German luxury carbrand Audi has officially launched AirConsole's interactive gaming platform in select vehicles, marking a significant step forward in the evolution of in-car entertainment. This integration brings a suite of social games, playable using smartphones as controllers, directly to Audi's infotainment system, aiming to enhance the travel experience for non-driving passengers.

The games were previously limited to parked vehicles, but now in-car gaming in select Audi models can now be enjoyed while the car is in motion, specifically by the front passenger in vehicles equipped with a passenger display. This is made possible through Audi's Active Privacy Mode, a unique digital curtain that prevents the driver from being distracted by the screen.

Anthony Cliquot, CEO at N-Dream, the makers of AirConsole, said, “This is a game-changer for in-car entertainment. With Audi, we’re redefining what’s possible inside a vehicle – bringing gaming into motion and making every journey more social and fun. By enabling gameplay on the passenger screen in a way that prioritises safety – by not distracting the driver – we’re taking a bold yet responsible step toward a future where cars are not just modes of transport, but platforms for shared digital experiences.”

In a notable collaboration with Mattel, Audi and AirConsole are introducing Pictionary Car Party, an exclusive in-car edition of the popular quickdraw game. This launch coincides with Pictionary's 40th anniversary and allows up to four players to connect via their personal devices, transforming road trips into interactive gaming sessions.

Erika Winterholler, Head of Business Development, Digital Gaming at Mattel, said, “We’re thrilled to continue our partnership with AirConsole and work with the team at Audi to bring Pictionary Car Party! to Audi’s infotainment systems. This collaboration is a game-changer, letting non-driving passengers join in on fun, interactive play using their smartphones. Most importantly, the front passenger can safely control the game without distracting the driver, ensuring that entertainment and safety go hand-in-hand. This is the future of social gaming on the move, making every journey more enjoyable.”

Beyond Pictionary Car Party, the AirConsole platform offers an initial selection of 13 additional games spanning various genres, including racing, sports, trivia and party games. Notable titles include Who Wants to Be a Millionaire? from Sony Pictures Television, Overcooked from Team17, and UNO Car Party! from Mattel. Audi passengers can anticipate frequent updates and new content, ensuring an ever-expanding library of interactive entertainment.

Accessing AirConsole is designed to be straightforward. Users can download the AirConsole app directly through the Audi Application Store, which hosts apps specifically optimised for in-vehicle use. Passengers simply scan a QR code displayed on the vehicle’s screen with their smartphone to instantly connect and use their device as a game controller.

The AirConsole gaming platform is now available in the Audi A5, Q5, A6, A6 e-tron and Q6 e-tron model series equipped with Android-based infotainment systems, across all markets where Audi operates.

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Ashok Leyland has announced plans to invest over INR 50 billion in the development and manufacturing of next-generation batteries. The move is part of the company's strategy to become a key player in India's electric vehicle (EV) ecosystem and support the government's vision for a sustainable, green economy.

The investment, to be rolled out over the next seven to 10 years, will enable the company to produce batteries for its own electric vehicle portfolio, as well as for the broader automotive and energy storage sectors.

To facilitate this, Ashok Leyland has entered into a long-term, exclusive partnership with CALB Group, a leading Chinese battery technology firm. The agreement was signed by Ashok Leyland’s Managing Director & CEO, Shenu Agarwal, and CALB’s CEO, Jacky Liu.

Dheeraj Hinduja, Chairman, Ashok Leyland said, “Ashok Leyland is deeply committed to shaping the future of sustainable mobility in India in full alignment with Government’s vision. Our strategic partnership with CALB is a significant step towards creating a localised battery supply chain in India to accelerate adoption of electric vehicles in India and reduce our dependence on fossil fuels.”

Shenu Agarwal, Managing Director & CEO, Ashok Leyland, said, “In the initial phase, the new battery business shall focus on automotive sector, and then move to non-automotive areas as well, including energy storage systems. A Global Centre of Excellence will be created to serve as a hub for research and development, fostering innovation in battery materials, recycling, battery management systems, and advanced manufacturing processes.”

This partnership is the latest in a series of investments by the Hinduja Group in electrification, which also includes electric vehicles, mobility-as-a-service, charging equipment, and vehicle financing.

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Affordable Robotic and Automation (ARAPL) has appointed Meru Cabs Founder Neeraj Gupta as its Strategy and Growth Advisory Director.

