The automotive retail sales in India is back in the green, and for October 2024, the convergence of Navratri and Diwali has helped register robust growth across segments.

According to the latest data released by the Federation of Automobile Dealers Association (FADA), a total of 2.8 million vehicles were registered last month, up 32.14 percent YoY, compared to 2.14 million vehicles sold last year.

This included 2 million two-wheelers (+36.34 percent YoY); 122,846 three-wheelers (+11.45 percent YoY); 483,159 passenger vehicles (+32.38 percent YoY); 64,433 tractors (+3.08 percent YoY) and 97,411 commercial vehicles (+6.37 percent YoY).

C S Vigneshwar, President, FADA stated that festivities traditionally account for 30–35 percent of total annual auto sales. The industry was keenly observing how October would unfold.

He said, “With dealers entering this crucial period fully committed and carrying all-time high inventory levels, the month did not disappoint!”

FADA shared that the rural market once again played a leading role in driving growth, particularly in the two-wheeler and passenger vehicle segments. Additionally, the Government of India's announcement of an increase in the Minimum Support Price (MSP) for Rabi crops further boosted market sentiments.

The two-wheeler sales were driven by festive schemes, discounts along with new model launches that drove consumer interest. The dealers were able to support the demand on the back of better stock availability and suppliers from OEMs.

In the passenger vehicle segment too, aggressive offers, attractive schemes and new model introductions further stimulated demand.

“Enhanced vehicle availability and strong market interest, especially for SUVs and new products, also contributed to the exceptional sales. However, despite strong sales, PV OEMs continue to heavily stock dealers, resulting in inventory levels decreasing by only five days, with overall inventory still at a high of 75–80 days. This may thus lead the season of substantial discounts to continue until the end of the calendar year,” cautioned Vigneshwar.

The commercial vehicle segment growth was driven by various factors such as supportive agricultural markets and bulk purchases, particularly for container movements.

FADA states that however dealers faced challenges such as slow demand, sluggish construction activities, financial issues among customers and increased vehicle prices leading to higher EMIs.

“Overall, while there were areas of growth, the CV market faced headwinds that tempered its overall performance,” he shared.

Great Indian wedding

While the automotive industry has been seeing a mixed results in terms of retail demand, the expectation for the rest of the calendar year remains positive. An estimated 4.8 million weddings are scheduled across the country in November and December 2024. This is expected to bring an ‘unprecedented surge’ in demand for wedding-related goods and services.

For the automotive industry this could further amplify demand for two-wheelers and passenger vehicles. In the CV segment, while supportive agricultural markets and continued bulk purchases may contribute positively, dealers remain vigilant due to factors like sluggish construction activities, financial constraints among customers and an anticipated decrease in demand post-festivities.

But on the other hand, for the passenger vehicle segment, there are apprehensions about potential slowdowns caused by customers postponing purchases in anticipation of better year-end discounts. FADA also urges, PV OEMs to further rationalise supply.

The auto retail body states that while the industry is optimistic about near-term growth driven by the wedding season and favourable market conditions, dealers are mindful of potential challenges that could affect sales momentum as the year concludes.

‘The mixed sentiments reflected in the survey highlight the need for strategic planning and cautious optimism as the auto sector navigates the remaining months of the year,’ the note concluded.

Representational image courtesy: TomFlick/Pexels

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Maruti Suzuki India has attained a production milestone of 3.5 million units for the popular hatchback the WagonR.

The model, which spans three generations, was first launched in India in December 1999 and is currently manufactured at the company's facilities in Gurgaon and Manesar, Haryana.

The WagonR joins the Alto and Swift as models within the Maruti Suzuki portfolio to reach this volume. Globally, the Suzuki WagonR was first introduced in Japan in September 1993 and is now sold in over 75 countries. In August 2025, the model reached 100 million units in cumulative global sales.

The current WagonR is built on the fifth-generation Heartect platform. Standard safety features include six airbags, Anti-lock Braking System (ABS) with Electronic Brakeforce Distribution (EBD) and Electronic Stability Program (ESP).

On the inside, it comes with a 7-inch touchscreen infotainment system. Connectivity via Apple CarPlay and Android Auto. Bluetooth and voice command functionality.

The vehicle has been the highest-selling car in India for the previous four financial years.

Hisashi Takeuchi, Managing Director & CEO, Maruti Suzuki India, said, “This achievement is not just a production milestone, but reflects the enduring love and confidence that generations of customers have shown towards brand WagonR. It is rare for a vehicle to receive such acceptance even after 25 years since its launch. The WagonR kept evolving with the introduction of new technology and features over time, while retaining its original DNA. The WagonR has been highly appreciated for aspects like its iconic tall-boy design, spacious interiors and fuel efficiency, which aptly reflect our customers’ needs and expectations. We are deeply grateful for their continued support and remain committed to providing ‘Joy of Mobility’ for generations to come.”

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Nissan Motor India, one of the leading passenger vehicle manufacturers in the country, has announced that its upcoming seven-seater B-MPV will be named Gravite. The vehicle is scheduled for launch in January 2026 and is the first in a series of products for the Indian market.

