The automotive retail sales in India is back in the green, and for October 2024, the convergence of Navratri and Diwali has helped register robust growth across segments.

According to the latest data released by the Federation of Automobile Dealers Association (FADA), a total of 2.8 million vehicles were registered last month, up 32.14 percent YoY, compared to 2.14 million vehicles sold last year.

This included 2 million two-wheelers (+36.34 percent YoY); 122,846 three-wheelers (+11.45 percent YoY); 483,159 passenger vehicles (+32.38 percent YoY); 64,433 tractors (+3.08 percent YoY) and 97,411 commercial vehicles (+6.37 percent YoY).

C S Vigneshwar, President, FADA stated that festivities traditionally account for 30–35 percent of total annual auto sales. The industry was keenly observing how October would unfold.

He said, “With dealers entering this crucial period fully committed and carrying all-time high inventory levels, the month did not disappoint!”

FADA shared that the rural market once again played a leading role in driving growth, particularly in the two-wheeler and passenger vehicle segments. Additionally, the Government of India's announcement of an increase in the Minimum Support Price (MSP) for Rabi crops further boosted market sentiments.

The two-wheeler sales were driven by festive schemes, discounts along with new model launches that drove consumer interest. The dealers were able to support the demand on the back of better stock availability and suppliers from OEMs.

In the passenger vehicle segment too, aggressive offers, attractive schemes and new model introductions further stimulated demand.

“Enhanced vehicle availability and strong market interest, especially for SUVs and new products, also contributed to the exceptional sales. However, despite strong sales, PV OEMs continue to heavily stock dealers, resulting in inventory levels decreasing by only five days, with overall inventory still at a high of 75–80 days. This may thus lead the season of substantial discounts to continue until the end of the calendar year,” cautioned Vigneshwar.

The commercial vehicle segment growth was driven by various factors such as supportive agricultural markets and bulk purchases, particularly for container movements.

FADA states that however dealers faced challenges such as slow demand, sluggish construction activities, financial issues among customers and increased vehicle prices leading to higher EMIs.

“Overall, while there were areas of growth, the CV market faced headwinds that tempered its overall performance,” he shared.

Great Indian wedding

While the automotive industry has been seeing a mixed results in terms of retail demand, the expectation for the rest of the calendar year remains positive. An estimated 4.8 million weddings are scheduled across the country in November and December 2024. This is expected to bring an ‘unprecedented surge’ in demand for wedding-related goods and services.

For the automotive industry this could further amplify demand for two-wheelers and passenger vehicles. In the CV segment, while supportive agricultural markets and continued bulk purchases may contribute positively, dealers remain vigilant due to factors like sluggish construction activities, financial constraints among customers and an anticipated decrease in demand post-festivities.

But on the other hand, for the passenger vehicle segment, there are apprehensions about potential slowdowns caused by customers postponing purchases in anticipation of better year-end discounts. FADA also urges, PV OEMs to further rationalise supply.

The auto retail body states that while the industry is optimistic about near-term growth driven by the wedding season and favourable market conditions, dealers are mindful of potential challenges that could affect sales momentum as the year concludes.

‘The mixed sentiments reflected in the survey highlight the need for strategic planning and cautious optimism as the auto sector navigates the remaining months of the year,’ the note concluded.

Representational image courtesy: TomFlick/Pexels

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German automotive luxury brand BMW India and BMW Motorrad India have opened pre-orders for the ‘100 Jahre Nurburgring’ edition vehicles to mark the upcoming 100th anniversary of the Nurburgring racetrack in 2027.

The limited collection includes five BMW M car models – the BMW M2 Coupé, BMW M3 Sedan, BMW M4 Coupé, BMW M5 Sedan and the BMW M5 Touring – alongside the BMW M 1000 R motorcycle. The release marks the entry of the BMW M5 Touring into the Indian market.

The edition models feature specific paint finishes in Nurburgring Green and Sapphire Black metallic with green accents, incorporating the ‘100 Years’ logo, Nurburgring since 1927 lettering and the Nurburgring circuit outline.

