- Tata Motors
- TVS Motor Company
- Bajaj Auto
- Mahindra & Mahindra
- Nalinikanth Gollagunta
- Toyota Kirloskar Motor
- Varinder Wadhwa
- Tata Motors
- VE Commercial Vehicles
- Ashok Leyland
Indian Auto Sales – August 2025: Mixed Trends Across Segments
- By Nilesh Wadhwa
- September 01, 2025

The Indian automobile industry saw varied performances across two-wheelers, passenger vehicles, and commercial vehicles in August 2025, with TVS Motor Co posting record-breaking numbers, Bajaj Auto seeing a dip in motorcycles, while Mahindra & Mahindra, Tata Motors, Toyota Kirloskar Motor and VE Commercial Vehicles reporting steady to moderate growth.
TVS Motor Company achieved its highest-ever monthly sales, crossing the 500,000 units milestone. Domestic two-wheeler sales rose 28 percent from 289,073 units in August 2024 to 368,862 units in August 2025. Motorcycle sales grew 30 percent, while scooter sales jumped 36 percent. In the three-wheeler segment, TVS Motor Co saw a 47 percent increase with 18,748 units sold.
Bajaj Auto reported a decline in the domestic two-wheeler market, with sales falling 12 percent to 184,109 units from 208,621 units last year. However, three-wheeler sales showed resilience, recording 48,289 units, a 7 percent growth over August 2024.
Suzuki Motorcycle India reported domestic sales growth of 5 percent at 91,629 units, as compared to 87,480 for same period last year. On the exports front, the company shipped 22,307 units, which was 29 percent higher YoY. Interestingly, the company reported its highest-ever spare parts sales in August 2025 at INR 856 million, up 21 percent YoY.
Deepak Mutreja, Vice-President – Sales & Marketing, Suzuki Motorcycle India, said, “We extend our heartful gratitude to our customers for their continued trust in Suzuki two-wheelers. The growth in August sales gives us momentum going into the festive season and we look forward to delighting more customers with our products and services.”
Mahindra & Mahindra faced pressure in the utility vehicle (SUV) segment, where sales declined 9 percent YoY to 39,399 units. On the other hand, commercial vehicle sales rose to 22,427 units, supported by strong growth in the 2T–3.5T LCV category and three-wheelers.
Nalinikanth Gollagunta, CEO, Automotive Division, Mahindra & Mahindra, said, “August witnessed relatively robust demand in the SUV segment amidst anticipated GST rate changes. This month, Mahindra reported 7.4 percent YoY growth in PV Vahan registrations. In our commercial vehicles segment, Vahan registrations grew by 16 percent YoY (<7.5T LCV category). With the final GST announcement approaching, we consciously decided to bring down the wholesale billing to minimise the stock being carried by our dealers. We look forward to the GST rationalisation, which would be a demand driver through the festive season. Total vehicle sales stood at 75,901 units, marking a flat growth compared to the same period last year, with SUV sales of 39,399 units recording -9 percent YoY decline.”
Tata Motors recorded total domestic sales of 68,482 units, down 2 percent from 70,006 units in August 2024. Passenger vehicle sales, including EVs, fell 7 percent to 41,001 units, while commercial vehicle sales rose 6 percent to 27,481 units. Notably, Tata’s EV sales surged 44 percent to 8,540 units.
Toyota Kirloskar Motor maintained its growth trajectory with domestic sales of 29,302 units, an 11 percent increase over August 2024.
Varinder Wadhwa, Vice-President, Sales-Service-Used Car Business, said, “We sold 34,236 units in August 2025, maintaining our steady presence in the market and are encouraged by the continued trust customers place in our cars and services. September will be an important phase for the industry overall and we will closely observe market trends as they unfold. At Toyota, our focus remains on innovating and introducing value-added services through the festive season, with the hope of uplifting customer sentiment and making purchase decisions easier and more joyful.”
Ashok Leyland witnessed a flat growth with 13,622 units sold in the domestic market, which was 2 percent higher than 13,347 units sold last year. This includes 7,991 M&HCVs, up 3 percent YoY and 5,631 LCVs, up 1 percent YoY.
VE Commercial Vehicles reported domestic sales of 6,331 units, a 5 percent growth over 6,028 units sold in August 2024.
HERE Technologies Partners ARAI As Official Navigation On Autopilot & Localisation For India's ADAS Test City
- By MT Bureau
- October 22, 2025

