Royal Enfield Clocks Highest Monthly Wholesales Of 110,574 In October
- By MT Bureau
- November 01, 2024
Royal Enfield, one of the leading mid-sized motorcycle manufacturer, has announced its best-ever monthly performance.
The company reported wholesales of 110,574 motorcycles, up 31 percent YoY, as compared to 84,437 motorcycles sold for the same period last year.
During the period the company exported 8,688 motorcycles as compared to 3,477 motorcycles last year.
B Govindarajan, CEO, Royal Enfield said, “The month of October has been truly remarkable for Royal Enfield, we have broken records with a whopping 100,000+ sales in a single month! This is our biggest and milestone festive season sale and surpasses all our previous sales performance records. Last month we announced our debut in Bangladesh market and the response from the riding community has been incredible. All our new and existing motorcycles have continued to perform well and we are confident that with our upcoming launches we will be able to sustain this growth momentum. As we soon unfold our next chapter of sustainable mobility, we are excited to shape the future of motorcycling while remaining committed to delivering the essence of pure riding experiences.”
- Ducati India
- DRE Track Day
- Buddh International Circuit
- BIC
- Rishi Agarwal
- Anand Dharamraj
- Dilip Lalwani
- Bipul Chandra
- Emilio Zamora
Ducati India Hosts Global Centenary Celebrations At Buddh International Circuit
- By MT Bureau
- April 13, 2026
Ducati India has initiated the brand's global 100-year anniversary celebrations with an exclusive DRE Track Day at the Buddh International Circuit (BIC). Founded in 1926, the Italian manufacturer is marking a century of operations with a series of events intended to engage its community of owners.
The gathering at BIC saw over 70 riders participate in track sessions, while 150 enthusiasts attended a concluding evening event.
The track day provided owners with open sessions and three levels of structured training comprising Intro, Evo, and Master categories.
These were conducted by certified instructors including Rishi Agarwal, Anand Dharmaraj and Dilip Lalwani, the latter of whom holds the lap record for a production superbike at the circuit. The event was further highlighted by the first Indian performance from official Ducati stunt rider Emilio Zamora, who conducted a showcase for the assembled participants and their families.
Ducati has operated in India for over a decade and currently maintains a network of nine dealerships alongside two exclusive service workshops in Goa and Ahmedabad. The Indian market is a component of the brand's broader growth strategy in Asia, focusing on the premium motorcycle segment.
Bipul Chandra, Managing Director of Ducati India, stated, “As Ducati commemorates 100 years globally, India stands as a crucial market where the brand’s passion continues to intensify year after year. The DRE Track Day at BIC, coupled with Emilio Zamora’s electrifying performance and our sundowner celebration, is more than an event; it represents a celebration of our community, our rich heritage, and the distinctive thrill that defines every Ducati. Our Ducatisti are central to all our endeavours, and this centenary year is dedicated to fostering their connection with the brand through unforgettable experiences.”
Bajaj Auto Reintroduces Pulsar 180 To Mark Brand's 25th Anniversary
- By MT Bureau
- April 10, 2026
Pune-headquartered two-wheeler and three-wheeler major Bajaj Auto has reintroduced the Pulsar 180 motorcycle in India, citing consistent demand from riders and social media interest.
The reintroduction coincides with the 25th anniversary of the Pulsar brand, which launched in 180cc and 150cc formats in 2001. The updated model now features new graphics and integrated technology to align with current market standards.
The updated motorcycle incorporates a light-emitting diode (LED) headlamp, LED blinkers and a digital console with Bluetooth connectivity. Bajaj Auto has positioned the vehicle as a transition for owners of 150cc to 160cc motorcycles, providing a shift in performance and design. The Pulsar 180 is intended to maintain the balance between sport-oriented riding and daily commuting that established the nameplate's presence in the segment.
Engineering updates for this iteration focus on refined performance and modernised electronics while retaining the styling characteristic of the original series. The inclusion of connected features via the digital console allows for smartphone integration, a feature increasingly common in the performance commuter category.
