Okaya EV, the electric vehicle division of electronic solutions provider Okaya Group, has launched the Freedum, a slow-speed electric scooter starting at INR 69,900.

The Freedum e-scooter will be available in lithium-ion and lead-acid variants in 12 colour options. The new e-scooter comes as the company’s third product in the market ever since its launch (company’s)  in July 2021. This made-in-India scooter will be manufactured in Baddi, Himachal Pradesh.

The Freedum is a stylish yet practical e-scooter. It boasts LED DRLs at the front, a sharp headlight dome and trendy steel rims on the front wheel. All variants of the e-scooter also get telescopic forks at the front and a monoshock at the rear. A comfortable seat for the rider and the pillion, paired with ample storage space on the footboard, makes the Freedum suited for last-mile delivery requirements. 

The Freedum LI-2 gets a 48V 30 Ah lithium-ion battery with a total riding range of 70-80 km and a complete charging time of four-five hours. The Freedum LA-2, the lead-acid variant, gets a 48V 28 Ah battery with a total riding range of 50-60 km and 8-10 hours of charging period. Both the variants are equipped with the same 250W hub motor with a top speed of 25 kmph. The e-scooters sit on a tubular frame with a loading capacity of 150 kg.

The newly-launched Freedum joins Okaya's existing portfolio of two slow-speed models: the AvioniQ series and the ClassIQ series.

The Freedum, targeted at the masses, will be launched in two variants starting with low-speed e-scooters for select markets. Going forward, the company plans to introduce a high speed, high range variant with over 250 km per charge in the coming months.

The company plans to introduce 14 new products in the current financial year. Okaya also plans to introduce a high-speed motorcycle and a range of specialised B2B vehicles built and developed for delivery-based businesses.

Presently, Okaya has a network of 120 dealers since its recent launch and aims to establish 800 additional dealerships in the future.

The Okaya Group, present in the electronics field for 35 years, is confident in meeting customer expectations of quality and reliability through seamless service and spares support.

Anil Gupta, Managing Director, Okaya Power Group, said, "Electric is the future and we find ourselves best placed to offer a high-quality, value for money proposition to every Indian. Owing to our allied business interests, it is only natural for us to have an advantage in the market space. Being very conscious of the quality and durability of our products, we have created a fully made in India proposition that gives fillip to government's aim to see 10 million e-scooters on-road by 2025."

Anshul Gupta, Director, Okaya Power Group, said," Our product proposition not only focuses on delivering EV as a mobility tool but to create an ecosystem where electric is the most obvious and possibly the best choice for a customer. We are trying to ensure the availability of good quality spares and services with proper infrastructure and financing. We recognise that an e-scooter is nothing without a battery, electronics and proper software, and we already have an in-house advantage. We hope to continue to deliver customer delight in this endeavour too." (MT)

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Hero MotoCorp, a leading two-wheeler manufacturer globally, has announced its official entry into the Republic of Italy. This expansion marks the company’s entry into its 49th international market.

Product distribution will be managed by Pelpi International, a large distributor that offers sales, service, and parts through a network of over 160 dealers. Initial distribution will focus on key cities with 36 dealers, with plans to expand to 54 touchpoints.

The three models available at launch are the Xpulse 200 4V, Xpulse 200 4V Pro and Hunk 440. Both models comply with E5+ and EU standards.

Hunk 440: This model enters the L3e−A2 performance category. Its engine delivers torque of 36.0 Nm at 4000 rpm and power of 27 BHP at 6000 rpm. It features dual-channel ABS with 320 mm front and 240 mm rear discs, USD Cartridge Forks by KYB, a full-digital TFT display and navigation. The Hunk 440 starts at EUR 3,990 (Incl. VAT) and is available in Twilight Blue and Phantom Black.

Xpulse 200 Family: The Xpulse 200 4V Pro has a 4-Valve head that produces 18.9 BHP and 17.35 Nm torque. It includes three ABS Modes (Road, Off-road, and Rally). It is equipped with a digital speedometer, inverted LCD Display, navigation, and LED Projector headlamps. The Xpulse 200 4V starts at EUR 2,990, and the Xpulse 200 4V Pro at EUR 3,190.

Hero MotoCorp will offer a standard 3-year warranty and an additional 2-year warranty as a launch offer, extending the total warranty to 5 years.

Sanjay Bhan, Executive Vice-President, Hero MotoCorp, said, "Entering Italy, the very heartland of two-wheeler culture, marks a defining milestone in Hero MotoCorp’s global expansion journey. We aim to redefine ‘The Future of Mobility’ at a global scale with next-gen smart mobility solutions that cater to diverse riding preferences. With products that reflect both the Explorer and Liberator spirit, we are inviting Italian riders to experience Limitless Freedom and Limitless Adventure every day. Our success in the Dakar Rally with Hero MotoSports is a testimony of our global engineering excellence and the innovation in products that we are bringing for Italy market."

