ISRL

Indian Supercross Racing League (ISRL), a leading motorsport event, has announced that it has on boarded leading Bollywood actor Salman Khan as its official brand ambassador.

The motorsport event is optimistic that, with its new brand ambassador, the Indian Supercross Racing League will reach newer audiences and popularise the sport in the country.

The inaugural season saw over 30,000 people attend the event physically, while 11.5 million viewership was achieved through broadcast. Team BigRock Motorsports, led by India's Dakar pioneer CS Santosh, emerged as champions, setting a high standard for competition.

The second season of ISRL promises to have a much wider experience, with Salman Khan at the forefront, making the sport more accessible and engaging for fans of all ages. The competition will see participation from 48 of the world's leading riders, including international legends Jordie Tixier, Matt Moss and Anthony Raynard, competing across multiple categories.

"I am very excited to be a part of something I am truly passionate about—motorcycles and motorsports. What ISRL is building is truly revolutionary with a long-term vision. The league has immense entertainment value and captures the spirit of igniting passion, showcasing skill, and creating heroes who will inspire the next generation. Together, we're set to make Supercross a household name in India and elevate our riders to the global stage," said Salman Khan.

Veer Patel, Managing Director, ISRL, said, "Welcoming Salman Khan to the ISRL family is a landmark moment for motorsports in India. As motorsports continue to gain worldwide traction, the Indian Supercross Racing League has firmly placed India on the global motorsports map. This collaboration reflects our shared ambition to elevate Indian motorsports to unparalleled heights. With his presence at the races, active participation, and guidance, we are spearheading a motorsport revolution that will inspire generations of Indian riders and position India as a premier global Supercross destination."

Vikram Tanwar, Co-founder, UBT (Talent management company of Salman Khan), said 'We witnessed the immense success of ISRL Season 1, with top Indian and global-ranked riders showcasing incredible talent. We structured this association to help elevate the league to new heights and for it to flourish in India. Salman Khan's immense appeal across diverse demographics will be instrumental in introducing the electrifying world of Supercross to millions of new fans.

Eeshan Lokhande, Co-founder and Director, ISRL, said, “Salman Khan’s association with ISRL is a monumental step in bringing Supercross into the mainstream, bridging the gap between Indian brands and the global legacy of this exhilarating sport. With his massive reach and deep connection with fans across the country will drive brands across India to be a part of this high-adrenaline journey. Heroes of the sport will be made, and Supercross will find its true home in India. We will write the next chapter of Supercross, making every Indian proud on the global stage.”

Sachin Agarwal

Hero MotoCorp, the world’s largest two-wheeler manufacturer, has appointed Sachin Agrawal as its new Chief Technology Officer, with the transition effective from 21 May 2026.

Agrawal takes responsibility for the company's Research and Development (R&D) division during a phase focused on electric vehicles and alternative fuel technologies. He succeeds Vikram Kasbekar, who departs from the technical role while maintaining his position as an Executive Director on the board.

The new appointee manages the manufacturer's global engineering footprint, which includes the Hero Centre for Innovation and Technology in India and the Hero Tech Centre Germany. He will be responsible for leading the development of next-generation mobility, electrification and alternative fuels.

Agrawal joins Hero MotoCorp with nearly three decades of experience in automotive engineering and leadership. He previously served as the Executive Vice-President and Head of R&D and Technology at VE Commercial Vehicles, a joint venture between the Volvo Group and Eicher Motors.

His technical portfolio includes product development for diesel, CNG, electric and hydrogen platforms, as well as work on connected mobility, artificial intelligence (AI) integration and software-defined vehicle ecosystems. Earlier in his career, he worked at Daewoo Motors on chassis design for the Matiz in South Korea. Agrawal has also served as the Chairperson of the SIAM Frontier Technology and Innovation Group and led the Volvo Group’s Global Centre of Excellence for Medium Duty Engine Development.

Agrawal is an alumnus of IIT Bombay, where he was a Gold Medallist in M.Tech Mechanical Design and he is a Leadership Fellow from Carnegie Mellon University.