Sarang Kanade, President, MCBU, Bajaj Auto, said, “The Pulsar brand has always stood for pushing limits and redefining performance motorcycling in India. The return of the Pulsar 180 is a response to the strong and consistent demand, as well as a groundswell of love on social media. As we mark 25 years of Pulsar, bringing back this iconic nameplate feels especially meaningful. Reimagined for a new generation, it continues to embody our ‘Definitely Daring’ philosophy combining power, precision and contemporary design to deliver an experience that is both exhilarating and accessible.”
Simple Energy Expands Retail Presence With 5 New Outlets Across India
- By MT Bureau
- April 09, 2026
Bengaluru-based electric two-wheeler maker Simple Energy has inaugurated five new retail outlets in Delhi, Nashik, Aurangabad and Siliguri. The expansion increases the company's footprint across North, East and Western India, bringing its total network to approximately 70 outlets in 38 cities.
The company has implemented a strategy of pairing showrooms with dedicated service centres to support vehicle ownership. The EV maker has added two new locations in Delhi and Maharashtra each. It has also added a new 3S facility in Siliguri, West Bengal.
The new stores showcase the Simple One Gen 2 and Simple OneS Gen 2 e-scooter lineups. The Gen 2 model is available in two battery configurations (4.5 kWh) at INR 169,999 and 5.0 kWh battery configuration at INR 177,999 designed for long-range commuting. The prices are all ex-showroom Bengaluru, respectively.
Going forward, Simple Energy aims to reach 100 stores across India in the coming months. Future locations identified for expansion include Nagpur, Ranchi and Bhubaneshwar. The company currently operates in major hubs including Bengaluru, Hyderabad, Chennai and Kochi.
Suhas Rajkumar, Founder & CEO, Simple Energy, said, “This expansion of Simple Stores marks a key step in strengthening our pan-India presence. By growing our footprint across North, East, and Western India, we are enhancing accessibility and building a stronger service network for our customers. Our scooters are engineered for long range and high performance, delivering reliable, anxiety-free rides for everyday commuting. As we scale towards 100 stores across India, we remain focused on making electric mobility practical, dependable, and widely accessible.”
Honda Motorcycle & Scooter India Crosses 10 Million Sales Milestone In East Region
- By MT Bureau
- April 08, 2026
Honda Motorcycle and Scooter India (HMSI) has recorded 10 million cumulative sales in the East region of India. The achievement covers markets in West Bengal, Bihar, Odisha, Jharkhand and the north-eastern states, signalling the manufacturer's expansion across both metropolitan and semi-urban areas.
The sales volume has been driven primarily by demand in cities such as Kolkata, Patna, Ranchi, Bhubaneswar and Guwahati. Honda Motorcycle & Scooter India's operations in the region are supported by a network of over 1,200 sales and service touchpoints.
The Activa and Dio models remain the primary drivers in the scooter segment, while SP125 and Shine 125 were volume contributors in the motorcycle segment. The company recently entered the EV market with the Activa e: and QC1 electric scooters.
Honda Motorcycle & Scooter India currently maintains a diverse product line-up ranging from 100cc to 200cc in the mass-market segment. For premium motorcycles, the company operates two distinct retail formats: BigWing Topline, which handles the 200cc to 1800cc range in major cities, and BigWing, which focuses on the mid-size 200cc to 500cc segment.
The current premium range includes models such as the CB350 series, NX500, and the Gold Wing Tour. Growth in the East region is attributed to brand trust, product quality, and established resale value within the local market.
Mutsuo Usui, Director - Sales & Marketing, Honda Motorcycle & Scooter India, said, “The 10 million sales milestone in the East region reflects how deeply our products are integrated into the everyday mobility needs of customers across diverse markets. The accelerated growth in recent years highlights the increasing confidence in our portfolio and the strength of our network across metros as well as emerging towns. As we move ahead, our focus will remain on expanding accessibility, strengthening customer experience and driving the next phase of growth across the region.”

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