Kinetic Engineering, a leading automotive supplier, has granted brand license to its subsidiary, Kinetic Watts and Volts, for using the Kinetic brand to enter the electric vehicle space.

Founded on 27 September 2022, Kinetic Watts and Volts is said finalising its EV product lineup, rollout strategy, partnerships and market entry plans.

Till date, Kinetic Engineering and other promoters have invested INR 428 million in the subsidiary with an additional INR 290 million to be infused soon, which takes the total investment to INR 718 million. This investment will give KEL an 80 percent stake in the subsidiary.

At present, Kinetic Engineering manufactures and supplies EV components, including gearboxes, axles and chassis. More recently, the Kinetic Group entered battery manufacturing through its ‘Range X’ brand, further expanding its offerings for the EV segment.

Under the agreement, Kinetic Watts and Volts will get non-exclusive rights to use the Kinetic brand and trademarks for its EV business for an initial three-year term.

Ajinkya Firodia, Vice-Chairman & Managing Director, Kinetic Engineering, said, “For over five decades, Kinetic has symbolised innovation and trust. As we embrace the electric era, we’re thrilled to see Kinetic Watts and Volts carry this legacy forward. This license is more than a business deal – it’s entrusting a storied heritage to a team dedicated to shaping mobility’s future. By blending our iconic brand with advanced electric technology, Kinetic Watts and Volts will deliver products that resonate with Indian consumers and set new EV benchmarks.”

At the end of the three-year term, Kinetic Engineering and Kinetic Watts and Volts will reassess the licensing terms to align with the group’s long-term goals, market trends and potential expansion into new categories or global markets.

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Aventon, a pioneer in electric mobility, has launched the Aventure Mid Drive (Aventure M) fat tyre electric bike, elevating adventure riding with rugged capability, cutting-edge technology and refined performance.

Designed to conquer any terrain, the Aventure M combines meticulously engineered frame geometry, an 80 mm suspension fork and 4-inch tyres for unstoppable exploration. At its core, the powerful A100 mid-drive motor delivers 250W (750W peak) and 100 Nm of torque, ensuring responsive acceleration and customisable performance via Ride Tune.

Innovative features like AutoShift – an electronic shifting system exclusive in this category – eliminate gear guesswork by automatically selecting the optimal ratio based on terrain, cadence and torque. For steep inclines, Uphill Start Assist detects slopes and boosts power instantly, while the 80 mm suspension fork and 50 mm travel suspension seat post guarantee comfort on rough trails.

The Aventon Control Unit (ACU) integrates advanced security and connectivity, including GPS tracking, geofencing and a wheel lock, alongside real-time ride metrics like torque and power output. Available in Basalt, Camouflage and Pacific colourways, the Aventure M e-bike is priced at USD 2,899 and shipping begins July 2025.

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Bengaluru-based electric vehicle maker Ather Energy is all set to host its Community Day on 30 August 2025.

This year Ather Energy’s theme, christened ‘Technology that works like magic’, will see the company showcase its new ‘EL’ scooter platform, launch next-generation fast chargers and unveil Ather Stack 7.0 its latest software stack.

The new scooter platform, the EV maker stated, is engineered to be versatile and cost-efficient, which will allow Ather to further expand its product lineup to tap into a wider range of customer base.

It is interesting to note, that the company hosted its last Ather Community Day on 6 April 2024, which saw the launch of the Ather Rizta e-scooter, Halo smart helmet and AtherStack 6.0.

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Pune-based electric two-wheeler and three-wheeler manufacturer Kinetic Green has announced its ambitious product portfolio expansion plan with the launch of three ‘Born Electric’ scooter models over the next 18 months.

The move the company shared follows the success of the E-Luna, reinforcing Kinetic Green's aggressive growth strategy in the rapidly evolving EV market.

The first new model, described as a premium, stylish and technologically advanced family scooter, is slated for release before the 2025 festive season. This electric scooter will feature retro aesthetics combined with modern technology, including a TFT display, advanced IoT capabilities and an intelligent digital platform developed in collaboration with Jio Things. The scooter will offer multiple battery options and fast-charging technology.

To elevate the design of its upcoming range, Kinetic Green has partnered with Italian design house Torino Design. This collaboration aims to create ‘ultra-futuristic’ scooters with a radical styling based on the ‘Born Electric’ design philosophy. These next-generation models are expected to hit the market next year, signalling a new direction in mobility design.

The company is employing a philosophy of ‘Thoughtful Engineering,’ which combines intelligent design, advanced connectivity and features focused on comfort, convenience, and safety.

Dr Sulajja Firodia Motwani, Founder and CEO, Kinetic Green, said, “We are truly excited about our upcoming range of Born-Electric scooters from the house of Kinetic Green. With over a decade of experience in the EV space, we have built deep expertise in electric mobility design and engineering, backed by robust EV R&D and strategic partnerships for fast charging, battery swapping and proprietary software-driven platform solutions. We are greatly enthused by the success of our E-Luna and e-scooters recently launched in India. Having sold over 80,000 E2W in this initial phase, created a strong manufacturing infrastructure and a network of 400 exclusive dealers for E2W in the country, we are ready to aggressively expand our E2W business. Now with our design alliance with Torino Design of Italy, a global leader in design and engineering, we aim to re-define electric scooters in the coming months. With foundation built on 'Thoughtful Engineering,' our upcoming scooters will sport a fresh and futuristic styling language, incorporating innovation and a purpose to offer a delightful ownership experience to our customers.”

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Vietnamese auto maker VinFast Auto India has signed a strategic agreement with BatX Energies, a battery recycling, rare metal recovery and end-of-life battery repurposing company.

The partnership will see BatX Energies provide comprehensive high-voltage (HV) battery recycling, material recovery and repurposing services for VinFast India’s factory and aftersales operations. The aim is to ensure efficient recovery and reintegration of critical materials such as lithium, cobalt and nickel into the battery production cycle. This approach supports resource circularity, reduces dependence on mining and significantly lowers environmental impact.

Going forward, the partners are also exploring second-life applications, urban mining, and strategic material recovery, supporting India and Vietnam in circular economy solutions. BatX will also ensure traceability of the raw materials and battery recycling.

Pham Sanh Chau, CEO, VinFast Asia, said, “This partnership with BatX Energies is a meaningful step toward building a sustainable, circular battery ecosystem in India. At VinFast, sustainability goes beyond vehicles – it’s about environmental responsibility across the entire lifecycle. By working with BatX, we aim to reduce resource dependency, support national priorities, and set a new benchmark for responsible innovation in electric mobility.”

Utkarsh Singh, CEO, BatX Energies, said, “Our partnership with VinFast reflects a shared belief in responsible innovation and resource circularity to strengthen the EV battery value chain. By enabling sustainable end-of-life solutions for EV batteries, we are building infrastructure that can grow with the industry and create lasting environmental impact.”

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