Park+ Sees Business Opportunities In Metros And Tier-2 Cities
- By Sharad Matade
- December 19, 2020

India’s passenger-vehicle market has witnessed astonishing growth in the past decade. Barring the current hiccups, on account of ongoing urbanisation, increasing expenditure from the middle-class and young generation, and the country’s economic growth and supportive regulations and policies, India is expected to emerge as the world’s third-largest passenger vehicle market in future. However, the growth story will bring severe challenges for the parking space segment, especially in metro cities for which parking space has been a perennial issue.
As per a survey, a person spends an average of 17 hours a year for searching parking slots in New York, and the situation is grimmer in India where on average a person spends around 80 hours per year on finding parking. However, the situation varies in different cities.
Amit Lakhotia, Founder and CEO, Parviom Technologies, which owns Park+, faced car parking-related issues like any other Indians residing in metro cities. “Every day, we face challenges in finding an available parking slot, be it in office parking, malls, hotels or any other busy places. This leads to frustration and loss of time and fuel as well,” says Lakhotia. Due to difficulty in finding spaces for parking, people park their vehicles in the non-parking area or on the roads that occupies half of the road and which again causes traffic congestion, accidents, environmental hazards and even criminal activities.
“Parking related day-to-day issues were on my mind for some time while I was working with Paytm,” recalls Lakhotia. Having faced such parking-related issues, Amit Lakhotia found a business opportunity and launched the App, Park+, in 2019, which provides a suite of solutions around parking and more. With the help of Park+ app, users can discover parking, book their slot as well as other services such as car wash and pay digitally. They also provide RFID based security solutions to apartments and corporate setups.
Early this year, Park+ has raised $11 million in a financing round co-led by venture capital funds Sequoia India and Matrix Partners India. Prominent angel investors, including Deep Kalra, Rajesh Magow, Ashish Hemrajani, Kunal Shah, Kunal Bahl and Rohit Bansal also participated in the round. Park+ is also the first company to collaborate with Aarogya Setu app for crowd management in malls.
The Park+ business model starts with identifying hot spots and taking suppliers- parking operators -onboard in these areas. For a selected site, the company takes the responsibility to build and maintain the infrastructure needed for the business. Infrastructure includes different servers and hardware. Light hardware is used to monitor entry and exit, while complicated hardware is used for barriers, parking sensors and RFID based security solutions. “Deployment of infrastructure is based on the needs, but charges vary accordingly,” adds Lakhotia.
Park+ earns a commission from the parking operators of the parking space and a service charge from that availing of the service.
Lakhotia is confident that his app-based business will boom on the surging numbers of smartphone users and operators. Explaining further, he says, “Till 2015-16, the internet had not reached to the last mile space in any sector. Online search, ordering, payments, tracking and delivery were not as smooth as of today. However, Ola, Uber, Swiggy and other e-commerce portals brought a revolution in the online payment system and have made it very convenient for users and last-mile operators. Online businesses are also taking good efforts on their last mile employees for reading maps and handling deliveries. Till last a few years, parking operators did not have smartphones with internet connectivity, but now they have. Users and operators were ready, so we felt this is the right time to launch the business.”
India had the world’s second-largest internet population of around 483 million users in 2018, and, of these, 390 million users accessed the internet via their mobile phones. As per a report, India will have over 760 million smartphone users in 2021.
Mobile-phone based parking apps have already been running in the developed markets such as the USA and Europe, but challenges for Park+ will be unique and tough considering the rapidly concentrating population, unplanned structures, and scarcity and skyrocketing prices of lands in cities. Expansion of cities in the western world have been well planned, and vehicle parking has been an integral part of the design of the new cities and the development of old cities. With the growing urbanisation, India is likely to have over 500 million people living in cities by 2030.
Considering the challenges for finding and booking parking space in India, the sweet spot for the Park+ is to help users to find and book parking spaces more conveniently and parking operators to utilise parking spaces more optimally.
“Since there is a minimal scope to build new infrastructure to make parking sites, we focus on to make these parking spaces available more efficiently. For instance, on weekdays, parking space is fully occupied in corporate parks, but malls, hotels and shopping complexes are less crowded, so are their parking sites. This scenario is vice versa on weekends. If a corporate park is near to a mall, the former can use the parking site of the latter on weekdays; the same can be done vice versa on weekends. That is how parking space can be used effectively, and operators’ revenue can go up,” explains Lakhotia.