HERE Technologies, a provider of location data and technology platforms, has announced its collaboration with the Automotive Research Association of India (ARAI) as the ‘Official Navigation on Autopilot and Localisation Partner’ for The ADAS (Advanced Driver Assistance Systems) Show. The event is organised by Aayera in collaboration with ARAI and MarketsandMarkets.
This partnership is taking place at the newly opened ADAS Test City near Pune, Maharashtra, which is touted as India’s first testing ground for ADAS and autonomous vehicle technologies.
The collaboration supports HERE Technologies' aim to speed up India’s progress towards intelligent transport and connected mobility. By combining HERE’s expertise in high-precision mapping, real-time localisation and connected vehicle data platforms with ARAI’s research and standards work, the partnership aims to bring ADAS and autonomous technologies closer to deployment under Indian driving conditions.
“We’re honoured to partner with ARAI on this transformative initiative. The ADAS Test City is a cornerstone in India’s path toward intelligent mobility and HERE’s high-definition maps and localisation technologies are key enablers of safe, reliable and context-aware driving experiences. Together with ARAI, we aim to empower automakers, tier-1s and developers to localise, test and scale ADAS capabilities that truly reflect India’s diverse road ecosystem,” stated HERE Technologies in a statement.
At The ADAS Show, HERE Technologies will present its innovations, including live demonstrations of its real-time localisation and HD mapping systems during ADAS track demos at the Test City. Visitors can explore HERE’s capabilities, such as HERE HD Live Map and HERE ISA Map, C-V2X, and cloud-based localisation. HERE experts will also participate in discussions on navigation accuracy, vehicle localisation and connected mobility.
The ADAS Test City, developed by ARAI, is an integrated testing environment dedicated to the validation of ADAS and autonomous technologies. It replicates complex urban and highway conditions for testing safety features. The ADAS Show 2025, organised in collaboration with ARAI, is a platform for automotive leaders and innovators.
- Red Dot Design Award
- Tata Motors
- Avinya X Concept
- Sierra Concept
- Martin Uhlarik
- Professor Dr Peter Zec
- Bharat Mobility Show 2025
Tata Motors’ Avinya X And Sierra Concepts Win Red Dot Design Awards
- By Nilesh Wadhwa
- October 17, 2025

Tata Motors, a leading passenger vehicle manufacturer, has added another feather to its cap, bagging two Red Dot Design Awards for the Avinya X Concept and Sierra Concept models. Martin Uhlarik led the in-house design for both models.
The Red Dot Design Award, which was established in 1955, assesses design quality across three categories: Product Design, Brands & Communication Design and Design Concept. The competition has operated for nearly 70 years under the current brand structure developed in the 1990s by Red Dot CEO Professor Dr Peter Zec.
The Avinya X Concept first showcased at Bharat Mobility 2025 was recognised for its innovation through its design, stance and proportions. The vehicle features technologies such as matrix LED lighting, aero enhancements and wheels, which boost efficiency and emphasise its elegance. Its silhouette and enclosed surfaces balance strength, power and off-road capability while offering cabin space.
The interior is designed to rejuvenate mind and body, blending craftsmanship with wellness. Cabin details include fabric-wrapped soundbars, aroma diffusers and lounge-style rear seating. The dashboard integrates technology, providing information while minimising distractions for a driving experience. The Samudra exterior colour, paired with protective accents and detailing, enhances the concept's presence. The rear interior, crafted from materials, offers a lounge-like experience.
On the other hand, the revived Sierra design captures the charm of the original while embracing sophistication, balancing nostalgia with elegance. The rear glass has been reimagined as a combination of a finisher along the roofline and a panoramic sunroof to recreate the illusion of glass. This design gives the concept a roof appearance while meeting safety standards.
The exterior features surfaces that convey confidence and elegance. Haunches and a shoulder line contribute to a stance, reflecting the vehicle’s character. The rear is designed to express width and stability, with a tailgate that reinforces the stance. This design enables taillights. A D-pillar enhances the roof effect, creating continuity and flow.

