The automotive retail sales in India is back in the green, and for October 2024, the convergence of Navratri and Diwali has helped register robust growth across segments.

According to the latest data released by the Federation of Automobile Dealers Association (FADA), a total of 2.8 million vehicles were registered last month, up 32.14 percent YoY, compared to 2.14 million vehicles sold last year.

This included 2 million two-wheelers (+36.34 percent YoY); 122,846 three-wheelers (+11.45 percent YoY); 483,159 passenger vehicles (+32.38 percent YoY); 64,433 tractors (+3.08 percent YoY) and 97,411 commercial vehicles (+6.37 percent YoY).

C S Vigneshwar, President, FADA stated that festivities traditionally account for 30–35 percent of total annual auto sales. The industry was keenly observing how October would unfold.

He said, “With dealers entering this crucial period fully committed and carrying all-time high inventory levels, the month did not disappoint!”

FADA shared that the rural market once again played a leading role in driving growth, particularly in the two-wheeler and passenger vehicle segments. Additionally, the Government of India's announcement of an increase in the Minimum Support Price (MSP) for Rabi crops further boosted market sentiments.

The two-wheeler sales were driven by festive schemes, discounts along with new model launches that drove consumer interest. The dealers were able to support the demand on the back of better stock availability and suppliers from OEMs.

In the passenger vehicle segment too, aggressive offers, attractive schemes and new model introductions further stimulated demand.

“Enhanced vehicle availability and strong market interest, especially for SUVs and new products, also contributed to the exceptional sales. However, despite strong sales, PV OEMs continue to heavily stock dealers, resulting in inventory levels decreasing by only five days, with overall inventory still at a high of 75–80 days. This may thus lead the season of substantial discounts to continue until the end of the calendar year,” cautioned Vigneshwar.

The commercial vehicle segment growth was driven by various factors such as supportive agricultural markets and bulk purchases, particularly for container movements.

FADA states that however dealers faced challenges such as slow demand, sluggish construction activities, financial issues among customers and increased vehicle prices leading to higher EMIs.

“Overall, while there were areas of growth, the CV market faced headwinds that tempered its overall performance,” he shared.

Great Indian wedding

While the automotive industry has been seeing a mixed results in terms of retail demand, the expectation for the rest of the calendar year remains positive. An estimated 4.8 million weddings are scheduled across the country in November and December 2024. This is expected to bring an ‘unprecedented surge’ in demand for wedding-related goods and services.

For the automotive industry this could further amplify demand for two-wheelers and passenger vehicles. In the CV segment, while supportive agricultural markets and continued bulk purchases may contribute positively, dealers remain vigilant due to factors like sluggish construction activities, financial constraints among customers and an anticipated decrease in demand post-festivities.

But on the other hand, for the passenger vehicle segment, there are apprehensions about potential slowdowns caused by customers postponing purchases in anticipation of better year-end discounts. FADA also urges, PV OEMs to further rationalise supply.

The auto retail body states that while the industry is optimistic about near-term growth driven by the wedding season and favourable market conditions, dealers are mindful of potential challenges that could affect sales momentum as the year concludes.

‘The mixed sentiments reflected in the survey highlight the need for strategic planning and cautious optimism as the auto sector navigates the remaining months of the year,’ the note concluded.

Representational image courtesy: TomFlick/Pexels

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Tata Motors, one of the leading passenger vehicle manufacturers, has bagged another feather in its cap for its popular all-new Tata Sierra SUV.

The Tata Sierra has secured a five-star safety rating from Bharat NCAP, scoring 31.14 out of 32 for Adult Occupant Protection and 44.73 out of 49 for Child Occupant Protection. The results confirm that the mid-size SUV meets the highest safety standards under the current protocol, including stable structural integrity during frontal offset and side impact tests.

It was in November 2025 that Tata Motors Passenger Vehicles relaunched the reimagined Sierra at an introductory price of INR 1.14 million. Originally debuted in 1991, the new iteration transitions from the original three-door format to a five-door monocoque design measuring under 4.4 metres.

The SUV features a 'Premium' positioning, distinguished by the slimmest headlamps in its category, a pillarless design past the B-pillar, and a substantial glasshouse. The interior incorporates a triple-screen display system with Dolby Atmos audio and a ‘living room’ aesthetic inspired by contemporary Indian art.

Standard safety equipment across all variants includes six airbags and a sealed fuel system. The Sierra is equipped with over 20 ADAS L2+ features, such as intelligent speed assist and sign recognition.

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German luxury car brand Audi India has expanded its Q8 range with the launch of the Audi SQ8. Positioned between the standard Q8 and the RS Q8 Performance, the vehicle enters the Indian market at an introductory price of INR 17.77 million (ex-showroom).

The SQ8 is powered by a 4.0-litre V8 TFSI engine, producing 373 kW and 770 Nm of torque. It has a claimed acceleration from zero to 100 kmph in 4.1 seconds and reaches a top speed of 250 kmph.

The mechanical architecture includes quattro permanent all-wheel drive with a self-locking centre differential. Adaptive air suspension sport with continuous damping. All-wheel steering as standard for increased manoeuvrability and S-specific sport exhaust system for a distinct sound profile.