Dr. Pawan Munjal, Executive Chairman, Hero MotoCorp, said, “We are delighted to welcome Sachin to our leadership team. His deep expertise across mobility technologies and proven track record of driving innovation at scale make him uniquely suited to lead both our technology vision and R&D organisation. As we accelerate our journey towards electrification and next-generation mobility solutions, his leadership will be instrumental in shaping a future-ready, customer-centric innovation agenda”.

TVS Motor Company Reports 7% Sales Growth In April Amid Supply Chain Constraints

TVS Motor Co

TVS Motor Company (TVSM), one of the leading manufacturers of two-wheeler and three-wheelers, has reported 473,970 units wholesales for April 2026.

This marks a 7 percent growth compared to the 443,716 units sold in April 2025. While customer demand remains strong in both domestic and international markets, the company noted that dispatch volumes were limited by production issues.

The company reported that production was affected by several supply chain constraints. It saw shortages in raw materials, consumables and workforce availability, which impacted tier-1 and tier-2 suppliers. Limited container availability hindered timely international dispatches. It has placed countermeasures and it expects production to recover during May 2026.

Despite manufacturing hurdles, two-wheeler sales grew by 6 percent YoY to 455,333 units, which includes 348,545 units in domestic market, up 8 percent YoY.

Scooter sales increased by 24 percent to 211,158 units, while motorcycles accounted for 200,039 units. The electric vehicle portfolio grew by 36 percent, with sales rising to 37,771 units.

Three-wheeler sales recorded a 37 percent growth, reaching 18,637 units.

Lastly, total international sales grew by 3 percent to 120,008 units.

Hero MotoCorp Sells 532,433 Two-wheelers In April 2026

Hero MotoCorp

Hero MotoCorp, the world’s largest manufacturer of motorcycles and scooters, has reported 566,086 unit wholesales for April 2026, up 85 percent YoY, as compared to 305,406 units last year.

Domestic sales came at 532,433 units, up 85 percent YoY, as compared to 288,524 units a year ago. This includes 501,791 motorcycles at 75 percent YoY and 64,295 scooters, up 233 percent YoY.

Domestic retail performance also remained robust during the month, with 552,713 two-wheeler registrations (as per VAHAN) indicating growth of around 8 percent. 

VIDA, Hero MotoCorp’s e-mobility business, reported a 129 percent YoY growth, albeit a low-base.

HERO MOTOCORP

 

APRIL' 26

APRIL' 25

Change (In %)

Motorcycles

501,791

286,089

75%

Scooters

64,295

19,317

233%

Total

566,086

305,406

85%

Domestic

532,433

288,524

85%

Exports

33,653

16,882

99%

Suzuki Motorcycle India Sells 98,004 Two-wheelers In April 2026

Suzuki Motorcycle India

Suzuki Motorcycle India (SMIPL), a leading manufacturer of scooters and motorcycles, has announced its wholesales of 117,514 units in April 2026, marking a 4 percent YoY growth compared to the 112,948 units sold in April 2025.

The company began the new financial year with increases across both its domestic and international operations. Interestingly, while domestic sales at 98,004 units grew by 3 percent as compared to 95,214 units a year ago, exports clocked a 10 percent growth at 19,510 units.

Revenue from spare parts sales reached INR 915.90 million, representing a 14 percent growth over the previous year.

Last month, Suzuki Motorcycle India celebrated two decades of manufacturing in the country and also introduced the new Suzuki Burgman Street ‘One and Only’ and a new colour option for the Suzuki Avenis Special Edition.

Deepak Mutreja, Vice-President – Sales & Marketing, Suzuki Motorcycle India, said, “We have started the new financial year on a steady note with growth across both domestic and exports markets. This performance reflects the continued trust customers place in our products. As we move ahead, we remain focussed on delivering quality products, while deepening our connect with customers and partners across markets. We are also enhancing customer experience through focused events and brand activations.”