61st SIAM Annual Convention
- By Bhushan Mhapralkar
- October 08, 2021
Announcing that Prime Minister Modi’s message was motivating for the Indian auto industry to work together towards new age technology, world class manufacturing, and next generation infrastructure, Kenichi Ayukawa, President, SIAM and MD & CEO, Maruti Suzuki, in his address during the opening session, said that there was a need to achieve sustainable and productive growth with quality and safety, and protect our environment, resources and raw materials. Stressing on the need for focused efforts, Ayukawa mentioned that SIAM and ACMA have together worked out a localisation roadmap with a target of about 15 to 20 percent further localisation in the next 2 to 5 years. Revealing that SIAM has prepared an approach paper for long term regulation roadmap that takes care of all aspects and gives clarity on future investments, Ayukawa San said that the auto industry is working on new powertrain technologies. He appreciated the government’s announcement of the scrappage policy and PLI scheme.

Amitabh Kant.
Recognising the contribution of the Indian automobile industry to the Indian economy, Dr Mahendra Nath Pandey, Union Minister of Heavy Industries, Government of India, said that his ministry is working consistently for the growth of the automotive sector. Acknowledging the rise in localisation supported by the PLI initiatives of government, Dr Pandey said that these efforts would make the industry more robust. He stressed on the need to develop EV charging infrastructure as well as manufacture quality products that would help the Indian automobile industry to be regarded as the best in the world. T V Narendran, President, CII and MD, Tata Steel Ltd, in his address, mentioned the need for the right policy support to make India a five-trillion-dollar economy by 2025-26. It is important that the Indian manufacturing sector is strong. He called on the auto industry to focus on six key areas – electric vehicles, circularity, urbanisation, resilient supply chain and an ability to reap in functionality and embed sustainability, going forward.

R C Bhargava.
In his speech, Amitabh Kant, CEO, NITI Aayog, said that the future direction of the auto industry is in the area of shared, connected and electric mobility. He opined that there are four prominent growth drivers that the industry should focus on. These include the expansion of investment in R&D, more focus on innovation in small format mobility segment, establishment of massive charging infrastructure across the country and provision of export impetus to the industry. Kant said that EV should be an integral part in every OEM’s plans. Road Transport Minister Nitin Gadkari spoke about the government’s aim to increase the contribution of the automotive sector towards the nation’s GDP. Currently, the sector contributes roughly 7.1 percent towards the GDP, he said. Revealing that the government would like to see the contribution rise to 12 percent, the union minister stated that it would amount to a huge step towards making India a five-trillion-dollar economy. Expressing gratitude to the dignitaries for their presence, Vipin Sondhi, Vice President, SIAM and MD, Ashok Leyland Ltd, drew attention towards the effect of Covid-19 on sales.

Appreciating the efforts of the Ministry of Heavy Industries to create world-class testing and R&D infrastructure in all the auto hubs of the country, he spoke about how the auto industry will take advantage of localisation, PLI scheme and EV charging infrastructure. These efforts, he added, will contribute to the government’s initiative of ‘Make in India’. In a session focusing on the outlook of the Indian auto industry and its role in the economic growth, Venu Srinivasan, Chairman and Managing Director, TVS Motor Company, and R C Bhargava, Chairman, Maruti Suzuki India Ltd., drew attention to the new policies introduced over the past few years. The duo stressed on the high taxation structure on automobiles and the mandatory insurance costs. These, they said, have hugely bumped up the pricing to make vehicles expensive. Srinivasan touched on two-wheelers being taxed at 28 percent despite being the most basic means of transport. This, he added, is almost equal to cars which are a luxury item. Opining that the prices of vehicles have risen over the past few years with the switch to BS IV and subsequently to BS VI, and the change in safety norms, R C Bhargava mentioned that mounting challenges have had an effect on the sales.

Venu Srinivasan.
Revenue Secretary Tarun Bajaj said that the government is open to discussing a change in Goods and Services Tax (GST) rates on automobiles. Seeking to know from the auto industry whether it is the GST rate on cars that is preventing the sector from growing, Bajaj questioned the reason behind SUV sales going up and not that of the cars in economic terms. Stating that the tax rates were higher in some states before GST came into force, he suggested the auto industry to examine in detail the reasons behind the dip in sales. Covid-19 and other factors could be at play, he reasoned. Bajaj called on the industry to keep pace with the changing technology.