A traffic management initiative, undertaken by the Institute of Road Traffic Education (IRTE) for Gurugram Traffic Police and supported by the Hyundai Motor India Foundation (HMIF), aims to improve traffic management across 22 major intersections in Gurugram.
A scientific audit for these 22 intersections was completed by the Traffic Engineering Centre (TEC) and Organisation Development Centre (ODC), established by IRTE for the Gurugram police. Work to improve traffic management at two intersections, Rajiv Chowk and Shankar Chowk, has begun.
Dr Rohit Baluja, President, IRTE, said, “The Traffic Engineering Centre (TEC) has been designed to scientifically audit develop sustainable traffic management system for Gurugram under the aegis of the Gurugram Traffic Police, where IRTE's Road Safety Engineers observe traffic movement, violations, and behavioural issues of vulnerable road users, along with studying the causative factors related to congestion. These will be monitored and analysed through camera inputs of 218 junctions with the valuable support of the ICCC Gurugram.”
Under the Easy roads project, the IRTE team provided support to the Gurugram Traffic Police for:
- Conducting safety and traffic engineering audits across 22 major junctions and intersections.
- Reviewing and improving 15 km of key road stretches prone to congestion and risk.
- Rectifying identified blackspots to reduce accident occurrences.
- Developing safety and traffic management measures for school zones.
- Conducting feasibility studies on stakeholder proposals related to road safety and mobility.
Vikas Arora, Commissioner, Gurugram Police, said, “In coming days Gurugram police will increase enforcement by deploying 10-15 officers at each traffic violation spot across the city for a week to challan and stop violations. The Gurugram police has also increased challans for drunk driving as 30,000 challans were issued in a year as compared to 4000 in previous year. 32 black spots have been recognized in Gurugram and are being rectified by improving road engineering and signages”.
Saurabh S. Shrama, of Hyundai Motor India, said, “This initiative marks a significant step toward a data-driven and scientific approach to traffic management. Through collaboration with enforcement agencies and the application of forensic methodologies, we can ensure more sustainable and effective road safety interventions.”
McLaren Racing Partners With Iron Mountain To Digitise Formula 1 Legacy
- By MT Bureau
- October 15, 2025

Iron Mountain, a global leader in information management services, has become an Official Partner of the McLaren Formula 1 Team, kickstarting a new multi-year partnership that will commence at the 2025 United States Grand Prix. The collaboration will leverage Iron Mountain’s expertise to spearhead a digital transformation of McLaren Racing’s legendary heritage archive.
Utilising an advanced AI-powered platform, the project will convert priceless historical materials, including vintage photography, film and technical blueprints, into an intelligent and dynamic digital resource. This initiative is designed to unlock new value from these assets, enabling McLaren to share its iconic history with a global audience. By creating new and immersive stories, the team aims to connect fans and partners more deeply to its legacy and the sport.
Furthermore, McLaren will utilise Iron Mountain’s global leadership in the secure and efficient management of end-of-life IT assets. As part of the agreement, Iron Mountain branding will be featured on the team’s race cars beginning in Austin, with additional visibility planned throughout the 2025 season and beyond.
Nick Martin, Co-Chief Commercial Officer, McLaren Racing, said, “Our fans are at the centre of what we do, and we are passionate about sharing our storied past with them. With the integration of Iron Mountain, we will be able to bring to life more of the team’s rich history for our fans and partners as we look to shine a light on the McLaren Racing brand.”
Greg McIntosh, Executive Vice President & Chief Commercial Officer, Iron Mountain, said, “We are proud to partner with the McLaren Formula 1 Team, which embodies the spirit of innovation and high performance at Iron Mountain. Our AI-enabled digital platform will help to fuel new opportunities for success and transform McLaren Racing’s iconic heritage media – protecting these timeless assets for future generations, connecting them to fans and partners and activating them to unlock value like never before.”
Comments (0)
ADD COMMENT