Though as now of Park+ is offering its services in major cities, it sees opportunities in Tier -2 as well. Residents in metro cities are still reluctant to buy a car owing parking and traffic issues and opt for the shared mobility but growing middle-class incomes pushing car sales in Tier-2 cities. “What parking-related issues we are facing in the Tier-1 cities, eventually we will face the same in Tier-2 in future. So, we also see big business opportunities in Tier-2 cities in the country,” predicts Lakhotia.
Park+ will also explore possibilities to tie up with city corporations which operate parking sites in the cities. “We are looking for such tie-ups. It is just a matter of time when we can have to tie up with municipal corporations.”
Apart from the core service, Park+ is also offering services for insurance, pollution control certificate, RTO service, and information on traffic rules and fuel prices. The company now plans to widen its service offering with vehicle services, maintenance, washing and others. “Some of these services will be provided by third parties, while some services we will provide to the customer directly,” adds Lakhotia.
The company will also explore the option to have tie-ups with OEs to provide the Park+ inbuilt services in their vehicles. “We will try to make available our services to OEs as the business scales up.”
Lakhotia has spent more than ten years building significant size internet businesses. He is ex-Paytm, Tokopedia and Makemytrip and played a critical role in scaling them to multi-billion dollar companies. His experience with the internet business is helping him to build his own business. “Paytm is a digital platform which is being used by masses in India. It is being used by auto drivers, tea sellers, literally by everyone. The distribution of Paytm is available everywhere for both users and merchants in both urban and rural areas. When we started the business, we never thought we would go that big. It does not matter how great your product is; it should work on all devices and networks. The product should win the trust of users since you are handling their money. Transparency is must in internet businesses,” says Lakhotia.
Today, the company has around two lakh subscribers, and Lakhotia expects the subscriber number will reach two million by 2021. The company adds 40,000 cars to the network every month, and 300,000 cars have their RFID tags. So far, the company has set up 800 sites in India. “Currently, we have around 18,000 real-time slots available, and overall, we have 60,000 slots.”
Talking on challenges, Lakhotia says Park+ is a pioneer in the business, and the challenges are new and unpredictable. “Since it is a real-time business, the challenge is how to deliver the services in the expected time. Also, this is a low-ticket business; we will have to make sure it will work smoothly.” (MT)
- Red Dot Design Award
- Tata Motors
- Avinya X Concept
- Sierra Concept
- Martin Uhlarik
- Professor Dr Peter Zec
- Bharat Mobility Show 2025
Tata Motors’ Avinya X And Sierra Concepts Win Red Dot Design Awards
- By Nilesh Wadhwa
- October 17, 2025

Tata Motors, a leading passenger vehicle manufacturer, has added another feather to its cap, bagging two Red Dot Design Awards for the Avinya X Concept and Sierra Concept models. Martin Uhlarik led the in-house design for both models.
The Red Dot Design Award, which was established in 1955, assesses design quality across three categories: Product Design, Brands & Communication Design and Design Concept. The competition has operated for nearly 70 years under the current brand structure developed in the 1990s by Red Dot CEO Professor Dr Peter Zec.
The Avinya X Concept first showcased at Bharat Mobility 2025 was recognised for its innovation through its design, stance and proportions. The vehicle features technologies such as matrix LED lighting, aero enhancements and wheels, which boost efficiency and emphasise its elegance. Its silhouette and enclosed surfaces balance strength, power and off-road capability while offering cabin space.
The interior is designed to rejuvenate mind and body, blending craftsmanship with wellness. Cabin details include fabric-wrapped soundbars, aroma diffusers and lounge-style rear seating. The dashboard integrates technology, providing information while minimising distractions for a driving experience. The Samudra exterior colour, paired with protective accents and detailing, enhances the concept's presence. The rear interior, crafted from materials, offers a lounge-like experience.
On the other hand, the revived Sierra design captures the charm of the original while embracing sophistication, balancing nostalgia with elegance. The rear glass has been reimagined as a combination of a finisher along the roofline and a panoramic sunroof to recreate the illusion of glass. This design gives the concept a roof appearance while meeting safety standards.
