India Yamaha Motor (IYM) is making waves at the Bharat Mobility Global Expo 2025, commemorating four decades of excellence and unveiling its future-focused vision. Running from January 17 to 22, the event spotlights Yamaha’s pioneering role in India’s premium two-wheeler segment with its pavilion themed “Aspirations Unveiled” blending legacy with innovation.

Yamaha’s rich history takes center stage with iconic motorcycles like the RX-100 and RD-350, which redefined performance biking in India. The display also features first-generation models of the YZF-R15 and FZ series, both benchmarks in their class.

A dedicated "History Arena" chronicles Yamaha’s global journey since its founding in 1955, its rise to leadership in 1960, and its transformative impact on India’s motorcycling culture over four decades.

Showcasing its racing pedigree, Yamaha has unveiled the YZR-M1 MotoGP machine, a symbol of its relentless pursuit of performance. With over 500 podium finishes in MotoGP, the M1 is accompanied by exclusive gear from riders Fabio Quartararo and Alex Rins, offering fans an up-close look at Yamaha’s racing legacy.

Yamaha’s futuristic Y/AI Concept Motorcycle, featured in the sci-fi anime Tokyo Override, exemplifies AI-integrated mobility. Inspired by the YZR-M1’s design, the concept bike reimagines urban transportation, merging cutting-edge technology with bold aesthetics.

The Lander 250 and Tenere 700 headline Yamaha’s adventure line-up, showcasing agility and durability for off-road and urban journeys alike. These models embody Yamaha’s commitment to empowering riders to explore new horizons.

Yamaha’s iconic R-Series, featuring the R15, R3, and R7, highlights the brand’s dedication to performance and innovation. Designed to enhance riding skills and deliver speed-driven excitement, the R-Series remains a hallmark of Yamaha engineering.

The hyper-naked MT Series, including the MT-15, MT-03, and MT-09, represents Yamaha’s bold design philosophy. With torque-rich engines and stripped-down aesthetics, the MT lineup invites riders to embrace raw excitement and urban rebellion.

Marking a milestone in hybrid mobility, Yamaha unveiled the 2025 FZ-S Fi DLX. Equipped with hybrid technology, Smart Motor Generator, and advanced features like Turn-by-Turn navigation, this model offers a seamless blend of performance and sustainability.

In the Hybrid Zone, Yamaha’s Blue Core engine powers popular scooters like the RayZR, Fascino, and Filano, delivering fuel efficiency with high torque. Performance scooters Aerox 155 Version S and N-MAX bring sporty designs and cutting-edge engineering to urban commuting.

Yamaha’s pavilion features a MotoGP gaming zone, exclusive merchandise, and a tilt-bike experience with the R15. Fans can explore the Monster Energy stall and participate in interactive activities within the 40-year commemorative zone.

Commenting on the occassion, Yamaha Motor India Chairman Itaru Otani said, “It is with immense pride that we celebrate 40 years of Yamaha in India at the Bharat Mobility Global Expo 2025. Our theme, ‘Aspirations Unveiled,’ reflects our commitment to innovation and performance tailored to young Indian riders. This showcase marks both our legacy and our vision for the future of motorcycling in India.”

As Yamaha celebrates its four-decade journey, the brand continues to chart a path of innovation, performance, and lifestyle-driven mobility, inviting visitors to experience its enduring legacy and ambitious future.

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Zelio E-Mobility has announced its first major sports partnership, joining Punjab Kings as the team’s Official EV Partner for the 2026 Indian Premier League (IPL) season. The agreement includes branding rights, digital media integration and in-stadia activations throughout the tournament. The company intends to use the platform to increase brand awareness in Tier 2 markets and support its expansion across India.

As part of the association, the manufacturer will showcase its X Men 2.0 and the newly released X Men+ models. These electric two-wheelers will be featured across various team touchpoints, including jersey branding and social media campaigns. The partnership follows Zelio E-Mobility’s recent initial public offering, which raised INR 783.4 million to fund its growth operations.

The company currently maintains a network of over 350 dealer outlets across 20 states and union territories. Its portfolio includes electric two-wheelers under the Zelio brand and the Tanga line of e-rickshaws, serving a total customer base of more than 200,000 riders. The management indicated that the partnership aligns with a strategy to invest in brand equity alongside its manufacturing scaling.

Kunal Arya, Managing Director, Zelio E-Mobility, said, “Cricket continues to be one of the most powerful platforms to connect with audiences across India. Our association with Punjab Kings allows us to engage with a wide consumer base while strengthening Zelio’s brand presence in a culturally relevant environment. As we scale our operations, such partnerships play a role in aligning visibility with growth momentum.”

