Festive Season Powers Auto Retail In October, FADA Calls For Strategic Planning And Cautious Optimism
- By MT Bureau
- November 06, 2024
The automotive retail sales in India is back in the green, and for October 2024, the convergence of Navratri and Diwali has helped register robust growth across segments.
According to the latest data released by the Federation of Automobile Dealers Association (FADA), a total of 2.8 million vehicles were registered last month, up 32.14 percent YoY, compared to 2.14 million vehicles sold last year.
This included 2 million two-wheelers (+36.34 percent YoY); 122,846 three-wheelers (+11.45 percent YoY); 483,159 passenger vehicles (+32.38 percent YoY); 64,433 tractors (+3.08 percent YoY) and 97,411 commercial vehicles (+6.37 percent YoY).
C S Vigneshwar, President, FADA stated that festivities traditionally account for 30–35 percent of total annual auto sales. The industry was keenly observing how October would unfold.
He said, “With dealers entering this crucial period fully committed and carrying all-time high inventory levels, the month did not disappoint!”
FADA shared that the rural market once again played a leading role in driving growth, particularly in the two-wheeler and passenger vehicle segments. Additionally, the Government of India's announcement of an increase in the Minimum Support Price (MSP) for Rabi crops further boosted market sentiments.
The two-wheeler sales were driven by festive schemes, discounts along with new model launches that drove consumer interest. The dealers were able to support the demand on the back of better stock availability and suppliers from OEMs.
In the passenger vehicle segment too, aggressive offers, attractive schemes and new model introductions further stimulated demand.
“Enhanced vehicle availability and strong market interest, especially for SUVs and new products, also contributed to the exceptional sales. However, despite strong sales, PV OEMs continue to heavily stock dealers, resulting in inventory levels decreasing by only five days, with overall inventory still at a high of 75–80 days. This may thus lead the season of substantial discounts to continue until the end of the calendar year,” cautioned Vigneshwar.
The commercial vehicle segment growth was driven by various factors such as supportive agricultural markets and bulk purchases, particularly for container movements.
FADA states that however dealers faced challenges such as slow demand, sluggish construction activities, financial issues among customers and increased vehicle prices leading to higher EMIs.
“Overall, while there were areas of growth, the CV market faced headwinds that tempered its overall performance,” he shared.
Great Indian wedding
While the automotive industry has been seeing a mixed results in terms of retail demand, the expectation for the rest of the calendar year remains positive. An estimated 4.8 million weddings are scheduled across the country in November and December 2024. This is expected to bring an ‘unprecedented surge’ in demand for wedding-related goods and services.
For the automotive industry this could further amplify demand for two-wheelers and passenger vehicles. In the CV segment, while supportive agricultural markets and continued bulk purchases may contribute positively, dealers remain vigilant due to factors like sluggish construction activities, financial constraints among customers and an anticipated decrease in demand post-festivities.
But on the other hand, for the passenger vehicle segment, there are apprehensions about potential slowdowns caused by customers postponing purchases in anticipation of better year-end discounts. FADA also urges, PV OEMs to further rationalise supply.
The auto retail body states that while the industry is optimistic about near-term growth driven by the wedding season and favourable market conditions, dealers are mindful of potential challenges that could affect sales momentum as the year concludes.
‘The mixed sentiments reflected in the survey highlight the need for strategic planning and cautious optimism as the auto sector navigates the remaining months of the year,’ the note concluded.
| AUTO RETAIL SALES IN INDIA | ||||||
| Category | Oct '24 | Oct '23 | Change (in units) | Change (in %) | Sep '24 | Change (in %) |
| YoY | YoY | MoM | ||||
| Two-wheeler | 2,065,095 | 1,514,634 | 550,461 | 36.34% | 1,204,259 | 71.48% |
| Three-wheeler | 122,846 | 110,221 | 12,625 | 11.45% | 106,524 | 15.32% |
| E-Rickshaw (P) | 43,982 | 45,745 | -1,763 | -3.85% | 44,043 | -0.14% |
| E-Rickshaw with Cart (G) | 5,892 | 3,019 | 2,873 | 95.16% | 4,569 | 28.96% |
| Three-wheeler (Goods) | 12,709 | 10,958 | 1,751 | 15.98% | 9,108 | 39.54% |
| Three-wheeler (Passenger) | 60,169 | 50,433 | 9,736 | 19.30% | 48,714 | 23.51% |
| Three-wheeler (Personal) | 94 | 66 | 28 | 42.42% | 90 | 4.44% |
| Passenger Vehicle | 483,159 | 364,991 | 118,168 | 32.38% | 275,681 | 75.26% |
| Tractor | 64,433 | 62,507 | 1,926 | 3.08% | 62,542 | 3.02% |
| Commercial Vehicle | 97,411 | 91,576 | 5,835 | 6.37% | 74,324 | 31.06% |
| LCV | 56,015 | 51,340 | 4,675 | 9.11% | 41,715 | 34.28% |
| MCV | 6,557 | 6,164 | 393 | 6.38% | 6,090 | 7.67% |
| HCV | 29,525 | 29,869 | -344 | -1.15% | 22,941 | 28.70% |
| Others | 5,314 | 4,203 | 1,111 | 26.43% | 3,578 | 48.52% |
| Total | 2,832,944 | 2,143,929 | 689,015 | 32.14% | 1,723,330 | 64.39% |
Representational image courtesy: TomFlick/Pexels
Skoda Auto India Launches Refreshed Kushaq Starting At INR 1.06 Million
- By MT Bureau
- March 21, 2026
Skoda Auto India, one of the leading passenger vehicle manufacturers, has commenced customer deliveries and announced pricing for the updated Kushaq SUV. The refreshed line-up introduces segment-first technologies and a restructured variant hierarchy aimed at increasing the accessibility of its European engineering and safety features.
