SUVS Account For A 43% Y-O-Y Traffic Increase Across All Sub-Segments
- By MT Bureau
- October 29, 2024
SUVs continue their dominant streak as the vehicle of choice across demographics. They have come to account for a 43 percent year-on-year traffic increase across all sub-segments, according to a statement by CarDekho.com.
Released with an eye on the festive season of 2024, the statement takes a look at the pre-festive season traffic trends across various sub-segments of the four-wheel passenger vehicle industry during the period April-September.
With SUVs dominating, the statement reads that 58 models are available in the respective segment. Stating that more models are scheduled to be launched in FY2024-25, it underlines the broad range of fuel and engine type combinations, catering to diverse consumer needs and providing tailored options to suit varying preferences.
In the April-September 2024 period, the mass SUV segment led the growth in the automotive market, registering a strong 43 percent year-over-year (YoY) increase in traffic. Its contribution to overall traffic on the platform rose from 50 percent to 63 percent, making it the most dominant body type.
While all SUV sub-segments displayed significant growth, the compact SUVs (sub-four-metre) sub-segment led the charge in the SUV segment with 37 percent year-on-year growth, increasing their traffic contribution from 32 percent to 38 percent.
Interesting is the rise in prices of hatchbacks in the Indian market with their average selling price getting close to the average selling price of SUVs.
This is said to be one of the factors that is leading to a switch to SUVs. With executive SUVs witnessing the highest growth within the SUV category at 47 percent year-on-year increase (their share is rising from 15 percent to 19 percent respectively), the demand for SUVs is expected to rise steadily over the short and mid-term as existing as well as new infrastructure quality continues to be a matter of concern. The quality of infrastructure looks inversely proportional to the rise in toll tax ironically across highways and city roads.
The midsize SUV sub-segment also performed well with a 31 percent year-on-year increase, as per the CarDekho.com statement.
Mass hatchback segment
In the mass hatchback segment, traffic grew by 28 percent year-on-year, driven largely by premium hatchbacks that make up 86 percent of the total traffic in the respective category.
Premium hatchbacks experienced a 31 percent year-on-year growth, while mini hatchbacks grew by 20 percent. The micro hatchbacks saw a 22 percent decline in traffic (this includes cars like the Marut Alto).
With a shift in consumer interest away from smaller, ultra-compact vehicles evident, it is the SUVs that seem to benefit from rather than sedans.
The sedans showed the lowest growth among all body types with an 18 percent year-on-year increase, maintaining a consistent 15 percent share of overall traffic. Despite this, the premium sedan segment saw a significant 65 percent year-on-year growth even though it is driven by just one model. The sub-segment’s contribution remains at only one percent of total site traffic.
“The continued growth of the SUV segment reflects a strong and evolving consumer preference within the automotive industry. SUVs have become the vehicle of choice for a wide range of buyers due to their versatility, enhanced driving comfort, and ability to meet the diverse needs of Indian consumers. Compact SUVs, in particular, have gained significant traction, offering the perfect combination of practicality and performance. As we see this segment expand, it's driving healthy competition, promoting innovation, and ultimately offering a wider range of choices to the Indian consumer. This surge signals a maturing market where consumers are increasingly discerning, pushing the industry to elevate its game across design, features, and value proposition,” said Mayank Jain, CEO, New Auto (CarDekho Group).
Luxury autos
On the luxury brand side, the CarDekho.com statement reads, that traffic rose by 17 percent year-on-year across all model pages. Although luxury vehicles continue to garner interest, their share of total traffic remains relatively low compared to mass market segments, it mentioned.
Image for representative purpose only
- Tata Sierra
- India Book of Records
- maximum fuel efficiency
- 12 hours
- certified run
- NATRAX
- Indore
- exceptional mileage
- surpass
- national benchmark.
Hyperion-Powered Tata Sierra Sets New Fuel Efficiency Benchmark
- By MT Bureau
- December 11, 2025
The Tata Sierra has entered the India Book of Records for maximum fuel efficiency in 12 hours. In a certified run at NATRAX Indore, the Sierra delivered an exceptional 29.9 kmpl mileage, surpassing the previous national benchmark. The feat was executed by the Pixel Motion team, that drove the 1.5-lire Hyperion-engine powered Sierra continuously from 7:00 am to 7:00 pm on 30 November 2025 with brief halts for driver swaps. The record was officially validated the same day.
The new 1.5-litre Hyperion petrol engine, engineered to deliver high efficiency without compromising refinement, performance or drivability, has an advanced combustion system, torque-rich performance band and friction-optimised architecture.
The compact SUV also achieved a top speed of 222 kmpg at the track under specified test conditions.
