- Honda Motorcycle & Scooter India
- HMSI
- Honda Motor Co
- Toshihiro Mibe
- electrification
- ADAS
- Nissan
- Mitsubishi Motors
Honda Reassesses Electrification Strategy Amid Shifting Global Market Dynamics
- By Nilesh Wadhwa
- May 20, 2025
Japanese automotive major Honda Motor Co, has announced a strategic realignment of its electrification roadmap, responding to evolving global market conditions and regulatory landscapes.
In a recent business briefing, Toshihiro Mibe, Director, President and Representative Executive Officer (Global CEO), emphasised on the company's commitment to achieving carbon neutrality and zero traffic fatalities by 2050, while adapting to current challenges.
He reiterated that Honda's initial target to achieve 100 percent global sales of electric vehicles (EVs) and fuel cell electric vehicles (FCEVs) by 2040 remains unchanged. However, the company acknowledges a slower-than-anticipated adoption of EVs, particularly in the United States and Europe, due to relaxed environmental regulations and market uncertainties.
Conversely, hybrid-electric vehicles (HEVs) are experiencing increased demand, offering a practical solution for reducing CO2 emissions without the immediate need for extensive charging infrastructure.
Two-pronged strategy
To navigate these shifts, Honda has outlined two primary strategic directions:
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Enhancing EV and HEV Competitiveness: Honda aims to integrate intelligent technologies into its EV and HEV models, focusing on advanced driver assistance systems (ADAS) and connected services to deliver new value to customers.
- Reassessing Powertrain Portfolio: The company plans to diversify its powertrain offerings, balancing the development of EVs, HEVs and internal combustion engine (ICE) vehicles to meet varying regional demands and regulatory requirements.
Recognising the scale of investment required for electrification and intelligent technologies, Honda is exploring strategic partnerships, including ongoing discussions with Nissan and Mitsubishi Motors. While a full business integration is not currently planned, these collaborations aim to strengthen shared technological capabilities and market presence.

The Japanese automaker which had announced an ambitious plan to invest 10 trillion YEN towards establishing a robust EV value chain, exemplified by its planned battery-focused project in Canada. Now, the company has revised the CAPEX to 7 trillion YEN till 31 March 2031.
“As for EVs, due to the recent market slowdown, our EV sales ratio in 2030 is now expected to fall below the previously announced target of 30 percent. On the other hand, the demand for HEV models is high. Therefore, we will position our HEVs, mostly next-generation HEV models which we will introduce in 2027 onward, as a group of products that will play a key role during the transition period towards the popularisation of EVs,” said Mibe.

The company targets total automobile sales volume of 3.6 million units, with a HEV sales target of 2.2 million units by 2030.
Two-wheeler sales
Honda Motor Co. announced that its global two-wheeler sales reached a record 20.57 million units for the FY2025, capturing approximately 40 percent of the global two-wheeler market. The company set new all-time sales records in 37 countries and territories, reinforcing its leadership position in the two-wheeler segment.
Looking ahead, Honda expects continued growth in global motorcycle demand, particularly across the Global South, with India – a key market with a growing population and rising income levels – at the forefront. Industry-wide sales are projected to increase from the current 50 million units to approximately 60 million by 2030.
To capitalise on this growth, Honda plans to introduce a broader range of two-wheelers tailored to the varied needs of global customers. It will also optimise its supply chain to ensure more efficient delivery of both internal combustion engine (ICE) and electric models.
As part of its commitment to environmental leadership, Honda is accelerating the electrification of its motorcycle lineup. This includes improving fuel efficiency in ICE models and expanding its range of flex-fuel compatible options.
In early 2025, Honda launched the Active e: and QC1 electric models in India. The CUV e: and ICON e:, designed as global electric commuter models, have already rolled out in Indonesia, Vietnam, Thailand and the Philippines, with plans to expand to Europe and Japan later this year.
In a major strategic move, Honda will begin production of electric motorcycles at a dedicated, high-efficiency plant in India starting in 2028. This facility will focus on modularised models developed exclusively for electric platforms, aiming to boost affordability and scalability in electric two-wheelers.
