Returning for the 2025 season and 75th anniversary year this weekend, the Formula 1 sport has released a round-up on the progress made towards its sustainability and social commitments last year. In the form of 2024 Impact Report, which will be released later this year, the progress made towards its sustainability and social commitments with Net Zero as the goal for 2030, the Formula 1 sport has – on the environmental front – made significant investments in Sustainable Aviation Fuel (SAF) as part of its ultra-efficient logistics strategy. 
It has invested significantly in SAF as it delivers an estimated 80 percent reduction in associated carbon emissions per flight compared to the use of conventional aviation fuel. The combined investment in SAF with Global Partners DHL and Qatar Airways reduced total related emissions by more than 8,000 tCO2e (tonnes of carbon dioxide equivalent), an approximate 19 percent reduction in related emissions– compared to traditional aviation fuel – for the air freight charter programme operated by Formula 1 across the flyaway events of the 2024 season.
The delivery of innovative low-carbon energy generation systems using renewable sources such as hydrotreated vegetable oil (HVO), biofuel, solar panels, and battery began testing in 2023. Last year, they were used at the Red Bull Ring, the Hungarian Grand Prix and the Italian Grand Prix in Monza. For the 2025 season, a programme will be rolled out to reduce more than 90 percent of carbon emissions at all European Grands Prix in key areas such as the Paddock, Pit Lane, and Event Technical Centre. 
As part of the sport’s ongoing efforts to reduce carbon emissions associated with travel and logistics, improvements were made to the geographical flow of races around the world in 2024. This included agreement from the Promoter in Japan to move the Suzuka race back from September to April to fit with the Asia Pacific segment of the schedule, while Azerbaijan took its slot to align with Singapore. The organisers of the Qatar Grand Prix also approved a move to the penultimate spot in the schedule, back-to-back with Abu Dhabi. From 2026 the Canadian Grand Prix will be hosted earlier in the year and the Monaco Grand Prix will take place on the first full weekend in June, consolidating the European leg of the F1 season into one period, removing an additional transatlantic crossing and delivering significant associated carbon reductions. 
Last year, F2 and F3 cars ran on 55 percent Aramco advanced sustainable fuel and the FIA medical and safety cars operated on 40 percent of it. In 2025, the F2 and F3 cars will move to 100 percent use of it, ahead of the Formula 1 cars adopting the fuels in 2026 in the new hybrid engines that will take to the circuit next year. 
The technology has implications for the automotive industry and existing petrol cars, as the fuel developed by Formula 1 will be a ‘drop-in’ that can be used in road cars without modification and will serve as a sustainable alternative of global benefit. 
Throughout the 2024 season, the cars all operated with FSC approved Pirelli tyres, which means the natural rubber in the type complies with the FSC’s strict standards for sustainable forestry. Some 80 percent of promoters powered aspects of their events using alternative energy sources such as solar panels, green tariffs, and biofuels. Over 90 precent of promoters began offering greener ways to travel to the race.
On the social commitments front, the Formula 1 sport – in 2024 season – marked the fourth year of its F1 Engineering Scholarships programme, which would support 50 underrepresented students by the end of 2025. The Scholarship covers the entire cost of the student’s tuition, together with living expenses for the full duration of their degree, enabling them to focus on their studies. It also offers them support to set them up for their careers, including work experience with one of the ten Formula 1 teams, as well as career workshops and mentoring. 
Formula 1 also launched the global education programme ‘Learning Sectors’ in collaboration with the British Council to inspire young learners in Brazil, India, South Africa, and the UK to pursue STEM subjects. The year long programme kicks off this year with 130,000 students in 700 schools. 
F1 Academy, the sport’s female-only series, competed alongside Formula 1 at seven events last year, completing 21 races. Through F1 Academy’s partnership with the international karting series, Champions of the Future, female participation in racing increased from five percent in 2023 to 25 percent in 2024. 
The sport also continued with hosting apprenticeships and workshops, such as The Next Grand Prix challenge in association with the Social Mobility Business Partnership (SMBP) charity, which challenges students aged between 16 and 18 from a breadth of backgrounds to assume a business leadership role and deliver a fictional bid for a new Formula One World Championship location. 
Ellen Jones, Head of ESG at Formula 1, said, “Innovation and community drove Formula 1's work in 2024. We are thrilled to outline our progress and continued work in this space. Formula 1 as a sport is uniquely positioned to take action through our global reach and technological leadership.”
 
