Festive Season Powers Auto Retail In October, FADA Calls For Strategic Planning And Cautious Optimism

Auto retail

The automotive retail sales in India is back in the green, and for October 2024, the convergence of Navratri and Diwali has helped register robust growth across segments.

According to the latest data released by the Federation of Automobile Dealers Association (FADA), a total of 2.8 million vehicles were registered last month, up 32.14 percent YoY, compared to 2.14 million vehicles sold last year.

This included 2 million two-wheelers (+36.34 percent YoY); 122,846 three-wheelers (+11.45 percent YoY); 483,159 passenger vehicles (+32.38 percent YoY); 64,433 tractors (+3.08 percent YoY) and 97,411 commercial vehicles (+6.37 percent YoY).

C S Vigneshwar, President, FADA stated that festivities traditionally account for 30–35 percent of total annual auto sales. The industry was keenly observing how October would unfold.

He said, “With dealers entering this crucial period fully committed and carrying all-time high inventory levels, the month did not disappoint!”

FADA shared that the rural market once again played a leading role in driving growth, particularly in the two-wheeler and passenger vehicle segments. Additionally, the Government of India's announcement of an increase in the Minimum Support Price (MSP) for Rabi crops further boosted market sentiments.

The two-wheeler sales were driven by festive schemes, discounts along with new model launches that drove consumer interest. The dealers were able to support the demand on the back of better stock availability and suppliers from OEMs.

In the passenger vehicle segment too, aggressive offers, attractive schemes and new model introductions further stimulated demand.

“Enhanced vehicle availability and strong market interest, especially for SUVs and new products, also contributed to the exceptional sales. However, despite strong sales, PV OEMs continue to heavily stock dealers, resulting in inventory levels decreasing by only five days, with overall inventory still at a high of 75–80 days. This may thus lead the season of substantial discounts to continue until the end of the calendar year,” cautioned Vigneshwar.

The commercial vehicle segment growth was driven by various factors such as supportive agricultural markets and bulk purchases, particularly for container movements.

FADA states that however dealers faced challenges such as slow demand, sluggish construction activities, financial issues among customers and increased vehicle prices leading to higher EMIs.

“Overall, while there were areas of growth, the CV market faced headwinds that tempered its overall performance,” he shared.

Great Indian wedding

While the automotive industry has been seeing a mixed results in terms of retail demand, the expectation for the rest of the calendar year remains positive. An estimated 4.8 million weddings are scheduled across the country in November and December 2024. This is expected to bring an ‘unprecedented surge’ in demand for wedding-related goods and services.

For the automotive industry this could further amplify demand for two-wheelers and passenger vehicles. In the CV segment, while supportive agricultural markets and continued bulk purchases may contribute positively, dealers remain vigilant due to factors like sluggish construction activities, financial constraints among customers and an anticipated decrease in demand post-festivities.

But on the other hand, for the passenger vehicle segment, there are apprehensions about potential slowdowns caused by customers postponing purchases in anticipation of better year-end discounts. FADA also urges, PV OEMs to further rationalise supply.

The auto retail body states that while the industry is optimistic about near-term growth driven by the wedding season and favourable market conditions, dealers are mindful of potential challenges that could affect sales momentum as the year concludes.

‘The mixed sentiments reflected in the survey highlight the need for strategic planning and cautious optimism as the auto sector navigates the remaining months of the year,’ the note concluded.

AUTO RETAIL SALES IN INDIA
Category Oct '24 Oct '23 Change (in units) Change (in %) Sep '24 Change (in %)
YoY YoY MoM
Two-wheeler 2,065,095 1,514,634 550,461 36.34% 1,204,259 71.48%
Three-wheeler 122,846 110,221 12,625 11.45% 106,524 15.32%
E-Rickshaw (P) 43,982 45,745 -1,763 -3.85% 44,043 -0.14%
E-Rickshaw with Cart (G) 5,892 3,019 2,873 95.16% 4,569 28.96%
Three-wheeler (Goods) 12,709 10,958 1,751 15.98% 9,108 39.54%
Three-wheeler (Passenger) 60,169 50,433 9,736 19.30% 48,714 23.51%
Three-wheeler (Personal) 94 66 28 42.42% 90 4.44%
Passenger Vehicle 483,159 364,991 118,168 32.38% 275,681 75.26%
Tractor 64,433 62,507 1,926 3.08% 62,542 3.02%
Commercial Vehicle 97,411 91,576 5,835 6.37% 74,324 31.06%
LCV 56,015 51,340 4,675 9.11% 41,715 34.28%
MCV 6,557 6,164 393 6.38% 6,090 7.67%
HCV 29,525 29,869 -344 -1.15% 22,941 28.70%
Others 5,314 4,203 1,111 26.43% 3,578 48.52%
Total 2,832,944 2,143,929 689,015 32.14% 1,723,330 64.39%

Representational image courtesy: TomFlick/Pexels

Skoda Auto India Introduces Dual-Tone Colours For Slavia Monte Carlo

Skoda Slavia Monte Carlo

Czech automaker Skoda Auto India has added two dual-tone colour options, Shimla Green and Steel Grey, to the Slavia Monte Carlo range. The limited edition is restricted to 200 units and will be available in the 1.0 AT and 1.5 DSG variants.