The exterior features surfaces that convey confidence and elegance. Haunches and a shoulder line contribute to a stance, reflecting the vehicle’s character. The rear is designed to express width and stability, with a tailgate that reinforces the stance. This design enables taillights. A D-pillar enhances the roof effect, creating continuity and flow.

A traffic management initiative, undertaken by the Institute of Road Traffic Education (IRTE) for Gurugram Traffic Police and supported by the Hyundai Motor India Foundation (HMIF), aims to improve traffic management across 22 major intersections in Gurugram.
A scientific audit for these 22 intersections was completed by the Traffic Engineering Centre (TEC) and Organisation Development Centre (ODC), established by IRTE for the Gurugram police. Work to improve traffic management at two intersections, Rajiv Chowk and Shankar Chowk, has begun.
Dr Rohit Baluja, President, IRTE, said, “The Traffic Engineering Centre (TEC) has been designed to scientifically audit develop sustainable traffic management system for Gurugram under the aegis of the Gurugram Traffic Police, where IRTE's Road Safety Engineers observe traffic movement, violations, and behavioural issues of vulnerable road users, along with studying the causative factors related to congestion. These will be monitored and analysed through camera inputs of 218 junctions with the valuable support of the ICCC Gurugram.”
Under the Easy roads project, the IRTE team provided support to the Gurugram Traffic Police for:
- Conducting safety and traffic engineering audits across 22 major junctions and intersections.
- Reviewing and improving 15 km of key road stretches prone to congestion and risk.
- Rectifying identified blackspots to reduce accident occurrences.
- Developing safety and traffic management measures for school zones.
- Conducting feasibility studies on stakeholder proposals related to road safety and mobility.
Vikas Arora, Commissioner, Gurugram Police, said, “In coming days Gurugram police will increase enforcement by deploying 10-15 officers at each traffic violation spot across the city for a week to challan and stop violations. The Gurugram police has also increased challans for drunk driving as 30,000 challans were issued in a year as compared to 4000 in previous year. 32 black spots have been recognized in Gurugram and are being rectified by improving road engineering and signages”.
Saurabh S. Shrama, of Hyundai Motor India, said, “This initiative marks a significant step toward a data-driven and scientific approach to traffic management. Through collaboration with enforcement agencies and the application of forensic methodologies, we can ensure more sustainable and effective road safety interventions.”
McLaren Racing Partners With Iron Mountain To Digitise Formula 1 Legacy
- By MT Bureau
- October 15, 2025

Iron Mountain, a global leader in information management services, has become an Official Partner of the McLaren Formula 1 Team, kickstarting a new multi-year partnership that will commence at the 2025 United States Grand Prix. The collaboration will leverage Iron Mountain’s expertise to spearhead a digital transformation of McLaren Racing’s legendary heritage archive.
Utilising an advanced AI-powered platform, the project will convert priceless historical materials, including vintage photography, film and technical blueprints, into an intelligent and dynamic digital resource. This initiative is designed to unlock new value from these assets, enabling McLaren to share its iconic history with a global audience. By creating new and immersive stories, the team aims to connect fans and partners more deeply to its legacy and the sport.
Furthermore, McLaren will utilise Iron Mountain’s global leadership in the secure and efficient management of end-of-life IT assets. As part of the agreement, Iron Mountain branding will be featured on the team’s race cars beginning in Austin, with additional visibility planned throughout the 2025 season and beyond.
Nick Martin, Co-Chief Commercial Officer, McLaren Racing, said, “Our fans are at the centre of what we do, and we are passionate about sharing our storied past with them. With the integration of Iron Mountain, we will be able to bring to life more of the team’s rich history for our fans and partners as we look to shine a light on the McLaren Racing brand.”
Greg McIntosh, Executive Vice President & Chief Commercial Officer, Iron Mountain, said, “We are proud to partner with the McLaren Formula 1 Team, which embodies the spirit of innovation and high performance at Iron Mountain. Our AI-enabled digital platform will help to fuel new opportunities for success and transform McLaren Racing’s iconic heritage media – protecting these timeless assets for future generations, connecting them to fans and partners and activating them to unlock value like never before.”
