Harley-Davidson Sportster S Completes Endurance Test
- By MT Bureau
- February 14, 2022
The Harley-Davidson Sportster S has covered 3,141 km to successfully complete a 24-hours endurance test in India.
A team of five riders -- including national racers Anushriya Gulati and Vijay Singh along with vlogger Shubhabrata Marmar joined Malo Le Masson and Vijay Thomas from Hero MotoCorp -- to achieve this feat at the test tracks at Hero’s Global Centre for Innovation and Technology (CIT), in Jaipur, Rajasthan, the company said in a statement.
Supervised by two leading members of Hero’s team at CIT, David Lopez Cordoba, Head of Chassis Functional Development and National Racing Program, and Alex Busquets, Head of Vehicle Validation, the Harley-Davidson Sportster S was put through the test for 24 hours. Both David and Alex have years of experience in endurance racing all over the world.
Starting off the 24-hour clock at 1500 hrs on 5 February, 2022, the team went through 31 pit stops, which included fuel refill, rider change and fresh tyre changes after every 1000 km. Every rider completed six runs of an average of 100 km on each run, which was roughly one-full tank of fuel. The team averaged 130.9 km/hr over 24 hours to achieve this feat.
The 1.74 km-long oval high-speed track was specifically chosen to attempt the run to test the limits of both human and motorcycle endurance.
Ravi Avalur, Head, Harley-Davidson Business Unit, Hero MotoCorp, said, “We recently took the Harley-Davidson Pan America to the highest unpaved motorable road in the world and that inspired us to do something uniquely different with the new Harley-Davidson Sportster S. The team at CIT and Hero MotoSports Team Rally stepped in with all their experience and helped us complete this extremely challenging attempt. It is a strong testament to the quality of this H-D motorcycle to have successfully endured the test and gone further than any other motorcycle in the country in 24 hours.”
At the mechanical heart of Harley-Davidson Sportster S is a 121-horsepower Revolution Max 1250T V-Twin engine, the release said. This new version of the latest Harley-Davidson liquid-cooled V-Twin engine is tuned to make tremendous torque at low RPM, with a torque curve that stays flat through the powerband – engine performance designed to deliver strong acceleration from a start with robust power through the mid-range.
The Sportster S model is equipped with a host of technologies designed to enhance the riding experience. Three pre-programmed, selectable Ride Modes (Sport, Road and Rain) electronically control the performance characteristics of the motorcycle, and the level of technology intervention, the release added. (MT)
Hero MotoCorp Reports 44% Wholesales Growth In February 2026
- By MT Bureau
- March 01, 2026
Hero MotoCorp, the world’s largest two-wheeler manufacturer, has recorded its highest YoY dispatch performance for February, with 558,216 units sold. This represents a 44 percent increase compared to the 388,068 units dispatched during the same month in 2025.
The company also reported an 18 percent increase in VAHAN registrations, totalling 458,346 units for the month.
Hero MotoCorp attributed the growth to the 100cc–125cc motorcycle segment and the scooter category, specifically the Xoom and Destini models.
VIDA, the electric mobility arm of Hero MotoCorp, recorded a threefold increase in market share compared to February 2025. Registrations for VIDA reached 12,514 units, reflecting a shift in consumer adoption of electric vehicles in the company's markets.
The international business division saw dispatches rise from 30,772 units to 41,248 units. This double-digit growth in global markets was attributed to demand for the company’s portfolio of premium motorcycles.
TVS Motor Company Sells 529,308 Units In February 2026
- By MT Bureau
- March 01, 2026
TVS Motor Company (TVSM), one of the leading two-wheeler and three-wheeler manufacturers, has recorded monthly sales of 529,308 units for February 2026, up 31 percent YoY, as compared to the 403,976 units sold last year.
The company’s international business achieved its highest sales to date, with total exports reaching 158,000 units during the month.
Total two-wheeler sales rose by 30 percent, increasing from 391,889 units in the previous year to 507,862 units. Within this segment, domestic sales grew by 32 percent, reaching 365,471 units.