“Setting a national efficiency record so early in the Sierra’s journey is a proud moment for us. The Hyperion engine platform was built to push the boundaries of what petrol powertrains can achieve, and this milestone validates that effort. It strengthens the Sierra’s value proposition for customers and underlines TMPV’s commitment to bringing advanced, efficient and future-ready technologies to the market," said Mohan Savarkar, Chief Product Officer, Tata Motors Passenger Vehicles.
Škoda UK’s Matthew Bowden Shifts To Global Sales; Eric Boutin Named Successor
- By MT Bureau
- December 10, 2025
Matthew Bowden is concluding a successful four-year tenure as Director of Škoda UK, departing to assume the role of Head of International Sales for Škoda Auto. Under his leadership, the UK market achieved significant growth, rising to become the brand's third largest global market and consistently exceeding performance records while maintaining a market share beyond four percent.
His successor, Eric Boutin, will join the Volkswagen Group UK board of management as Director of Škoda UK in the first quarter of 2026. Boutin brings extensive international experience from pivotal markets including Canada, China and United States. He is currently responsible for Škoda Auto's global customer experience programme, with direct oversight of the worldwide retail network and omnichannel integration, and is spearheading the brand's overarching customer centricity transformation.

This strategic leadership transition aims to leverage Bowden's commercial acumen on a global scale while injecting Boutin's specialised customer-focused expertise into the UK operations.
Damien O’Sullivan, Managing Director, Volkswagen Group UK, said, “Matthew has made a significant contribution towards Škoda’s evolution and growth over the past four years. I’m grateful for all he’s done for the brand and the Group and wish him well in his new role. I’m looking forward to welcoming Eric to the UK board of management and am sure his global experience and customer focus will support the brand’s future ambitions and Human Touch proposition.”
Mahindra XUV 7XO To Premiere on 05 January 2026
- By MT Bureau
- December 08, 2025
Mahindra & Mahindra Ltd has revealed that it will launch the XUV 7XO, which is based on the XUV 700, on 05 January 2026. A premium SUV segment vehicle, the XUV 7XO, the company claims, will be a gamechanger. Said to have been crafted to inspire and engineered to excite, combining the proven strengths of the XUV700 with superior design, technology, comfort and performance, the XUV 7XO is expected to be a feature a fascia with the new signature grille design and '7'-shape sleeker LED head lamps.
Claimed to draw an amount of design and styling details from the new seven-seater electric SUV the company introduced recently, the XUV 7XO is expected to built on the technologies that made the XUV 700 a competitively priced tech savvy SUV with monocoque construction and an option of an AWD. As an ICE vehicle the 7XO is expected to further the gamut of features found on the XUV 700, including the ADAS Level 2 suite.
The XUV 7XO is expected to replace the XUV 700 over a period of time if not immediately.
BMW India Enhances iX1 Long Wheelbase EV With New Colour And Luxurious Upholstery Options
- By MT Bureau
- December 05, 2025
BMW India has enhanced its top-selling premium electric vehicle, the locally produced iX1 Long Wheelbase, with a new exterior colour and expanded upholstery selections, available for booking nationwide. The model now presents a fresh Night Dusk Blue metallic paint, deepening its sophisticated and commanding aesthetic alongside existing shades like Carbon Black and Mineral White. Inside, the cabin gains two new sustainably sourced vegan leather options: Veganza Smoke White + Atlas Grey dual tone and Veganza Castanea. These are distinguished by a premium 3D stitching pattern, emphasising both craftsmanship and modern, eco-conscious luxury.
A defining interior design philosophy, the 'Cocooning Effect’, extends the chosen upholstery colour cohesively across the cabin. This approach envelops the door panels, dashboard and speaker mesh, creating a harmonious and immersive environment that is both plush and visually continuous. The iX1 LWB’s interior is characterised by a spacious, modern design that merges innovative functionality with superior materials.
As the brand’s highest-selling electric model, the iX1 has been pivotal to BMW’s leadership in India’s luxury EV segment. The company has consistently adapted the vehicle to market preferences, introducing features like the Surround View Camera and now refreshing its colour and trim options. In under a year, it has become the best-selling electric vehicle in its premium category.
The vehicle combines practicality with sustainability, boasting segment-leading dimensions that make it one of the longest five-seater SUVs in India. Its bold exterior stance is matched by advanced fifth-generation BMW eDrive technology. This integrated drive unit delivers 204 horsepower and 250 Nm of torque, powered by a 66.4 kWh battery capable of up to 531 kilometres on a single charge. Features like adaptive recuperation and one-pedal driving further enhance efficiency and convenience, solidifying its position as a comprehensive premium electric package.

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