Cesare Gali, Managing Director, Pelpi International, said, “We are proud to champion Hero MotoCorp’s entry into Italy. Their global scale, product quality, and the unparalleled commitment of a 5-year warranty give us immense confidence. The Hunk 440 and Xpulse 200 fill crucial, highly competitive segments in Italy, offering a unique blend of technology and value that will resonate deeply with Italian consumers.”

Pelpi International will make the brand available with 36 dealerships across key cities.

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Chennai-headquartered mid-size motorcycle major Royal Enfield has further expanded its online presence on e-commerce platform Amazon India. The company is making available its entire range of 350cc motorcycles on the e-commerce platform.

The partnership aims to offer convenience in the purchasing process, in addition to payment options available on the platform. The purchase option is currently open to customers in five cities: Ahmedabad, Chennai, Hyderabad, New Delhi and Pune.

The range of 350cc models available includes the Classic 350, Bullet 350, Hunter 350, Goan Classic 350 and the new Meteor 350. These will be sold through a dedicated Royal Enfield brand store on Amazon India.

Delivery and aftersales service will be handled by the customer’s chosen Royal Enfield dealership in the city. The brand page also allows customers to buy genuine motorcycle accessories (GMAs), riding gear and merchandise.

Royal Enfield 350cc motorcycles are now available on two e-commerce platforms, reaching ten cities in India. They are sold through Amazon.in in Ahmedabad, Chennai, Hyderabad, New Delhi and Pune, and via Flipkart.com in Bengaluru, Gurugram, Kolkata, Lucknow and Mumbai.

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Aprilia Racing has achieved global success with the limited-edition RSV4 X-GP, announcing that all 30 units sold out in just fourteen days following its introduction at the Catalunya Grand Prix.

The company stated that the immediate sell-out confirms the strong international appeal of Aprilia's ‘X’ brand, which the company states is a reference point for exclusivity, innovation and pure performance.

Enthusiasts from markets including Europe, the United Arab Emirates, Australia, Malaysia and the United States secured the bikes, with booking requests reportedly exceeding availability during the presentation weekend itself.

The RSV4 X-GP was created by the Noale Racing Department to mark the 10^th anniversary of the RS-GP's debut in MotoGP, featuring the official MotoGP Team livery. It is the most powerful RSV4 ever built, boasting 238 HP for a mere 165 kg of weight, creating an ‘unprecedented riding experience.’

The bike introduces several track-focused innovations derived directly from the RS-GP prototype, notably becoming the first factory derivative bike in the world to feature leg and tail wings – aerodynamic solutions previously exclusive to the MotoGP machine. It also includes a structural carbon seat support.

Massimo Rivola, CEO, Aprilia Racing, said, “X confirms its status for Aprilia Racing as an exclusive and niche brand with enormous potential. Aprilia Racing is synonymous with innovation and it fills us with pride to see that, even at a strategic and product level, we have created an iconic brand and a new type of absolutely exclusive bike, conceived specifically for track enthusiasts.”

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Suzuki Motorcycle India, the two-wheeler subsidiary of Suzuki Motor Corporation, Japan, has introduced new colour line-up for the Suzuki Gixxer SF and Gixxer motorcycles.

The fully faired Suzuki Gixxer SF priced at INR 137,231 (ex-showroom Delhi) gets two new colours - Metallic Oort Gray + Pearl Mira Red and Glass Sparkle Black + Metallic Oort Gray. The company is also providing exchange benefits up to INR 5,000 and extended warranty at INR 1,999 or insurance benefits up to INR 7,000 as part of the festive sales offer.

On the other hand, the Suzuki Gixxer priced at INR 126,421 (ex-showroom Delhi) gets three new colours - Metallic Oort Gray + Pearl Mira Red, Glass Sparkle Black + Metallic Oort Gray and Metallic Triton Blue + Glass Sparkle Black. The company is offering exchange benefits up to INR 5,000 along with an extended warranty at INR 1,999 or alternatively insurance benefits up to INR 6,000.

The Suzuki Gixxer SF and Gixxer are powered by a 155 cc, BS-VI OBD-2 B-compliant single-cylinder engine equipped with Suzuki Eco Performance (SEP), delivering 13.6 PS of power and 13.8 Nm of torque. This engine has a proven track record, having set a national endurance record in the 150cc category.

Both motorcycles feature European-inspired styling, highlighted by a LED headlamp and tail lamp, a sporty dual-muffler and split seats. The motorcycles also get a Bluetooth-enabled multi-function digital console with the Suzuki Ride Connect application. Key safety and performance features include single-channel ABS, wide radial tyres and a 7-step adjustable mono-shock for handling across varied conditions.

Deepak Mutreja, Vice-President – Sales and Marketing, Suzuki Motorcycle India, said, “The fresh colours of Gixxer SF and Gixxer underline Suzuki’s commitment to blending style, performance and innovation while catering to the aspirations of young Indian riders. With these enhancements, the motorcycles reflect Suzuki’s engineering and design philosophy, combining sporty character with comfort for both everyday city rides and long-distance touring. Along with attractive purchase benefits and easy ownership options, the updated line-up adds to the festive excitement and strengthens the connect of the GIXXER brand with customers across the country.”

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