Skoda Auto’s Kylaq Campaign

Škoda Auto India has launched a campaign for Kylaq compact SUV in collaboration with Publicis India. It includes a film, ‘Own Your Dream’ that has actor Ranveer Singh as the brand ambassador along with the vehicle. The advertising campaign will be translated in multiple regional languages, signalling a bold step in Škoda’s journey to expand its footprint across India, from Metropolitan regions to Tier-2, Tier-3 and beyond, while redefining the aspirations of a new generation of Indian consumers.
The Kylaq is Skoda Auto’s first sub-four metre SUV that has received appreciation for its ability to score high in areas like handling dynamics, build, styling etc. The company has maintained that the vehicle underlines the meeting of European engineering with an understanding of the Indian motorists, highlighting a fresh, consumer-first approach. 
Commenting on the campaign, Petr Janeba, Brand Director, Škoda Auto India, said, “2025 is a landmark year for us in India and globally. It marks the advent of the New Era for us in India with a slew of activities and actions headlined by the Škoda Kylaq and our product offensive strategy. The Kylaq will build the Škoda brand further in existing and new markets across India, inspiring customers across tier II-IV markets. Our film, ‘Own Your Dream,’ beautifully captures the synergy between the unstoppable Kylaq, the new aspirations and emotions of our customers, and the electrifying personality of Ranveer Singh. Just like our all-new SUV, the Kylaq campaign will resonate with those who aspire for something more than the ordinary.” 
 

Param Automotive Inaugurates Upgraded Mahindra Showroom In Ahmedabad

Mahindra Showroom

Param Automotive Group has inaugurated an upgraded dealership facility in Ahmedabad to mark its silver jubilee year.

Located at the site established in 2002, the facility spans 40,000 square feet and features display space for 18 vehicles.

The showroom includes customer lounges, delivery zones, accessory bays, test-drive areas and hospitality spaces to support vehicle sales and customer service operations.

BMW Group Expands Lucknow Facility To House MINI Brand Operations

BMW MINI Showroom

BMW Group India has integrated the MINI brand into its Speed Motorwagen dealership in Lucknow, creating a multi-brand retail facility representing BMW, MINI and BMW Motorrad under one roof.

The Retail.NEXT facility is spread across a 12,142-square-foot showroom for BMW and MINI alongside a 2,088-square-foot pre-owned vehicle display area. The showroom accommodates eight BMW vehicles, three certified pre-owned units and two MINI vehicles.

The site also includes a 2,100-square-foot BMW Motorrad display area featuring 11 motorcycles, supported by dedicated service workshops comprising mechanical, electrical and programming bays. MINI's introduction in Uttar Pradesh aligns with the brand's national retail footprint, which spans 18 sales touchpoints across 17 cities.

Hardeep Singh Brar, President and CEO, BMW Group India, said, "Lucknow is an important luxury market, with customers increasingly seeking brands that reflect their individuality and aspirations. Since 2012, BMW has shaped this market through a compelling portfolio, exceptional experiences and a strong local presence. We lead the luxury electric vehicle segment in Uttar Pradesh, reflecting the growing preference for progressive, sustainable mobility and the strength of our electric portfolio. MINI with its unmistakable style, spirited performance and distinctive character, is a natural fit for Lucknow’s refined taste and appreciation for self-expression. Together with Speed Motorwagen, we are strengthening the power of choice by bringing BMW, MINI and BMW Motorrad under one roof, supported by personalised attention and seamless ownership support."

Divij Narain, Dealer Principal of Speed Motorwagen, said, "The arrival of MINI marks a significant milestone for Speed Motorwagen and discerning automotive enthusiasts in Lucknow. Alongside BMW’s progressive luxury and BMW Motorrad’s spirit of freedom and adventure, MINI adds a distinctive new dimension to our portfolio. Our team is committed to bringing each brand to life through thoughtfully curated product discovery, expert consultation and comprehensive aftersales care. We look forward to nurturing passionate communities across all three brands and ensuring every customer interaction is as memorable and individual as the mobility experience they choose."

