Tata Technologies Launches #EngineeringASoftwareDefinedFuture Campaign
- By MT Bureau
- October 17, 2024
Tata Technologies, a global leader in engineering and digital services, has launched its new brand campaign, #EngineeringASoftwareDefinedFuture, aimed at empowering manufacturing companies accelerate their journey toward software-led intelligent products.
With the introduction of this new campaign, the company is also reaffirming its dedication to advancing the transformation of the automotive, industrial heavy machines (IHM) and aerospace industries via the use of software and digital technologies. With software and digital-led mechatronics solutions that cover the whole product value chain, from turnkey Software-Defined Vehicles (SDVs) to AI-powered smart manufacturing and intelligent software-defined enterprises, Tata Technologies is enabling industries to transition to software-differentiated products.
This new brand strategy, which was unveiled at ELIV 2024 in Bonn, Germany, highlights Tata Technologies' commitment to providing clients with software-led mobility solutions throughout the entire value chain. The company is assisting in modernising operations, increasing efficiency and delivering competitive, sustainable products that transform customer experiences from concept to service. Its leadership in turnkey product development and more than 30 years of manufacturing domain knowledge are combined with digital technologies. Over the next few years, Tata Technologies plans to dramatically increase its software and embedded work revenue as part of its growth strategy. This will demonstrate the company's dedication to providing cutting-edge, software- and digital engineering-led solutions that satisfy the changing demands of the market.
Warren Harris, CEO, Tata Technologies, said: “The #EngineeringASoftwareDefinedFuture campaign reflects the evolution of Tata Technologies as a leader in the software-driven transformation of industries in the AI era. We are empowering our clients with intelligent, connected solutions that redefine mobility and manufacturing IT systems needed by software-defined enterprises. Our strategic joint venture with BMW that we announced recently is a testament to this commitment, as we collaborate to develop next-generation Software-Defined Vehicles (SDVs) and Business IT solutions that push the boundaries of innovation and sustainability. Together, we are not just engineering better products – we are engineering a smarter, more sustainable future.”
Santosh Singh, EVP & Global Head – Marketing and Business Excellence, Tata Technologies, said, “Our new campaign, #EngineeringASoftwareDefinedFuture, represents our commitment to driving the future of smart, connected and sustainable products. By blending software-led digital engineering with our turnkey product development capabilities, we’re empowering the next generation of engineers to develop intelligent products and systems that redefine industries and make them future-ready. Together, we’re shaping a world where engineering solves humanity’s greatest challenges and transforms the way we move and connect.”
TomTom Co-Founder Harold Goddijn Steps Down, Mike Schoofs Nominated As CEO
- By MT Bureau
- March 10, 2026
Dutch technology and map specialists TomTom has announced that its Co-Founder and Chief Executive Officer (CEO) Harold Goddijn will step down from his role and the Management Board at the Annual General Meeting on 16 April 2026. The Supervisory Board has nominated Mike Schoofs, the current Chief Revenue Officer, to succeed him as CEO.
The transition also marks the end of Alain De Taeye’s term as a member of the Management Board. Following the meeting, the board will be reduced to two members: Mike Schoofs and Chief Financial Officer Taco Titulaer.
Goddijn, who Co-Founded the company in 1991 and has served as CEO since 2001, has been nominated to join the Supervisory Board. Under his leadership, TomTom transitioned from a consumer navigation start-up to a provider of location technology and mapping systems for the automotive and enterprise sectors.
Schoofs joined the company in 2005 and as the Chief Revenue Officer since 2023, he managed the global sales organisation and strategic partnerships across the automotive and platform segments.
The leadership change occurs as TomTom continues its shift towards AI-driven mapping and platform technology. The company has recently simplified its product portfolio and modernised its technology stack to serve automotive manufacturers and enterprise clients.