Saurabh Arora, Chief Commercial Officer, Punjab Kings, said, “We are delighted to welcome Zelio Electric Scooters as our Official EV Partner for the season. This partnership reflects the growing synergy between sport and sustainable innovation. As a franchise, we are committed to aligning with forward-looking brands that resonate with today’s consumers, and Zelio’s focus on electric mobility and accessibility makes them a strong strategic fit for Punjab Kings. Through this association, we aim to create meaningful fan engagement while contributing to the broader narrative around clean and responsible mobility.”

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Pune-headquartered two-wheeler and three-wheeler major Bajaj Auto has announced a price reduction for the Dominar 400, making the motorcycle more accessible at INR 203,214 (ex-showroom Delhi).

The updated model is equipped with a 350cc engine and is priced approximately INR 37,000 lower than the previous iteration. This adjustment results from a lower upfront cost and the passing of GST benefits to customers without altering the vehicle's touring capabilities.

The motorcycle is designed to function as an all-rounder, suitable for both daily commuting and long-distance travel.

By repositioning the Dominar 400, Bajaj Auto aims to increase the adoption of sports and touring motorcycling in India. The mechanical specifications are intended to maintain the power and endurance associated with the Dominar nameplate while lowering the total cost of ownership for enthusiasts.

This strategic shift follows the company's objective of democratising the touring segment. The new price point is expected to attract riders transitioning from lower-capacity segments who require a vehicle capable of sustained high-speed travel and comfort over distance.

Sarang Kanade, President - MCBU, Bajaj Auto, said, "Dominar has always stood for our touring DNA - powerful, capable, and built for the long road. With the new Dominar 400 with 350cc engine we are staying true to that promise while making it significantly more accessible. Riders get the same Dominar experience they love, but now with a much lower cost of ownership, including meaningful savings. This is a decisive step towards democratizing touring and sports motorcycling in India."

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Ducati India has initiated the brand's global 100-year anniversary celebrations with an exclusive DRE Track Day at the Buddh International Circuit (BIC). Founded in 1926, the Italian manufacturer is marking a century of operations with a series of events intended to engage its community of owners.

The gathering at BIC saw over 70 riders participate in track sessions, while 150 enthusiasts attended a concluding evening event.

The track day provided owners with open sessions and three levels of structured training comprising Intro, Evo, and Master categories.

These were conducted by certified instructors including Rishi Agarwal, Anand Dharmaraj and Dilip Lalwani, the latter of whom holds the lap record for a production superbike at the circuit. The event was further highlighted by the first Indian performance from official Ducati stunt rider Emilio Zamora, who conducted a showcase for the assembled participants and their families.

Ducati has operated in India for over a decade and currently maintains a network of nine dealerships alongside two exclusive service workshops in Goa and Ahmedabad. The Indian market is a component of the brand's broader growth strategy in Asia, focusing on the premium motorcycle segment.

Bipul Chandra, Managing Director of Ducati India, stated, “As Ducati commemorates 100 years globally, India stands as a crucial market where the brand’s passion continues to intensify year after year. The DRE Track Day at BIC, coupled with Emilio Zamora’s electrifying performance and our sundowner celebration, is more than an event; it represents a celebration of our community, our rich heritage, and the distinctive thrill that defines every Ducati. Our Ducatisti are central to all our endeavours, and this centenary year is dedicated to fostering their connection with the brand through unforgettable experiences.”

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Pune-headquartered two-wheeler and three-wheeler major Bajaj Auto has reintroduced the Pulsar 180 motorcycle in India, citing consistent demand from riders and social media interest.

The reintroduction coincides with the 25th anniversary of the Pulsar brand, which launched in 180cc and 150cc formats in 2001. The updated model now features new graphics and integrated technology to align with current market standards.

The updated motorcycle incorporates a light-emitting diode (LED) headlamp, LED blinkers and a digital console with Bluetooth connectivity. Bajaj Auto has positioned the vehicle as a transition for owners of 150cc to 160cc motorcycles, providing a shift in performance and design. The Pulsar 180 is intended to maintain the balance between sport-oriented riding and daily commuting that established the nameplate's presence in the segment.

Engineering updates for this iteration focus on refined performance and modernised electronics while retaining the styling characteristic of the original series. The inclusion of connected features via the digital console allows for smartphone integration, a feature increasingly common in the performance commuter category.

Sarang Kanade, President, MCBU, Bajaj Auto, said, “The Pulsar brand has always stood for pushing limits and redefining performance motorcycling in India. The return of the Pulsar 180 is a response to the strong and consistent demand, as well as a groundswell of love on social media. As we mark 25 years of Pulsar, bringing back this iconic nameplate feels especially meaningful. Reimagined for a new generation, it continues to embody our ‘Definitely Daring’ philosophy combining power, precision and contemporary design to deliver an experience that is both exhilarating and accessible.”

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