Triumph Motorcycles entered the middleweight naked motorcycle segment by launching the Trident 660. Starting at an introductory price of INR 695,000, ex-showroom India, this street fighter is the most affordable bike in Triumph’s portfolio. The Trident opens a new chapter in the Triumph Roadster segment as it introduces a new three-cylinder 660 cc engine, retains the design language of the Street and Speed Triple family and provides state-of-the-art safety features and technology.
Steve Sargent, Chief Product Officer at Triumph Motorcycles, explains the idea behind the Trident. He said, “What we wanted with the new Trident 660 was to give the riders in this really exciting middleweight roadster world all of the things they want from their bike, with a genuine set of real advantages that set a new benchmark for choice. From the competitive price to the triple power and performance, plus the benefits of class-leading handling and technology, we believe the Trident 660 is a real milestone in the category and introduces the Triumph brand and the advantages of a triple engine to a whole new generation of riders across the world.”
At the launch, Shoeb Farooq, Business Head – Triumph Motorcycles India, said, “The Trident is the latest addition to Triumph’s Roadster portfolio in India, taking the count to four – Street Triple RS, Street Triple R, Speed Triple 1200 RS and Trident 660. The response to the Trident has been overwhelming, as we’ve had 125+ bookings even before the price announcement.”
Even though Triumph has stuck to a clean design, the new bike boasts the Roadster tribe’s DNA muscular styling and borrows their parts. It gets a retro yet eloquent 7-inch full- LED round headlight. Don’t let the looks fool you, as the entire lighting system uses LED lamps. The tail lamp is integrated under the seat and houses the indicators, which get auto-cancelling features.
The Trident comes across as a big bike due to its flexing 14-litre fuel tank and beefy non-adjustable Showa 41 mm upside-down front forks. At the rear, it gets a pre-load adjustable mono-shock. The forks offer 120 mm front-wheel travel and 133.5 mm rear wheel travel. Weighing in at 189 kg, the Trident is one of the lightest mid-weight bikes in India and is based on all-new tubular steel chassis with a steel swingarm. Due to the suspension setup and a lightweight body frame, it is ideal for commuting and handles well. The ride quality is on the firm side, and because of this, it’s precise in changing directions.
Keeping a check on its affordable price tag, the Trident sports two 310 mm discs with twin Nissin at the front and a single 255 mm disc at the rear, unlike other Triumph Roadsters, which get Brembo brakes. Dual-channel ABS comes standard. It also gets five-spoke 17-inch alloy wheels with Michelin Road 5 tyres. The Trident sports an underslung exhaust that emits a typical three-cylinder throaty roar. It also comes with body-coloured radiator cowls and fork protectors, aluminium handlebars and teardrop shape mirrors.
Following in the footsteps of the Street and the Speed Triple, the new Triumph bike also offers a sporty riding stance.
The Trident uses a 660 cc liquid-cooled, 12 valves, DOHC engine, which is the only 3-cylinder motor in its segment and churns out 80 bhp at 10,250 rpm and 64 Nm of torque at 6,250 rpm. Technically this powertrain is based on the Street Triple 675 engine and retains the same 74 mm bore but has a shortened stroke. Triumph has heavily reworked the internals of the motor with 67 new components like a redesigned crank, new pistons, new cams, updated gearbox ratios, etc. It is mated to a 6-speed gearbox, and as an accessory option, one can even opt for a shift assist up-and-down quick-shifter, which enables the rider to upshift and downshift without engaging the clutch.
Triumph has left no stone unturned as the Trident comes fully loaded with a long list of electronics. It boasts of ride-by-wire technology along with two riding modes—Road and Rain. The new bike comes standard with switchable traction control, which can also be disengaged. It gets an all-digital colour TFT screen. With My Triumph Connectivity System accessory Bluetooth module, it offers additional features like turn-by-turn navigation, GoPro control and phone and music control.
The Trident comes with a class-leading 16,000 km service interval with a 2-year unlimited mileage warranty. Triumph also offers a 2-year unlimited mileage warranty on the 45 additional accessories.