Indian Auto Sales Mixed Result In Q2 FY2026
- By MT Bureau
- October 15, 2025

The latest wholesales data shared by the Society of Indian Automobile Manufacturers Association (SIAM) for Q2 FY 2025–26 shows mixed domestic performance across segments, but strong growth in exports.
During Q2, passenger vehicle sales stood at 1.04 million units, down 2 percent compared to 1.05 million units last year. However, sales in September 2025 were up by 4 percent, with SUV segment with 204,938 units, down 1 percent YoY, accounting for around two-thirds of sales.
Two-wheelers posted sales of 5.56 million units, a growth of 7 percent YoY, supported by higher economic activity and the positive impact of a GST rate reduction. The scooter segment grew by 12 percent, compared to 5 percent YoY growth in motorcycles.
Three-wheelers recorded their highest-ever Q2 sales of 229,239 units, with a growth of 8 percent YoY, driven by the Passenger Carrier sub-segment’s 12 percent growth YoY.
Commercial vehicles sales stood at 239,781 lakh units, reflecting a growth of 8 percent YoY. Growth was broad-based, with Medium & Heavy Commercial Vehicles (MHCVs) and Light Commercial Vehicles (LCVs) both showing improvement.
AUTOMOTIVE SALES IN INDIA | ||||
Segment | Q2 FY'26 | Q2 FY'25 | Change (in units) | Change (YoY) |
Passenger Vehicles | ||||
Passenger cars | 318,895 | 318,805 | 90 | 0% |
SUVs | 683,014 | 697,569 | -14,555 | -2% |
Vans | 37,291 | 38,763 | -1,472 | -4% |
Total PVs | 1,039,200 | 1,055,137 | -15,937 | -2% |
Three-Wheelers | ||||
Passenger Carrier | 194,204 | 172,855 | 21,349 | 12% |
Goods Carrier | 29,387 | 27,656 | 1,731 | 6% |
E-Rickshaw | 4,069 | 7,227 | -3,158 | -44% |
E-Cart | 1,579 | 980 | 599 | 61% |
Total Three-wheelers | 229,239 | 208,718 | 20,521 | 9.8% |
Commercial Vehicles | ||||
M&HCV | ||||
Passenger Carrier | 13,717 | 13,416 | 301 | 2% |
Goods Carrier | 74,332 | 69,524 | 4,808 | 7% |
Total M&HCV | 88,049 | 82,940 | 5,109 | 6% |
LCV | ||||
Passenger Carrier | 11,752 | 11,864 | -112 | -1% |
Goods Carrier | 139,980 | 126,659 | 13,321 | 11% |
Total LCV | 151,732 | 138,523 | 13,209 | 10% |
Total Commercial Vehicles | 239,781 | 221,463 | 18,318 | 8% |
Two-Wheelers | ||||
Scooter | 2,059,957 | 1,832,306 | 227,651 | 12% |
Motorcycles | 3,370,495 | 3,209,965 | 160,530 | 5% |
Mopeds | 131,625 | 137,078 | -5,453 | -4% |
Total Two-wheelers | 5,562,077 | 5,179,349 | 382,728 | 7% |
Quadricycle | 0 | 28 | -28 | -100% |
Grand Total | 7,070,297 | 6,664,695 | 405,602 | 6% |
The industry enters the second half of FY 2025–26 with renewed cheer, supported by the festive season momentum, stable macroeconomic conditions and GST 2.0 reforms. The extended festive and wedding season is expected to sustain growth momentum through Q3.
Shailesh Chandra, President, SIAM, said, "The GST 2.0 reform is a landmark decision of the Government of India, which apart from catapulting the Indian auto industry to the next level, would bring in vibrancy in the entire economy, as this industry is closely intertwined with strong forward and backward linkages. Inspite of the new GST rates coming into effect from of September, i.e. only for 9 days of the month, Passenger Vehicles, Two-Wheelers and Three-Wheelers have already posted their highest ever sales of September. In addition, very strong exports growth, in all segments in Q2, indicates the growing brand acceptance on Indian made vehicles. Looking ahead, the outlook for the sector remains encouraging on the back of key tailw
Comments (0)
ADD COMMENT