The two-wheeler industry in India is gearing up for the festive season and in contrast to the four-wheeler segment, it continues to expect a healthy growth demand.

Taking a closer look at the company-wise sales performance for the month of September 2024, Hero MotoCorp the world’s largest two-wheeler maker reported 19 percent growth YoY in the domestic market. The company sold 616,706 two-wheelers, as against 519,789 units for the same period last year.

Hero MotoCorp states that there is a positive sentiment prevalent in the industry as it approaches the festive season on the back of a good monsoon. It has a strong pipeline of bookings and is experiencing increased customer footfall leading up to the festive season. The company expects healthy growth during the 32-day period starting from October 3.

Honda Motorcycle & Scooter India (HMSI) reported wholesales of 536,391 units, which was 9 percent higher than 491,802 units last year.

During the period the company attained a new sales milestone for its popular scooter the ‘Activa’, which went home to over 10 million customers in the South Indian states and union territories of Tamil Nadu, Karnataka, Telangana, Kerala, Andhra Pradesh, Puducherry, and Andaman & Nicobar Islands.

TVS Motor Co, too reported a healthy growth of 23 percent YoY with 369,138 two-wheelers sold, compared to 300,493 units for the same period last year.

The company’s EV sales registered a growth of 42 percent increasing from 20,356 units in September 2023 to 28,901 units in September 2024.

For Pune-based Bajaj Auto, the monthly two-wheeler sales jumped by 28 percent, from 202,510 units in September 2023 to 259,333 units in September 2024.

Chennai-based Royal Enfield, a leading mid-sized motorcycle manufacturer, continued to drive sales with its product offensive strategy. The company reported 7 percent growth for September 2024, selling 79,326 units, as against 74,261 units for the same period last year.

Overall, the two-wheeler segment is expected to see a robust demand driven by both rural and urban India as the festivities approach.

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Honda Motorcycle & Scooter India (HMSI), one of the leading two-wheeler manufacturers in the country, has recorded total sales 528,281 units in June 2026, up 23 percent YoY, as against 429,147 units last year.

This includes 468,956 units in the domestic market, up 21 percent YoY, and 59,325 units exported, up 47 percent YoY.

For Q1 FY2027, the sales came at 1.61 million units, a 17 percent increase compared to the 1.37 million units sold in Q1FY2026. Domestic sales for the quarter reached 1.41 million units, up 15 percent YoY, while exports for the period totalled 198,000 units, marking a 36 percent rise.

Tsutsumu Otani, President & CEO, Honda Motorcycle & Scooter India, said, “We have seen healthy growth momentum in the first quarter of FY2027 compared to the same period last year, supported by steady underlying demand conditions. This reflects our continued focus on disciplined execution and our efforts to remain aligned with evolving customer and market needs. While we remain mindful of the dynamic market environment, we will continue to focus on consistent execution of our business priorities. With our strong product portfolio and widespread dealer network, we aim to progress towards sustainable growth going forward.”

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Vida, powered by Hero, the electric vehicle business of the world’s largest two-wheeler manufacturer, has introduced a brand-new identity, four years after its 2022 launch. The company has transitioned from a single electric scooter to a mobility ecosystem including the DIRT.E range and the Novus platform.

The identity features a V-Lettermark derived from the Hero logo, tilted at a 30-degree trajectory. The design uses black, white and orange. The company also secured a spot in the Asia Book of Records for creating a brand logo covering 35,292 sqft, using a range of vehicles including the Vida VX2, Vida DIRT.E K3, Novus Nex 1 and Hero XPulse.

Dr. Pawan Munjal, Executive Chairman, Hero MotoCorp, said, "True progress never stands still; it anchors itself in the deep roots of a trusted legacy to branch out into bold, new directions. When I launched Vida in 2022, I called it the dawn of something special, meaning ‘Life’, was created to drive a positive impact and move us all forward meaningfully. Four years on, that purpose grew into a movement - a purpose to build a better world.”

