TVS Motor Company (TVSM), a global leader in the two-wheeler and three-wheeler segments and a part of TVS VENU, has announced the launch of its premium motorcycle experience channel – TVS Paddock.

The strategic initiative comes in response to India's rapidly growing premium mobility market, where rising affluent consumers and shifting luxury lifestyles favour personalised, community-oriented brand interactions over standard product transactions.

TVS Paddock introduces a holistic retail environment that brings motorcycles, merchandise, personalisation and community spaces together under a single roof.

To create these spaces, TVS Motor Company partnered with Checkland Kindleysides, a London-based boutique retail design agency recognised for creating culture-shaping retail experiences. The resulting network reimagines the complete customer journey from initial product discovery to long-term aftersales support.

The TVS Paddock store aesthetics are explicitly modelled after TVS Motor Co’s four decades of racing heritage and mechanical engineering. It integrates end-to-end digital pathways streamline the vehicle exploration, customisation and transactional phases.

Specialised areas for Built-To-Order (BTO) customisation allow buyers to personalise their motorcycles.  A unique product layout approach engineered to enhance physical bike discovery and experiential presentation. Immersive zones dedicated to exclusive brand merchandise, performance apparel and collaborative accessories. These outlets will house specialised service capabilities and expert technical consultation to ensure high-tier aftersales support.

TVS Paddock is scheduled for an official commercial rollout in Q2 FY2027 (July–September). The network will function as an independent, premium retail ecosystem designed to strengthen customer connections through community building and tailored brand touchpoints.

Sudarshan Venu, Chairman, TVS Motor Company, said, "TVS Paddock is our strategic commitment to redefining premium ownership by bringing together innovation, personalisation, and immersive engagement to build deeper customer connections. The future of premium motorcycling will be defined by the experiences, communities, and ecosystems we create around them. As premium motorcycle customers continue to evolve, seeking deeper, meaningful and holistic engagement, TVS Paddock will cater to these aspirations and deliver a truly elevated brand experience."

Comments (0)

ADD COMMENT

Link Copied!

Chennai-headquartered two-wheeler and three-wheeler major TVS Motor Company has reported revenue of INR 138.96 billion for Q1 FY2027, marking a 38 percent increase compared to INR 100.81 billion in the corresponding period of the previous year.

For Q1 FY2027, EBITDA reached INR 17.79 billion, up 41 percent from INR 12.60 billion, Profit After Tax grew by 51 percent to INR 11.74 billion, compared to INR 7.76 billion for the same period last year.

The company reported its overall two- and three-wheeler sales grew by 28 percent to 1.63 million units, up from 1.28 million units.

In the two-wheeler segment motorcycle sales increased by 19 percent to 740,000 units, while scooter sales grew by 36 percent to 680,000 units.

Electric two-wheeler sales grew by 86 percent to 129,940 units, bringing the total customer base past 1-million-unit milestone. Three-wheeler sales grew by 48 percent to 66,697 units.

The overall exports grew by 33 percent to 470,000 units.

Comments (0)

ADD COMMENT

Link Copied!

Pune-headquartered two-wheeler and three-wheeler major Bajaj Auto has announced its financial results for Q1 FY2027, with revenue from operations coming at INR 172.44 billion, marking a 37 percent YoY, as compared to INR 125.84 billion last year.

The EBITDA came at INR 35.96 billion, while Profit after Tax reached INR 29.83 billion, both rising over 40 percent YoY, as against INR 20.96 billion last year.

During Q1, total sales reached 1.43 million units, representing a 29 percent increase YoY, which includes 1.22 million two-wheelers, up 29 percent YoY and 215,699 three-wheelers, up 33 percent YoY.

Bajaj Auto stated that its domestic revenues grew 26 percent YoY, with electric vehicles accounting for approximately 30 percent of the domestic business.

On the exports front, volumes surpassed 700,000 units, generating record revenues driven by growth in Latin America and Africa.

Three-wheeler sales saw revenues grow by 25 percent YoY, supported by electric three-wheelers.

Bajaj Auto’s free cash flow additions exceeded INR 23 billion, leaving surplus funds of over INR 210 billion at the close of the quarter.

Comments (0)

ADD COMMENT

Link Copied!

Bengaluru-based battery swapping technology company Indofast Energy and Hala Mobility have announced a partnership to deploy 40,000 electric two-wheelers by March 2027, with a target of 100,000 units by March 2028.

The collaboration has already deployed 15,000 electric two-wheelers across Hyderabad, Bengaluru, Delhi NCR and Mumbai. The partnership utilises battery-swapping infrastructure across cities, with expansion planned for Pune, Chennai and Jaipur. Indofast Energy operates a network of swap stations across 24 cities supporting vehicles.

Rajat Malhan, Chief Business Officer, Indofast Energy, said, "Our partnership with Hala Mobility demonstrates what happens when reliable energy infrastructure meets ambitious fleet deployment - rapid, scalable EV adoption that works for riders, operators, and the environment. Reaching 15,000 vehicles in under a year validates that battery swapping is the default choice for fleet operators who prioritise uptime and economics. As we scale toward 40,000 vehicles by March 2027 and 1 lakh by 2028, we are building the kind of integrated ecosystem that will define India's commercial EV transition; making swappable battery EVs the most practical and profitable choice for last-mile logistics."

Srikanth Reddy, Founder, Hala Mobility, said, "At Hala Mobility, we are committed to democratising electric mobility for India's delivery workforce. Partnering with Indofast Energy allows us to integrate our fleet with robust battery swapping infrastructure, ensuring our riders experience zero downtime and maximum daily earnings. Our rapid scale-up to 15,000 vehicles proves that the model is effective towards creating a highly efficient, sustainable, and inclusive EV ecosystem across India.”

Comments (0)

ADD COMMENT

Link Copied!

Classic Legends, an Indian motorcycle manufacturer by the Mahindra Group the makers of Jawa, Yezdi and BSA brands, celebrated the 24^th Edition of International Jawa-Yezdi Day (IJYD) on 12 July 2026.

The event, which began as an initiative among motorcycle owners, involved over 7,500 riders across 150 cities in India this year. The celebration included 40 enthusiast communities in India and participants in 11 countries, who marked the occasion through rides and gatherings. The event united owners of vintage motorcycles with riders of current Jawa and Yezdi models.

Anupam Thareja, Co-Founder, Classic Legends, said, "24-years ago, International Jawa-Yezdi Day began as a simple expression of passion among riders who wanted to celebrate the motorcycles they loved. Today, it has grown into a global tradition that transcends borders and generations. What makes IJYD truly special is that it belongs to the riders themselves. Every ride, every gathering and every shared story keeps this legacy alive. More importantly, it celebrates the friendships, communities and memories built around these motorcycles. We are honoured to be a part of movement that continues to grow stronger with every passing year."

The festivities were organised by more than 40 rider clubs, along with dealerships and enthusiast communities.

Comments (0)

ADD COMMENT

Link Copied!