Festive Season Powers Auto Retail In October, FADA Calls For Strategic Planning And Cautious Optimism
- By MT Bureau
- November 06, 2024
The automotive retail sales in India is back in the green, and for October 2024, the convergence of Navratri and Diwali has helped register robust growth across segments.
According to the latest data released by the Federation of Automobile Dealers Association (FADA), a total of 2.8 million vehicles were registered last month, up 32.14 percent YoY, compared to 2.14 million vehicles sold last year.
This included 2 million two-wheelers (+36.34 percent YoY); 122,846 three-wheelers (+11.45 percent YoY); 483,159 passenger vehicles (+32.38 percent YoY); 64,433 tractors (+3.08 percent YoY) and 97,411 commercial vehicles (+6.37 percent YoY).
C S Vigneshwar, President, FADA stated that festivities traditionally account for 30–35 percent of total annual auto sales. The industry was keenly observing how October would unfold.
He said, “With dealers entering this crucial period fully committed and carrying all-time high inventory levels, the month did not disappoint!”
FADA shared that the rural market once again played a leading role in driving growth, particularly in the two-wheeler and passenger vehicle segments. Additionally, the Government of India's announcement of an increase in the Minimum Support Price (MSP) for Rabi crops further boosted market sentiments.
The two-wheeler sales were driven by festive schemes, discounts along with new model launches that drove consumer interest. The dealers were able to support the demand on the back of better stock availability and suppliers from OEMs.
In the passenger vehicle segment too, aggressive offers, attractive schemes and new model introductions further stimulated demand.
“Enhanced vehicle availability and strong market interest, especially for SUVs and new products, also contributed to the exceptional sales. However, despite strong sales, PV OEMs continue to heavily stock dealers, resulting in inventory levels decreasing by only five days, with overall inventory still at a high of 75–80 days. This may thus lead the season of substantial discounts to continue until the end of the calendar year,” cautioned Vigneshwar.
The commercial vehicle segment growth was driven by various factors such as supportive agricultural markets and bulk purchases, particularly for container movements.
FADA states that however dealers faced challenges such as slow demand, sluggish construction activities, financial issues among customers and increased vehicle prices leading to higher EMIs.
“Overall, while there were areas of growth, the CV market faced headwinds that tempered its overall performance,” he shared.
Great Indian wedding
While the automotive industry has been seeing a mixed results in terms of retail demand, the expectation for the rest of the calendar year remains positive. An estimated 4.8 million weddings are scheduled across the country in November and December 2024. This is expected to bring an ‘unprecedented surge’ in demand for wedding-related goods and services.
For the automotive industry this could further amplify demand for two-wheelers and passenger vehicles. In the CV segment, while supportive agricultural markets and continued bulk purchases may contribute positively, dealers remain vigilant due to factors like sluggish construction activities, financial constraints among customers and an anticipated decrease in demand post-festivities.
But on the other hand, for the passenger vehicle segment, there are apprehensions about potential slowdowns caused by customers postponing purchases in anticipation of better year-end discounts. FADA also urges, PV OEMs to further rationalise supply.
The auto retail body states that while the industry is optimistic about near-term growth driven by the wedding season and favourable market conditions, dealers are mindful of potential challenges that could affect sales momentum as the year concludes.
‘The mixed sentiments reflected in the survey highlight the need for strategic planning and cautious optimism as the auto sector navigates the remaining months of the year,’ the note concluded.
| AUTO RETAIL SALES IN INDIA | ||||||
| Category | Oct '24 | Oct '23 | Change (in units) | Change (in %) | Sep '24 | Change (in %) |
| YoY | YoY | MoM | ||||
| Two-wheeler | 2,065,095 | 1,514,634 | 550,461 | 36.34% | 1,204,259 | 71.48% |
| Three-wheeler | 122,846 | 110,221 | 12,625 | 11.45% | 106,524 | 15.32% |
| E-Rickshaw (P) | 43,982 | 45,745 | -1,763 | -3.85% | 44,043 | -0.14% |
| E-Rickshaw with Cart (G) | 5,892 | 3,019 | 2,873 | 95.16% | 4,569 | 28.96% |
| Three-wheeler (Goods) | 12,709 | 10,958 | 1,751 | 15.98% | 9,108 | 39.54% |
| Three-wheeler (Passenger) | 60,169 | 50,433 | 9,736 | 19.30% | 48,714 | 23.51% |
| Three-wheeler (Personal) | 94 | 66 | 28 | 42.42% | 90 | 4.44% |
| Passenger Vehicle | 483,159 | 364,991 | 118,168 | 32.38% | 275,681 | 75.26% |
| Tractor | 64,433 | 62,507 | 1,926 | 3.08% | 62,542 | 3.02% |
| Commercial Vehicle | 97,411 | 91,576 | 5,835 | 6.37% | 74,324 | 31.06% |
| LCV | 56,015 | 51,340 | 4,675 | 9.11% | 41,715 | 34.28% |
| MCV | 6,557 | 6,164 | 393 | 6.38% | 6,090 | 7.67% |
| HCV | 29,525 | 29,869 | -344 | -1.15% | 22,941 | 28.70% |
| Others | 5,314 | 4,203 | 1,111 | 26.43% | 3,578 | 48.52% |
| Total | 2,832,944 | 2,143,929 | 689,015 | 32.14% | 1,723,330 | 64.39% |
Representational image courtesy: TomFlick/Pexels
Nissan Motor India Records 118% Domestic Sales Growth In May 2026
- By MT Bureau
- June 01, 2026
Nissan Motor India (NMIPL), one of the leading passenger vehicle manufacturers, has announced its sales performance for May 2026, recording a 118 percent YoY growth in domestic sales, albeit a low-year-ago base.
