BSA Motorcycles Offers Navratri Discount On Gold Star 650

BSA Motorcycles Offers Navratri Discount On Gold Star 650

In a special Navratri initiative, BSA Motorcycles is extending a celebratory offer to the first 500 customers who purchase its flagship Gold Star 650 model. This promotion allows buyers to acquire the motorcycle at its original pre-GST 2.0 price point, with BSA absorbing the recent tax increase. Additionally, each of these customers will receive an exclusive 'Goldie kit', a curated collection of accessories designed to enhance the riding experience.

The recent GST revision, effective from late September 2025, raised the tax levy on motorcycles with engine capacities exceeding 350 cc from 28 to 40 percent. While this has led to price adjustments across the premium motorcycle segment, BSA's limited-time offer ensures that enthusiasts can avoid this additional cost. The Gold Star will be available at ex-showroom Delhi prices starting from INR 309,990 for the Highland Green and Insignia Red variants, with other colour options like Shadow Black and Legacy Sheen Silver priced up to INR 344,990.

The complimentary accessory kit, valued at INR 5,900, includes practical and stylish components such as a tall touring windscreen, a pillion backrest, a metal exhaust shield and a rear rail. This package adds both purpose and aesthetic appeal to the motorcycle, which is already celebrated for its authentic British design heritage. The Gold Star features classic cues like a rounded fuel tank with the iconic BSA badge, polished metal accents and a timeless café racer silhouette, all complemented by modern elements including LED lighting and wire-spoke wheels.

At the heart of the Gold Star is a refined 652 cc single-cylinder engine that produces 45 horsepower and 55 Nm of torque, paired with a 5-speed gearbox. Its engineering prioritises a smooth and confident ride, supported by features like dual-channel ABS, a double-cradle chassis and premium suspension. For prospective buyers, attractive finance options are available, including interest rates starting from 5.99 percent, a zero down payment plan and loan tenures of up to six years.

Ownership is further supported by the Jawa Yezdi BSA Ownership Assurance Programme, which provides a standard four-year or 50,000-kilometre warranty, with options to extend coverage. This commitment, backed by a network of over 400 sales and service touchpoints, underscores the brand's dedication to its community of motorcycling purists. This festive offer is designed not just as a purchase incentive but as a tribute to those who see the open road as a place of belonging.

Sharad Agarwal, Chief Business Officer, Classic Legends, said, “The BSA Gold Star has garnered a loyal following since its launch in India, redefining motorcycling as a lifestyle rather than just a mode of transport. By holding our prices steady post-GST 2.0 for our first 500 buyers and pairing it with our festive initiative, we invite more enthusiasts to embrace this lifestyle without compromise.”

Comments (0)

ADD COMMENT

Triumph Crosses 100,000 Unit Sales Milestone In India

Triumph

Pune-based two-wheeler and three-wheeler major Bajaj Auto has announced that Triumph Motorcycles has crossed 100,000 units sales milestone in India.

The achievement was supported with Triumph Motorcycles' partnership in Q2 2023 with Bajaj Auto, which brought together its global engineering strength with latter’s R&D, manufacturing and distribution reach. At present, Triumph Motorcycles sells its products across 200 towns, through 230 stores in the country.

This was further supported by establishing a strong riding community through World of Triumph and the Distinguished Gentleman’s Ride. Furthermore, the made-in-India Triumph 400’s are now shipped to over 18 countries such as Japan, Australia, Taiwan, Mexico and South Korea.

Manik Nangia, President, Probiking, Bajaj Auto, said, “Reaching 100,000 Triumph motorcycles on Indian roads within just 2.5 years is a proud milestone for us. Triumph customers are discerning riders who have strongly endorsed our engineering with our modern classic motorcycles. The brand has always been built for those who know the difference, and we remain committed to strengthening our premium ecosystem and deepening our engagement with riders across the country.”

Comments (0)

ADD COMMENT

Jayapradeep Vasudevan Joins Classic Legends As Head National Business Operations

Jayapradeep Vasudevan

Classic Legends, the Mahindra & Mahindra-backed manufacturer of Jawa, Yezdi and BSA motorcycles, has appointed Jayapradeep Vasudevan (JP) to its leadership team. He joins the organisation with around three decades of experience in the automotive industry, focusing on strategic leadership and commercial operations.

Jayapradeep previously served as the President of Kinetic Green’s two-wheeler business, where he managed the sales expansion of the Kinetic E-Luna e-scooter. His career includes nearly three decades in the automobile sector, with a tenure at Royal Enfield during its brand transformation.