Through these initiatives, Honda aims to broaden access to electric motorcycles, ultimately targeting the top position in the global electric motorcycle market.

By continuing to launch competitive products and strengthening its supply chain for both ICE and electric vehicles, Honda is positioning itself for long-term profitability. The company aims to achieve a 50 percent global market share and a return on sales (ROS) exceeding 15 percent by fiscal year 2031.
Intangles Launches AIS-140-Certified Product Portfolio For India’s Commercial Vehicle Sector
- By MT Bureau
- November 05, 2026
Intangles has launched an AIS-140-certified product portfolio in India across four distinct configurations: InCert, InSight, InGenious and InVision+. The product lineup supports commercial vehicle segments ranging from three-wheelers and cabs to light, medium and heavy commercial vehicles and buses.
The portfolio integrates India's AIS-140 vehicle tracking and emergency alert requirements with predictive fleet intelligence. InCert provides certified tracking, trip management, geofencing, and driver alerts. InSight adds driver behaviour reporting, fuel consumption insights and fault codes with repair guidance. InGenious introduces predictive vehicle health monitoring, fuel management, and automated operations tools. InVision+ combines the certified hardware with AI-powered video telematics using dual cameras and in-cabin voice alerts.
All four versions run on Intangles' InRoute fleet intelligence platform. The devices are available through field sales channels and the company's direct-to-consumer platform, InCentral, which handles compatibility checks, purchases, and VLTD certificate generation.
Anup Patil, CEO, Intangles, said, "The size of a fleet should not determine whether an operator can access predictive intelligence. A vehicle off the road can significantly affect a business, whether it owns five vehicles or five hundred. With a certified device already installed and connected whenever the vehicle runs, operators should be able to choose the value it delivers to their business. Intangles’ new range brings this promise to life through #ChoiceOkPlease, giving operators the flexibility and freedom to choose a solution that meets compliance requirements and addresses their everyday operational challenges."
- Affordable Robotic & Automation
- ARAPL
- ARAPL RaaS
- Humro
- Atlas AC2000
- Humro Maia2000
- Robinson Philipose
- Melind Padole
ARAPL Subsidiary Humro Secures US Department Of War Approval For Autonomous Industrial Vehicles
- By MT Bureau
- November 03, 2026
Affordable Robotic & Automation (ARAPL) has announced that its subsidiary ARAPL RaaS, operating under the Humro brand, has received Conditional Approval from the US Department of War for its specified autonomous industrial vehicles under the US Federal Communications Commission (FCC) framework.
The approval, issued by the FCC following national security assessments, covers Humro’s Maia2000 autonomous pallet trucks and Atlas AC2000 autonomous forklifts. The decision grants the specified devices exemption from FCC Covered List restrictions, which were introduced in July 2026 for foreign-produced robotic devices.
Humro is among 13 global robotics operators, and the only Indian entity, to receive conditional authorization under the updated guidelines. The approval enables the company to enter the US material-handling market, subject to compliance with onshoring plans, local manufacturing commitments over the next two years, and equipment authorisation requirements.
Robinson Philipose, Co-Founder and Chief Executive Officer, Humro, said, "This is a significant milestone for Humro and an important validation of our technology and our commitment to building globally competitive robotics solutions. Being among the first few robotics companies worldwide to receive Conditional Approval under the revised US regulatory framework is a matter of great pride for us."
"Following the regulatory changes, our team worked relentlessly to replace certain key components that did not meet the revised guidelines. This also required us to make corresponding changes to our technology to ensure compliance. We completed the modifications, submitted our application and secured FCC approval within a remarkably short period. This demonstrates the agility and technical capabilities of our team. The approval strengthens our position as we look to expand our international footprint and take our autonomous material-handling solutions to customers in the US. We see considerable potential for robotics to transform warehouse, manufacturing and logistics operations. As part of the Conditional Approval, we are also committed to commencing manufacturing in the US in phases over the next two years. We are actively looking to partner with like-minded local players to establish our manufacturing operations in the country," Philipose.