The new Kushaq maintains its turbocharged petrol engine range with significant updates to its transmission and braking systems:
- 1.0 TSI Engine: Produces 85 kW of power and 178 Nm of torque. It debuts a segment-first eight-speed torque converter automatic alongside the existing six-speed manual. Fuel efficiency is claimed at 19.66 kmpl (MT) and 19.09 kmpl (AT).
- 1.5 TSI Engine: Delivers 110 kW and 250 Nm of torque, paired exclusively with a seven-speed DSG automatic. This variant now features Active Cylinder Technology (ACT) and all-wheel disc brakes on the Prestige and Monte Carlo trims.
The Kushaq retains its Global NCAP 5-star safety rating and now includes over 40 safety features. Standard equipment across the entire range includes – 6 airbags, rain-sensing wipers, rear wiper and defogger.
On the exterior, it features LED headlamps, LED taillamps, sequential rear turn indicators and alloy wheels.
It gets electric sunroof, climatronic auto AC and touchscreen infotainment.
The SUV is available in five trims with eight colour options, including the new Shimla Green, Steel Grey, and Cherry Red.
|
Variant |
Key Features |
Starting Price (INR) |
|
Classic+ |
Entry-level with 6 airbags, R16 alloys, and 17.7 cm touchscreen. |
INR 1.06 million |
|
Signature |
20.32 cm Virtual Cockpit, 25.6 cm touchscreen with AI assistant. |
INR 1.45 million |
|
Sportline |
Blacked-out styling elements and R17 Vega Black alloys. |
INR 1.47 million |
|
Prestige |
Rear Seat Massager, panoramic sunroof, 26.03 cm Digital Cockpit. |
INR 1.67 million |
|
Monte Carlo |
Motorsport styling, red brake callipers, and exclusive dual-tone interior. |
INR 1.78 million (AT) |
All variants come with Skoda Super Care, which includes a standard 4-year/100,000 km warranty, 4 years of roadside assistance, and four labour-free services for up to two years. The warranty is extendable to eight years.
Ashish Gupta, Brand Director, Skoda Auto India, said, “At Skoda Auto India, our focus is on democratising European technology and making it accessible to a wider set of customers. With the new Kushaq, we truly redefine value across the range. The new Kushaq leads the way through competitive value pricing across variants, enhanced standard safety features and all-round performance. Segment-first additions such as the eight-speed automatic gearbox, Rear Seat Massager, and standardisation of essential features provide fantastic value right from the entry variant. Class-leading safety, unmatched driving dynamics and pride of ownership come standard with the new Kushaq, as with every Skoda.”
TATA.ev Launches Harrier.ev Fearless+ QWD 75 At INR 2.64 Million
- By MT Bureau
- March 21, 2026
TATA.ev has expanded its electric vehicle range with the introduction of the Fearless+ QWD 75 persona for the Harrier.ev. The model features a dual-motor Quad Wheel Drive system and is positioned at a starting price of INR 2.64 million (ex-showroom).
Built on the acti.ev+ architecture, the Harrier.ev Fearless+ QWD 75 delivers 504 Nm of torque and achieves a claimed zero to 100 kmph in 6.3 seconds. It features Quad Wheel Drive – a dual-motor system for traction across varied terrains. Six terrain modes supplemented by Off-Road Assist and Boost Mode. In terms of safety, the Harrier.ev has 5-star Bharat-NCAP certification. A 15-year lifetime battery warranty for the first owner.
The Fearless+ QWD 75 includes several cabin and convenience features:
- Seating: 6-way powered driver seats with memory, 4-way powered co-driver seats, and ventilated front seats.
- Audio and Vision: 360-degree camera and a JBL Black 10-speaker system.
- Climate: Voice-assisted dual-zone automatic temperature control.
- Exterior: R19 alloy wheels and the introduction of a new Seaweed Green paint shade.
