Festive Season Powers Auto Retail In October, FADA Calls For Strategic Planning And Cautious Optimism
- By MT Bureau
- November 06, 2024
The automotive retail sales in India is back in the green, and for October 2024, the convergence of Navratri and Diwali has helped register robust growth across segments.
According to the latest data released by the Federation of Automobile Dealers Association (FADA), a total of 2.8 million vehicles were registered last month, up 32.14 percent YoY, compared to 2.14 million vehicles sold last year.
This included 2 million two-wheelers (+36.34 percent YoY); 122,846 three-wheelers (+11.45 percent YoY); 483,159 passenger vehicles (+32.38 percent YoY); 64,433 tractors (+3.08 percent YoY) and 97,411 commercial vehicles (+6.37 percent YoY).
C S Vigneshwar, President, FADA stated that festivities traditionally account for 30–35 percent of total annual auto sales. The industry was keenly observing how October would unfold.
He said, “With dealers entering this crucial period fully committed and carrying all-time high inventory levels, the month did not disappoint!”
FADA shared that the rural market once again played a leading role in driving growth, particularly in the two-wheeler and passenger vehicle segments. Additionally, the Government of India's announcement of an increase in the Minimum Support Price (MSP) for Rabi crops further boosted market sentiments.
The two-wheeler sales were driven by festive schemes, discounts along with new model launches that drove consumer interest. The dealers were able to support the demand on the back of better stock availability and suppliers from OEMs.
In the passenger vehicle segment too, aggressive offers, attractive schemes and new model introductions further stimulated demand.
“Enhanced vehicle availability and strong market interest, especially for SUVs and new products, also contributed to the exceptional sales. However, despite strong sales, PV OEMs continue to heavily stock dealers, resulting in inventory levels decreasing by only five days, with overall inventory still at a high of 75–80 days. This may thus lead the season of substantial discounts to continue until the end of the calendar year,” cautioned Vigneshwar.
The commercial vehicle segment growth was driven by various factors such as supportive agricultural markets and bulk purchases, particularly for container movements.
FADA states that however dealers faced challenges such as slow demand, sluggish construction activities, financial issues among customers and increased vehicle prices leading to higher EMIs.
“Overall, while there were areas of growth, the CV market faced headwinds that tempered its overall performance,” he shared.
Great Indian wedding
While the automotive industry has been seeing a mixed results in terms of retail demand, the expectation for the rest of the calendar year remains positive. An estimated 4.8 million weddings are scheduled across the country in November and December 2024. This is expected to bring an ‘unprecedented surge’ in demand for wedding-related goods and services.
For the automotive industry this could further amplify demand for two-wheelers and passenger vehicles. In the CV segment, while supportive agricultural markets and continued bulk purchases may contribute positively, dealers remain vigilant due to factors like sluggish construction activities, financial constraints among customers and an anticipated decrease in demand post-festivities.
But on the other hand, for the passenger vehicle segment, there are apprehensions about potential slowdowns caused by customers postponing purchases in anticipation of better year-end discounts. FADA also urges, PV OEMs to further rationalise supply.
The auto retail body states that while the industry is optimistic about near-term growth driven by the wedding season and favourable market conditions, dealers are mindful of potential challenges that could affect sales momentum as the year concludes.
‘The mixed sentiments reflected in the survey highlight the need for strategic planning and cautious optimism as the auto sector navigates the remaining months of the year,’ the note concluded.
| AUTO RETAIL SALES IN INDIA | ||||||
| Category | Oct '24 | Oct '23 | Change (in units) | Change (in %) | Sep '24 | Change (in %) |
| YoY | YoY | MoM | ||||
| Two-wheeler | 2,065,095 | 1,514,634 | 550,461 | 36.34% | 1,204,259 | 71.48% |
| Three-wheeler | 122,846 | 110,221 | 12,625 | 11.45% | 106,524 | 15.32% |
| E-Rickshaw (P) | 43,982 | 45,745 | -1,763 | -3.85% | 44,043 | -0.14% |
| E-Rickshaw with Cart (G) | 5,892 | 3,019 | 2,873 | 95.16% | 4,569 | 28.96% |
| Three-wheeler (Goods) | 12,709 | 10,958 | 1,751 | 15.98% | 9,108 | 39.54% |
| Three-wheeler (Passenger) | 60,169 | 50,433 | 9,736 | 19.30% | 48,714 | 23.51% |
| Three-wheeler (Personal) | 94 | 66 | 28 | 42.42% | 90 | 4.44% |
| Passenger Vehicle | 483,159 | 364,991 | 118,168 | 32.38% | 275,681 | 75.26% |
| Tractor | 64,433 | 62,507 | 1,926 | 3.08% | 62,542 | 3.02% |
| Commercial Vehicle | 97,411 | 91,576 | 5,835 | 6.37% | 74,324 | 31.06% |
| LCV | 56,015 | 51,340 | 4,675 | 9.11% | 41,715 | 34.28% |
| MCV | 6,557 | 6,164 | 393 | 6.38% | 6,090 | 7.67% |
| HCV | 29,525 | 29,869 | -344 | -1.15% | 22,941 | 28.70% |
| Others | 5,314 | 4,203 | 1,111 | 26.43% | 3,578 | 48.52% |
| Total | 2,832,944 | 2,143,929 | 689,015 | 32.14% | 1,723,330 | 64.39% |
Representational image courtesy: TomFlick/Pexels
McLaren Automotive Names Kemal Curic As Chief Design Officer
- By MT Bureau
- April 15, 2026
McLaren Automotive has appointed Kemal Curic as Chief Design Officer with effect from April 2026. As a new member of the Executive Leadership Team, Curic will guide the overall design vision and creative strategy for the entire McLaren Automotive range. His appointment marks a significant step in strengthening the brand’s future direction.