Ferrari Brings Universo Ferrari To New Delhi, Marks Long-Term Commitment To India

Universo Ferrari

Italian supercar brand Ferrari has inaugurated the Universo Ferrari exhibition in New Delhi, bringing its immersive showcase to India for the first time. Open to the public until November 1, the exhibition spans racing, sports cars and lifestyle exhibits, highlighting the brand's presence in the domestic market.

The event follows retail expansion plans that include opening two new dealerships by the end of 2026, partnering with KUN Group in Chennai and Infinity Group in Ahmedabad.

The exhibition features dedicated zones displaying models including the Scuderia Ferrari SF-26 Formula 1 car, the Le Mans-winning 499P, the F80 supercar and the Ferrari Daytona SP3, alongside the Tailor Made India project developed with students from the National Institute of Design. A charity auction held during the opening gathered funds for Save the Children and Bal Raksha Bharat to support educational projects in India.

Benedetto Vigna, CEO, Ferrari, said, "Universo Ferrari is an invitation to experience the world of Ferrari in its entirety: our racing spirit, our sports cars, our lifestyle, our heritage, and our constant drive to innovate. The first edition in India reflects the importance we place on building an enduring relationship with this nation and its growing community of Ferraristi, clients and enthusiasts."

Renault Launches Duster E-Tech 160 At INR 1.69 Million, Debuts Its Strong Hybrid Tech In India

Duster Hybrid E-Tech 160

European auto major Renault India has introduced its E-Tech 160 strong-hybrid powertrain in the Indian market with the launch of the new Renault Duster Strong Hybrid E-Tech 160. The hybrid SUV can be had at prices starting from INR 1.69 million ex-showroom across three trim levels: Evolution, Techno and Emotion.

The Duster E-Tech 160 comes with a 1.8-litre petrol engine, two electric motors, a 1.4 kWh battery pack and a multi-mode automatic transmission, producing a combined power output of 160 PS and peak motor torque of 208 Nm.

The transmission utilises two electric and four combustion gears to deliver 15 drive combinations. Certified by the Automotive Research Association of India (ARAI) at 29 kilometres per litre, the SUV enables up to 80 percent of urban driving in electric mode and incorporates regenerative braking with a B-mode selector.

The Duster E-Tech 160 features an illuminated logo grille, frequency-dependent damping, battery thermal cooling and revised cabin upholstery across variants. The Techno variant includes beige semi-leatherette trim, while the Emotion variant adds brown leatherette seats with front ventilation and six-way power adjustment. The Evolution trim is priced at INR 1.69 million, the Techno at INR 1.89 million and the Emotion at INR 1.94 million. Pre-orders are open across Renault dealerships and online channels, supported by an optional Protect 360 ownership package.

Stéphane Deblaise, CEO, Renault Group India, said, "With more than one million E-Tech strong hybrid vehicles sold worldwide since 2020, the E-Tech strong hybrid is a proven Renault powertrain technology. Now, we are bringing it to India as part of our futuREady India roadmap. Our approach is to bring to the Indian customers the best of Renault’s global technologies, while developing cars, powertrains and features specifically for Indian needs through our engineering and design centres in Chennai, our biggest outside Europe. The Duster Strong Hybrid E-Tech 160 is a clear example of this approach."

Francisco Hidalgo, Vice-President of Sales and Marketing, Renault Group India, said, "In the Duster segment, nearly half of all diesel vehicles are sold in the INR 1.7–2 million price band, and that rises to more than 90 percent for diesel automatics. That is exactly where the Duster Strong Hybrid E-Tech 160 comes in. Starting at INR 1.69 million, right at the heart of this market, we believe it is the smarter choice for customers considering diesel, combining significantly lower fuel consumption with a quieter, smoother and more sophisticated driving experience, without requiring customers to change how or where they drive."