The Monte Carlo version features blacked-out exterior styling elements and a black and red interior theme. Customers can select between a 1.0-litre TSI engine paired with a 6-speed torque converter automatic transmission and a 1.5-litre TSI engine paired with a 7-speed DSG. The 1.5-litre unit includes Active Cylinder Technology and Plasma-Coated Cylinder Liners.

Ashish Gupta, Brand Director, Skoda Auto India, said, “The Slavia Monte Carlo has been well received by customers for its distinctive design, premium appeal, engaging driving dynamics and strong connection to our motorsport heritage. We are further enhancing the individuality and desirability of the Monte Carlo range, offering customers greater choice and exclusivity. The Slavia Monte Carlo continues to embody the perfect blend of style, performance, and modernity. We will continue to strengthen our sedan portfolio, in line with the evolving aspirations of our customers.”

The Monte Carlo trim pays homage to Skoda's involvement in the Rallye Monte Carlo.

Citroen India Launches Basalt X Comfort Edition At INR 875,000

Citroen Basalt X Comfort

Stellantis-owned French automotive brand Citroen India has announced the launch of the Basalt X Comfort Edition, priced from INR 875,000.

The new edition is introduced as part of the brand's 108th anniversary celebrations and marks the extension of Citroen’s Comfort philosophy to the Basalt lineup.

The Basalt X Comfort Edition features Metropolitan Beige Leatherette Seats as standard and introduces curated Comfort AXS Packs. These packages include equipment such as JBL Audio, dash cameras, a reverse parking camera, a wireless charger and a 10-inch Android touchscreen.

Kumar Priyesh, Business Head & Director – Automotive Brands, Stellantis India, said, "At Citroen, comfort has always been at the heart of everything we do. As we celebrate Citroen's 108th anniversary globally, the introduction of the Basalt X Comfort Edition further reinforces our commitment to bringing comfort-led innovation to Indian customers. Following the encouraging response to the Aircross Comfort Edition, we are extending this philosophy to the Basalt, making premium comfort features more accessible across our portfolio. The Basalt X Comfort Edition combines premium factory-fitted interiors with thoughtfully curated Comfort AXS Packs that enhance convenience, technology and personalisation – delivering greater value and an ownership experience that truly reflects Citroen's Advanced Comfort philosophy."

Hyundai Motor India Expands EV Charging Network To Over 30,000 Points On myHyundai App

Hyundai Motor India

Hyundai Motor India (HMIL), one of the leading passenger vehicle manufacturers, has announced that its myHyundai app provides access to over 30,000 EV charging points across India through partnerships with Charge Point Operators (CPOs).

The platform offers charging facilities within an average radius of 25 km across highways and cities. In addition to the partner network, Hyundai Motor India operates 183 DC fast-charging stations across 105 cities, with plans to expand to 600 stations by 2030. The company's charging stations are open to electric vehicles of all brands and offer capacities ranging from 60 kW to 240 kW.

Tarun Garg, MD & CEO, HMIL, said, “With charging infrastructure being a key catalyst for EV adoption in India, Hyundai Motor India is committed to creating an ecosystem that makes electric mobility practical, convenient and accessible to all. Through the integration of over 30,000 charging points on the myHyundai app, we are empowering EV users with one of India's largest charging networks accessible through a single platform. Importantly, the platform is open to EV owners across brands, reinforcing HMIL’s commitment to developing India's broader EV ecosystem. HMIL will more than triple its proprietary DC fast public charging network from 183 stations today to 600 stations by 2030, bringing India's charging infrastructure closer to global benchmarks.”

The myHyundai app provides features for location discovery, navigation, advance booking, and digital payment. Since January 2023, HMIL-owned charging services have supported over 300,000 EV users, delivered more than 5 million kWh of energy, and contributed to saving 3.5 million kg of CO2 emissions.

Hyundai Motor India plans to enter the mass-market electric vehicle segment with the introduction of an e-SUV within the current financial year.

Ferrari Launches Amalfi Spider In India

Ferrari Amalfi Spider

Italian supercar maker Ferrari has introduced the Amalfi Spider in India through a series of showcase events in Mumbai, New Delhi and Bengaluru.

The vehicle, a 2+ spider powered by a front-mid-mounted twin-turbo V8 engine, is being presented to customers and enthusiasts as part of its regional launch. The first event took place in Mumbai, hosted by official distributor Navnit Motors. Subsequent events in Bengaluru and New Delhi were hosted by Select Cars.

The Amalfi Spider features a soft-top roof that opens in 13.5 seconds and can be operated at speeds of up to 60 kmph. When folded, the roof occupies 220 mm of space, leaving luggage capacity of 255 litres with the roof closed and 172 litres with the roof open. The roof is constructed from five layers of fabric to provide insulation.

The Amalfi Spider is powered by a 640 hp turbocharged V8 engine. The interior layout features a dual-cockpit design, a steering wheel with buttons, a start button and a central display. The 2+ configuration includes rear seats and it is equipped with an integrated wind deflector. The design includes an active spoiler, forged wheels and carbon fibre elements.