Kenichi Ayukawa.
SiMa.ai And Kaynes Semicon Partner For Physical AI Development
- By MT Bureau
- January 15, 2026
SiMa.ai and Kaynes Semicon have announced a strategic partnership to develop hardware and software for physical AI. The collaboration focuses on localising semiconductor packaging in India to improve supply-chain resilience and market delivery times.
The partners will deliver electronic systems for industries including industrial automation, robotics, automotive, aerospace and defence. Kaynes Semicon will utilise its assembly and testing capabilities to produce reference boards for SiMa.ai’s machine learning system-on-chip (MLSoC) platforms. This hardware is intended to allow system integrators to deploy AI inference technology at the edge and move from proof-of-concept to commercialisation.
The partnership includes the joint delivery of AI solutions for mission-critical requirements in smart vision, surveillance, and autonomous systems. This initiative supports the Atmanirbhar Bharat vision by fostering research, development and custom product innovation for strategic sectors in India.
Krishna Rangasayee, CEO and Founder, SiMa.ai, said, “India’s engineering talent and manufacturing scale are fundamental to our mission of democratising edge machine learning. This partnership with Kaynes Semicon aligns perfectly with SiMa.ai’s commitment to deliver effortless ML for every industry, from defence to industrial automation and beyond. Together, we are setting new benchmarks in making India a global force in physical AI".
Raghu Panicker, CEO, Kaynes Semicon, added, “Collaborating with SiMa.ai marks a significant leap forward for India’s semiconductor ecosystem. By fusing Kaynes’ advanced OSAT and manufacturing capabilities with SiMa.ai’s world-leading AI at the edge, we’re empowering critical industries to innovate at scale. This partnership is not just about technology – it’s about building a trusted supply chain, delivering value for our customers, and shaping the future of electronics manufacturing in India and worldwide”.
drivebuddyAI Showcases Vision-Based Mobility Platform At CES 2026
- By MT Bureau
- January 15, 2026
drivebuddyAI, the Ahmedabad-based developer of AI-powered Advanced Driver Assistance Systems (ADAS), debuted its mobility platform at CES 2026. The system provides data-driven solutions for commercial fleets, vehicle manufacturers, insurance providers and urban planners.
The platform is claimed to have been underpinned by 3.5 billion kilometres of driving data from India and Europe. According to the company, existing fleet deployments have resulted in an 83 percent reduction in drowsiness and a 72 percent reduction in fleet risk. Insurance companies are currently utilising the platform’s Fleet Safety Index to develop usage-based insurance (UBI) products and video-enabled First Notice of Loss (FNOL) systems to manage loss and claim ratios.
The platform operates by collecting data from High Dynamic Range (HDR) cameras and the vehicle's Controller Area Network (CAN). This information is processed on the vehicle using a real-time QNX or Linux edge system. The software includes patented models for driver monitoring, collision warnings, and blind-spot detection.
The system utilises a federated learning architecture, which enables real-time AI learning and data protection. Updates are delivered back to vehicles via over-the-air (OTA) technology, while insights are shared with partners through cloud APIs. The technology meets the AIS-184 standard in India and is certified under the European Union’s General Safety Regulation (GSR) 2144 and the EURO NCAP 2026 protocol.
Beyond safety, drivebuddyAI intends to apply its technology to Smart Cities and mapping. Features include road condition monitoring, traffic behaviour analytics, and the identification of accident black-spots to assist in infrastructure planning. For vehicle manufacturers, the pre-certified AI is intended to reduce the time and cost required for validation.
Nisarg Pandya, CEO and Founder, drivebuddyAI, said, “The response we received at CES has been tremendous. Attendees visiting our booth were fascinated by our innovation. Our platform has already demonstrated a reduction of over 70 percent in accidents across large commercial fleet deployments. Underlying technology is validated by leading global regulators, including the Automotive Research Association of India under India’s AIS-184 standard and certified in the European Union’s General Safety Regulation (GSR) 2144 and European New Car Assessment Programme (EURO NCAP) 2026 protocol. The platform is also ready to meet the requirements of the National Highway Traffic Safety Administration and the Federal Motor Carrier Safety Administration (USA), and other global markets. We look forward to taking this technology to more markets.”