The Trident will take on the likes of the Kawasaki Z650 and the recently launched Honda CB650R priced at INR 618,000, ex-showroom India and INR 867,000, ex-showroom Gurugram, respectively. (MT)
Gaurav Gupta Of TVS Motor Elected As IMMA Vice President
- By MT Bureau
- December 09, 2025
Gaurav Gupta, the President of TVS Motor's two-wheeler business in India, has been chosen as the Vice President of the International Motorcycle Manufacturers Association (IMMA). He will represent the Indian automobile industry's association, SIAM, in this global role. IMMA is based in Geneva and acts as the worldwide voice for companies that make motorcycles, scooters and three-wheelers. Its members include industry associations from major markets like India, Europe, Japan, United States and several countries in Southeast Asia.
The core goal of IMMA is to support motorcycling that is safe, environmentally sustainable and economically practical. To achieve this, the organisation works directly with international regulators. For almost 70 years, IMMA has been actively involved with the United Nations committees that create global vehicle safety and design rules. It also partners with other important groups like the International Transport Forum and the OECD to improve traffic safety data and analysis.
A key part of IMMA's mission is protecting riders. In 2013, it joined the United Nations Road Safety Collaboration to work more closely with the World Health Organization. This partnership specifically aims to reduce accidents and enhance safety for the billions of people worldwide who use powered two- and three-wheelers for transportation.
Hero MotoCorp And Harley-Davidson Unveil All-New H-D X440 T And CVO Models
- By MT Bureau
- December 07, 2025
Hero MotoCorp and Harley-Davidson have jointly introduced the all-new Harley-Davidson H-D X440 T as the latest addition to their co-developed premium motorcycle lineup. The launch marks a significant expansion of the partnership, introducing a new model that delivers performance, agility, and design, while offering the latest modern riding aids.
The H-D X440 T starts at INR 279,500 (ex-showroom). It debuts with several new features, such as the introduction of Ride by Wire with Switchable Traction Control and Switchable ABS (rear only). New Ride Modes (Road and Rain). A redesigned rear sub-frame with a tail section and grab handles for better pillion ergonomics. Panic Braking Alert, where all indicators signal emergency braking by blinking four times faster than the standard rate when deceleration is higher than 2.4 m/s2.
Bookings for the H-D X440 T open on 7th December 2025 across the Harley-Davidson and Hero Premia dealer network in India.
Alongside the X440 T, the partners also unveiled the top-of-the-line Custom Vehicle Operations (CVO) motorcycles in India, introducing the CVO Street Glide and the CVO Road Glide.
The partners stated that the launch of the original Harley-Davidson X440 in July 2023 was a success for the brand, broadening access to the Harley-Davidson community in India.
Building on the momentum of the Harley-Davidson X440, Harley-Davidson India announced actor Ahaan Panday as its new Brand Ambassador. Panday will lead upcoming campaigns, product showcases and rider community initiatives.
Kolja Rebstock, Senior Vice-President - International Markets, Harley-Davidson Motor Company, said, “The success of the H-D X440 established a strong foundation for our brand’s evolution in India, and the H-D X440 T represents the next strategic step in bringing advanced technology and a dynamic, sport-oriented appeal to a new generation of riders. At the same time, the introduction of our CVO™ flagship models underscores our commitment to delivering the full Harley-Davidson experience across the entire premium motorcycling spectrum from accessible entry points to the pinnacle of Grand American Touring.”
Ravi Avalur, Head, Harley-Davidson Business Unit, Hero MotoCorp, said, “The expansion of the X440 platform with the new model marks a significant milestone in deepening our partnership with Harley-Davidson and reinforces Hero MotoCorp’s strategic focus on the premium motorcycle segment. With advanced rider technologies and contemporary styling, the H-D X440 T strengthens our position in a category central to our long-term growth agenda. Our collaboration continues to deliver aspirational, high-quality products that align with the evolving preferences of modern Indian riders. The introduction of Ahaan Panday as our brand ambassador further complements this strategy, enhancing our appeal to a new generation and reflecting Hero MotoCorp’s vision to lead India’s premium motorcycling landscape.”
