The 4^th  edition of the International Symposium on automotive tyre technology (ISATT)  was held digitally between 14th to 15th January 2021. The International Centre organised the event for Automotive Technology of India (ICAT) in the presence of numerous dignitaries and speakers. This year's focus was on the research and development required in the tyre industry to meet the future demands of efficiency, emissions, and regulations.

This year’s edition provided opportunities to more than 300 professionals working in the tyre technology domain directly or indirectly, to come together on common platform to discuss the latest developments in the field of automotive tyre technology. Experts from automotive industry, test facilities, test equipment manufactures and research institutes from various countries apart from India shared their experience about the development of future tyre and aspects of tyre safety and performance. The seminar also focused on the latest advancements in the Indian and worldwide automotive tyre regulations.

Jayanta Roy Chowdhary, DDG (Standardization – P&M), Bureau of Indian Standards (BIS) spoke about the need for tyres to enhance the fuel efficiency and safety of upcoming advanced vehicles. Saurabh Diddi, Director Bureau of Energy Efficiency (BEE) briefed about STAR rating programme for energy-efficient tyres, which will help reduce CO2 emission levels and fuel costs and benefit end-users to select the right replacement tyres. Dinesh Tyagi, Director-ICAT, shared his thought about road safety, upcoming regulations on TPMS and future technologies like airless tyres. He also informed about the availability of ICAT's test facilities for tyres as per AIS:142.

During the event, a key area of discussion was the development of airless tyres as a viable future technology in tyres. The tyre has demonstrated some key advantages such as eco-friendly, easy production compared to conventional tyres, no required groove pattern, additional space for brake, reduced rolling noise, rolling resistance, no puncture risk, limit irregular tyre wear and easy change of tread in case of tyre wear. On the 2nd day of the event, "New Policies of Tyre Trade under the vision of Atmanirbhar Bharat" were discussed along with other technical lectures.

S. K. Kalia, CBO-Centre2, ICAT said that ICAT's tyre test facilities are designed and developed in India adhering to technical accreditations from NABL (ISO:17025) and BIS approval. He also praised ICAT's advanced test facilities like rolling resistance and wet grip which are mandatory for STAR rating testing of tyres under the requirement of BEE. ICAT also provides additional facilities such as rolling sound emission, indoor NVH testing for tyres, and ISO tracks to tyre manufacturers to meet their testing requirements.

Dr R. Mukhopadhyay, Director & Chief Executive of HASETRI and Director of R&D, JK Tyre & Industries Ltd. opened the technical session about R & D's future roadmap R&D in the tyre industry to meet the demands of the automotive industry. Guests and speakers from various related areas such as Transport Department, Tyre Industry, OEMs, ATMA/ITTAC, DPIIT, Research Institutes, Academic Institutions, & Bureau of Energy Efficiency graced the event. Experts from India, Sweden and Oman deliberated over technical aspects, global regulations and trending tyre technology.

Other important members at the Symposium included Dr Arun Jaura, Managing Director, Michelin India Technical Centre and T. K. Thomas, Executive Director, CEAT Ltd. with the vote of thanks being given by Amit Karwal, AGM-ICAT & Convener-iSATT'21.

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Bengaluru-based design and technology services major Tata Elxsi and Japanese auto major Suzuki Motor Corporation have inaugurated the Suzuki–Tata Elxsi Cloud HIL Centre in Trivandrum, India.

The new centre is Suzuki’s first full-vehicle cloud-enabled Hardware-in-the-Loop (HIL) validation facility and represents the second engineering centre established under the Tata Elxsi–Suzuki partnership, following the Offshore Development Centre (ODC) in Pune.

The new facility is engineered for early-stage, full-vehicle simulation and validation through a cloud-native infrastructure. It will allow the Japanese automaker’s development and test teams to remotely access HIL infrastructure integrated with Electronic Control Units (ECUs) – reducing reliance on physical prototypes and accelerating validation cycles across R&D centres worldwide. This aligns with Suzuki’s roadmap for Software-Defined Vehicles (SDVs), reinforcing a shift toward software-led, scalable development.

Being purpose-built, the facility integrates Tata Elxsi’s domain expertise in automotive Verification and Validation (V&V), test automation and simulation, which it claims enables transformative advancements in development speed, quality and future readiness.

The Cloud HIL Centre is part of Suzuki’s global ‘SDV Right’ strategy for Electrical and Electronic (E/E) Virtual Development, which is set to play a foundational role in delivering continuous integration, faster release cycles and system reliability.

Katsuhiro Kato, Director and Executive Vice-President, Suzuki Motor Corporation, said, “The Suzuki-Tata Elxsi Cloud HIL Centre is a new base that leverages Tata Elxsi's expertise and deep experience to build an advanced and efficient development system. We hope that Suzuki will promote virtualisation to realise minimisation of energy and contribute to the development of next-generation mobility significantly."

Manoj Raghavan, CEO and Managing Director, Tata Elxsi, said, “We thank Kato-san and Suzuki Motor Corporation for their continued trust. This new Cloud HIL Centre builds on the strong foundation of our Pune ODC and marks a forward leap in our SDV-focused collaboration. It reflects our shared vision for sustainable and smarter mobility.”

