Hero MotoSports Team Rally, the motorsport team of the world’s largest manufacturer of motorcycles and scooters, Hero MotoCorp, has taken the lead position at the ongoing Rallye du Maroc 2024 with an impressive performance in Stage 1. Hero team pilot Ross Branch emerged as the fastest rider of the stage.

Riders Ross Branch, Sebastian Buhler and Nacho Cornejo, who were competing in the premier Rally GP Class, finished the first stage in 1st, 6th and 8th place, respectively. In the overall Rally GP Class standings, they are currently ranked 1st, 6th and 9th. Branch had the advantage of starting 11th for Stage 1 after placing second in the Prologue, which he capitalised by finishing first by a 48-second cushion over his closest rival. Cornejo started the stage today and made a determined effort to go cautiously across the incredibly challenging terrain, reaching the finish line without suffering any significant errors.

The first complete Stage of the 2024 edition included 180 km of timed sections and an additional 200 km of liaisons. The event organisers had to make last-minute changes to the race strategy yesterday when floods caused delays in the cars' arrival at the bivouac in Zagora. Participants in Stage 1 were dispatched on the Stage 2 course, although with a shorter mileage and later start times. However, this circuit around Zagora turned out to be one of the most difficult stages that Maroc has experienced recently. On rocky, uneven paths badly harmed by the rains, the day began with dangerous pathways that lay ahead, with much of the original routes swept away. In the last stretch, where visible, rolling trails guided the way to the finish line, the riders finally found some solace after risking their journey across narrow dunes.

In Stage 2, the participants will return to the original course planned for Stage 1. This second loop around Zagora will be one of the longest specialities in this year, spanning 314 km in the Sahara and an additional 158 kilometres in road sections.

Rallye du Maroc is the fifth and final round of the FIM World Rally-Raid Championship (W2RC) 2024. Since the second race of this season, Branch has held the top place in the standings chart, and this impressive perfoemance in the Maroc Rally has increased his chances of winning the World Championship title.

Branch said, "I’m happy to have finished Stage 1 with a good result. It was a really tough one – definitely one of the most challenging stages I’ve ever ridden at Rallye Du Maroc! The tracks were really beaten up and washed away from yesterday’s rains, but I managed to pull through. Nacho did an amazing job opening the track; I can only imagine how much more difficult it would have been for him. Opening the Stage tomorrow will be a mammoth task, but we’re pushing forward with confidence."

Buhler said, "It was a very difficult Stage – perhaps one of the hardest I’ve ever ridden here at Maroc. The terrain was full of rocks and rivers, making it challenging to manoeuvre. I tried to maintain a good pace, but it wasn’t easy – every time I went full on the gas, I seemed to be hitting something. I’m glad to have finished well, and I hope tomorrow will be a bit smoother."

Cornejo said, "Stage 1 is complete, and it was very rough, thanks to the rains from yesterday. I did my best opening the Stage, and lost a few minutes here and there. But overall, I’m happy with my focus and navigation. Tomorrow is a new day, so we’ll keep pushing and doing our best – one day at a time."

Bengaluru-based electric vehicle company Ultraviolette Automotive collaborated with the Madras Regiment Centre (MRC) of the Indian Army for a five-day rally across Tamil Nadu, by providing a fleet of F77 motorcycles.

The ride honoured the army Veterans and Veer Naris of Madras Regiment and the Armed Forces community in the region.

Under the aegis of the Dakshin Bharat Area, the rally covered six districts of Tamil Nadu - Tirupur, Karur, Dindigul, Madurai, Theni and Coimbatore. The team of army personnel engaged with approximately 3,000 veterans and veer naris during the journey: addressing various concerns, sharing crucial information on entitlements, and providing immediate assistance. The F77s covered a cumulative distance of over 6000 kilometres.

Narayan Subramaniam, CEO & Co-Founder, Ultraviolette, said, " Collaborating again with the Indian Army for this remarkable outreach initiative is an honour that resonates deeply with Ultraviolette's ethos. Our vision to create world-class technology is inspired by the spirit of the India - undaunted, resilient, and driven by purpose. The F77 embodies the very principles that define our Armed Forces - precision, performance, and an unwavering commitment to excellence. To witness Ultraviolette playing a key role in this rally, honouring veterans, and their families, is not just a privilege but a defining moment in our journey".

Suzuki Motorcycle India (SMIPL), a leading manufacturer of two-wheelers in the country, has reported wholesales of 112,948 units for April 2025, which is 14 percent higher than 99,377 units it sold last year.

The company reported an 8 percent growth in its domestic sales at 95,214 units, as compared to 88,067 units last year, while exports grew by 57 percent at 17,734 units, as against 11,310 units for the same period last year.

Deepak Mutreja, Vice-President – Sales & Marketing, Suzuki Motorcycle India, said, “This positive start to the year fills us with gratitude. Each unit sold represents the beginning of a new journey with our customers and we are thankful to be a part of it. We will continue to work sincerely to meet the evolving expectations of our customers and contribute positively to their journey with us.”

Last month, the company further upgraded its product lineup, including the Hayabusa to be OBD-2B compliant.

Chennai-based two-wheeler and three-wheeler maker TVS Motor Company has announced its wholesales for April 2025. The company reported witnessing a 16 percent growth, selling 443,896 units, as against 383,615 units last year. 

The domestic two-wheeler sales include 220,527 motorcycles and 169,741, while exports accounted for 106,683 units.  

EV sales grew by 59 percent, rising from 17,403 units in April 2024 to 27,684 units last month.

Three-wheeler sales grew by 50 percent YoY from 9,023 units to 13,566 units.

Blending the pulse of street culture, community and high-octane energy, Royal Enfield hosted the first-ever edition of HunterHood in Mumbai and New Delhi during the last weekend of April 2025. 
Inspired by the spirit of Hunter motorcycle of the company, the HunterHood event – the latest cultural initiative built around the ethos of “From the streets, For the streets” – brought together riders, artists and urban explorers across the two Indian mega cities. 
The company also unveiled ‘The 2025 Hunter 350’ with three new colourways and upgraded features inspired by and designed for ‘The Coolest Neighbourhoods of the world’.
Featuring unique programming in the form of skateboarding sessions, spontaneous cyphers, vibrant graffiti art, live music jams, dynamic dance circles and exhilarating BMX stunts, the event witnessed high-octane performances by some of India’s top musicians like Dino James, Wild Wild Women, Shah Rule, Suggahunny, The Spindoctor, OG Shez, Ikka, DK Mocity, Dhanji, Lush Lata and Samriddhi Bhargav. 
The event saw over 12 homegrown, premium and emerging street-led brands spanning skateboarding, apparel, sneakers and the culinary space participate. It was attended by 5,000 people across the two mega cities.