The company reported 2,948 units wholesales last month, which also marked its third consecutive month of YoY growth, signalling sustained sales momentum in the Indian market.
Interestingly, the company’s total sales for May 2026 came at 7,971 units, which includes 2,948 units in the domestic market and 5,023 units shipped to international markets during the month.
The company said its domestic sales trajectory was driven by customer interest across Nissan's updated India lineup, including the Gravite and Magnite SUVs. It is currently preparing for the upcoming World Premiere of the Nissan Tekton, which is part of Nissan's broader strategy to diversify its product portfolio and expand its network footprint across India.
Saurabh Vatsa, Managing Director, Nissan Motor India, said, “Our third consecutive month of year-on-year domestic sales growth is an encouraging reflection of the trust customers continue to place in Nissan. The response to the all-new Nissan Gravite, along with the continued strength of the Nissan Magnite, including the growing adoption of our CNG offerings, gives us confidence in our India strategy. As we gear up for the World Premiere of the Nissan Tekton, our focus remains on expanding our network footprint, enhancing accessibility, and delivering a stronger customer experience across the country.”
Tata Motors Passenger Vehicles Sales Grows 42% In May 2026
- By MT Bureau
- June 01, 2026
Tata Motors Passenger Vehicles, one of the leading passenger vehicle manufacturers, has announced its wholesales of 59,790 units for May 2026 across its domestic and international operations.
This marks a 42 percent YoY growth compared to the 42,040 units delivered during the same month last year. The company's strong monthly performance was highlighted by significant growth in electric vehicle (EV) adoptions and an increase in official retail registrations.
According to VAHAN registration data, Tata Motors has further consolidated its position as the number two manufacturer in the Indian passenger vehicle market.
Last month, the company sold 59,090 units in the domestic market, as against 41,557 units a year ago. Exports came at 700 units, up 45 percent YoY, as compared to 483 units last year.
Interestingly, electric vehicle sales (domestic and export) at 10,517 units reached a record high, as compared to 5,685 units in May 2025.
Kia India Reports 27,586 PV Wholesales In May
- By MT Bureau
- June 01, 2026
Kia India, one of the leading passenger vehicle manufacturers, has recorded its highest-ever May wholesale volume since entering the market, delivering 27,586 units.
This represents a 23.6 percent YoY growth compared to the 22,315 units sold during the same month last year.
The sales volume was led by the Seltos SUV, which has maintained monthly wholesales above the 10,000-unit threshold since its launch in January. The SUV holds a 5-star Bharat NCAP safety rating. Furthermore, the Sonet C-SUV remained a contributor supported by expanded automatic transmission options across its petrol and diesel variants.
Additional sales momentum was driven by the newer iterations in the lineup, including the Carens Clavis, the all-electric Clavis EV, and the updated MY26 Syros. The Syros model saw an encouraging consumer response following revisions to its variant hierarchy and the broader availability of automatic gearboxes.
To lower entry barriers for its electric vehicles, Kia India has deployed a Battery-as-a-Service (BaaS) procurement channel. This operational initiative alters ownership dynamics by separating the upfront vehicle acquisition cost from the battery asset.
At present, Kia India's sales and service operations are supported by a domestic retail footprint that includes 891 corporate touchpoints distributed across 402 cities. This network handles sales, maintenance, and ownership support in both urban and emerging regional markets. Furthermore, the company operates 130 Certified Pre-Owned vehicle outlets to manage trades, customer vehicle exchanges, and residual value transactions.
Atul Sood, Senior Vice-President of Sales & Marketing, Kia India, said, “Our highest-ever May sales performance reflects the strong alignment of our product portfolio with evolving customer preferences across segments. The continued strong demand for the new Seltos along with Sonet, coupled with the encouraging response to the Carens Clavis, Clavis EV and the MY26 Syros, has helped us sustain our growth momentum. At the same time, recent initiatives like our Battery-as-a-Service (BaaS) program are playing an important role in making electric mobility more accessible and practical for customers. As we continue to strengthen our presence across the country, our focus remains on delivering innovative products, premium ownership experiences and technologies that are relevant to the evolving needs of Indian consumers.”
Toyota Kirloskar Motor Wholesales Grows 4% In May
- By MT Bureau
- June 01, 2026
Toyota Kirloskar Motor (TKM), one of the leading passenger vehicle manufacturers, has announced its wholesale sales of 33,128 units in May 2026, up 7 percent YoY, as compared to 30,864 units sold in May 2025.
The wholesales include 30,574 units in the domestic market, up 4 percent YoY, as compared to 29,280 units, while exports came at 2,554 units, up 61 percent YoY, as compared to 1,584 units a year ago.
Sabari Manohar, Executive Vice-President, Sales-Service-Used Car Business, Toyota Kirloskar Motor, said, “Our sales performance in May 2026 reflects the positive market acceptance of Toyota’s offerings and overall ownership experience. The sustained demand across our product portfolio highlights a growing preference for quality, reliability and advanced technologies. This month marked a significant milestone as we crossed 300,000 Strong Hybrid Electric vehicle (SHEV) sales in India, underscoring the growing acceptance of SHEV technology and cleaner mobility solutions. This achievement further strengthens our commitment to advancing sustainable mobility through a multi-pathway approach. We will continue to focus on innovation that aligns with evolving customer needs while delivering long-term value and contributing meaningfully to India’s transition towards carbon neutrality.”

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