TVS Apache Celebrates 20th Anniversary And 6 Million Sales Milestone

Sudarshan Venu

TVS Motor Company, a leading manufacturer of two-wheelers and three-wheelers, has attained two new milestones for the TVS Apache motorcycle brand.

First introduced in 2005, the sporty TVS Apache motorcycle marked the company’s entry in the premium segment. It was targeted towards young customers and took inspiration from TVS Racing heritage. The company has announced that in addition to celebrating the 20th anniversary milestone for the Apache motorcycle, the brand has also crossed the 6 million sales milestone.

The TVS Apache is currently sold in more than 60 countries, including LATAM, Africa and Europe. Furthermore, TVS Apache is said to be the first two-wheeler brand in the country that offers factory customisation build-to-order (BTO) option.

Sudarshan Venu, Managing Director, TVS Motor Company, said, "We are immensely grateful to the over 6 million passionate riders of TVS Apache for their unwavering trust and enthusiasm over the last 20 years. Their love for performance and adrenaline has propelled TVS Apache to become one of the fastest-growing sports motorcycle brands globally. This milestone belongs to every member of the TVSM family – our engineers, designers, factory teams, dealers, suppliers and partners – who push the limits of innovation every day. TVS Apache’s enduring success emanates from cutting-edge racing technology, precision engineering, and unmatched performance. It is a testament to our relentless commitment to empowering the new generation of young riders who live and breathe the thrill of motorcycling.”

Vimal Sumbly, Head – Premium Business, TVS Motor Company, said, “TVS Apache has been at the forefront of premium motorcycling, embodying our strategic vision of building a brand rooted in racing excellence and innovation. Over the past 20 years, Apache has redefined performance motorcycling and has created a thriving ecosystem through the Apache Owners Group, uniting passionate riders globally. Crossing the 6 million customer milestone is a testament to the brand’s relentless pursuit of excellence, pioneering segment-first innovations, and delivering unparalleled consumer experiences. As we move forward, we remain committed to pushing the boundaries of performance, technology, and community engagement to shape the future of premium motorcycling. Apache is more than a motorcycle – it’s a movement, a legacy and a community of racing enthusiasts.”

Ducati Panigale V4 R Launched At INR 8.49 Million

Ducati Panigale V4 R

Italian superbike manufacturer Ducati India has launched the Panigale V4 R at INR 8.49 million (ex-showroom). The motorcycle serves as the technical base for the World Superbike Championship models and is produced in a numbered series with the serial number displayed on the steering plate.

The Panigale V4 R is powered by a 998 cc Desmosedici Stradale R engine capable of 16,500 rpm. It produces 218 hp in standard configuration, increasing to 235 hp with a racing exhaust and 239 hp when used with specific performance oil. The engine incorporates lighter pistons and a crankshaft with increased inertia, technologies developed from MotoGP. The gearbox features a racing layout where neutral is positioned below first gear to prevent accidental engagement during braking.

The chassis includes a front frame and a symmetrical swingarm designed for use with slick tyres. Aerodynamic updates include corner sidepods and larger wings that increase downforce by 25 percent compared to the previous model. The electronics suite uses an algorithm called Ducati Vehicle Observer (DVO) to manage engine braking, traction control and wheelie control. A 6.9-inch TFT dashboard provides a visual representation of estimated tyre grip.

Bipul Chandra, Managing Director, Ducati India, said, “We are immensely proud to introduce the Panigale V4 R to the Indian market. This motorcycle is a true testament to Ducati's racing soul and sporting DNA, bringing technology and performance from MotoGP and WorldSBK directly to the streets. The Desmosedici Stradale R engine, the advanced aerodynamics, and the racing-derived electronics are engineered for one purpose: to offer unparalleled performance on the track. For the discerning Indian enthusiast who demands the absolute best, the Panigale V4 R is not just a motorcycle; it's an experience of what it feels like to ride a true racing machine.”

