SUVS Account For A 43% Y-O-Y Traffic Increase Across All Sub-Segments
- By MT Bureau
- October 29, 2024
SUVs continue their dominant streak as the vehicle of choice across demographics. They have come to account for a 43 percent year-on-year traffic increase across all sub-segments, according to a statement by CarDekho.com.
Released with an eye on the festive season of 2024, the statement takes a look at the pre-festive season traffic trends across various sub-segments of the four-wheel passenger vehicle industry during the period April-September.
With SUVs dominating, the statement reads that 58 models are available in the respective segment. Stating that more models are scheduled to be launched in FY2024-25, it underlines the broad range of fuel and engine type combinations, catering to diverse consumer needs and providing tailored options to suit varying preferences.
In the April-September 2024 period, the mass SUV segment led the growth in the automotive market, registering a strong 43 percent year-over-year (YoY) increase in traffic. Its contribution to overall traffic on the platform rose from 50 percent to 63 percent, making it the most dominant body type.
While all SUV sub-segments displayed significant growth, the compact SUVs (sub-four-metre) sub-segment led the charge in the SUV segment with 37 percent year-on-year growth, increasing their traffic contribution from 32 percent to 38 percent.
Interesting is the rise in prices of hatchbacks in the Indian market with their average selling price getting close to the average selling price of SUVs.
This is said to be one of the factors that is leading to a switch to SUVs. With executive SUVs witnessing the highest growth within the SUV category at 47 percent year-on-year increase (their share is rising from 15 percent to 19 percent respectively), the demand for SUVs is expected to rise steadily over the short and mid-term as existing as well as new infrastructure quality continues to be a matter of concern. The quality of infrastructure looks inversely proportional to the rise in toll tax ironically across highways and city roads.
The midsize SUV sub-segment also performed well with a 31 percent year-on-year increase, as per the CarDekho.com statement.
Mass hatchback segment
In the mass hatchback segment, traffic grew by 28 percent year-on-year, driven largely by premium hatchbacks that make up 86 percent of the total traffic in the respective category.
Premium hatchbacks experienced a 31 percent year-on-year growth, while mini hatchbacks grew by 20 percent. The micro hatchbacks saw a 22 percent decline in traffic (this includes cars like the Marut Alto).
With a shift in consumer interest away from smaller, ultra-compact vehicles evident, it is the SUVs that seem to benefit from rather than sedans.
The sedans showed the lowest growth among all body types with an 18 percent year-on-year increase, maintaining a consistent 15 percent share of overall traffic. Despite this, the premium sedan segment saw a significant 65 percent year-on-year growth even though it is driven by just one model. The sub-segment’s contribution remains at only one percent of total site traffic.
“The continued growth of the SUV segment reflects a strong and evolving consumer preference within the automotive industry. SUVs have become the vehicle of choice for a wide range of buyers due to their versatility, enhanced driving comfort, and ability to meet the diverse needs of Indian consumers. Compact SUVs, in particular, have gained significant traction, offering the perfect combination of practicality and performance. As we see this segment expand, it's driving healthy competition, promoting innovation, and ultimately offering a wider range of choices to the Indian consumer. This surge signals a maturing market where consumers are increasingly discerning, pushing the industry to elevate its game across design, features, and value proposition,” said Mayank Jain, CEO, New Auto (CarDekho Group).
Luxury autos
On the luxury brand side, the CarDekho.com statement reads, that traffic rose by 17 percent year-on-year across all model pages. Although luxury vehicles continue to garner interest, their share of total traffic remains relatively low compared to mass market segments, it mentioned.
Image for representative purpose only
Hyundai Venue Surpasses 100,000 Bookings, New Diesel Automatic Variant Launched
- By MT Bureau
- March 10, 2026
Hyundai Motor India (HMIL), one of the leading passenger vehicle manufacturers, has announced that bookings for the Hyundai Venue have exceeded 100,000 units. To mark this milestone, the company has introduced the HX8 Diesel Automatic (AT) variant, priced at INR 1.36 million.
The new variant is powered by a 1.5L CRDi diesel engine is paired with a 6-speed automatic transmission. This addition expands the Venue line-up, providing a diesel torque-on-demand option with an automatic gearbox for the compact SUV segment.
The HX8 variant includes several updates to the vehicle's interior, safety and mechanical systems. Notable mechanical additions include rear disc brakes and an electric parking brake with an auto-hold function.
The technical and convenience suite includes – paddle shifters, drive modes (Eco, Normal, Sport) and traction control modes (Sand, Mud, Snow). The cabin also gets front row ventilated seats, 4-way electric driver seat adjustment and ambient lighting. Over-the-Air (OTA) vehicle updates and Hyundai Bluelink connected car systems.
On the inside, it features a dual-tone leatherette seats featuring Venue branding.
The introduction of the diesel automatic transmission targets customers seeking fuel efficiency combined with the convenience of an automated gear shift. The Venue competes in the compact SUV category, supported by Hyundai’s existing sales and service network across India.
