Changing With Times Helped Tata Motors Respond Customer Service Better
- By MT Bureau
- December 18, 2020
Seeking details on how the Passenger Vehicle Business Unit of Tata Motors, like many other vehicle makers, faced several challenges from the aftermarket perspective during the lockdown and COVID-19 induced New Normal, the company spokesperson said, there were not many challenges as everything had been planned from their end well in time. However, during the initial days of lockdown, getting special permission from local authorities in certain markets was one challenge the company faced which was eventually resolved.
Tata Motors ensured that its customers and COVID frontline workers received seamless customer experience. As a part of its initiative, the company introduced tips to take care of their vehicles during lockdown along with breakdown assistance and hotline service, that was attending calls 24x7 to provide the necessary support. It also introduced an exclusive helpline for frontline COVID workers and healthcare professionals during the lockdown. Customers could dial the dedicated numbers for assistance in case of any emergency needs. The company has taken necessary approvals from local authorities to attend to vehicles safely and efficiently with all precautionary measures. It serviced 200 plus vehicles of COVID fighters such as doctors/police during the lockdown period across the country. To further support, it also extended the warranty and scheduled service period.
For all pending service appointments, the team called customers to ensure them that their vehicle was in safe hands. Given the relaxation in curbs, restarting of service appointments will be planned in a staggered manner to ensure sanitisation and social distancing to maintain utmost customer safety, the spokesperson said.
However, the average time to respond to customers’ call for repair/ service varied depending upon various factors. For service requests, customers could call the customer care number, where specialists were available to answer queries 24x7, he said. In the case of emergency roadside assistance, the company made arrangements that the services team reaches the location within 60 minutes under city limits and within 120 minutes on ghat roads and other places. The average time per service appointment depends on the type of job that needs to be done on the vehicle. For regular paid service it takes around three to four hours, and free services or minor check-ups are taken care of within 90 minutes, he said. “We have 633 workshops across the country, 444 dealer workshops and 189 TASCs (Tata Authorised Service Centres),” he added.
While these initiative are taken to cater to the requirements of the customers, the vehicle makers also face specific issues about increasing number of stock-keeping units, triggered by more models and variants being introduced. However, Tata Motors has been using a very sophisticated analytical tool to predict the consumption and stock accordingly. The planning for spare parts inventory is done at the dealerships to ensure that sufficient stock is available for all the models based on consumption pattern.
Skilling
Talking on the need to upskill the workforce at authorised service centres, the spokesperson said, upskilling is a continuous process to keep all the dealer workforce updated on the latest technological introductions in the new range of vehicles. “We have seven training centres across the country and are currently conducting regular online training sessions to ensure that our dealer manpower is well acquainted with the same,” he said.
With technological advancements in the cars increasing with every new model, the challenge is to match the service centres to cater to the emerging requirements. From a customer’s perspective, it is more convenient to operate any function with the click of a button or a touch screen. Therefore, from a service perspective, it has become easy to identify service requirements in the vehicle through the medium of a laptop, thereby resulting in faster repairs. “Tata Motors Passenger dealerships have a separate profile of DET (Diagnostic Expert cum trainer) who is skilled in identifying such service requirements and ensures that repairs take place faster and with accuracy. We do not see any challenges from a security perspective, as all technology and electronics in the vehicles undergo multiple tests before being launched,” he said.
Talking on sustainable initiatives, he said, “Earlier in September, the Tata Nexon became the first Indian car to be published on the prestigious International Dismantling Information System (IDIS) platform for End-of-Life Vehicles (ELV). With this achievement, Tata Motors reiterated its holistic commitment towards making the entire life cycle of its products sustainable, i.e. from the development of ultra-low/zero-emission vehicles to responsible dismantling and recycling of the vehicle at the final ELV stage. This milestone on the Nexon signifies the increasing commitment of Tata Motors to ‘End of Life’ across its range of vehicles and the beginning of sustained declaration of dismantling procedures across its entire range of vehicles that are complex with increasing technological content, though over the years commercial vehicles have achieved good levels of recyclability where dismantling procedures are better understood.” (MT)
Honda Motorcycle & Scooter India’s Yogesh Mathur Calls It A Day
- By Nilesh Wadhwa
- August 13, 2026
Honda Motorcycle & Scooter India (HMSI) Director of Sales and Marketing Yogesh Mathur has exited the company after more than two decades, sources familiar with the matter have confirmed.