Melind Padole, Founder and Director, ARAPL Group, said, "These are exciting times, with our teams in the US and India expanding rapidly. Securing FCC approval within such a short period demonstrates the strength of our team and the capabilities of our products. As we prepare to commence manufacturing in the US in line with FCC requirements, we have also begun working towards meeting the requirements of the Buy American Act (BAA) and the Trade Agreements Act (TAA). In parallel, we are developing a new technology platform based on Vision-Language Action models. Our next-generation robots will be more human-like in their ability to perceive, understand and interact with their surroundings, and will incorporate reinforcement learning capabilities. This will enable them to learn from experience, adapt to changing environments and perform increasingly complex tasks."
- Infineon Technologies
- Qualcomm Technologies
- Inc
- AI
- Snapdragon Ride
- AURIX
- OPTIREG
- SDV
- Ride Flex
- SEMPER NOR
- BRIGHTLATE
- Peter Schiefer
Infineon Partners Qualcomm To Support Central Car Computers For Software-Defined Vehicles
- By MT Bureau
- November 03, 2026
Infineon Technologies has announced a technology agreement with Qualcomm Technologies, Inc. to integrate a microcontroller-based design pattern into Qualcomm's Snapdragon Ride reference platforms for high-performance computing and in-vehicle Artificial Intelligence (AI).
The initiative combines Qualcomm's systems-on-chip (SoC) with Infineon's hardware and software components for safety management, connectivity and memory handling to support centralised architectures in Software-Defined Vehicles (SDVs). The development will be highlighted ahead of the electronica trade fair in Munich.
The subsystem is built around an Infineon AURIX microcontroller and OPTIREG integrated circuits for power management, operating alongside Qualcomm's Snapdragon Ride and Ride Flex platforms to monitor system health, coordinate safety mechanisms and provide real-time control.
The architecture is supported by a dedicated software package designed to pre-integrate firmware and connect with vehicle networks such as Ethernet and CAN. In addition to the microcontroller subsystem, Infineon contributes BRIGHTLANE Automotive Ethernet and USB connectivity devices alongside SEMPER NOR Flash memory qualified for the Snapdragon Ride ecosystem.
Peter Schiefer, President of the Automotive Division, Infineon, said, "With Qualcomm Technologies’ Snapdragon Ride, we enable the automotive industry to build and scale a new generation of car computers that combine tremendous computing and AI capabilities with the reliability required on the road. Our collaboration reflects a fundamental approach to centralised vehicle computing, which combines a powerful SoC with a set of specialised components around it, including a safety microcontroller, power management, connectivity and memory devices. All these components need to work together seamlessly to help enable safe vehicle operation. Infineon provides essential functional building blocks and integration expertise for building the trust foundation for software-defined vehicles that leverage the power of AI."
LG Energy Solution Launches Global Battery Innovation Contest 2026
- By MT Bureau
- October 30, 2026
LG Energy Solution has announced the launch of the Battery Innovation Contest 2026 (BIC 2026), inviting universities and research institutions globally to submit research proposals between 29 October and 6 December 2026 via its online open innovation platform, BRIDGE.
Now in its 10th year, the program aims to identify and fund research concepts with potential for commercialisation across the battery industry. BIC 2026 incorporates two application streams: a thematic call addressing specific development topics identified by LG Energy Solution across materials, cells, battery management systems and artificial intelligence; and an open-topic call permitting researchers to submit original proposals.
To safeguard intellectual property, the contest uses a two-stage evaluation process requiring a brief concept proposal during the initial review before shortlisted applicants submit detailed submissions.
Since 2017, the Battery Innovation Contest has supported approximately 50 research projects. Select projects with verified feasibility have been expanded into longer-term initiatives at the company's Frontier Research Laboratory joint research centres. Previous outcomes include patent filings for physics-based battery management models and research on room-temperature all-solid-state batteries published in academic journals.
Je-Young Kim, CTO, LG Energy Solution, said, "By joining forces, industry and academia can drive innovation across the battery industry. Building on our differentiated technological competitiveness, LG Energy Solution will continue to accelerate its growth in the battery market."

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