The motorcycle is available in the Ducati Red livery across all dealerships in India. Standard equipment includes Ohlins suspension, Brembo Hypure calipers and Pirelli Diablo Supercorsa V4 tyres.

Exports Drive Bajaj Auto’s December Sales By 14%

Bajaj Auto

Pune-headquartered two-wheeler and three-wheeler major Bajaj Auto has reported a 14 percent increase in total wholesales for December 2025, reaching 369,809 units compared to 323,125 units last year.

The growth was primarily driven by the export market, which saw a 25 percent rise in volume across two-wheelers and commercial vehicles.

In the two-wheeler segment, monthly domestic sales grew by 3 percent to 132,228 units, while exports rose by 24 percent to 178,125 units. Commercial vehicle sales recorded a 17 percent increase, with domestic volumes rising by 9 percent and exports increasing by 32 percent to 22,311 units.

For the year-to-date (YTD) period from April to December 2025, total sales reached 3.74 million units, representing a 6 percent increase over the 3.54 million units for the same period in 2024.

While total domestic sales for the nine-month period declined by 3 percent, total exports grew by 19 percent. The commercial vehicle export sector showed the highest YTD growth at 53 percent, rising from 142,002 units to 216,938 units.

Hero MotoCorp Sales Grows 40% In December 2025

Hero MotoCorp

Hero MotoCorp, the world’s largest two-wheeler manufacturer, has reported a 40 percent wholesales growth in December 2025, reaching 456,479 units compared to 324,906 units in the same month last year.

The company also reported 291,732 VAHAN registrations for the month, supported by demand following the festive season and new model launches.

For Q3 FY2026, the company saw growth across its motorcycle and scooter portfolios. The internal combustion engine (ICE) scooter segment grew by 45 percent during the quarter, following the introduction of models including the Destini 110, Destini 125, Xoom 125 and Xoom 160.

Particulars

Dec '25

Dec '24

Q3 FY’26

Q3 FY’25

Motorcycles

402,374

298,516

1,512,255

1,360,159

Scooters

54,105

26,390

184,522

103,643

Total

456,479

324,906

1,696,777

1,463,802

Domestic

419,243

294,152

1,594,592

1,391,332

Exports

37,236

30,754

102,185

72,470

In terms of exports, the company reported sales growth of 21 percent in December to 37,236 units. Total exports for Q3 FY 2026 increased by 41 percent, aided by entries into new markets.

VIDA, the electric mobility arm of Hero MotoCorp, recorded 10,701 VAHAN registrations in December, maintaining an 11 percent market share. The brand has partnered with Kolkata Knight Riders as a title partner for three seasons. Additionally, the DIRT.E K3, an electric motorcycle for riders aged 4–10, is scheduled for retail launch on 15 January 2026.

Hero MotoCorp and Harley-Davidson have expanded their partnership with the launch of the H-D X440 T. The collaboration also introduced the Harley-Davidson CVO Street Glide and CVO Road Glide models to the Indian market.

The company enters the final quarter of the financial year, citing confidence in its growth momentum following double-digit gains in Q3.

TVS Motor Company Reports Record Quarterly Sales In Q3 FY2026

TVS Motor Co

Chennai-headquartered two-wheeler and three-wheeler major TVS Motor Company recorded sales of 1.54 million units during Q3 FY2026.

This includes 1.48 million two-wheelers, up 25 percent YoY, as against 1.18 million two-wheelers sold a year ago. Three-wheeler sales grew by 106 percent to 60,000 units. International business sales reached 410,000 units, a 40 percent increase compared to the 294,000 units sold in the same period last year.

For December, the sales came at 481,389 units, up 50 percent YoY, as against 321,687 units sold in December 2024.

Total exports for December 2025 grew by 40 percent to 146,022 units. Two-wheeler exports specifically increased by 35 percent, rising from 96,927 units in December 2024 to 130,709 units.