For the past three years, he has operated within the electric vehicle (EV) sector, holding roles at Raptee.HV and Kinetic Green. This experience provided insights into consumer expectations and startup operations, which he now brings to the premium motorcycle segment.

In his new role at Classic Legends, Jayapradeep will work with the company’s dealer network and internal teams to scale the presence of its heritage brands. The company operates as a startup entity while managing a portfolio of established motorcycle marques.

“After nearly three decades in the automobile industry, I continue to feel grateful for the journeys that shape both my perspective and purpose. A significant part of my professional journey was with Royal Enfield, where I had the privilege of being part of a remarkable transformation journey with immense learning outcomes. With all the learning and experience of the transformational journey, three years back I stepped into the EV space with Raptee.HV and subsequently Kinetic Green. The experience with these EV startups offered valuable insights into the expectations of the new-generation consumers and helped me adapt to the pace and mindset of the startup ecosystem,” said Jayapradeep.

Comments (0)

ADD COMMENT

Hero MotoCorp Opens New Harley-Davidson Dealerships In Kerala And Bengaluru

Harley-Davidson

Hero MotoCorp, the world’s largest two-wheeler manufacturer, along with Harley-Davidson, a premium motorcycle brand, have inaugurated new full-line Harley-Davidson dealerships in Kochi, Kerala and Bengaluru, Karnataka. With this, Harley-Davidson now has 22 full-line dealerships in India.

The new facilities will stock the entire range of Harley-Davidson models in India, right now from Completely Built Unit models as well as the Hero MotoCorp-manufactured Harley-Davidson X440, X440 T and the variants. 

These 3S dealerships will provide customers access to the entire Harley-Davidson range under one roof along with providing service & spares facilities, Harley-Davidson Genuine Merchandise and Accessories and manage the Harley Owners Group (H.O.G) community program via local chapters.

Ravi Avalur, Head - Harley-Davidson Business Unit, Hero MotoCorp, said,  “The collaboration between Harley-Davidson and Hero MotoCorp has enabled us to strengthen our presence in India with the introduction of new full-line dealerships that offer the complete Harley-Davidson segment. The announcement of these dealerships, along with the Inaugural Ride, reflects our continued shared commitment to building a strong and engaged rider community. This is especially meaningful in Kochi and Bengaluru, as both cities have a long history of riding culture. It also reflects our vision to build a strong, future-ready premium motorcycling ecosystem backed by world-class product, retail experience and aftersales infrastructure.”

Comments (0)

ADD COMMENT

Suzuki Motorcycle India Conducts Access Mileage Contest In Rupnagar

Suzuki Mileage Contest

Suzuki Motorcycle India (SMIPL), the subsidiary of Suzuki Motor Corporation, Japan, held the Suzuki Access Mileage Contest in Rupnagar (Ropar), Punjab. The initiative involved 40 Suzuki Access owners and prospective buyers to evaluate the scooter’s fuel efficiency in city conditions.

The contest is part of a series of customer engagement events designed to demonstrate the mileage, pickup, and build quality of the Suzuki Access. The event was organised in association with Soni Suzuki and focused on real-world performance metrics for daily commuting.

The event targeted owners who purchased their scooters within the last year. To ensure transparency, the contest followed a specific testing protocol, where participants rode on designated city roads covering a distance of 20 kilometres. Scooters started with a full tank. Upon completion of the route, tanks were refilled to determine the exact fuel consumed. The mileage for each participant was calculated based on the fuel used over the 20-kilometre distance.

In addition to the mileage runs, the event included test rides for prospective customers and feedback sessions with existing owners regarding vehicle reliability and comfort.

Deepak Mutreja, Vice-President, Sales & Marketing, Suzuki Motorcycle India, said, “The Suzuki Access Mileage Contest places a strong focus on fuel efficiency, bringing our brand promise of ‘Pickup Bhi, Mileage Bhi, Shandar Quality Ke Sath’ to life. By riding on city roads, participants experience the scooter’s real-world mileage. Along with mileage, customers also get to experience the quality and reliability that have made the Access a trusted choice of over 6 million customers. We appreciate the participation from customers in Rupnagar. We will continue to extend such on-ground initiatives to more cities across India, allowing customers to connect closely with our two-wheelers and witness their performance firsthand.”

Comments (2)

ADD COMMENT