The two-wheeler industry in India is gearing up for the festive season and in contrast to the four-wheeler segment, it continues to expect a healthy growth demand.

Taking a closer look at the company-wise sales performance for the month of September 2024, Hero MotoCorp the world’s largest two-wheeler maker reported 19 percent growth YoY in the domestic market. The company sold 616,706 two-wheelers, as against 519,789 units for the same period last year.

Hero MotoCorp states that there is a positive sentiment prevalent in the industry as it approaches the festive season on the back of a good monsoon. It has a strong pipeline of bookings and is experiencing increased customer footfall leading up to the festive season. The company expects healthy growth during the 32-day period starting from October 3.

Honda Motorcycle & Scooter India (HMSI) reported wholesales of 536,391 units, which was 9 percent higher than 491,802 units last year.

During the period the company attained a new sales milestone for its popular scooter the ‘Activa’, which went home to over 10 million customers in the South Indian states and union territories of Tamil Nadu, Karnataka, Telangana, Kerala, Andhra Pradesh, Puducherry, and Andaman & Nicobar Islands.

TVS Motor Co, too reported a healthy growth of 23 percent YoY with 369,138 two-wheelers sold, compared to 300,493 units for the same period last year.

The company’s EV sales registered a growth of 42 percent increasing from 20,356 units in September 2023 to 28,901 units in September 2024.

For Pune-based Bajaj Auto, the monthly two-wheeler sales jumped by 28 percent, from 202,510 units in September 2023 to 259,333 units in September 2024.

Chennai-based Royal Enfield, a leading mid-sized motorcycle manufacturer, continued to drive sales with its product offensive strategy. The company reported 7 percent growth for September 2024, selling 79,326 units, as against 74,261 units for the same period last year.

Overall, the two-wheeler segment is expected to see a robust demand driven by both rural and urban India as the festivities approach.

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Bajaj Auto, a leading two-wheeler and three-wheeler manufacturer, has launched the 2025 editions of its flagship Dominar 250 and Dominar 400 motorcycles at prices starting INR 191,654 (ex-showroom Delhi) and INR 238,682 (ex-showroom Delhi) respectively.

The company shared that the updated models now boast significant electronic and ergonomic enhancements aimed at elevating the sports touring experience in India.

With the introduction of Ride-by-Wire technology, selectable Riding Modes, a newly designed Bonded Speedometer and other factory-fitted touring accessories, the 2025 Dominar range, Bajaj aims to reaffirm its leadership position in the premium touring segment.

The Dominar 400 now comes equipped with four Riding Modes – Road, Rain, Sport and Off-Road – delivered via an advanced Ride-by-Wire system and Electronic Throttle Body (ETB). The Dominar 250 features 4-mode ABS on a Mechanical Throttle Body (MTB), providing versatile control in varied riding conditions.

Other notable upgrades include a bonded glass speedometer with improved visibility and weather resistance, an ergonomically redesigned handlebar for better long-distance comfort, a rear carrier with an integrated GPS mount and advanced control switches for intuitive operation.

Sarang Kanade, President, Motorcycle Business Unit said, “At Bajaj Auto, we believe that a Dominar is more than just a machine – it's a gateway to real-world experiences. Traveling imparts knowledge that books cannot. It reveals character, develops resilience, and expands horizons. We are committed to spearheading the Sports Touring revolution in India with the 2025 Dominar range, which features motorcycles that are ‘Born to Sprint’ and ‘Built to Tour’. The 2025 Dominar range is not just an upgrade, it’s a declaration: the road belongs to those who don’t hold back.”

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Hero MotoCorp, the world’s largest manufacturer of motorcycles and scooters, announced that it dispatched 553,963 motorcycles and scooters during June 2025, which was 10 percent higher than the 503,448 units it sold last year.

In terms of retail, the company shared that it achieved 394,000 units sales across urban and rural markets in the country, which will be further augmented by the onset of monsoon across parts of the country and a positive economic outlook.

What’s more, the company recently introduced a new model and Battery-as-a-Service offering under the Vida VX2, which further expands the company's EV offerings. Last month, the company’s electric vehicle brand Vida dispatched 7,178 units and recorded 7,665 registrations in the country.

Furthermore, Hero MotoCorp and Harley-Davidson have also announced the 2025 model year line-up and pricing for Harley-Davidson motorcycles in India. The range introduced the new CVO Street Glide and CVO Road Glide limited-edition models. The Harley-Davidson range starts at INR 239,000 for the H-D X440 in India and goes up to INR 4.23 million for the Road Glide.

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Suzuki Motorcycle India reported sales of 95,244 units in June, which represents an 8 percent YoY growth, as compared to 88,287 units sold last year.

In the domestic market, the sales grew by 4 percent at 73,934 units, while exports grew by 24 percent at 21,310 units.

Deepak Mutreja, Vice-President – Sales & Marketing, Suzuki Motorcycle India, said, “We remain optimistic as our growth continues across both domestic and international markets. Our continued focus on delivering superior riding experience and customer centric approach is driving this performance. We will continue to offer greater value to our customers as we strengthen our presence across markets and gear up for the months ahead.”

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Chennai-headquartered two-wheeler and three-wheeler major TVS Motor Company has reported its strongest-ever quarterly sales performance in Q1 of FY2026, hitting a record 1.27 million units. This robust growth was underpinned by significant increases across both two-wheeler and three-wheeler segments, alongside a substantial boost in international business.

For June 2025, the company reported sales of 402,001 units, a 20 percent jump compared to 333,646 units sold in June 2024. Two-wheeler sales accounted for 385,698 units, up 20 percent YoY as compared to 322,168 units last year. Of this domestic market sales grew by 10 percent YoY at 281,012 units.

On the other hand, while demand for TVS iQube remains strong, the company reported sales of 14,400 units sold, a slight decrease from 15,859 units last year. This dip it attributed to the ongoing disruptions in the EV supply chain, particularly concerning the availability of magnets, which continues to pose short to medium-term challenges.

On the exports front, the company shipped 117,145 units last month, which was 54 percent higher as compared to 76,074 units in June 2024. Two-wheeler exports were particularly strong, growing by 58 percent to 104,686 units from 66,434 units in the previous year.

During the first quarter, two-wheeler sales grew 17 percent, with sales rising from 1.05 million units to 1.23 million units in Q1 FY2026.

Three-wheelers experienced 46 percent increase, with sales climbing from around 31,000 units in Q1 FY25 to about 45,000 units in the current quarter.

Total exports for the quarter grew by 39 percent, reaching 352,000 units compared to 254,000 units in the first quarter of FY2025.

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