Royal Enfield, one of leading mid-size motorcycle manufacturers, is further making inroads to drive sales. The company has announced the expansion of its pre-owned business ‘REOWN’ to 236 cities covering 24 Indian states and Union territories in the country.

Launched in 2023 in select markets, the REOWN business allows customers to trade in their existing motorcycle for a Royal Enfield bike, which comes with 12-months warranty. The facility now cover 475 dealerships in the country. Royal Enfield is also introducing its first-ever loyalty program with exchange benefits for customers who wish to upgrade from a pre-owned Royal Enfield motorcycle to a new one through REOWN’s RE-to-RE exchanges. 

Yadvinder Singh Guleria, Chief Commercial Officer, Royal Enfield, said, “At Royal Enfield, we are constantly innovating to ensure we extend the joy of owning a Royal Enfield to riding enthusiasts. REOWN’s expansion to cover 236 cities from just select cities within a year is an extension of our promise to provide enthusiasts with a hassle-free and transparent way of owning a Royal Enfield, whether it is their first or a cherished upgrade.” 

REOWN has also partnered with Adroit Auto, SAMIL and Instabid to facilitate exchanges of non-RE motorcycles as well. Every pre-owned motorcycle listed on REOWN is certified by Royal Enfield and undergoes more than 200 technical and mechanical checks and is refurbished using genuine parts at authorised Royal Enfield service centers.

Blending the pulse of street culture, community and high-octane energy, Royal Enfield hosted the first-ever edition of HunterHood in Mumbai and New Delhi during the last weekend of April 2025. 
Inspired by the spirit of Hunter motorcycle of the company, the HunterHood event – the latest cultural initiative built around the ethos of “From the streets, For the streets” – brought together riders, artists and urban explorers across the two Indian mega cities. 
The company also unveiled ‘The 2025 Hunter 350’ with three new colourways and upgraded features inspired by and designed for ‘The Coolest Neighbourhoods of the world’.
Featuring unique programming in the form of skateboarding sessions, spontaneous cyphers, vibrant graffiti art, live music jams, dynamic dance circles and exhilarating BMX stunts, the event witnessed high-octane performances by some of India’s top musicians like Dino James, Wild Wild Women, Shah Rule, Suggahunny, The Spindoctor, OG Shez, Ikka, DK Mocity, Dhanji, Lush Lata and Samriddhi Bhargav. 
The event saw over 12 homegrown, premium and emerging street-led brands spanning skateboarding, apparel, sneakers and the culinary space participate. It was attended by 5,000 people across the two mega cities. 

The riders of IDEMITSU Honda Racing India team took on the challenge of Round 1 of the 2025 FIM Asia Road Racing Championship held at the legendary Chang International Circuit in Buriram, Thailand, on 28 April 2025, bringing an intense and action-packed event of a close. 
In the Race 1 of Asia Production 250cc class (AP250 class), Kavin Quintal and Johann Reeves finished 19th (with a total time of 19:06.659) and 15th (with a total time of 19:05.726) respectively. In Race 2, the Indian duo finished 13th (with a total time of 19:07.972) and 18th (with a total time of 19:11.232) respectively.
Kavin earned three points in Race 2 whereas Johann bagged one point in Race 1, bringing their cumulative team total to four points for this season in the Asia Production 250cc (AP250) class.
The 28th edition of FIM Asia Road Racing Championship is considered as Asia’s most competitive motorcycle road racing championship since 1996. The 2025 season saw six rounds beginning with the official test and season opener at the Chang International Circuit (Thailand) from 25- 27 April 2025. The second round will take place in Malaysia from 30 May 2025 to 1 June 2025. It will be followed by Japan (Round 3) in July and Indonesia (Round 4) in August. While the venue and timeline for Round 5 is yet to be announced, the season finale will be held in December in at Chang International Circuit in Thailand.
 
 

Mumbai-based electric two-wheeler company Odysse Electric Vehicles has launched the Odysse Evoqis Lite e-motorcycle at INR 118,000 (ex-showroom). 

The e-motorcycle is equipped with a 60V battery, which offers a range of 90km and a maximum speed of 75 kmph.

The e-motorcycle gets features such as keyless start, multiple drive modes, motor cut-off switch, anti-theft lock and can be had in five colour options – Cobalt Blue, Fire Red, Lime Green, Magna White and Black.

Nemin Vora, Founder, Odysse Electric, said, “With this launch, we’re making sporty rides more accessible than ever. It’s a perfect blend of performance and affordability, crafted for those who seek thrill without compromise and at the same time not harming the environment.”

At present, Odysse Electric has a product portfolio of seven models which includes two low-speed scooters, two high-speed scooters, a delivery scooter targeted for B2B segment, sports styled motorcycle and a commuter motorcycle.

Royal Enfield, a leading motorcycle manufacturer, has introduced the 2025 Hunter 350 at prices starting INR 149,900 (ex-showroom Chennai).

The updated Hunter now comes with three new colour options, increased ground clearance, seat comfort, suspension and an intuitive ergonomic triangle for better ride handling.

Mechanically it remains unchanged, the Unter 350 continues to be powered by 349cc J-series engine. Interestingly, the Hunter 350 becomes the first Royal Enfield 350cc motorcycle to get slip-assist clutch. It also gets LED headlamps, tripper pod and type-C USB fast charging.

Yadvinder Singh Gulleria, Chief Commercial Officer, Royal Enfield, said: “The 2025 Hunter 350 has been a standout motorcycle in our portfolio - agile, youthful and incredibly loved by first-time riders and city commuters. We have elevated its performance and added thoughtful upgrades that make it even more exciting to own and ride, turning every neighbourhood into their playground. It continues to reflect the pulse of the streets - and that’s why we chose HunterHood to bring it to life.”