The two-wheeler industry in India is gearing up for the festive season and in contrast to the four-wheeler segment, it continues to expect a healthy growth demand.

Taking a closer look at the company-wise sales performance for the month of September 2024, Hero MotoCorp the world’s largest two-wheeler maker reported 19 percent growth YoY in the domestic market. The company sold 616,706 two-wheelers, as against 519,789 units for the same period last year.

Hero MotoCorp states that there is a positive sentiment prevalent in the industry as it approaches the festive season on the back of a good monsoon. It has a strong pipeline of bookings and is experiencing increased customer footfall leading up to the festive season. The company expects healthy growth during the 32-day period starting from October 3.

Honda Motorcycle & Scooter India (HMSI) reported wholesales of 536,391 units, which was 9 percent higher than 491,802 units last year.

During the period the company attained a new sales milestone for its popular scooter the ‘Activa’, which went home to over 10 million customers in the South Indian states and union territories of Tamil Nadu, Karnataka, Telangana, Kerala, Andhra Pradesh, Puducherry, and Andaman & Nicobar Islands.

TVS Motor Co, too reported a healthy growth of 23 percent YoY with 369,138 two-wheelers sold, compared to 300,493 units for the same period last year.

The company’s EV sales registered a growth of 42 percent increasing from 20,356 units in September 2023 to 28,901 units in September 2024.

For Pune-based Bajaj Auto, the monthly two-wheeler sales jumped by 28 percent, from 202,510 units in September 2023 to 259,333 units in September 2024.

Chennai-based Royal Enfield, a leading mid-sized motorcycle manufacturer, continued to drive sales with its product offensive strategy. The company reported 7 percent growth for September 2024, selling 79,326 units, as against 74,261 units for the same period last year.

Overall, the two-wheeler segment is expected to see a robust demand driven by both rural and urban India as the festivities approach.

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Honda Motorcycle & Scooter India (HMSI), one of the leading two-wheeler manufacturers, has reported its wholesales for September 2026 and H1 of FY2027.

Last month, the company sold a total of 706,266 units, up 24 percent YoY, as compared to 568,164 units a year ago. In the domestic market, sales grew 26 percent from 505,693 units, to 636,768 units, while exports grew 11 percent to 69,498 units, as compared to 62,471 units last year.

For H1 FY2027, sales grew 15 percent YoY to 3.44 million units, as compared to 2.99 million units.  Domestic volumes grew 13 percent YoY to 3.04 million units, compared to 2.68 million units a year ago, while exports grew 27 percent YoY to 396,000 units, compared to 311,517 units a year ago.

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Italian two-wheeler maker Aprilia India has launched its all-new SXR GT range of scooters, introducing a new model lineup engineered for urban commuting and longer-distance travel.

The scooter range is available in two air-cooled powertrain configurations: the 175cc hp-e and the 125cc hp-e. The 175cc hp-e engine generates 9.76 kW at 7,200 rpm and 14.14 Nm of torque at 6,000 rpm. The 125cc hp-e engine produces 7.8 kW at 7,400 rpm and 10.4 Nm of torque at 6,200 rpm. Both engines comply with BSVI OBD II Stage B regulations and are compatible with E20 fuel blends.

Diego Graffi, Chairman and MD of Piaggio Vehicles, said: "We see significant headroom for premiumisation in India’s scooter market as customers increasingly seek products that deliver a richer and more differentiated ownership experience. The future of premium urban mobility will be defined not by getting from one point to another, but by how people experience the journey. Today’s riders expect performance, comfort, technology and individuality in equal measure. The new Aprilia SXR GT range embodies that shift, bringing Aprilia’s performance DNA and Italian design together with the versatility demanded by modern Indian lifestyles. Our 2-wheeler ambition is clear: to keep challenging established conventions and introduce products that expand what consumers can expect from the premium scooter segment."

The SXR GT features 14-inch wheels and a front LED headlight assembly. The SXR GT 125 is offered in Matte Black, Glossy Azzurro, and Glossy White, while the SXR GT 175 is available in Metallic Blue, Matte Black, and Matte Green.

Instrumentation varies by model variant. The SXR GT 175 features a 5-inch TFT screen with integrated handlebar controls, Bluetooth connectivity, music management, call management, and turn-by-turn navigation, alongside single-channel front-wheel ABS. The SXR GT 125 is fitted with a 5-inch LCD cluster, a 220 mm front disc brake, and a 140 mm rear drum brake. Optional factory accessories for the range include a manually adjustable windshield, a perimeter protection kit, and a rear top box.

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Chennai-headquartered mid-sized motorcycle maker Royal Enfield has reported its wholesales of 133,958 units in September 2026, representing an 8 percent YoY growth, compared to 124,328 units sold last year.

In the domestic market, sales grew 7 percent YoY to 121,326 units from 113,573 units last year. Exports grew 17 percent to 12,632 units compared to 10,755 units a year ago.

B Govindarajan, Managing Director, Eicher Motors and CEO, Royal Enfield, said, "Building on our momentum this year, we achieved our highest-ever monthly dispatches in September 2026. As we enter the festive period, we are continuing solid business performance supported by key product interventions. Celebrating a decade of the Himalayan brand, we launched the Himalayan 440 earlier this month and witnessed overwhelming response from the community far exceeding our expectations. Our electric journey also saw a major milestone as the Flying Flea C6 entered Europe and the UK, starting with five major cities. On the culture front, our global community came together like never before, with a record 150,000+ riders joining One Ride across the world in support of snow leopard conservation. Furthermore, being recognized as the winner in the Two-Wheeler OEM category at the FADA Dealer Satisfaction Survey 2026 for the second consecutive year is a true testament to the strength of our partner ecosystem. With positive customer sentiment and a strong booking pipeline across our networks, we are scaling up production, inventory and channel readiness to cater to the festive season."

The company introduced the Himalayan 440 in Sela Black, Mustang Brown and Nelong White, equipped with a 443cc engine and a six-speed gearbox. For European markets, Royal Enfield launched its electric motorcycle line, the Flying Flea C6, establishing retail points and service infrastructure across Paris, Barcelona, Rome, Berlin and London, with deliveries scheduled for October 2026.

Royal Enfield also updated the Classic 350 with a Signature White variant featuring an assist and slipper clutch, adjustable levers, USB Type-C charging and navigation hardware as standard equipment.

In international markets, the company launched the Guerrilla 450 Apex and Goan Classic 350 in the Philippines, while introducing the Bullet 650 and Guerrilla Apex 450 in Cambodia.

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Pune-headquartered two-wheeler and three-wheeler major Bajaj Auto recorded total wholesales of 538,443 units in September 2026, representing a 5 percent increase compared to 510,504 units sold last year.

The company sold a total of 294,456 units in the domestic market, down 9 percent YoY, while total exports rose 32 percent YoY to 243,987 units.

Two-wheeler sales for September 2026, reached 451,494 units, reflecting a 5 percent YoY as against 430,853 units last year. In the domestic market sales declined 12 percent to 239,771 units, down from 273,188 units a year ago.

On the other hand exports grew 34 percent to 211,723 units compared to 157,665 units in September 2025.

Three-wheeler sales witnessed growth across both domestic and international markets. Total wholesales rose 9 percent to 86,949 units from 79,651 units last year. In the domestic market 5 percent to 54,685 units, while exports grew 17 per cent to 32,264 units.

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