Two-wheeler wholesales for September in the green, automakers gear up for festive demand  

Two-wheeler sales

The two-wheeler industry in India is gearing up for the festive season and in contrast to the four-wheeler segment, it continues to expect a healthy growth demand.

Taking a closer look at the company-wise sales performance for the month of September 2024, Hero MotoCorp the world’s largest two-wheeler maker reported 19 percent growth YoY in the domestic market. The company sold 616,706 two-wheelers, as against 519,789 units for the same period last year.

Hero MotoCorp states that there is a positive sentiment prevalent in the industry as it approaches the festive season on the back of a good monsoon. It has a strong pipeline of bookings and is experiencing increased customer footfall leading up to the festive season. The company expects healthy growth during the 32-day period starting from October 3.

Honda Motorcycle & Scooter India (HMSI) reported wholesales of 536,391 units, which was 9 percent higher than 491,802 units last year.

During the period the company attained a new sales milestone for its popular scooter the ‘Activa’, which went home to over 10 million customers in the South Indian states and union territories of Tamil Nadu, Karnataka, Telangana, Kerala, Andhra Pradesh, Puducherry, and Andaman & Nicobar Islands.

TVS Motor Co, too reported a healthy growth of 23 percent YoY with 369,138 two-wheelers sold, compared to 300,493 units for the same period last year.

The company’s EV sales registered a growth of 42 percent increasing from 20,356 units in September 2023 to 28,901 units in September 2024.

For Pune-based Bajaj Auto, the monthly two-wheeler sales jumped by 28 percent, from 202,510 units in September 2023 to 259,333 units in September 2024.

Chennai-based Royal Enfield, a leading mid-sized motorcycle manufacturer, continued to drive sales with its product offensive strategy. The company reported 7 percent growth for September 2024, selling 79,326 units, as against 74,261 units for the same period last year.

Overall, the two-wheeler segment is expected to see a robust demand driven by both rural and urban India as the festivities approach.

TWO-WHEELER SALES IN INDIA
Company Sept '24 Sept '23 Change (in units) Change (in %)
Hero MotoCorp 616,706 519,789 96,917 19%
Honda Motorcycle & Scooter India 536,391 491,802 44,589 9%
TVS Motor Co 369,138 300,493 68,645 23%
Bajaj Auto 259,333 202,510 56,823 28%
Royal Enfield 79,326 74,261 5,065 7%
Total 1,860,894 1,588,855 272,039 17%

Suzuki Motorcycle India Sells 132,244 Two-Wheelers In May 2026

Suzuki Motorcycle India

Suzuki Motorcycle India (SMIPL), the two-wheeler subsidiary of Suzuki Motor Corporation, Japan, has recorded its highest-ever monthly sales volume, delivering 132,244 units in May 2026, up 3 percent YoY, as compared 128,897 units sold last year.

The milestone performance was driven by an all-time high in domestic dispatches alongside steady growth in international export markets.

Suzuki Motorcycle India saw positive momentum in both the domestic market and exports. The company sold 110,028 units in the domestic market, up 2 percent YoY, while exports came at 22,216 units, up 5 percent YoY.

In addition to whole vehicle distributions, the manufacturer's spare parts division recorded financial gains. Spare parts sales generated revenue of INR 953.60 million in April 2026, marking a 14 percent growth rate over the prior year's corresponding month.

The volume growth highlights the impact of rising customer demand and SMIPL's expanded market outreach. Moving into the next phase of the fiscal year, the company plans to focus on brand activations and targeted engagement initiatives to maintain momentum.

Deepak Mutreja, Vice-President of Sales & Marketing, Suzuki Motorcycle India, said, “SMIPL’s strong performance in May 2026, marked by the highest-ever monthly sales, reflects the positive response to our products and services in the market. The domestic growth highlights the impact of a customer-centric approach and sustained engagement efforts in building deeper connections. Going forward, the focus remains on further enriching customer experiences through impactful engagement initiatives and brand activations.”

Honda Motorcycle & Scooter India Reports 518,777 Units Wholesales For May

HMSI

Honda Motorcycle & Scooter India (HMSI), one of the leading two-wheeler manufacturers, has reported total sales of 518,777 units for May 2026, marking a 12 percent YoY growth compared to the 465,109 units sold for the same month last year.

The sales include 459,611 units in the domestic market, up 10 percent YoY, while exports came at 59,166 units, up 24 percent YoY.

The company's performance indicates steady demand across the automotive two-wheeler market, supported by a product portfolio and a retail network of over 7,000 corporate touchpoints nationwide.

Royal Enfield Clocks 15% Sales Growth In May 2026

Royal Enfield

Chennai-based mid-sized motorcycle manufacturer Royal Enfield has its wholesales 103,231 motorcycles for May 2026, which marks a 15 percent YoY growth compared to the 89,428 motorcycles sold last year.

Interestingly, while domestic sales experienced a strong double-digit growth, international export volumes faced a downward correction during the month.

The company sold 94,115 motorcycles in the domestic market, up 24 percent YoY, while exports declined by 33 percent to 9,116 units.

Royal Enfield is also gearing up to further scale up its production with plans to acquire a land parcel in Tada, Andhra Pradesh, for a new greenfield manufacturing facility. The planned investment of approximately INR 25 billion is to be deployed in a phased manner to augment long-term production capacity.

The OEM also officially expanded its 650cc mid-size motorcycle portfolio by launching the Bullet 650 across India, Europe, the Middle East, Africa (EMEA) and the Australia-New Zealand (ANZ) regions.

B Govindarajan, Managing Director, Eicher Motors and CEO, Royal Enfield, said, “We are carrying our momentum in FY27 with continued growth in Q1, despite the prevailing macro-headwinds. This month was exciting for us, as we strengthened our product portfolio with the Bullet 650. The Bullet is the world’s longest-running motorcycle in continuous production and has garnered the love of riders across generations. The all-new Bullet 650 carries that legacy forward authentically, retaining the soul and unmistakable design philosophy of the Bullet. Another significant business milestone in May was the announcement of our plans for a new manufacturing facility in Andhra Pradesh to support our long-term projected growth. We also continued to deepen our presence in international markets and engage our riding communities through initiatives like the biggest-ever Himalayan Odyssey and the sixth edition of the Continental GT Cup.”

TVS Motor Company Achieves Record Sales Milestone Of 567,000 Units In May 2026

TVS Motor Company

Chennai-headquartered two-wheeler and three-wheeler major TVS Motor Company (TVSM) has reported its highest-ever monthly sales milestone, delivering 566,585 units in May 2026. This marks a 31 percent YoY growth compared to the 431,275 units sold last year.

The performance saw historic highs in both international business exports and electric vehicle (EV) distributions.

Last month, the company’s two-wheeler wholesales grew by 31 percent, rising from 416,166 units in May 2025 to 543,111 units in May 2026. This includes 384,565 units in the domestic market, up 24 percent YoY, from 309,287 units in the corresponding month last year.

Interestingly, both the motorcycle and scooter segments registered a robust 30 percent YoY and 32 percent YoY growth, respectively.

In the three-wheeler category, TVS Motor Company recorded a 55 percent growth, with sales increasing to 23,474 units in May 2026 from 15,109 units in May 2025.

TVS Motor Company saw its highest-ever monthly EV sales volume, recording 43,632 units in May 2026. This marks a 56 percent growth trajectory over the 27,976 electric units sold in May 2025.

Concurrently, the company’s total International Business sales hit a new peak, expanding 49 percent to 175,991 units against 118,437 units in the prior year's period. Out of the total export volume, international two-wheeler sales accounted for 158,546 units, representing a 48 percent increase YoY.