On the outside, it is equipped with HD Matrix LED headlights featuring Audi laser light and four light signatures. Design elements include S-specific bumpers, a single-frame mask in aluminium and frameless doors with power latching. A panoramic sunroof is standard, while 22-inch alloy wheels and ceramic brakes are available as options.

Inside, the cabin features front sport seats upholstered in Dinamica microfiber and leather. Technology integration includes the Audi Virtual Cockpit plus and a 730-watt Bang & Olufsen 3D Premium Sound System with 17 speakers. Safety systems comprise eight airbags, Audi Pre Sense Basic and park assist with 360-degree cameras.

Balbir Singh Dhillon, Brand Director, Audi India, said, “The Audi SQ8 strengthens our high-performance SUV line-up in India by offering a compelling balance of power, everyday usability and genuine, visceral performance. It is designed for customers who want a versatile luxury SUV that can be effortlessly comfortable during the week and truly exciting on the weekend. We are seeing growing enthusiasm for performance cars across India, particularly among our discerning, younger clientele, and the Audi SQ8 is a natural extension of our commitment to bringing the brand’s finest performance heritage to the Indian market.”

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JSW MG Motor India, one of the leading passenger vehicle manufacturers, has inaugurated its largest MG SELECT Experience Centre in Surat. The facility is part of a national rollout of 14 centres across 13 cities, designed to showcase the brand’s luxury vehicle portfolio.

The Surat centre, located in the New City Light Area, follows a gallery-inspired design philosophy focused on minimalist aesthetics. The environment is intended to provide personalised services for customers in the luxury segment, moving away from traditional showroom layouts to immersive, art-focused spaces.

The centre features two primary models:

• MG Cyberster: A performance electric vehicle with a 0-100 km/h acceleration time of 3.2 seconds and a 580 km ARAI-certified range. It is priced at INR 7.49 million (ex-showroom).
• MG M9: Positioned as a luxury limousine, available at an ex-showroom price of INR 6.99 million.

According to the company, JSW MG Motor India is currently the second-largest brand in India's luxury electric vehicle segment.

Milind Shah, Head of MG SELECT, JSW MG Motor India, said, “We are delighted by the overwhelming response to the MG Cyberster and MG M9 since their launch. JSW MG Motor India has also risen to become the second largest* brand in the luxury EV segment, an impressive milestone powered by the combined success of both the cars. Surat is fast emerging as a hub for luxury automobiles with a positive customer response. We are committed to delivering a luxury automotive environment that is tailored, technology-driven, and truly resonates with the aspirations of our customers in this vibrant city.”

Sonam Jain, Dealer Principal, MG SELECT Surat, said, “This centre transcends the traditional showroom experience to redefine automotive luxury for our discerning clientele in Surat. This will also cultivate a community where every customer’s aspirations are realized and their patronage is genuinely cherished.”

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French automotive major Renault India has announced the prices of the much-anticipated new-generation Duster SUV at INR 1.04 million (ex-showroom).

The SUV, which was first revealed on 26^th January 2026 in Chennai, is the first vehicle launched under the Renault International Game Plan 2027, a strategy establishing India as a primary hub for the company's operations outside Europe.

The Duster is constructed on the Renault Group Modular Platform (RGMP), with 90 percent of its components developed for the Indian market. Technical dimensions include 2,657 mm wheelbase, 212 mm ground clearance, 26.9deg approach angle and 34.7deg departure angle.

The SUV comes with the largest-in-segment panoramic sunroof, a 10.1-inch OpenR Link multimedia system with Google built-in, providing access to Google Maps and Assistant. A 10.25-inch TFT display serves as the instrument cluster and can replicate navigation data.

It introduces three engine configurations, including the first hybrid variant for the nameplate in India.

• Strong Hybrid E-Tech 160: A 1.8-litre engine paired with a 1.4 kWh battery. The system is designed to operate in electric mode for up to 80 per cent of urban driving.
• Turbo TCe 160: Produces 163 PS and 280 Nm of torque.
• Turbo TCe 100: An entry-level petrol option.

Transmission choices consist of a six-speed manual and a six-speed dual-clutch transmission (DCT) featuring a wet clutch.

As per the company, it has received 91 percent bookings for the Turbo TCe 160 engine variant, 39 percent pre-bookings in metros came for the Strong Hybrid E-Tech 160 engine variant. Renault Duster Hybrid variant has been sold out for the year with bookings reaching capacity.

Interestingly, the Duster SUV comes with an industry-first maximum seven-year warranty or 160,000km under Renault Forever program. The warranty is also transferable to make the resale value of the SUV.

The automaker has also introduced ‘Renault Subscription’ plans with no down payment options for the Duster SUV to attract a newer set of customers.

Francisco Hidalgo, Vice-President – Sales & Marketing, Renault India, said, “The new Renault Duster reflects exactly what Indian customers expect today: strong performance, real-world durability and everyday usability. With 163 PS from the Turbo TCe 160 and the advanced RGMP platform, it delivers genuine gains in ride, handling and robustness. Backed by flexible ownership options including subscription and a 7-year warranty, the SUV is engineered for how India actually drives.”

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