Covid has stalled many cycles but it has revived the demand for electric bicycles worldwide. In India, its sales (which were stagnant) grew by over two-fold in the last year.

The acceleration has been caused by the growing desire for fitness and personal mobility. With restrictions on movement and access to gyms or sports arenas, people have taken up cycling as an alternative way of exercising. The adoption of cycling as apart of one’s lifestyle is growing across age groups and is proof that the pandemic has changed mindsets. If only the pandemic had waned in India, cycling would get a fresh pedal on World Bicycle Day.

Electric bicycles, aka e-bikes, globally are playing a major role as it helps in meeting the goals of smart cities. It allows the user to commute faster, increases transportation options, contributes towards curbing pollution, enhances road safety by reducing traffic congestion and allows for social distancing. E-bikes are ideal for anyone who craves speed without the mechanical intricacies of a gas-powered machine. A lot of attention is also being given to its design, as one can now find handsome designs with fine finishing and detailing. 

The traditional way of looking at bicycles is that it's either meant for fitness or to travel shorter distances. But not anymore as e-bikes have become the latest craze around the globe. With easy distribution, offline and online, more and more e-bikes are seen on the roads. 

But how is this important for corporations and employers? With improvement in physical fitness, no wastage of time in traffic jams, and reduced frustration from road rages and accidents, comes astronomical improvement in the mental health of workers, thus further improving their efficiency, leading to higher output and reduced leaves due to health issues.

Employers in India have begun to notice the benefits of e-bikes and have started taking the initiative of providing their employees with the same and enjoying the benefits of costs saved and healthy employees. OEM brands working in the e-bikes sector need to join hands together to promote this habit to co-exist within all metropolises to make the impact significant enough on a global scale.

The pedal assistance allows all age groups to travel more easily and longer while giving them the proper daily dose of vitamin D. A typical working professional in an Indian metropolitan city lives within a radius of 10 kilometres from their workspace. However, with the proliferation of motorised vehicles in such cities, and the tacit label of status that is attached to the ownership of a motorised vehicle, our roads are choked with private cars and motorcycles. This has increased the average living expenses by around INR 1.2-1.5 lakh annually if you own a car or INR 30-50 thousand for a motorcycle. Along with this comes numerous problems such as clogged roads, instances of road rage and accidents, all of which have contributed to time wasted on the road and deteriorating mental health. This is also not to mention, the costs of air pollution and CO2 emissions making life in the city bleaker by the day.

Highlighting the Advantages of Electric Bicycles

1. Cycling, as we all know, is one of the best exercises that help in maintaining the body metabolism. For moderate distances like 25–50-kilometre, e-bikes are the best solution.
2. E-bikes are pollution-free. Imagine a scenario where battery-operated automobiles are seen in large numbers on the roads. E-Bikes are surely going to contribute to keeping the environment green!
3. Simple to operate and park – The safety automatic features make e-bikes a hassle-free technology. You do not have to stress about what gear you are in and how to operate the clutch correctly. You only have to execute a little physical effort to drive your e-bike. The fact that you do not have to worry about gas or oil makes it fantastic. They are also easy to park in.
4. Connected mobility enables the fusion of technology with products that make them intelligent. 

Now you need not be Lance Armstrong to get the thrill of riding at an average speed of 25 kilometres per hour. Just own an e-bike and go riding your world! Governments and businesses around the world have come to realise the true benefits of e-biking to work and have worked together in bringing schemes to encourage this habit. The UK government’s scheme of biking to work is one such example, where both parties have come together to subsidise the cost of ownership of e-bikes for their employees. Governments around the world have also cordoned off zones and lanes specifically for cycles and e-bikes, measures that have been adopted by the Kolkata government (which has announced 120 kilometres of cycling lanes in the city).

However, the major challenge facing the industry today is awareness. People are just not aware of e-bikes and their benefits and that’s primarily due to the limited reach. This is the right time to adopt e-mobility for a greener and fitter India.

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Hero MotoCorp, the world’s largest two-wheeler manufacturer, has recorded its highest YoY dispatch performance for February, with 558,216 units sold. This represents a 44 percent increase compared to the 388,068 units dispatched during the same month in 2025.

The company also reported an 18 percent increase in VAHAN registrations, totalling 458,346 units for the month.

Hero MotoCorp attributed the growth to the 100cc–125cc motorcycle segment and the scooter category, specifically the Xoom and Destini models.

VIDA, the electric mobility arm of Hero MotoCorp, recorded a threefold increase in market share compared to February 2025. Registrations for VIDA reached 12,514 units, reflecting a shift in consumer adoption of electric vehicles in the company's markets.