In February 2026, the company sold 241,282 motorcycles, up 25 percent YoY, 219,895 scooters, up 34 percent YoY, while three-wheeler sales grew by 77 percent YoY to 21,446 units.
The electric vehicle (EV) segment recorded a 60 percent growth rate, with sales rising from 24,017 units in February 2025 to 38,386 units in February 2026.
Total exports for the company registered a 27 percent increase, moving from 124,993 units to 158,268 units. Two-wheeler exports specifically saw a 23 percent rise, reaching 142,391 units.
Hero MotoCorp Partners Haryana Police For Women’s Road Safety Rally
- By MT Bureau
- March 01, 2026
Hero MotoCorp, in collaboration with the Haryana Police and the Raahgiri Foundation, organised a women’s night rally titled #SheRidesForSafety. The event featured 150 women riders who completed a 9-kilometre route through the streets of Gurugram during late evening hours to promote road safety and inclusivity.
The rally was flagged off by Dr Arpit Jain, Deputy Commissioner of Police, Dr Rajesh Mohan, Deputy Commissioner of Traffic Police and Sanjay Bhan, Vice-President at Hero MotoCorp. During the event, fourteen women traffic police officers were honoured for their contributions to safe mobility.
The rally is a component of ‘Ride Safe India’, a three-month campaign launched in January 2026. The programme is based on the 4Es of road safety – Education, Engineering, Enforcement, and Emergency Care – as defined by the Ministry of Road Transport & Highways (MoRTH).
The campaign includes training sessions, awareness drives and school activations designed to establish safe riding as a social responsibility. By focusing on women at the centre of the narrative, the initiative aims to address safety and behavioural change across urban communities.
Latika Taneja, Head of Corporate Communications, Corporate Affairs & CSR, Hero MotoCorp, said, “As the world’s largest two-wheeler manufacturer, with millions riding Hero MotoCorp’s vehicles every day, road safety is not simply a priority, it is a responsibility that defines us. Through our Ride Safe India campaign, we are working to shape a culture of safety by driving sustained behaviour change across communities. Today’s women’s rally reaffirms our belief that safe mobility is fundamental to true empowerment because when women move freely and safely, societies move forward with them.”
Dr Arpit Jain, Deputy Commissioner of Police, Headquarters, Gurugram Police, stated, “Initiatives like the Ride Safe India go far beyond road safety awareness, they send a decisive message that our roads belong to every citizen, at every hour. We are proud to stand alongside Hero MotoCorp in creating a safer, more inclusive public space. As a department, we remain committed to partnering with organizations that translate intent into visible, on-ground impact.”
Suzuki Motorcycle Expands India Presence With First Sikkim Dealership
- By MT Bureau
- February 28, 2026
Japanese two-wheeler maker Suzuki Motorcycle India (SMIPL) has inaugurated Himalayan Suzuki in Gangtok, marking the company’s first retail entry into the state of Sikkim. With this opening, the subsidiary of Suzuki Motor Corporation now maintains a presence across every state in India.
The facility, located at Lower Sichey, operates as a ‘3S’ outlet, providing sales, service and spare parts. The expansion into the North-East is intended to address demand for vehicles capable of operating in terrain characterised by inclines and varied road conditions.
Himalayan Suzuki retails the company’s full domestic portfolio. The service wing is equipped with tools for maintenance and is staffed by professionals trained to manage the manufacturer's technical requirements.
The company’s product portfolio includes Access, Avenis, Burgman Street, and the electric e-ACCESS scooters. The GIXXER, GIXXER SF, GIXXER 250, GIXXER SF 250 and the V-STROM SX in the motorcycle segment.
Deepak Mutreja, Vice-President, Sales & Marketing, Suzuki Motorcycle India, said, “Sikkim is an important market for us in the North-East. The state’s unique terrain calls for two-wheelers that offer consistent performance and reliability across inclines and varied road conditions. Suzuki’s portfolio has been well accepted in such environments. With the inauguration of Himalayan Suzuki in Gangtok, customers will now have easier access to our complete range of scooters & motorcycles and after-sales support. We sincerely thank our dealer partner, Himalayan Suzuki, for their collaboration in making this possible. With this addition, SMIPL is now present across all states of India.”
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