Exterior details include carbon fibre roofs, model-specific graphics and green wheel accents across select models, while the M5 Touring features a steel roof with custom stripes. Interior specifications across the car lineup include black leather with green and white stitching, door sills, carbon fibre trims, M Carbon bucket seats with individual upholstery, and an M Alcantara steering wheel with a 12 o'clock marker.

The BMW M 1000 R motorcycle features a painted fuel tank with the Nurburgring outline, an airbox cover with ‘one of 100’ numbering, carbon wheels with green accent stripes, an Alcantara seat with embroidered ‘100’ logos and black components for the rear swingarm and frame.

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Honda Cars India (HCIL), one of the leading manufacturers of passenger vehicles in the country, has announced its wholesales for September 2026.

The company reported total sales of 6,955 units, down 16 percent YoY, as compared to 8,296 units sold for the same period last year.

In the domestic market, the company sold 4,465 units, down 19 percent YoY, as compared to 5,503 units sold a year ago. On the exports front, the company shipped 2,490 units, down 11 percent YoY, as compared to 2,793 units last year.

Kunal Behl, Vice-President, Marketing & Sales, Honda Cars India, said, We are pleased to see positive sales momentum for the Honda City and Honda Amaze during the month. We are also gearing up for the launch of new Elevate, which will further strengthen our SUV offering with a refreshed and enhanced package. With the festive season underway and an exciting product introduction ahead, we look forward to building stronger momentum in the coming months.”

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Kia India, one of the leading passenger vehicle manufacturers, has reported its best-ever monthly wholesale performance of 32,017 units in September 2026, representing a 41 percent increase compared to 22,700 units sold last year.

For Q3 of CY2026, the company recorded sales of 89,259 units, reflecting a 38.5 percent growth over 64,443 units for the same period last year.

In terms of YTD (January – September 2026) cumulative sales reached 253,008 units, marking a 22.5 percent increase from 206,582 units reported during the corresponding period in 2025.

Kia India attributed the robust performance to healthy demand across its portfolio incuding Seltos and Sonet models, alongside contributions from the Carens, Carens Clavis, Clavis EV, Syros EV and Sorento, which is offered in diesel and hybrid powertrain options. The company's powertrain options now span petrol, diesel, CNG, hybrid, and electric configurations across its product range.

Atul Sood, Senior Vice-President of Sales and Marketing, Kia India, said, "Our strong performance in September and across the third quarter reflects the continued trust of our customers and the strength of Kia’s evolving portfolio. The Seltos and Sonet continue to be key contributors to our growth, while the strong response to the Sorento and Syros EV reinforces our strategy of expanding into new segments and powertrain categories in line with evolving customer aspirations. As mobility needs become increasingly diverse, we are focused on providing meaningful choice across conventional, CNG, hybrid and electric powertrains, supported by ownership solutions that address real customer needs. We remain committed to building on this momentum through distinctive products, advanced technologies and differentiated experiences designed around the needs of Indian customers."

At present, Kia India operates a retail and service network comprising 915 touchpoints across 425 cities, alongside 137 certified pre-owned outlets across the country.

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Toyota Kirloskar Motor (TKM), one of the leading passenger vehicle manufacturers, has reported its total wholesales of 28,218 units in September 2026, comprising 25,027 units sold in the domestic market and 3,191 units exported.

For the YTD period (January – September 2026), the automaker reported cumulative total sales of 294,914 units, representing an 8 percent increase compared to 272,824 units sold last year.

Domestic sales for the 9-month period rose 9 percent to 269,619 units, up from 247,081 units in the previous year, while exports reached 25,295 units, compared to 25,743 units a year ago.

Sabari Manohar, Executive Vice-President of Sales-Service-Used Car Business, Toyota Kirloskar Motor, said, "September witnessed continued customer interest across segments, supported by our focus on quality, durability and reliability. As we enter the festive season, we remain committed to strengthening customer engagement and working closely with our dealer partners to deliver enhanced mobility experiences and address evolving customer needs."

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