Krafton India Partners Royal Enfield To Introduce Bullet 350 And Continental GT 650 In Battlegrounds Mobile India
- By MT Bureau
- January 13, 2026
Krafton India and Royal Enfield have announced a strategic partnership to integrate the iconic Bullet 350 and Continental GT 650 motorcycles as rideable vehicles within Battlegrounds Mobile India (BGMI) game, beginning in January 2026.
As part of the integration, Royal Enfield showcased a physical motorcycle based on the Continental GT 650, featuring a design inspired by the aesthetics of BGMI. The motorcycle was developed with a Delhi-based custom builder using metal forming and prototyping. The design includes picatinny rails, plating and tyres that reference combat and survival mechanics found in the game.
The partnership is included in the BGMI 4.2 update scheduled for 15 January 2026. Players will have access to Royal Enfield-themed content and rewards through a special format from 19 January to 22 February 2026. Available rewards include the Revel 01 Set, a P90 gun skin and the virtual versions of the Continental GT 650 and Bullet 350.
To drive participation, the collaboration introduces a login mechanic where players who remain in the application for 60 minutes daily qualify for a Royal Enfield Event Crate. Users can collect up to 34 crates during the event period, containing various items designed to reflect the brand's legacy within the game ecosystem.
Seddharth Merrotra, Head of Business Development & Partnerships, Krafton India, said, “This strategic partnership with Royal Enfield embodies BGMI’s vision of creating culturally meaningful and locally rooted experiences. 2026 will be a year of many firsts and we’re kicking it off with one of our most ambitious brand integrations yet, while fundamentally elevating how partnerships enhance player engagement and drive shared value. Royal Enfield is an iconic name in the global automotive universe and its deep community roots with evolving digital ethos make it a natural ally for BGMI’s player-centric universe. Together, we are weaving storytelling, lifestyle, and digital culture into gameplay in a way that truly reflects the aspirations of modern Indian youth. Looking ahead, this collaboration sets a strategic foundation for future partnerships that are experiential, immersive, and deeply connected with our community’s passions across movies, sports, FMCG and lifestyle landscapes.”
Adrian John Sellers, Head - Custom & Motorsports, Royal Enfield, said, "Partnering with BGMI is about more than just presence; it’s about meeting our community in their element and amplifying the shared values of thrill, freedom, and self-expression. The custom-built Continental GT 650 is the physical heartbeat of this collaboration—an intersection where the raw, tactical aesthetic of gaming meets the soul of custom motorcycling. By blending BGMI’s battle-ready elements with Royal Enfield DNA, we have created a machine where imagination isn't limited by reality. It is a celebration of creative exploration for a community that thrives on both the digital and the open road."
BASF Extends Plastic Service Life Predictions For Electric Vehicle Components
- By MT Bureau
- January 13, 2026
German chemical major BASF has announced the results of long-term material testing that predicts a service life exceeding 100,000 hours for its latest generation of polyamides used in electric vehicles (EVs).
The shift toward e-mobility has increased durability requirements for plastic components under the bonnet, with components now requiring a lifespan of 45,000 to 55,000 hours, compared to 5,000 hours for internal combustion engines (ICE).
The increase in required service life is driven by battery charging processes that require constant temperature regulation. To verify performance, BASF transitioned from standard air-heat testing to hydrolysis storage, which involves ageing materials in water-glycol mixtures. The company employs the Arrhenius equation to determine the relationship between temperature and reaction rate, allowing for the extrapolation of service life under standard operating conditions.
The material tested, Ultramid, features glass fibre reinforcement and a low halogen content. Testing initiated in August 2020 indicates that the hydrolysis resistance of this polyamide allows it to maintain its properties for over 100,000 hours. These components are typically utilised in vehicle pumps and valves.
The data provides the automotive and haulage sectors with verification that plastic components can withstand the chemical and thermal demands of long-term EV operation.

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