 
 

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A study conducted by Google and Kantar titled ‘Automobile Purchase Journey in the Age of AI’ shows that 93 percent of automobile shoppers in India utilise artificial intelligence (AI) interfaces during their research process.

The research indicates that the car buying process involves multiple digital platforms, with 87 percent of buyers interacting with Google services including Search, YouTube, Maps and Gemini. Consumers utilising artificial intelligence touchpoints consult an average of 7.8 resources to research and evaluate choices, compared to 6.9 touchpoints for buyers overall. Within Google Search, 90 percent of surveyed users reported encountering AI Overviews, while 89 per cent utilised AI Mode to process technical specifications, vehicle features and financing options. Furthermore, 80 percent of buyers using AI chatbots also turn to Google Search or YouTube for active research.

The findings highlight that initial consideration sets form early, with 80 percent of buyers maintaining a predefined list of brands prior to active research. Approximately six in 10 buyers use YouTube for casual exploration, where 77 percent of users rely on professional automotive reviewers to inform their choices. Daily media consumption habits among car buyers show that 63 percent watch YouTube, 55 percent stream YouTube on television screens, 54 percent read newspapers and 43 percent watch linear television. Decision-making remains a shared process within households, with 64 percent of respondents involving family members and 53 percent consulting spouses. Vehicle safety ratings and styling were identified as primary motivators by 41 percent of buyers.

Siddharth Shekhar, Director, Google India, said, "The car buying journey in India is deliberate, non-linear, and deeply digital-particularly ahead of the festive season, when consideration peaks. Buyers move between discovery on YouTube and conversational validation on Search. Among surveyed Google Search users, 90 percent come across AI Overviews and 89 percent use AI Mode to navigate nuanced, complex queries. As AI helps buyers navigate complex choices, our ad and commerce solutions help automotive brands respond to their intent-connecting initial curiosity directly to the showroom."

Virat Khullar, Head of Marketing, Hyundai Motor India, said, "The automotive purchase journey is increasingly shaped by moments of discovery, research and intent across digital channels. Our partnership with Google helped us harness the scale of YouTube to build awareness and the intelligence of AI-powered Search ad solutions to identify and convert high-intent consumers. By unifying upper- and lower-funnel marketing, we were able to deliver a more relevant and efficient customer experience, turning consideration into action and driving strong sales momentum for Hyundai Verna."

The study was carried out by Kantar in May 2026 across metropolitan and Tier-1 cities in India, surveying 1,022 consumers who had purchased a car within the preceding six months.

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Accenture and Google Cloud have announced that Volvo Cars has signed on as the lead industry partner for Horizon, an open-source software development platform designed for car makers and automotive suppliers to build, test and deploy software on the Android Automotive Operating System.

The Horizon platform unifies cloud-native development tools, virtual testing environments and artificial intelligence workflows. Volvo Cars is migrating its global software development environment for the Android Automotive Operating System to the platform to accelerate engineering processes and virtual testing across its global development teams.

Insights gathered from Volvo Cars' deployment will be used by Accenture and Google Cloud to refine the platform and expand its generative artificial intelligence features for automotive and industrial manufacturers.

According to metrics provided by Accenture and Google Cloud, testing speeds using virtual Cuttlefish-based Android Automotive environments can improve by up to 9 times, while infotainment feature development costs can decrease by up to 40 percent. Software build times, which previously required up to two hours, can yield feedback within minutes through caching and build pipeline optimisation.

Remote access to virtual and physical device farms allows engineers to test software without requiring local physical test equipment, while virtual workbenches enable developers to set up development environments in seconds.

