SUVs continue their dominant streak as the vehicle of choice across demographics. They have come to account for a 43 percent year-on-year traffic increase across all sub-segments, according to a statement by CarDekho.com.  
Released with an eye on the festive season of 2024, the statement takes a look at the pre-festive season traffic trends across various sub-segments of the four-wheel passenger vehicle industry during the period April-September. 
With SUVs dominating, the statement reads that 58 models are available in the respective segment. Stating that more models are scheduled to be launched in FY2024-25, it underlines the broad range of fuel and engine type combinations, catering to diverse consumer needs and providing tailored options to suit varying preferences.
In the April-September 2024 period, the mass SUV segment led the growth in the automotive market, registering a strong 43 percent year-over-year (YoY) increase in traffic. Its contribution to overall traffic on the platform rose from 50 percent to 63 percent, making it the most dominant body type. 
While all SUV sub-segments displayed significant growth, the compact SUVs (sub-four-metre) sub-segment led the charge in the SUV segment with 37 percent year-on-year growth, increasing their traffic contribution from 32 percent to 38 percent. 
Interesting is the rise in prices of hatchbacks in the Indian market with their average selling price getting close to the average selling price of SUVs. 
This is said to be one of the factors that is leading to a switch to SUVs. With executive SUVs witnessing the highest growth within the SUV category at 47 percent year-on-year increase (their share is rising from 15 percent to 19 percent respectively), the demand for SUVs is expected to rise steadily over the short and mid-term as existing as well as new infrastructure quality continues to be a matter of concern. The quality of infrastructure looks inversely proportional to the rise in toll tax ironically across highways and city roads. 
The midsize SUV sub-segment also performed well with a 31 percent year-on-year increase, as per the CarDekho.com statement.

Mass hatchback segment
In the mass hatchback segment, traffic grew by 28 percent year-on-year, driven largely by premium hatchbacks that make up 86 percent of the total traffic in the respective category. 
Premium hatchbacks experienced a 31 percent year-on-year growth, while mini hatchbacks grew by 20 percent. The micro hatchbacks saw a 22 percent decline in traffic (this includes cars like the Marut Alto).
With a shift in consumer interest away from smaller, ultra-compact vehicles evident, it is the SUVs that seem to benefit from rather than sedans. 
The sedans showed the lowest growth among all body types with an 18 percent year-on-year increase, maintaining a consistent 15 percent share of overall traffic. Despite this, the premium sedan segment saw a significant 65 percent year-on-year growth even though it is driven by just one model. The sub-segment’s contribution remains at only one percent of total site traffic.
“The continued growth of the SUV segment reflects a strong and evolving consumer preference within the automotive industry. SUVs have become the vehicle of choice for a wide range of buyers due to their versatility, enhanced driving comfort, and ability to meet the diverse needs of Indian consumers. Compact SUVs, in particular, have gained significant traction, offering the perfect combination of practicality and performance. As we see this segment expand, it's driving healthy competition, promoting innovation, and ultimately offering a wider range of choices to the Indian consumer. This surge signals a maturing market where consumers are increasingly discerning, pushing the industry to elevate its game across design, features, and value proposition,” said Mayank Jain, CEO, New Auto (CarDekho Group).

Luxury autos
On the luxury brand side, the CarDekho.com statement reads, that traffic rose by 17 percent year-on-year across all model pages. Although luxury vehicles continue to garner interest, their share of total traffic remains relatively low compared to mass market segments, it mentioned.

Image for representative purpose only
 

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Maruti Suzuki India has signed a Memorandum of Agreement (MoA) with the Transport Department, Government of Telangana, to set up 12 Automated Driving Test Tracks across six locations under its corporate social responsibility initiative. The tracks will be established at Ibrahimpatnam, Karimnagar, Kondapur, Medchal, Nagole and Uppal.

The facilities will evaluate applicants for two-wheeler, light motor vehicle and heavy motor vehicle driving licences, with heavy motor vehicle testing available at the Nagole and Karimnagar locations.

The tracks will feature high-definition cameras, RFID sensors, analytics software and an integrated IT system to automate testing in accordance with Central Motor Vehicle Rules.

With this agreement, Maruti Suzuki India's operational network of automated test tracks expands to 98 locations across nine states and two union territories. The company has also established eight Institutes of Driving and Traffic Research and 19 Road Safety Knowledge Centres in collaboration with state governments, evaluating over 5.5 million individuals.

K Ilambarithi, Transport Commissioner for the Government, Telangana, said, "Road safety remains a key priority for Telangana. Through technology, stronger enforcement, and improved driver testing, we are working to build safer roads. We welcome car market leader Maruti Suzuki’s partnership in establishing 12 Automated Driving Test Tracks across 6 locations in the state. These tracks will make driving tests more transparent and efficient, while ensuring that only competent and qualified applicants are awarded driving licenses."

