Ampere Electric, a Coimbatore-based Greaves Cotton-backed electric vehicle manufacturer has entered into a business partnership with eBikeGO, a leading electric vehicle subscription platform. The partnership is aimed at redefining the future of last-mile deliveries with a considerable rise in demand for home deliveries. It will cater to the last mile logistics delivery support demanded by e-commerce players.

As part of the association, Ampere has bagged large orders from eBikeGO for electric scooters. Ampere announces that now any of its customers could book their rides on the eBikeGO platform and could move from one place to another using an Ampere e-scooter. This supports the much needed multi-modal transportation scenario in cities and metros.

P Sanjeev, COO Ampere Electric says, “Our partnership with eBikeGO is a significant step towards catering the increasing last mile delivery demands from leading e-commerce platforms in the country, wanting to deliver their goods always on time, through affordable and cleaner e-mobility solutions. We have established a strong technology & service support to enable fast-growing EV subscription platforms such as eBikeGO. The initial order from them for 2,000 Ampere electric scooters is just the beginning, we can see this partnership going a long way ahead. Our custom designed scooters provide unmatched performance & convenience. Ampere scooters have received good acceptance from leading e-commerce platforms in the country & we are committed to constantly innovate and lead this space in the future.”

Irfan Khan, Founder & CEO, eBikeGO explains, “The winning combination of Ampere vehicles and eBikeGO ‘s telematics and tech platform makes a valuable offering to power the EV ecosystem.  As an EV start-up, our endeavour is to provide clean mobility solutions, Ampere is one of our trusted partners in our growth journey. With easy rental options, now consumers will have more choice to be on the go, even if they don’t own a vehicle. We want to save the consumer from the hassle of vehicle ownership and maintenance. Through this alliance, we will enable the consumer reduce their dependence on conventional fossil fuel-based vehicles, instead opt for clean and affordable e-scooters”.
 

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TVS Motor Co-owned British marquee brand Norton Motorcycles has received a Bronze award at the International Design Excellence Awards for its Manx R superbike in the Automotive and Transportation category.

Organised by the Industrial Designers Society of America, the annual awards ceremony took place in Pasadena, California, where Darren McNeill, Head of Marketing at Norton US, collected the honour. Interestingly, Manx R becomes the first production sports motorcycle with an internal combustion engine (ICE) to receive an IDEA award.

Simon Skinner, Head of Design, Norton Motorcycles, said, “The Manx R was created to challenge what a modern superbike can look and feel like. We wanted to move away from visual noise and create something more reductive, more crafted and more connected to the rider. Every surface, exposed component and detail had to earn its place. Winning an IDEA award is a proud moment for the whole Norton team because it recognises the depth of design thinking behind the bike, not just the finished object.”

The Manx R was developed as the primary model under Norton's Resurgence strategy following its acquisition by TVS Motor Company. Chief Creative Advisor Professor Gerry McGovern OBE shaped the design direction, while Simon Skinner led the engineering and styling teams at Norton’s headquarters in Solihull, UK.

Gerry McGovern said, “From the beginning, the ambition for Norton’s Resurgence was to create a design direction that was modern, emotionally engaging and worthy of the brand’s extraordinary heritage. The Manx R proves that motorcycles, like cars, can be objects of desire through proportion, stance, drama and detail. To see that recognised by an international jury of designers is a meaningful endorsement of the direction Norton has taken.”

The motorcycle features a V4 engine, semi-active suspension, Brembo brakes, rider assistance systems and an eight-inch TFT display. The Manx R superbike and the Atlas adventure motorcycle will go on sale in the United States starting in October 2026.

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Chennai-headquartered mid-sized motorcycle major Royal Enfield has launched the Classic 350 Gorkha Edition in India, priced at INR 210,684 ex-showroom, New Delhi.