Harold Goddijn, said, “Building and leading TomTom has been the privilege of my professional life. We have built a company with deep technology, strong customer relationships, and extraordinary people. The time is right for the next phase of leadership. As the architect of our global commercial organization, Mike is uniquely positioned to lead the company forward. I am certain that under his leadership the company will continue to prosper.”
Mike Schoofs, stated, “TomTom has built a differentiated technology platform and strong customer relationships. My focus will be on disciplined execution, scaling our automotive and enterprise businesses, and delivering long-term value for customers and shareholders.”
Derk Haank, Chairman of the Supervisory Board, added, “I want to express our deep appreciation to Harold and Alain for their extraordinary entrepreneurship over more than thirty-five years. They built businesses from start-ups into a global leader in location technology, guiding the company through multiple profound transitions, from consumer navigation to automotive partnerships, platform technology, and today’s AI-driven mapping technology. Thanks to their vision, TomTom now stands on a strong foundation, with a simplified product portfolio, a modern technology stack, and a talented leadership team ready to lead the company into its next chapter of growth. We are pleased that Harold wishes to remain involved and intends to join the Supervisory Board.”
RoboSense LiDAR Selected For WeRide And Farizon Robotaxi GXR Fleet
- By MT Bureau
- March 10, 2026
RoboSense has announced that its EM4 and E1 digital LiDAR systems have been selected for the Robotaxi GXR. The vehicle is a joint development between WeRide and Farizon New Energy Commercial Vehicle Group, a subsidiary of Geely.
The Robotaxi GXR fleet is scheduled to commence production in Q3 2026. The companies plan to deliver 2,000 units to domestic and international markets.
The Robotaxi GXR utilises the GEN8 autonomous driving suite, which incorporates WeRide's Sensor Suite 8.0 (SS8.0). This system uses the RoboSense EM4 as the primary LiDAR and the E1 as the blind-spot LiDAR.
Key specifications of the LiDAR units include:
- EM4 (Primary LiDAR): A digital LiDAR system capable of customisation up to 2,160 beams. It features a detection range of 600 metres and increased point cloud density to improve hazard identification at high speeds.
- E1 (Blind-spot LiDAR): A solid-state digital LiDAR with a 120deg x 90deg Field of View (FoV). It is designed to eliminate near-field blind spots and is mass-produced for automotive use.
The combination of long-range and near-field sensors is intended to maintain performance during rain or fog. This configuration provides 360-degree coverage around the vehicle.
At present, WeRide operates commercial services in Abu Dhabi, Dubai, Riyadh, Beijing and Guangzhou. As of January 2026, the global fleet reached 1,023 vehicles. With the addition of the 2,000 GXR units scheduled for delivery this year, the total operational fleet is expected to exceed 2,600 vehicles.
RoboSense claims that it maintains partnerships with over 90 percent of leading Level 4 (L4) autonomous driving companies. The company provides the perception hardware for various platforms within the global robotaxi sector.
- Radhakrishnan Kodakkal
- Daimler Truck Innovation Center India
- DTICI
- Raghavendra Vaidya
- Daimler Truck
- Whirlpool Corporation
- Thomas Ulm
Radhakrishnan Kodakkal Appointed MD & CEO Of Daimler Truck Innovation Center India
- By MT Bureau
- March 09, 2026
Bengaluru-based Daimler Truck Innovation Center India (DTICI) has appointed Radhakrishnan Kodakkal as its new Managing Director and Chief Executive Officer. He succeeds Raghavendra Vaidya, who has transitioned to the role of Global Chief Information Officer at Daimler Truck.
In his new position, Kodakkal will oversee the expansion of engineering and digital capabilities at the Bengaluru hub. His remit includes the acceleration of innovation in coordination with the global product engineering, technology and IT teams of Daimler Truck.
Kodakkal joins DTICI with 30 years of experience in technology, engineering, and research and development. He previously served as Global Head of Integrated Technology and Vice-President at Whirlpool Corporation, where he managed R&D operations and digital transformation strategies. His career has focused on the delivery of connected and intelligent technology solutions within multinational organisations.