Gregor Zetsche, Head of Connected Experience, Volvo Cars, said, "We’re building some of the most complex products in the world, which requires a development environment built to match. As Horizon’s lead industry partner, we can directly solve our toughest engineering challenges and empower our teams to deliver new experiences faster than ever."

Juergen Reers, Global Automotive & Mobility Lead, Accenture, said, "Horizon enables a faster, more flexible and efficient way to deliver software-defined vehicle features. Its standardised, repeatable and scalable processes help deliver reliable, high-quality software products, while significantly reducing time to market. Horizon will allow Volvo Cars’ engineers to focus on what matters most: creating differentiated vehicle experiences and continuously delivering new value to drivers through software at high speed."

Henry Bzeih, Global Director for the Automotive Industry, Google Cloud, said, "Software now defines the automotive brand. Horizon on Google Cloud gives Volvo Cars the ability to move faster while releasing high-quality software and features on a cadence that matches the expectations of modern mobility. This is how next generation digital experiences reach drivers at agile speed."

Accenture and Google Cloud are working with additional automotive and industrial organisations to expand adoption of the Horizon platform across international markets.

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Emerson has announced the expansion of its test and measurement research and development (R&D) facility in Bengaluru, which it claims is an additional 50 percent.

The investment increases capacity at the site to develop software-defined and automated validation technologies for industrial customers.

The Bengaluru facility operates as Emerson's NI Software Centre of Excellence and represents the company's second-largest test and measurement R&D centre globally. Engineering teams at the site hold product responsibility for test software platforms, AI-enabled engineering capabilities, systems engineering technologies and radio frequency test software. The tools serve clients across the semiconductor, aerospace, defence, transportation, life sciences and manufacturing sectors.

Ritu Favre, President of Emerson's Test & Measurement business, said, "Bangalore plays an increasingly strategic role in Emerson’s global test innovation network. The site combines deep expertise in test software and AI-enabled engineering and validation technologies with close connections to rapidly evolving industries. This investment helps customers manage growing product complexity, streamline validation and bring new innovations to market faster."

The expansion provides capacity to advance automated validation workflows and integrated test platforms as hardware complexity increases across shortened product development timelines.

Emerson's investment aligns with domestic growth in semiconductors, electric mobility, and aerospace manufacturing driven by initiatives such as the India Semiconductor Mission and the National Electric Mobility Mission Plan.

Alongside the R&D centre, Emerson operates a second Bengaluru location dedicated to application engineering, calibration services, sales and customer support.

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Digital payment infrastructure company ToneTag has launched an in-car fuel payment system at the Global Fintech Fest 2026.

The solution is developed for TATA.CARS under the name DrivePay and integrates National Payments Corporation of India's UPI Circle framework for Internet of Things devices to enable direct fuel payments at IndianOil retail outlets.

The DrivePay platform integrates payment capabilities into connected vehicle infotainment screens. Drivers can simply pay at fuel stations from the vehicle dashboard without using mobile applications, physical cards, or external payment terminals.

The service also incorporates IndianOil’s XTRAREWARDS loyalty scheme, automatically crediting reward points to customer accounts without requiring mobile number inputs during checkout. Following the initial demonstration at GFF 2026, deployment will begin across IndianOil outlets ahead of a wider rollout.

Vivek Kumar Singh, Co-Founder and Director – Labs, ToneTag, said, "Payments are rapidly moving beyond traditional interfaces such as cards and smartphones, and connected devices are emerging as the next frontier for commerce. With DrivePay, powered by ToneTag, we are bringing an IoT-based UPI Circle payment experience directly into the connected vehicle. This initiative with IndianOil, TATA.CARS and NPCI demonstrates how payment infrastructure can seamlessly extend into connected devices, enabling the vehicle itself to become a secure payment interface. We believe this is an important step towards a future where mobility, payments and commerce are seamlessly connected."

The project combines IndianOil's retail distribution network, TATA.CARS' vehicle hardware, ToneTag's payment processing software and NPCI's UPI transaction network. ToneTag plans to extend its connected vehicle payment systems to additional automotive original equipment manufacturers and mobility providers.

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