Bringing over 20 years of international automotive design expertise, Curic has worked extensively on both high performance and luxury vehicles. He joins McLaren following a tenure at Ford Motor Company, where he served as Global Design Director for Performance Vehicles and was responsible for some of the industry’s most celebrated performance car designs. His career reflects a consistent ability to honour a brand’s heritage while pushing design boundaries.
In his new position at McLaren, Curic will oversee all design disciplines, including interiors, exteriors, colour and materials as well as digital design. He will collaborate closely with engineering and product strategy teams to ensure McLaren continues to set benchmarks in lightweight construction, high performance and emotionally compelling luxury vehicles. Known for successfully evolving iconic cars without losing their essence, Curic’s grasp of performance DNA and his talent for blending innovation with brand authenticity make him an exceptional fit for the company.
Curic said, “McLaren is one of the most respected and aspirational brands in the world. I’m excited to be part of their journey to help shape the design vision of a company so deeply rooted in engineering excellence and racing heritage. I look forward to working with the talented teams at McLaren to create the next generation of breathtaking, purpose‑driven cars.”
Kia Europe Appoints Christophe Mandon As VP Sales And Ownership Experience
- By MT Bureau
- April 15, 2026
Kia Europe has appointed Christophe Mandon as Vice President for Sales and Ownership Experience with effect from 13 April 2026. Reporting directly to Chief Operating Officer Sjoerd Knipping, Mandon will play a key part in advancing the company’s electrification efforts across Europe while also strengthening how Kia engages with its customers throughout their ownership journey.
Mandon arrives at Kia Europe following a successful tenure as Vice President at Kia France, where he led commercial and customer focused strategies in a challenging market. With 28 years of automotive experience, he has held senior leadership positions across France, the Netherlands, Spain, Morocco and Germany, covering regions in Europe, Middle East and Africa.
His extensive background includes key roles at Citroën and Groupe PSA. Most recently, he served as Senior Vice President of Global Sales for Opel and Vauxhall at Stellantis in Germany, bringing deep cross brand and international expertise to his new position at Kia Europe.
Mandon said, “As Kia continues its transformation in Europe through electrification and digitalisation, strong sales performance and an outstanding customer experience are increasingly important. My focus is on supporting the European markets in achieving sustainable sales growth while delivering a seamless experience for customers at every touchpoint.”
Knipping said, “At Kia, customers are at the heart of our European business strategy. Christophe brings extensive international sales leadership experience and a strong understanding of evolving customer expectations. His leadership will be key to accelerating our commercial performance and further strengthening the ownership experience for Kia customers across Europe.”
Renault India Commences Deliveries Of New Duster SUV And Expands Retail Network
- By MT Bureau
- April 14, 2026
Renault India, one of the leading passenger vehicle manufacturers, has started nationwide customer deliveries of the new Renault Duster SUV.
The first Renault Duster SUV was handed over in Chennai by François Provost, CEO, Renault Group and Stephane Deblaise, CEO of Renault Group in India. The commencement of deliveries follows a period of growth for the subsidiary, which reported a 77 percent increase in sales in March 2026.
The event coincided with the opening of a new 'R store' on Mount Road in Chennai. The facility is spread across 4,500 sqft featuring a 3,000 sqft interaction area and a dedicated delivery bay.
This is the second such store in Chennai and the 11th in India. Renault plans to expand this experiential retail format to 70 outlets across the country within the year, supplementing its existing network of more than 350 sales points.
To support the launch, Renault is offering the Renault Forever programme, which provides vehicle coverage for up to seven years or 150,000 km. The company attributes its recent sales momentum to the introduction of the Duster alongside the updated Kiger and Triber models. The brand aims to utilise the new retail format to provide a different customer interaction model in urban markets.
- Ferrari
- Ferrari India
- Esperienza Ferrari
- Passione Ferrari
- 296 GTB
- 12Cilindri
- Amalfi
- Club Challenge Experience
Ferrari Hosts Inaugural National Test Drive Event At Buddh International Circuit
- By MT Bureau
- April 13, 2026
Italian supercar brand Ferrari has concluded its first national test drive event in India, hosting the Esperienza Ferrari and Passione Ferrari weekend at the Buddh International Circuit.
The event allowed participants to operate various models on the circuit, including the recently introduced 849 Testarossa, the 296 GTB, the 12Cilindri and the Amalfi.
The programme included the Club Challenge Experience, where guests drove the track-developed 296 Challenge and 488 Challenge models. During the Passione Ferrari segment, existing owners were permitted to drive their own vehicles on the Formula 1-grade track.
Technical sessions held during the weekend focused on the brand's hybrid technology and electrification strategy, specifically regarding the 296 and SF90 ranges.
This gathering represents a move by Ferrari to increase its presence in the Indian luxury market. The event combined track activities with hospitality and technical briefings intended to provide owners and prospective clients with insight into the brand's engineering and motorsport-derived systems.
The initiative follows a period of growth in the Indian performance car sector, where manufacturers are increasingly using circuit-based events to demonstrate vehicle capabilities. Ferrari utilised the occasion to highlight the integration of performance and electrification within its current product line-up.

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