DTICI serves as a strategic hub within the global Daimler Truck ecosystem, focusing on software, digital platforms and IT operations. The centre supports the parent company’s objectives in developing sustainable and connected transportation solutions.
Key focus areas for the new leadership include:
- Global Collaboration: Aligning Indian engineering output with international product cycles.
- Digital Platforms: Scaling software-defined vehicle technologies and IT infrastructure.
- Innovation Delivery: Transforming research into scalable automotive applications.
Thomas Ulm, Chairman, Daimler Truck Innovation Center India, said, “Radhakrishnan brings deep expertise in technology and engineering, complemented by strong global leadership experience and a proven ability to build and scale innovation. As DTICI continues to play a central role in Daimler Truck’s global engineering and IT network, we are confident that his leadership will further strengthen DTICI’s position as a trusted innovation and delivery hub across the global Daimler Truck ecosystem. I would like to express my sincere thanks to Raghavendra Vaidya for his outstanding leadership and strategic vision. Under his guidance, DTICI has grown into an integral part of Daimler Truck. We look forward to continuing our strong collaboration in his new role as CIO of Daimler Truck.”
Radhakrishnan Kodakkal, stated, “I am excited to step into this role and build on the strong foundation that has been established. The automotive industry is experiencing a period of significant transformation and there’s no better time to be part of it than now. DTICI has grown into a pivotal technology and innovation hub for Daimler Truck, driven by exceptional talent in India. I look forward to collaborating closely with colleagues across the globe to deliver solutions that are scalable, sustainable, and future-ready.”
Maurice Meijer Appointed As TIP Group’s First Chief Digital and Information Officer
- By MT Bureau
- March 06, 2026
TIP Group has announced the appointment of Maurice Meijer to the newly established position of Chief Digital and Information Officer. This strategic role underscores the increasing significance of digital innovation, data management and technology in advancing the company’s long-term Strategy 2030 objectives. As TIP expands its footprint as a comprehensive transportation services provider across 17 European nations, the integration of digital solutions is viewed as essential to fostering operational efficiency, business growth and superior customer engagement.
In his capacity as CDIO, Meijer will lead the formulation and execution of the group’s digital and technological roadmap. His responsibilities encompass overseeing digital platforms, enhancing data analytics capabilities, managing IT infrastructure and strengthening cybersecurity protocols. The goal is to build resilient, scalable systems that align with TIP’s future ambitions.
Meijer joins with a robust background in board-level technology leadership. He previously served as Chief Technology and Information Officer at Nederlandse Loterij, where he spearheaded major digital transformations across various brands and platforms. Prior to that, he held key roles in digital strategy, product development and operations within both the technology sector and public institutions. Additionally, he is involved in supporting early-stage tech startups as an investor and founding partner.
His educational credentials include executive programmes at Nyenrode University and INSEAD, along with a degree in international business management. Meijer is recognised for blending strategic commercial insight with practical technological expertise.
Arjen Kraaij, President & CEO, TIP Group, said, “Digitalisation is central to TIP’s future success. With Maurice, we are bringing in a strong business and technology leader who will help us simplify complexity, strengthen our digital foundations and accelerate execution across the Group. His leadership will be instrumental as we translate our Strategy 2030 ambitions into practical, value-creating solutions for our customers and our teams.”
Meijer said, “I’m really looking forward to joining TIP at this important stage in its journey. With strong foundations, great people and clear ambitions under Strategy 2030, there’s a lot to build on. At the same time, we’re ready to take the next step by accelerating our shift towards more digital solutions. By embracing digital, data and AI in a focused and practical way, we’ll turn opportunities into solutions that truly improve the customer experience and make day-to-day work simpler, smarter and more effective for both our customers and our teams.”

Comments (0)
ADD COMMENT