BMW M Drift Academy To Be Held In Mumbai
- By MT Bureau
- April 14, 2025
German luxury automotive brand BMW Group India has launched the BMW M Drift Academy, an exclusive performance training platform that brings the thrill of drifting to India like never before.
The two-day event will take place at Raymonds Compound in Thane West, Maharashtra on 26 April 2025.
The BMW M Drift Academy will allow enthusiasts to experience vehicle drifting in a safe environment. The event will feature the BMW M2 and BMW M4 with the course having a mix of theory and hands-on track time. Experienced BMW certified instructors will familiarise participants with the features of BMW M cars and train them on various aspects of the vehicles like controlling a drift, throttle control, maintaining a drift, exiting a drift, half circle drift, exiting a half circle drift with style, full circle drift, maintaining a full circle drift (clockwise and anticlockwise) and transition drifting on a figure 8.
Vikram Pawah, President and CEO, BMW Group India, said, “The BMW M Drift Academy is first-of-its-kind experience for car enthusiasts in India. Designed to unlock pure driving exhilaration, the academy offers an unforgettable journey packed with mastering various drifting techniques with utmost safety. Conducted under the watchful eyes of BMW certified instructors, each session promises edge-of-the-seat excitement and skill enhancement behind the wheel of BMW M cars. It’s a perfect place where adrenaline meets precision, and every drift is a symphony of skill, speed and sound.”
Skoda Auto Volkswagen India To Take Additional Charge Of Sales And Marketing
- By MT Bureau
- July 08, 2026
Skoda Auto Volkswagen India, one of the leading passenger vehicle manufacturers, has announced a leadership change within its sales, marketing and digital division. Jan Bures, who currently serves as Executive Director of Sales, Marketing, and Digital, will conclude his assignment in India and move to a new role at Volkswagen, effective September 2026.
Following the departure of Bures, Piyush Arora, Managing Director & CEO of Skoda Auto Volkswagen India, will take on the additional responsibility of Executive Director of Sales & Marketing for the group in India.
The company stated that this structure is intended to improve strategic alignment, decision-making and accountability across the organisation.
At present, Skoda Auto Volkswagen India operates six brands: Volkswagen, Skoda, Audi, Bentley, Lamborghini and Porsche.
Mercedes-Benz India Records Highest-Ever H1 Sales With 9,768 Units Sold In CY2026
- By MT Bureau
- July 07, 2026
German luxury carmaker Mercedes-Benz India has recorded its highest-ever sales for the H1 of 2026, retailing 9,768 units between January and June, a 9 percent YoY increase over the 9,013 units sold in the same period last year.
The company also achieved its best-ever second quarter Q2 CY2026, with 4,637 units sold, representing a 10 percent growth compared to Q2 2025.
Sales were driven by the performance of the core and top-end portfolios. The top-end luxury segment, which includes models such as the S-Class, Maybach, AMG and V-Class, grew by over 20 percent and accounted for 28 percent of total sales. Notably, Mercedes-AMG sales increased by 50 percent during the period.
Interestingly, electric vehicles now comprise 14 percent of total sales, supported by the launch of the CLA BEV and demand for the EQS SUV. The entry-level luxury segment also saw a 29 percent growth in Q2, aided by the introduction of the CLA BEV and the GLA SUV. The E-Class long-wheelbase sedan remained the highest-selling luxury car in the country.
Santosh Iyer, Managing Director and CEO, Mercedes-Benz India, said, “Mercedes-Benz’s strong growth in first half of 2026 underlines the success of our strategy rooted in offering desirable products, elevated customer experience and transforming our network with clear focus on getting closer to customers. The new V-Class and CLA BEV drove our best-ever H1 and Q2 sales, underpinning superior product substance, reconfirming Mercedes customers’ preference for value over entry price points.”
He added: “The success of the new CLA BEV is an affirmation that Mercedes-Benz customers prefer owning the latest technology, with the car being sold out within few days of market introduction, customers willing to wait till 5-6 months, to proudly own the car which is truly distinctive and a ‘Class of its Own’. The CLA BEV has propelled Mercedes-Benz’s BEV penetration to reach 14 percent in Q2 2026.”
Regarding the top-end segment, he stated: “H1 2026 has shown increased preference for our top-end vehicles, with the share of TEVs now reaching an all-time high of 28 percent, fuelled by the introduction and growing demand for the new V-Class and the 50 percent growth trajectory achieved by the AMG portfolio.”
The company plans to expand its retail network, aiming to open 20 outlets across India in 2026, including a debut in Varanasi during the third quarter. This expansion is supported by an investment of INR 4.5 billion from franchise partners over the next two years.
Renault Kwid Climber Variant Now Priced At INR 499,000
- By MT Bureau
- July 03, 2026
French automotive brand Renault India has introduced the new Renault Kwid hatchback, featuring updates to its design and a simplified two-variant structure: Evolution and Climber.
The company has also adjusted its pricing, with the Climber variant now available at an effective price of INR 499,000 following an online purchase benefit of INR 15,000. Prices for the Kwid range begin at INR 452,000 lakh with the Climber.
The updated model incorporates the Renault brand identity and includes features such as an 8-inch touchscreen with Apple CarPlay and Android Auto compatibility, a digital LED instrument cluster and a rear-view camera. Safety equipment includes dual front airbags, ABS with EBD and seat belt reminders.
The vehicle is powered by a 1.0-litre petrol engine and is available with either a 5-speed manual or Easy-R AMT transmission. It offers a ground clearance of 184 mm and a boot capacity of 279 litres.
Francisco Hidalgo, VP - Sales and Marketing Renault India, said, “For millions of Indians, owning their first car remains an important milestone. With an increasingly aspirational middle class and a large base of two-wheeler owners looking to upgrade, first-time ownership continues to be a strong and enduring aspiration. Over 4.5 lakh customers in India have started their journey with Kwid, and that trust is something we deeply value. With the new Kwid, we are building on this legacy by making the offering simpler, clearer, and more relevant.”
Maruti Suzuki India, AU Small Finance Bank Launch Suhana Safar Initiative
- By MT Bureau
- July 02, 2026
AU Small Finance Bank has partnered with Maruti Suzuki India, the country’s largest passenger vehicle manufacturer, to introduce 'Suhana Safar', a scheme that links Recurring Deposits (RD) to auto loans. The initiative is aimed at first-time car buyers and applies to the Alto K10, S-Presso, Celerio and WagonR models.
Under the programme, customers open an RD account with AU Small Finance Bank and deposit a monthly amount equivalent to the future car EMI for 3 to 6 months. Upon maturity, the accumulated funds, which have earned interest, are used as the down payment for the vehicle, after which the bank provides the auto loan.
The scheme allows customers to save and earn interest while demonstrating repayment capacity before committing to a loan. The bank also uses this process to evaluate creditworthiness.
AU Small Finance Bank offers RD interest rates of 4.75 percent to 7.40 percent per annum for the general public, and 5.25 percent to 7.90 percent per annum for senior citizens.
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