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L&T Technology Services (LTTS) has launched PLxAI, a new proprietary generative AI (GenAI) framework designed to accelerate and optimise the product development life cycle for its global clients. The framework, developed by the company's in-house experts, aims to streamline the process from initial concept to post-launch support.

PLxAI leverages both generative and conventional AI to offer a comprehensive solution for developing scalable and reusable solutions across the entire product development process. It is built with a versatile architecture that makes it adaptable for both embedded systems and software development.

A key feature of PLxAI is its ability to capture and utilise existing knowledge, including an organisation's internal or 'tribal' knowledge. This helps it provide context-aware insights that enhance product engineering. The framework also integrates smart prompting and contextual intelligence to improve every stage of the process, from initial design to final validation and aftermarket support.

LTTS has already deployed over 36 use cases of PLxAI, with an additional 35 in the design phase. These applications span various stages of product development, including:

• Concept Design: Assisting with competitive analysis and technology scouting.
• Component Design: Generating specifications, diagrams and calculations.
• Validation Planning: Automatically creating Design Validation Plans and DFMEA templates.
• Failure Mode Analysis: Generating customisable FMEA documents using organisational templates.
• Digital Twin Integration: Supporting both physical and virtual testing workflows.
• Agentic Workflows: Using proactive agents to automate multi-step engineering tasks.

Alind Saxena, President & Executive Director - Mobility & Tech, L&T Technology Services, said,“This is a proud milestone for Team LTTS. The development of PLxAI by our in-house AI experts is a testimony to LTTS’ engineering and technology capabilities. It reaffirms our deep commitment toward driving global client success across Mobility, Sustainability and Tech leveraging the power of AI and Gen-AI based offerings. The enthusiasm from our global clients has been remarkable, with deployments already underway across multiple domains.”

By accelerating innovation and optimising costs, LTTS believes that PLxAI will redefine how businesses approach product development, unlocking new avenues for growth and efficiency.

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Mahindra & Mahindra, one of the leading SUV manufacturers in the country, has announced that extended its partnership with Dolby Laboratories to equip Dolby Atmos audio, to its new XUV 3XO SUV.

This move will make XUV 3X0 REVX A variant, the most affordable SUV globally at INR 1.2 million, to feature the immersive audio technology.

For the unversed, Dolby Atmos was originally developed for cinemas, which features a multidimensional sound experience that places listeners directly within the audio, revealing details with unparalleled clarity and depth.

The Dolby Atmos system is now available in the REVX A, AX5L, AX7 and AX7L variants of the XUV 3XO. Each of these models will come equipped with a six-speaker audio layout that has been meticulously tuned to the vehicle’s unique cabin architecture. The top-tier AX7L variant will further enhance the experience with an additional subwoofer for deeper bass and a truly cinematic soundscape.

R Velusamy, President of Automotive Business (Designate), Mahindra & Mahindra, stated that the introduction of Dolby Atmos in the XUV 3XO, particularly at a sub-INR 1,2 million price point, ‘redefines in-cabin audio with immersive sound for a larger group of general consumers.’

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Helm.ai, an autonomous driving AI software company, has signed a multi-year joint development agreement with Japanese auto major Honda Motor Co., to accelerate development of Honda’s next-generation self-driving capabilities, including its Navigate on Autopilot (NOA) platform.

The partnership will leverage Helm.ai’s full stack real-time AI software and large-scale autlabeling & generative simulation foundation models for development and validation. Honda will utilise it on Advanced Driver Assistance Systems (ADAS) for production consumer cars.

Helm.ai on its part will provide its full suite of products geared toward highway and urban autonomy, including its perception stack (Helm.ai Vision), vision-based real-time path prediction AI (Helm.ai Driver) and generative simulation models (VidGen-2, GenSim-1, GenSim-2 and WorldGen-1). The solution is powered by Helm.ai’s Deep Teaching technology, enabling real-time AI systems and offline foundation models pre-trained on large-scale, diverse, multi-modal datasets. This the company shared, can be further adapted to meet Honda’s specifications for safe, reliable and scalable deployment.

Honda’s NOA system utilises an end-to-end (E2E) AI architecture that controls everything from environmental perception to decision-making and vehicle actuation. It is designed as a partially automated system, which currently requires constant driver attention, supporting both highway and complex urban driving.

The Japanese automaker aims to scale this E2E technology across a broader vehicle lineup and is developing a system that highly assists in operating the accelerator and steering throughout the entire route to the destination, without distinction between regular roads and highways, with mass production targeted after 2027.

Mahito Shikama, Vice-President of Software Defined Vehicle Business Supervisory Unit at Honda Motor Co, said, “This joint development supports Honda’s goal of realising safe and affordable automated driving technologies for our global customers. Through our collaboration with Helm.ai, we are advancing the development of AI technologies that enhance the real-world applicability of autonomous driving systems, bringing us closer to a future with zero traffic collision fatalities.”

Vladislav Voroninski, CEO and Founder, Helm.ai, said, “We look forward to entering the next phase of production development with Honda, as they expand their in-house efforts to deploy cutting edge autonomous driving technologies in mass market vehicles. This joint development highlights our shared vision of enabling AI-powered mobility at scale.”

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