A few weeks ago, when I heard the name Stellantis, I thought it was some new medical drug for the treatment of acidity or constipation. In my mind, the name also rhymed with Atlantis, a fabled island in the Atlantic Ocean that, according to legend, sank beneath the sea! Anyway, now the world knows that Stellantis is the new auto company formed by the merger of Fiat Chrysler Automobiles and Groupe PSA, completing a more than two-year effort to form one of the world’s largest vehicle manufacturers. According to reports, the merger of FCA and Peugeot creates the world’s fourth-largest automaker with 400,000 employees in 130 countries and 30 manufacturing plants with 14 brands.

According to the company, Stellantis draws on the Latin “stello,” meaning “to brighten with stars”, and surely hopes to be a stellar performer. “We believe that Stellantis needs to be great rather than big,” said Carlos Tavares, CEO of Stellantis. The merger is estimated to save about Euro five billion a year by converging vehicles and powertrains, jointly procuring parts and integrating sales and marketing functions. “You can trust our management in our execution capability,” Tavares said while launching its stock on the New York stock exchange. “We are here to get the job done,” he said.

He also assured the FCA employees that he doesn’t expect any layoffs due to company’s new global scale. But history tells a different story. One auto analyst, Sam Abuelsamid, says mergers end up with fewer jobs somewhere down the line, if not right away. “American jobs are probably less at risk, but I do expect that we will see some job losses in Europe than North America,” said Abuelsamid. To be sure, the auto industry is driving toward an uncertain future, where cars increasingly run off of batteries and software, with the internal combustion engine may be headed for demise. Bloomberg Intelligence service said, “Stellantis faces a mixed outlook as US stimulus plans may buoy Chrysler versus a more uncertain outlook for Peugeot in Europe.

Chrysler’s History

The American Big Three OEMs – GM, Ford, and Chrysler – all have a checkered history, but none as varied as that of Chrysler! GM, due to its dominant size and anti-trust regulations, is not a candidate for merger and acquisition (M&A). Ford, due to its family ownership, is not an easy candidate for M&A also. That leaves Chrysler, the smallest of the three, as a feasible M&A candidate for foreign OEMs, seeking to gain US entry.

Chrysler was founded by Walter Chrysler in 1925, when the Maxwell Motor Company (est. 1904) was re-organised into the Chrysler Corporation. In the 1930s, the company created a formal vehicle parts division under the MoPar brand.

In 1978, under the leadership of Lee Iacocca, Chrysler sold its loss-making European division to Peugeot!

In 1979, the company was on the brink of going out-of-business and was rescued by the US government through $1.5 billion in loan guarantees.

In 1987, it acquired American Motors Corporation (AMC), for much-needed production capacity and the Jeep brand, which has helped Chrysler tremendously.

In 1998 Daimler-Benz and Chrysler formed a 50–50 partnership. Chrysler Corporation then was legally renamed DaimlerChrysler Motors Company LLC. On May 14, 2007, DaimlerChrysler AG sold 80.1 percent of its stake in the Chrysler Group to Cerberus Capital Management, and DaimlerChrysler Corporation became Chrysler Holding LLC.

Towards the end of 2008, amid the great depression, Chrysler announced that they were dangerously low on cash and may not survive past 2009, and announced a plan to file for bankruptcy and permanently shut down all operations. On March 30, 2009, American Government provided an additional USD six billion to support Chrysler, contingent on the company finalising an alliance with Fiat. While the merger negotiations were still going on, Chrysler did file for Chapter 11 bankruptcy protection at the Federal Bankruptcy Court in New York in April 2009.

On May 24, 2011, Fiat paid back USD 7.6 billion in the US and Canadian Government loans. In July, Fiat bought the Chrysler shares held by the United States Treasury. With the purchase, Chrysler once again became foreign-owned, this time an Italian company, to be known as FCA US LLC. And now, Chrysler again has a new name! How long will it last? (MT)

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Hyundai Motor India (HMIL), one of the leading passenger vehicle manufacturers, has introduced the Creta King and Creta King Limited Edition to mark a decade of its popular Creta SUV in the domestic market. The company has also added new features to other Creta variants.

The Creta King includes features such as R18 diamond cut alloys, a driver power seat with memory function and a passenger seat with electric adjustments. It also comes with a dashcam, wireless Android Auto/Apple CarPlay and dual-zone automatic temperature control. The vehicle is available with a 1.5L petrol, 1.5L diesel and 1.5L turbo petrol engine. A new Black Matte colour is also being introduced.

The Creta King Limited Edition adds exclusive ‘King’ branding on elements like the seat belt cover, headrest cushion and key cover. This limited edition is available in Abyss Black, Atlas White and the new Black Matte colours.

The Creta King Knight, with its black design, also receives upgraded features including R18 matte black alloys, electric seat adjustments for the driver and passenger, a dashcam and dual-zone automatic temperature control.