Rahul Bharti, Senior Executive Officer of Corporate Affairs at Maruti Suzuki India, said, "Driver skill is key to ensuring road safety. ADTTs bring fairness and transparency, to the licensing process by eliminating human bias. ADTTs will ensure rigorous driver evaluation and promote disciplined driving practices, vital to enhance road safety. Our partnership with the Government of Telangana to deploy Automated Driving Test Tracks is an important step in this direction. We are pleased to contribute to Telangana’s road-safety journey and look forward to deepening this collaboration in the future."

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Toyota Kirloskar Motor, one of the leading passenger vehicle manufacturers, has announced the introduction of the Innova Crysta LIMO Edition, a brand offering created for commercial fleet mobility operators. The new model is available exclusively in the GX-SLF grade across 7-seater and 8-seater seating configurations.

The Innova Crysta LIMO is powered by Toyota's 2.4-litre diesel engine paired with a manual transmission, delivering a certified fuel efficiency of up to 15 kmpl. It features captain seats, multi-row air-conditioning, touchscreen infotainment with smartphone connectivity and safety equipment including up to seven airbags, Anti-lock Braking System, Vehicle Stability Control, Hill Start Assist Control and Electronic Brake-force Distribution.

Standard ownership terms include a warranty of three years or 100,000 km, with extension options available up to five years or 220,000 km. Ex-showroom pricing remains unchanged, starting at INR 1.99 million for the seven-seater variant and eight-seater layout.

Sabari Manohar, Executive Vice-President of Sales, Service and Used Car Business at Toyota Kirloskar Motor, said, "For over two decades, the Innova has earned the trust of customers by consistently delivering on reliability, comfort and confidence of ownership making it a preferred mobility across generations. Professional mobility customers have also been an integral part of this journey. With the Innova Crysta LIMO, we are building on this strong legacy with a distinct identity while continuing to deliver the quality and dependability they expect from brand Toyota."

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Hyundai Motor India, one of the leading passenger vehicle manufacturers, has announced the introduction of a Usage-Based Insurance (UBI) program for customers owning vehicles equipped with Bluelink connected-car technology.

The initiative allows eligible vehicle owners to access potential savings on the own-damage portion of their insurance premiums based on recorded driving behaviour.

The program evaluates vehicle usage and driving metrics captured over a three-month period through the Bluelink platform, assessing parameters such as rapid acceleration, rapid deceleration, rapid braking, speed management and engine idling duration.

Drivers with an insurance renewal due within 90 days and a driving score of 70 or above out of 100 may qualify for savings of up to 15 percent on own-damage premiums, subject to the underwriting criteria of participating insurance partners.

Hyundai India Insurance Broking acts as the intermediary facilitating consent-based score sharing between vehicle owners and insurance companies. The initial phase of the program includes Cholamandalam MS General Insurance, Go Digit General Insurance and ICICI Lombard General Insurance as participating partners. Customers can track their driving score and view eligibility directly within the Hyundai Bluelink mobile application.

Tarun Garg, Managing Director and Chief Executive Officer of Hyundai Motor India, said, "Hyundai Motor India’s connected car ecosystem continues to witness strong growth, with over 0.8 million connected cars already on Indian roads, a target of 1 million cumulative connected car sales by 2027 and an ambition to reach 2 million connected car sales by 2030 through its Bluelink platform. Leveraging this expanding connected-car ecosystem, the Usage-Based Insurance (UBI) program extends the value of connected mobility beyond convenience and safety by rewarding responsible driving with personalised insurance benefits. In certain cases, customers may save up to 15 percent (basis insurers underwriting rules) on the own-damage component of their insurance premium, making vehicle ownership safer, smarter and more rewarding."

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Honda Cars India, one of the leading passenger vehicle manufacturers, has announced 'Honda Alpha' as the official name of its upcoming electric SUV, which is scheduled to make its global debut on 2 December 2026.

The model marks the company's first manufactured electric SUV in India, with the country serving as the global production base for the model.

The e-SUV was previously shown as a concept prototype at the Japan Mobility Show 2025 with India to serve as the initial market for the model's rollout. The announcement also marks the debut of Honda's new H mark in the company's official communication in India, reflecting the corporate brand transformation. The revised badge will be applied to the Honda Alpha as its first model in the country.

Toshiyuki Yanagisawa, President and CEO, Honda Cars India, said, "We are delighted to announce Honda Alpha as the official name of our upcoming electric SUV. Honda Alpha represents our ambition to bring advanced electric mobility to our customers in India while delivering the quality, reliability and joy of driving that Honda is known for. With India serving as the global production base for this model in future, it is an important step in Honda’s electrification journey and reflects our strong commitment to the Indian market. We look forward to ushering in a new chapter for Honda in India with this exciting new offering."

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