Kausalya Nandakumar, Chief Business Officer, Emerging Mobility Business Unit, Hero MotoCorp, said, "Today’s customer is buying an upgrade to their life, and they expect it to be effortless, reliable and within reach. Our new identity is built for that customer, and for the breadth of what Vida now offers. The V-Letter mark captures it best: Hero's legacy and Vida's future, moving forward together. Hero gives our aspiration scale; Vida gives that scale desirability. Together, we are making aspirations accessible."

The identity will be implemented across Vida’s digital and physical touchpoints and future product lines.

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Italian superbike maker Ducati India has launched the 2026 Multistrada V4 Rally, a motorcycle built for long-distance travel and off-road use at pricing starting INR 3.24 million for the Ducati Red variant and INR 3.27 million for the Jade Green version.

The V4 Rally features a 30-litre fuel tank, a suspension system with 200 mm of travel and an electronics suite. It is powered by a 1,158 cc V4 Granturismo engine, producing 170 hp and 123 Nm of torque. Ducati has engineered the motorcycle with maintenance intervals of 60,000 km for valve clearance checks and 15,000 km or 24 months for oil services.

Bipul Chandra, Managing Director, Ducati India, said, "The 2026 Multistrada V4 Rally represents the very essence of Ducati's adventure touring philosophy combining cutting-edge technology, exceptional performance and outstanding long-distance comfort in one motorcycle. India has witnessed a growing community of riders embracing adventure touring and exploring diverse terrains across the country. With the launch of the new Multistrada V4 Rally, we are delighted to offer them our most capable adventure motorcycle yet, engineered to inspire limitless exploration while delivering the unmistakable Ducati riding experience on every journey."

The 2024 Multistrada V4 Rally features semi-active Marzocchi Adaptive Ducati Skyhook Suspension (DSS) EVO strategy includes automatic preload management and an Automatic Lowering Device.

The braking system features Bosch-Brembo ABS 10.3ME Cornering unit with front and rear braking strategies, supported by a 280 mm rear disc. The motorcycle includes the Ducati Vehicle Observer (DVO) algorithm to refine traction and wheelie control, alongside a radar suite for adaptive cruise control, blind spot detection and forward collision warning.

It also gets Ducati Quick Shift (DQS) 2.0 controls system uses an angular position sensor on the gear shift drum.

The design includes a windshield that is 40 mm wider and 20 mm taller than previous iterations. Passenger comfort is supported by repositioned pannier mounts and a redesigned centre stand. The dashboard consists of a 6.5-inch colour TFT screen with navigation support via the Ducati Connect app.

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Hero MotoCorp, the world’s largest two-wheeler manufacturer, has added a new variant to its popular Passion 100cc motorcycle line-up – the Passion+ Disc at INR 84,128 (ex-showroom, Delhi).

The Passion+ Disc is available in four dual-tone colour options: Heavy Grey, Nexus Blue, Dark Industrial Grey and Pearl Red. It features a 100cc BS-VI and OBD-2 compliant engine that delivers 5.9 kW of power and 8.05 Nm of torque. The motorcycle features Hero’s i3S (Idle Stop-Start System) technology and is rated for a fuel efficiency of 71 kmpl. A key update for this variant is the inclusion of a front disc brake.

The motorcycle comes with a digital instrument cluster, Bluetooth integration with SMS and call alerts, LED projector headlamp and side stand indicator with an engine cut-off function.

The motorcycle features a revised design with a digital dashboard and a seating posture intended for city use. Practical additions for riders include a utility case for storage and an integrated USB charging port.

Ashutosh Varma, Chief Business Officer – India Business Unit, Hero MotoCorp, stated: “The launch of the all-new Passion+ Disc further strengthens Passion’s legacy as one of India’s most trusted and iconic motorcycle brands. With its refreshed styling, advanced digital features, enhanced safety through front disc brake and trusted fuel efficiency, the Passion+ Disc offers a compelling package for today’s discerning consumers.”

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