flexible and efficient way to deliver software-defined vehicle features. Its standardised, repeatable and scalable processes help deliver reliable, high-quality software products, while significantly reducing time to market. Horizon will allow Volvo Cars’ engineers to focus on what matters most: creating differentiated vehicle experiences and continuously delivering new value to drivers through software at high speed."
Henry Bzeih, Global Director for the Automotive Industry, Google Cloud, said, "Software now defines the automotive brand. Horizon on Google Cloud gives Volvo Cars the ability to move faster while releasing high-quality software and features on a cadence that matches the expectations of modern mobility. This is how next generation digital experiences reach drivers at agile speed."
Accenture and Google Cloud are working with additional automotive and industrial organisations to expand adoption of the Horizon platform across international markets.
Emerson Expands Bangalore Test And Measurement R&D Centre
- By MT Bureau
- September 22, 2026
Emerson has announced the expansion of its test and measurement research and development (R&D) facility in Bengaluru, which it claims is an additional 50 percent.
The investment increases capacity at the site to develop software-defined and automated validation technologies for industrial customers.
The Bengaluru facility operates as Emerson's NI Software Centre of Excellence and represents the company's second-largest test and measurement R&D centre globally. Engineering teams at the site hold product responsibility for test software platforms, AI-enabled engineering capabilities, systems engineering technologies and radio frequency test software. The tools serve clients across the semiconductor, aerospace, defence, transportation, life sciences and manufacturing sectors.
Ritu Favre, President of Emerson's Test & Measurement business, said, "Bangalore plays an increasingly strategic role in Emerson’s global test innovation network. The site combines deep expertise in test software and AI-enabled engineering and validation technologies with close connections to rapidly evolving industries. This investment helps customers manage growing product complexity, streamline validation and bring new innovations to market faster."
The expansion provides capacity to advance automated validation workflows and integrated test platforms as hardware complexity increases across shortened product development timelines.
Emerson's investment aligns with domestic growth in semiconductors, electric mobility, and aerospace manufacturing driven by initiatives such as the India Semiconductor Mission and the National Electric Mobility Mission Plan.
Alongside the R&D centre, Emerson operates a second Bengaluru location dedicated to application engineering, calibration services, sales and customer support.
- ToneTag
- TATA.CARS
- DrivePay
- Global Fintech Fest 2026
- Indian Oil Corporation
- National Payments Corporation of India
- UPI
- XTRAREWARDS
- Vivek Kumar Singh
ToneTag Launches In-Car Fuel Payment Solution DrivePay With IndianOil And TATA.CARS
- By MT Bureau
- September 11, 2026
Digital payment infrastructure company ToneTag has launched an in-car fuel payment system at the Global Fintech Fest 2026.
The solution is developed for TATA.CARS under the name DrivePay and integrates National Payments Corporation of India's UPI Circle framework for Internet of Things devices to enable direct fuel payments at IndianOil retail outlets.
The DrivePay platform integrates payment capabilities into connected vehicle infotainment screens. Drivers can simply pay at fuel stations from the vehicle dashboard without using mobile applications, physical cards, or external payment terminals.
The service also incorporates IndianOil’s XTRAREWARDS loyalty scheme, automatically crediting reward points to customer accounts without requiring mobile number inputs during checkout. Following the initial demonstration at GFF 2026, deployment will begin across IndianOil outlets ahead of a wider rollout.
Vivek Kumar Singh, Co-Founder and Director – Labs, ToneTag, said, "Payments are rapidly moving beyond traditional interfaces such as cards and smartphones, and connected devices are emerging as the next frontier for commerce. With DrivePay, powered by ToneTag, we are bringing an IoT-based UPI Circle payment experience directly into the connected vehicle. This initiative with IndianOil, TATA.CARS and NPCI demonstrates how payment infrastructure can seamlessly extend into connected devices, enabling the vehicle itself to become a secure payment interface. We believe this is an important step towards a future where mobility, payments and commerce are seamlessly connected."
The project combines IndianOil's retail distribution network, TATA.CARS' vehicle hardware, ToneTag's payment processing software and NPCI's UPI transaction network. ToneTag plans to extend its connected vehicle payment systems to additional automotive original equipment manufacturers and mobility providers.

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