Tarun Garg, Whole-Time Director and Chief Operating Officer, Hyundai Motor India, said, “At HMIL, we have always believed in delighting our customers with fresh choices and enhanced experiences. Ahead of this festive season, we are excited to introduce the Creta King and Creta King Limited Edition in our SUV, the Hyundai Creta. These additions, coupled with enriched feature offerings in the Creta line up will reinforce our commitment to offering products that blend style, performance, technology and safety. We are confident that these new introductions will add to the festive excitement and further strengthen the appeal of Hyundai’s most loved SUV among Indian customers.”

Additionally, new features have been added across other Creta variants, including a dashcam, dual-zone automatic temperature control and wireless Android Auto/Apple CarPlay. The Creta N Line also gets these new features.

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Honda Cars India has introduced a series of updates to its popular SUV, the Honda Elevate in time for the festive season. The enhancements include new interior colour options and exterior styling upgrades, aiming to give the vehicle a more premium and stylish feel.

The top-of-the-range Honda Elevate ZX grade now features a new Ivory interior theme, complete with ivory leatherette seats and soft-touch inserts on the doors and instrument panel. As an optional extra, customers can choose a new ‘Alpha-Bold plus Grille’ for a more commanding front profile, along with a 360-degree surround vision camera and 7-colour ambient lighting. With these additions, the Elevate ZX offers a choice of three distinct interior themes: Tan, Ivory and Black.

For the V and VX grades, Honda is introducing new black fabric upholstery, which replaces the previous shadow beige option. These variants also feature dual-tone interiors with ivory soft-touch inserts. The new Alpha-Bold plus Grille is available as an accessory for these models and the Crystal Black Pearl colour option is now offered across the V, VX and ZX grades.

Kunal Behl, Vice-President Marketing & Sales, Honda Cars India, said, “The Honda Elevate is a very successful model and has been greatly appreciated by customers for its versatility in both the domestic and export markets. With the introduction of the new ZX grade with ivory interiors and new enhancements across all grades, it is our endeavour to offer more choices to customers during the festive period and warmly welcome them into the Honda family.”

The Honda Elevate is powered by a 1.5L i-VTEC petrol engine and is available with a choice of a 6-speed manual or 7-speed CVT automatic transmission. The SUV continues to offer a range of safety features, including the Honda Sensing advanced driver-assist system in the ZX grade, which includes Collision Mitigation Braking and Adaptive Cruise Control.

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French automotive major Renault Group has announced a major reorganisation of its leadership team, with new CEO Francois Provost unveiling a series of executive appointments and role changes to ‘accelerate execution’ and ‘drive expansion’.

The overhaul follows Provost's appointment on 31st July and is aimed at creating a more agile organisation that can make faster decisions.

"To meet the challenges ahead, we need an organisation that decides faster, executes smarter and stays closer to our customers. Today’s leadership changes bring together talented executives with deep industry knowledge, strong expertise and above all, the internal credibility to make a difference," said Provost.

The most significant change sees Fabrice Cambolive appointed to the new role of Chief Growth Officer, in addition to his current position as CEO of the Renault brand. In his expanded remit, he will oversee both the Renault and Dacia brands to leverage synergies and maximise revenue. He will also lead the Group's international development, with a focus on key markets in India, Latin America and Korea.

The changes also include:

• Katrin Adt becomes CEO of Dacia, reporting to Fabrice Cambolive. She succeeds Denis Le Vot, who has left the company.
• Philippe Brunet has been appointed Chief Technology Officer (CTO), a new position created to accelerate innovation and development. He will manage engineering for both the Renault Group and Ampere. He takes over from Philippe Krief, who will now dedicate his full attention to his role as CEO of Alpine.
• Anthony Plouvier is the new Chief Procurement Officer, having previously served as VP Procurement Strategy and Transformation.
• Thierry Charvet's role has been expanded to include Supply Chain, in addition to his responsibilities as Head of Industry and Quality.
• Claire Fanget is appointed Chief People & Organisation Officer, succeeding Bruno Laforge.

Additionally, Christian Stein, Chief Communications Officer, joins the Leadership Team and Francois Provost will continue to oversee Partnerships and Public Affairs.

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JSW MG Motor India, one of the leading passenger vehicle manufacturers, has announced its wholesales for August.

The company marked a 52 percent growth YoY last month when it sold 6,578 units, as against 4,323 units a year ago.

The OEM attributed the healthy performance to the start of the festive season, which marked the highest deliveries for the automaker this year. The MG Windsor EV and the MG Comet EV saw a 5 percent 21 percent growth over July.

Furthermore, the company has been expanding its dealer network with three new facilities being inaugurated last month. With this the company now has over 543 sales and aftersales touchpoints across 270 cities, which enables to cover 90 percent of India’s geographical footprint.

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