The international business division saw dispatches rise from 30,772 units to 41,248 units. This double-digit growth in global markets was attributed to demand for the company’s portfolio of premium motorcycles.

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TVS Motor Company (TVSM), one of the leading two-wheeler and three-wheeler manufacturers, has recorded monthly sales of 529,308 units for February 2026, up 31 percent YoY, as compared to the 403,976 units sold last year.

The company’s international business achieved its highest sales to date, with total exports reaching 158,000 units during the month.

Total two-wheeler sales rose by 30 percent, increasing from 391,889 units in the previous year to 507,862 units. Within this segment, domestic sales grew by 32 percent, reaching 365,471 units.

In February 2026, the company sold 241,282 motorcycles, up 25 percent YoY, 219,895 scooters, up 34 percent YoY, while three-wheeler sales grew by 77 percent YoY to 21,446 units.

The electric vehicle (EV) segment recorded a 60 percent growth rate, with sales rising from 24,017 units in February 2025 to 38,386 units in February 2026.

Total exports for the company registered a 27 percent increase, moving from 124,993 units to 158,268 units. Two-wheeler exports specifically saw a 23 percent rise, reaching 142,391 units.

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Hero MotoCorp, in collaboration with the Haryana Police and the Raahgiri Foundation, organised a women’s night rally titled #SheRidesForSafety. The event featured 150 women riders who completed a 9-kilometre route through the streets of Gurugram during late evening hours to promote road safety and inclusivity.

The rally was flagged off by Dr Arpit Jain, Deputy Commissioner of Police, Dr Rajesh Mohan, Deputy Commissioner of Traffic Police and Sanjay Bhan, Vice-President at Hero MotoCorp. During the event, fourteen women traffic police officers were honoured for their contributions to safe mobility.

The rally is a component of ‘Ride Safe India’, a three-month campaign launched in January 2026. The programme is based on the 4Es of road safety – Education, Engineering, Enforcement, and Emergency Care – as defined by the Ministry of Road Transport & Highways (MoRTH).

The campaign includes training sessions, awareness drives and school activations designed to establish safe riding as a social responsibility. By focusing on women at the centre of the narrative, the initiative aims to address safety and behavioural change across urban communities.

Latika Taneja, Head of Corporate Communications, Corporate Affairs & CSR, Hero MotoCorp, said, “As the world’s largest two-wheeler manufacturer, with millions riding Hero MotoCorp’s vehicles every day, road safety is not simply a priority, it is a responsibility that defines us. Through our Ride Safe India campaign, we are working to shape a culture of safety by driving sustained behaviour change across communities. Today’s women’s rally reaffirms our belief that safe mobility is fundamental to true empowerment because when women move freely and safely, societies move forward with them.”

Dr Arpit Jain, Deputy Commissioner of Police, Headquarters, Gurugram Police, stated, “Initiatives like the Ride Safe India go far beyond road safety awareness, they send a decisive message that our roads belong to every citizen, at every hour. We are proud to stand alongside Hero MotoCorp in creating a safer, more inclusive public space. As a department, we remain committed to partnering with organizations that translate intent into visible, on-ground impact.”

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Japanese two-wheeler maker Suzuki Motorcycle India (SMIPL) has inaugurated Himalayan Suzuki in Gangtok, marking the company’s first retail entry into the state of Sikkim. With this opening, the subsidiary of Suzuki Motor Corporation now maintains a presence across every state in India.

The facility, located at Lower Sichey, operates as a ‘3S’ outlet, providing sales, service and spare parts. The expansion into the North-East is intended to address demand for vehicles capable of operating in terrain characterised by inclines and varied road conditions.

Himalayan Suzuki retails the company’s full domestic portfolio. The service wing is equipped with tools for maintenance and is staffed by professionals trained to manage the manufacturer's technical requirements.

The company’s product portfolio includes Access, Avenis, Burgman Street, and the electric e-ACCESS scooters. The GIXXER, GIXXER SF, GIXXER 250, GIXXER SF 250 and the V-STROM SX in the motorcycle segment.

Deepak Mutreja, Vice-President, Sales & Marketing, Suzuki Motorcycle India, said, “Sikkim is an important market for us in the North-East. The state’s unique terrain calls for two-wheelers that offer consistent performance and reliability across inclines and varied road conditions. Suzuki’s portfolio has been well accepted in such environments. With the inauguration of Himalayan Suzuki in Gangtok, customers will now have easier access to our complete range of scooters & motorcycles and after-sales support. We sincerely thank our dealer partner, Himalayan Suzuki, for their collaboration in making this possible. With this addition, SMIPL is now present across all states of India.”

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