The Gravite was announced in July 2024 as the second model in the company's current release plan. The timeline for upcoming vehicle launches includes: Gravite (B-MPV) 7-seater early 2026, Tekton SUV mid-2026 and the 7-seater C-SUV in early 2027.

The new Gravite’s design incorporates a C-shaped front grille and horizontal proportions. It is the only vehicle in its segment to feature hood branding and rear-door badging. The rear design utilises a C-shaped interlock theme.

Inside, the vehicle contains modular seating to accommodate passengers and cargo, alongside storage innovations.

Nissan is also expanding its dealership network in India.

Massimiliano Messina, Chairperson, Nissan AMIEO (Africa, Middle East, India, Europe & Oceania), said, “India continues to be a strong contributor to AMIEO’s performance, and Nissan Motor India plays a pivotal role in our strategy. Over FY25, we have strengthened our business operations, expanded our portfolio, and delivered on every promise made under our 2024 product offensive. The upcoming line-up—shaped by global insights yet deeply attuned to the needs of Indian customers—reflects our commitment to this dynamic market. With new models developed in and for India, and exports to several international markets, India remains both a growth driver and a strategic hub for Nissan Alliance. The reveal of the Gravite demonstrates our continued momentum and reinforces our confidence in the road ahead.”

Saurabh Vatsa, Managing Director, Nissan Motor India, said, “The all-new Gravite is a testament to Nissan Motor India’s renewed focus on the evolving Indian market. Deeply rooted in the fabric of the country, it is designed to be the perfect companion for the diverse needs of our customers. As the second model in our all-new product line-up, the Gravite marks a pivotal step in our transformation journey and reinforces our commitment to delivering vehicles that resonate with the aspirations of Indian consumers.”

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Maruti Suzuki India has introduced a swivel seat option for the popular WagonR hatchback. The feature is designed to assist senior citizens and persons with disabilities by providing easier access to the vehicle.

The initiative aligns with the Suzuki Group slogan 'By Your Side' and the United Nations’ Sustainable Development Goal 10 regarding the reduction of inequality.

The solution was developed in collaboration with TRUEAssist Technology, a Bengaluru-based startup, under Maruti Suzuki’s incubation programme with NSRCEL-IIM Bangalore.

The swivel seat is available as a retrofitment kit at Maruti Suzuki Arena dealerships. It can be installed in new WagonR models or retrofitted into existing vehicles. The project will initially launch at 200 dealerships across 11 cities, with plans to scale based on customer response.

Hisashi Takeuchi, Managing Director & CEO, Maruti Suzuki India, said, “Swivel seat will make daily travel more convenient for senior citizens and persons with disabilities. WagonR is among the top 10 selling models* in India and is ideal to offer this accessibility feature to a wider audience. This initiative reflects our vision of inclusive mobility and reinforces our commitment to customer-focused solutions that empower people with dignity, independence, and confidence in their everyday journeys. It fully aligns with our motto to deliver ‘Joy of Mobility’ to as many people as possible.”

Naina Padaki, Founder of TRUEAssist Technology, stated, “We are truly pleased to collaborate with India’s leading passenger vehicle manufacturer, Maruti Suzuki, to bring our assistive mobility solution to a wider audience. Working with the R&D engineers of Maruti Suzuki has been a delightful experience, and it is inspiring how deeply they think of the customers in every aspect. By integrating our innovation into a model loved by the masses, we can ensure that inclusive mobility becomes a mainstream reality and reaches more families across India.”

The WagonR swivel seat kit has been tested by the Automotive Research Association of India (ARAI). The installation does not require modifications to the car’s structure or core functions. The swivel seat is supplied with a three-year warranty.

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Tata Motors, one of the leading passenger vehicle manufacturers in the country, has announced that its recently launched iconic Tata Sierra SUV has garnered over 70,000 confirmed bookings on the first day of the booking opening. The SUV prices start at INR 1.14 million and goes up to INR 2.12 million for the top-spec model.

The company claims it also received an additional 135,000 customers submitting their preferred configuration as they progress to complete booking formalities.

Vivek Srivatsa, Chief Commercial Officer, Tata Passenger Electric Mobility, said, “We sincerely thank our customers for this overwhelming response which reaffirms the legendary status of the Tata Sierra. True to its legacy of redefining norms, the Sierra has pioneered a new category: the premium mid-SUV. Harnessing a deep understanding of evolving consumer aspirations, it reimagines what a mid-size SUV can be. By enriching every dimension – space, comfort, luxury, safety, and everyday usability, the Sierra elevates the segment to an entirely new benchmark. The Sierra is more than a vehicle – it stands as a symbol of progress, individuality and aspiration.”

The Tata Sierra was launched on 25 November, and is pipped as a premium mid-SUV and is available in three powertrain options – the 1.5L Kryojet Diesel, the 1.5L TGDi Hyperion petrol and the 1.5L NA Revotron petrol.

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