The new variant is finished in a Gorkha Green paint scheme and features insignia displaying crossed Khukris, reflecting design references to the Gorkha Regiment. Mechanical specifications retain the J-series engine and standard frame configuration, while additions include an assist and slipper clutch alongside a Type-C USB charging port.

Yadvinder Singh Guleria, Chief Commercial Officer, Royal Enfield, said, "With the Classic 350 Gorkha Edition, we pay tribute to an extraordinary military legacy defined by fierce bravery, loyalty and absolute honour. Every detail stays true to the timeless character of the Classic 350, while the bespoke Gorkha insignia speak of the values that have defined this regiment for generations. The Gorkha apparel collection extends that tribute beyond the ride, giving our community a way to carry that legacy forward with pride and purpose."

Lieutenant General Sanjeev Chauhan, President, Gorkha Brigade, said, "The strength of the Gorkha Regiment lies not only in its history, but in the values of courage, discipline and honour that have been upheld across generations. It is a privilege to see this legacy acknowledged through the Royal Enfield Classic 350 Gorkha Edition, which pays tribute to the spirit and traditions of the Gorkha soldiers with dignity and respect."

Royal Enfield also introduced an accompanying merchandise line, designated as the Gorkha Collection. The range includes helmets, leather boots, headgear and apparel designed using military-inspired colour options including olive green, crimson, black, and bronze.

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India Yamaha Motor has announced updates to its 125cc Fi Hybrid scooter line-up, which introduces new colour schemes, revised body graphics and technology features across the RayZR and Fascino model ranges.

The RayZR 125 Fi Hybrid receives updated paint finishes and graphics. Within the range, the Street Rally variant now incorporates a Colour TFT Instrument Cluster with Turn-by-Turn navigation functionality for smartphone integration.

The Fascino 125 Fi Hybrid also receives colour updates and bodywork revisions. Pricing for the RayZR range starts at INR 79,880 for the Drum brake variant in Metallic Black, moving to INR 87,680 for the Disc variant available in Metallic Black, Dark Matte Blue, and Ice Fluo Vermillion.

The Street Rally variant with an LCD cluster is priced at INR 93,930 in Ice Fluo Vermillion and Matte Black, while the TFT instrument cluster model costs INR 100,440 in Matte Titan and Matte Black.

The Fascino line-up begins at INR 78,980 for the Drum variant in Yellow Cocktail, rising to INR 91,070 for the Disc variant offered in Metallic Light Green, Cool Blue Metallic and Matte Black. The Fascino S variant is priced at INR 99,030 in Metallic Orangish Gray. Both model lines retain Yamaha’s Smart Motor Generator Hybrid Technology, featuring power assist, silent start and automatic engine stop-start systems.

Hardware across the range includes telescopic front suspension, 21-litre under-seat storage compartments, side-stand engine cut-off switches and E20 fuel compatibility. The Fascino S and RayZR Street Rally TFT variants also feature answer-back function capabilities.

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Hero MotoCorp, the world’s largest manufacturer of scooters and motorcycles, has appointed Srihari Mulgund as its new Chief Strategy Officer, effective 17 August 2026. Following the appointment, Mulgund joins the company's executive leadership team and assumes a senior management role under regulatory listing rules.

He comes with over 24 years of experience across engineering, product development, and strategic planning within the automotive industry, having worked in the United States, Japan, China and India.

Prior to joining Hero MotoCorp, he served as a Partner at EY-Parthenon, where he managed advisory engagements covering electric vehicles, battery technology, internal combustion engines, supply chains and mobility systems.

His career history also includes executive roles at Aisin AW, FEV Inc and Ricardo Strategic Consulting India, where he served as President.

Mulgund holds a bachelor's degree in mechanical engineering from the National Institute of Engineering in Mysore, a master's degree from the University of Toledo, and a Master of Business Administration from the University of Michigan, Ann Arbor.

In his new position, Mulgund will oversee the formulation and execution of corporate growth plans, technological development initiatives and market strategy frameworks across the company's business divisions.

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