Tarun Garg, Managing Director & CEO, Hyundai Motor India, said, “We are delighted that the new Hyundai Venue has crossed 100,000 bookings, reaffirming the strong trust Indian customers place in our brand. This milestone reflects the growing aspiration for smart, connected and feature-rich mobility solutions that enhance everyday driving. The introduction of the new HX8 Diesel Automatic variant further strengthens the Venue lineup, offering customers the perfect blend of diesel efficiency, torque-rich performance and effortless convenience. It underscores our commitment to providing meaningful choices backed by advanced technology and superior value. At Hyundai, we remain focused on delivering future-ready products that resonate with evolving customer expectations and drive the next phase of mobility in India.”
Audi India Opens Bookings For New Audi SQ8
- By MT Bureau
- March 10, 2026
German luxury car brand Audi has commenced bookings for the new Audi SQ8 SUV, which is set to be launched on 17 March 2026 in India, for an initial amount of INR 500,000.
The SQ8 occupies a position within Audi’s Q range, featuring mechanical and performance upgrades over the standard Q8. It is powered by a 4.0-litre V8 TFSI engine, which produces 373 kW and 770 Nm of torque, enabling a claimed zero to 100 kmph in 4.1 seconds. The top speed is electronically limited to 250 kmph.
It features Quattro System – permanent all-wheel drive with a self-locking centre differential. Adaptive air suspension sport as standard and all-wheel steering to assist with low-speed manoeuvrability and high-speed stability.
Audi India has indicated that the SQ8 will be available in limited numbers. This launch follows the existing Q8 family line-up in the Indian market, targeting customers in the performance SUV segment.
Balbir Singh Dhillon, Brand Director, Audi India, said, “The Audi SQ8 represents the ideal meeting point between everyday luxury and uncompromising sporty performance. Its formidable engine and distinctive S character make it a remarkably complete SUV. The enthusiasm we have seen for our Audi Q8 family in India gives us great confidence that the new Audi SQ8 will resonate strongly with our customers who seek more than a conventional luxury SUV. We are delighted to open bookings and encourage performance enthusiasts to secure their Audi SQ8 early, as availability will be limited.”
Skoda Auto India Enters Meghalaya With Shillong Dealership
- By MT Bureau
- March 10, 2026
Skoda Auto India, one of the leading passenger vehicle manufacturers, has inaugurated its first dealership in Shillong, marking the brand's entry into the state of Meghalaya. The Sales, Service and Spares (3S) facility has been launched in partnership with SSB Automobiles (La i Jong Skoda) to expand the company's footprint in the North-East region.
The facility, located in Laitkor Rngi, includes a 3,000 sqft showroom with a four-car display and a 7,250 sqft service centre equipped with three bays. The site follows the ‘Modern Solid’ design philosophy used by the manufacturer globally.
The inauguration is part of a broader strategy that has seen Skoda’s network grow from 120 touchpoints in 2021 to more than 325 across 184 cities. The Shillong outlet will provide access to the manufacturer’s full portfolio, including the Kylaq, Kushaq, Slavia and Kodiaq models.
Ashish Gupta, Brand Director, Skoda Auto India, said, “With the inauguration of our first-ever Customer Touchpoint in Shillong, we are delighted to bring Skoda Auto closer to customers in Meghalaya. The North-East is an emerging and promising market for us, and expanding our network footprint here reflects our commitment to making the Skoda brand more accessible across India. Following our biggest-ever year in India in 2025, strengthening our network remains a key focus. This newly inaugurated facility will provide customers access to our full product portfolio, including the Kylaq, Kushaq, Slavia and Kodiaq, along with the premium ownership experience and service standards that define the brand.”
Rakesh Kumar Singh, Dealer Principal, SSB Automobiles, added, “We are proud to partner with Skoda Auto India and bring the brand’s product range and services to Meghalaya for the very first time, starting with our new facility in Shillong. This new 3S facility has been designed to deliver a premium and seamless customer experience, right from sales to service. We are confident that customers in the region will greatly value the combination of Skoda Auto’s product excellence and our customer-first approach.”
Mercedes-Benz India Expands CLA 200 Portfolio With Standard Range Variant
- By MT Bureau
- March 10, 2026
German luxury carmaker Mercedes-Benz India has expanded the line-up for its upcoming CLA Battery Electric Vehicle (BEV) with the addition of the CLA 200 ‘Standard Range’ variant. The new model will sit alongside the previously announced CLA 250+ ‘Long Range’ in the Indian market.
The CLA 200 ‘Standard Range’ provides a claimed range of 542 km. It features ‘Progressive Line’ styling, which includes comfort seats, a multifunction sports leather steering wheel, and two interior trim options. Mercedes-Benz confirmed that equipment levels and technology will remain consistent across both the CLA 200 and CLA 250+ variants.
Bookings for both variants of the CLA BEV have opened today with a payment of INR 150,000. Customers who pre-book the vehicle will receive a complimentary wall box charger, including installation.
The company aims to begin deliveries of CLA 250+ by end-April and CLA 200 in June respectively.
While the technology suite is standard across the range, the variants cater to different customer preferences for range and design. The CLA 200 focuses on the 'Progressive Line' aesthetic, while the CLA 250+ serves as the higher-range option. The introduction of the 'Standard Range' follows customer feedback requesting a secondary battery option for the BEV model.

Comments (0)
ADD COMMENT