Gupta brings over two decades of experience as an entrepreneur and leadership experience. He built Meru Cabs into a mobility brand with a customer base of over 15 million users and a fleet of over 20,000 vehicles. Meru operated at major airports and offered both inter- and intra-city services. He sold his stake in Meru in June 2021 to the Mahindra Group. Before Meru, in 2000, he founded V-Link Tours & Travels, which grew to be one of the largest enterprise mobility companies in India.

Milind Padole, MD, ARAPL, said, "We are delighted to welcome Neeraj on board. I found in Neeraj the same madness and passion to build a robotic company as mine – one that can be scaled on the world map. His proven expertise in building scalable business models and navigating disruptive industries will strengthen our strategic vision. We are undergoing a transformative stage that requires the right partners to take the ARAPL journey to the next level. Having an advisor with such rich experience as Neeraj will further enrich the company’s growth plans ahead."

Gupta's understanding of scaling businesses, customer-centric innovation and partnerships will provide direction as ARAPL accelerates its growth.

"I am excited to join ARAPL at this crucial juncture in its growth journey. With its strong foundation in robotics, proprietary technologies and international presence, led by Milind and team’s vision, ARAPL is well-positioned to capture emerging opportunities in automation across industries. I look forward to working with the leadership team to unlock new growth avenues and create long-term value."

ARAPL has demonstrated innovation in robotic welding, multi-level car parking, warehouse automation and AI-based robots. With Gupta’s insights, the company aims to expand its footprint in Europe, the Middle East and the US. It also plans to increase its presence in sectors like autonomous logistics and port automation.

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Porsche is set to bring a new level of entertainment to its vehicles through a collaboration with AirConsole, a leading in-car gaming platform. The new Porsche Macan, arriving later this year, will be the first model to feature a curated library of multiplayer games, transforming car rides into a shared entertainment experience.

The integration allows passengers to use their smartphones as controllers to play a variety of games on the vehicle’s infotainment screen. When the car is parked, all passengers, including the driver, can participate. While on the move, gaming is restricted to the front passenger display, ensuring the driver remains focused on the road. The system uses Porsche’s integrated screen privacy features to keep the display safe and distraction-free.

Anthony Cliquot, CEO, AirConsole, said, “Our collaboration with Porsche is a powerful signal of how quickly AirConsole is scaling in the automotive industry. In just two years since launching our in-car platform, we’ve partnered with some of the world’s most respected car brands, now including Porsche. This momentum confirms that gaming has a meaningful place in the future of mobility, and we’re proud to be leading that evolution.”

To access AirConsole, users can simply download the app from the Porsche App Centre. Passengers then connect their smartphones by scanning a QR code on the screen, with no need for additional hardware. The platform supports up to five players, allowing for both collaborative and competitive sessions.

AirConsole specialises in casual, short-session games that are optimised for the in-car environment. The growing catalogue includes popular titles like Who Wants to Be a Millionaire?, Overcooked, and UNO Car Party!, ensuring a wide range of options for passengers.

The AirConsole platform will be available in the new Macan starting at the end of this year, rolling out in all markets where Porsche Connect is offered, with the exception of China.

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Japanese automotive major Honda Motor Co, has announced that it will present a wide range of mobility products and technologies at the Japan Mobility Show 2025, scheduled from 29 October to 9 November at Tokyo Big Sight.

The company said it will display automobiles, motorcycles, power products, aircraft and concept models under its theme of ‘The Power of Dreams.’ Among the highlights will be the Honda 0 Series EV models, due for global market introduction in 2026, as well as the full-size interior mock-up of the HondaJet Elite II, which allows visitors to experience its spacious cabin.

Key exhibits will include the Honda 0 Saloon Prototype and Honda 0 SUV Prototype, both making their Japan debut. Honda will also present production models such as the CUV e:, a Class-2 electric commuter powered by swappable batteries and the Rebel 1100 S Edition cruiser with dual clutch transmission.

Beyond land-based vehicles, Honda will showcase the Honda BF350 outboard motor and the HondaJet Elite II business jet interior. The brand will also participate in programmes organised by the Japan Automobile Manufacturers Association (JAMA), including the Tokyo Future Tour 2035 and the Mobility Culture Programme.

Honda said: “The Honda booth is designed to enable the visitors to experience dream-inspiring mobility products Honda created with its original technologies and ideas while being driven by its own dreams.”

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