The Harrier.ev is now available in seven configurations. Prices listed are ex-showroom and exclude charger installation costs (available for an additional ₹49,000).
|
Persona |
Price (INR) |
|
Adventure 65 |
2.14 million |
|
Adventure S 65 |
2.19 million |
|
Fearless+ 65 |
2.39 million |
|
Fearless+ 75 |
2.49 million |
|
Fearless+ QWD 75 |
2.64 million |
|
Empowered 75 |
2.74 million |
|
Empowered QWD 75 |
2.89 million |
Vivek Srivatsa, Chief Commercial Officer, Tata Passenger Electric Mobility, said, “We are thrilled to witness the love that the Harrier.ev has received from our customers. With over 13,000 Harrier.ev’s delivered in just 6 months, its capability and potential has received strong interest from customers who have harnessed its go anywhere capability to successfully cover over 100 mn km across the length and breadth of India. It proves to be the perfect representation of how we are making performance SUVs aspirational yet attainable. With the introduction of the critically acclaimed dual-motor Quad Wheel Drive technology in the Fearless persona, we now want to drive this accessibility even further by unlocking more value and inviting more customers to Delete-Impossible with the Harrier.ev.”
Hyundai Motor India Launches New Exter Compact SUV At INR 579,900
- By MT Bureau
- March 20, 2026
Hyundai Motor India (HMIL), one of the leading passenger vehicle manufacturers, has launched the new Hyundai Exter compact SUV with a starting price of INR 579,900.
The new Exter features more than 25 enhancements across its design and technology. It remains the tallest vehicle in its segment, measuring 1,643 mm in height and offers a wheelbase of 2,450 mm. Exterior updates include redesigned front and rear bumpers and a black radiator grille. New R15 diamond-cut alloy wheels and a wing-type spoiler. Additions of wheel arch cladding and a new centre garnish for the front facia.
The cabin introduces a dual-tone Navy and Grey theme with a 3D carbon-pattern dashboard finish. It gets segment-first metal pedals and a built-in dashcam. A wireless smartphone integration for Android Auto and Apple CarPlay, alongside a Type-C USB port for rear passengers. A boot capacity of 391 litres for petrol variants. More than 60 connected car features and 300 voice commands through Hyundai Bluelink.
The Exter comes with a 1.2 l Kappa Petrol engine, available with either a manual or AMT transmission. It also offers a Hy-CNG Duo variant featuring dual cylinders and an underbody spare tyre, which preserves 225 litres of luggage space.
Safety Specifications:
- Standard Safety: 30 features are standard across all variants, including six airbags, Electronic Stability Control (ESC), and Hill-Start Assist Control (HAC).
- Advanced Features: The vehicle includes more than 45 advanced safety features in total.
Tarun Garg, Managing Director & CEO, Hyundai Motor India, said, "Since its debut, the Hyundai Exter has received an overwhelming response, earning the trust of over 200,000 customers across India. With its bold design and segment defining features, Hyundai Exter has played a pivotal role in reimagining the segment. Building on this strong foundation, the new Hyundai Exter embodies a reinvigorated spirit of 'Drive to shine', with refreshed styling, a more premium cabin, smarter connectivity and an enhanced safety package. These upgrades further strengthen its appeal among families and young explorers seeking a versatile SUV that seamlessly blends style, practicality and everyday usability. The new Hyundai Exter reaffirms HMIL's commitment to delivering world class technology, superior safety and a reliable SUV for young and ambitious India."
The new Exter is available in seven monotone and one dual-tone colour options, including the new Golden Bronze and Titanium Black Matte.
|
Variant Type |
Price Range (Ex-showroom INR) |
|
1.2 l Petrol MT |
579,900 – 835,900 |
|
1.2 l Petrol AMT |
690,900 – 941,900 |
|
1.2 l Bi-fuel CNG MT |
699,900 – 940,900 |
Nissan Motor India And Spinny Launch 55-Minute Vehicle Exchange Programme
- By MT Bureau
- March 20, 2026
Japanese automotive major Nissan Motor India has introduced a 55-minute vehicle exchange initiative in partnership with Spinny. The programme allows customers to have their current vehicles evaluated on-site and apply exchange bonuses toward the purchase of a new Nissan vehicle within an hour.
The service is supported by dedicated evaluators across 30 cities. To facilitate the process, Spinny counters have been established at Nissan sales touchpoints, providing real-time assessments.
Key features of the collaboration include:
- Documentation: A 'selling letter' issued by Spinny is accepted as valid proof of exchange, removing the requirement for transferred RC documentation at the point of transaction.
- Lead Generation: The partnership integrates digital and physical touchpoints to manage used inventory and generate incremental leads for the dealer ecosystem.
- Product Eligibility: The programme applies to Nissan’s current India line-up, including the Magnite and the recently launched Nissan Gravite, which entered the market at an introductory price of INR 565,000.
Saurabh Vatsa, Managing Director, Nissan Motor India, said, “At Nissan Motor India, we are committed to building a customer-first ecosystem that simplifies every stage of the ownership journey. Strengthening our collaboration with Spinny and introducing faster exchange timelines reinforces our focus on convenience, transparency, and value for our customers and dealer partners - while supporting our broader growth in the country.”
Niraj Singh, Founder & CEO, Spinny, said, “Our continued partnership with Nissan Motor India represents a shared commitment to simplifying car ownership journeys. With faster exchanges, expanded evaluator presence, and integrated dealership touchpoints, we are working together to make car upgrades seamless, transparent, and rewarding for customers across India.”

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