The pricing for the expanded H-D X440 line-up and the CVO models is as follows:
|
Model |
Starting Price (Ex-Showroom) |
|
H-D X440 T (New) |
INR 279,500 |
|
H-D X440 S |
INR 254,900 |
|
H-D X440 Vivid |
INR 234,500 |
|
Harley-Davidson® CVO™ Road Glide™ |
INR 6.73 million |
|
Harley-Davidson® CVO™ Street Glide™ |
INR 6.30 million |
TVS Motor Unveils AR HUD Helmet, Off-Road Academy, and MT Helmets Partnership at MotoSoul 5.0
- By MT Bureau
- December 06, 2025
TVS Motor Company (TVSM) announced initiatives focusing on technology, safety and rider training on Day 2 of its flagship TVS MotoSoul 5.0 motorcycling festival. The company showcased the Aegis Rider Vision AR HUD Helmet, announced a partnership between TVS Racing and MT Helmets, and launched the TVS Racing Offroad Training Academy.
The Aegis Rider Vision Helmet uses advanced Augmented Reality (AR) Head-Up Display (HUD) technology for rider safety. It employs spatial anchoring to project essential information, such as navigation cues, speed, safety alerts, and notifications, directly into the rider’s line of sight, ensuring uninterrupted focus on the road.
The helmet features a binocular µOLED projection system, an integrated action camera, wireless connectivity, adaptive brightness and a 7,000 mAh battery. It pairs with TVS motorcycles via a companion app for customised display information. Developed with Nexx Helmets, its carbon fibre shell meets standards including ECE 22.06 and CE certification.
TVS Racing has formed a partnership with MT Helmets, a premium helmet manufacturer, to introduce helmets engineered for superior aerodynamics, comfort, and global-standard safety, starting at INR 5,999. The collaboration merges TVS Racing’s performance ethos with MT’s protection science.
As part of its ‘Ride for Change’ initiative, TVS Motor Company also organised a children’s helmet distribution drive in Vagator, distributing 100 helmets to students to encourage early awareness of road safety.
TVS Motor Co also launched the TVS Racing ‘Offroad’ Training Academy, a specialised platform designed to help riders develop foundational off-road and adventure riding skills. Led by TVS Racing champions and international instructors, the academy focuses on Level 1 skill building, covering bike handling, terrain navigation, body control, balance, and obstacle riding for riders with limited off-road experience.
Vimal Sumbly, Head Business – Premium, TVS Motor Company, said, "MotoSoul has always been a reflection of creating a platform for the future of motorcycling. Day 1 celebrated design, individuality and creative expression, while Day 2 strengthened our focus on innovation, advanced technology and rider experiences. Together, they represent the culture we want to build, one that is progressive, responsible and deeply connected to its community. As we look ahead, our aim is to expand this platform further, bringing even more innovation, collaboration and rider-centric experiences to MotoSoul next year."
Bajaj Auto Intros New Variant For Pulsar N160 With Gold USD Forks And Single-Seat Configuration At INR 123,983
- By MT Bureau
- December 05, 2025
Pune-headquartered two-wheeler and three-wheeler major Bajaj Auto has introduced a new variant for Pulsar N160 motorcycle at INR 123,983 (ex-showroom Delhi).
The new variant comes with gold USD forks, a single-seat configuration and is available in four new colour options – Pearl Metallic White, Racing Red, Polar Sky Blue and Black.
The company stated that it found that when the Pulsar N160 was first launched with a split seat, it was well received by customers, but later on their research showed that there was demand for a single seat configuration too.
Sarang Kanade, President, MCBU, Bajaj Auto, said, “The new Pulsar N160 with gold USD forks and a single seat has been developed from customer insights and our commitment to the evolving needs of the industry. This upgrade delivers enhanced comfort, with a premium stance while staying the N series represents – power, precision, control, along with an unmatched riding experience. We hope to induct a generation of Pulsarmaniacs with the new Pulsar N160, and introduce them to the world of the Definitely Daring”


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