Mathur joined the Japanese two-wheeler major in June 2001 and rose through the ranks to become one of its longest-serving senior leaders. At the time of his departure, he held end-to-end responsibility for sales, distribution, logistics, customer service and business planning across HMSI’s network of more than 6,500 dealer and customer touchpoints nationwide. Under his oversight, the company managed annual volumes exceeding 5 million units and a turnover of approximately INR 500 billion, spanning rural, semi-urban, urban, metro, premium and electric vehicle segments
Mutsuo Usui, Director – Sales at Honda Motorcycle & Scooter India, has succeeded Mathur, according to people aware of the development. The company has not issued any official statement on the leadership change.
Mathur’s career at HMSI progressed from executive roles to regional head across every geography in India, followed by stints as division head for marketing and business planning, operating head of sales and marketing, and ultimately senior-level expert. He also served on the company’s CSR Committee, Business Ethics Committee and Information Security Management System (ISMS) Committee.
As HMSI’s official spokesperson, he represented the company in national media for over five years.
At present, there are no further details on Mathur’s next move or the exact effective date of the transition were immediately available.
The move comes at a time when Honda Motorcycle & Scooter India is gearing up to unleash one of its most aggressive product launch roadmap compromising of 10 motorcycles and scooters, which includes 7 models and 3 refreshed variants.
The lineup spans internal combustion engine, electric and flex-fuel mobility, featuring models such as the ADV 160, CB 500, Rebel 300, Rebel 500, XR 300L, XR 300 Rally and QC3 EV. Production utilises local sourcing and manufacturing capabilities to support market expansion
Brose Appoints Chetan Lagu As President For India Operations
- By Nilesh Wadhwa
- August 13, 2026
German automotive supplier Brose has appointed Chetan Lagu as the President of its Indian operations, effective 1 August 2026.
Lagu brings over three decades of experience in the automotive and supplier sector to the role. Prior to joining Brose, he served as Country Manager for Adient in India, a position he held from May 2019. His previous career history includes positions at American Axle & Manufacturing and over a decade of tenure at SKF Group, where he held roles including General Manager of the Car Chassis Business Unit in India.
In his new role, Lagu will oversee the execution of Brose's strategy in India, manage market expansion and direct regional business operations. He succeeds Vasanth Kamath, who served as the head of Brose India from June 2019.
‘India is an important growth market for our company. In his new role, he will drive the execution of our India strategy, strengthen our market presence, and support the continued development of our business in the region. We welcome him to the Brose team and wish him every success in his new role. We look forward to working together and driving the next chapter of growth in India,’ said the company in a statement.
Auto Industry Continues Sales Momentum In July 2026, All Segments Clock Double-Digit Growth
- By MT Bureau
- August 13, 2026
The automotive industry in India continues to reap the benefits of the revised GST 2.0, new product launches and positive consumer sentiment to drive sales growth in the country.
As per the latest wholesale data shared by the Society of Indian Automobile Manufacturers (SIAM), a total of 2.47 million vehicles were sold in July 2026, marking a 25 percent YoY growth, as compared to 1.97 million units sold a year ago. Interestingly, even compared to the previous month, the industry wholesales grew by 7 percent YoY.
In segment-wise performance, passenger vehicle sales grew by 34 percent YoY to 457,810 units, registering double-digit growth across categories.
Three-wheeler sales at 92,560 units were 33 percent higher YoY, as compared to 69,403 units sold a year ago.
Two-wheeler sales at 1.92 million units managed a 23 percent uptick, as compared to 1.56 million units sold last year.

Rajesh Menon, Director General, SIAM, said, “India’s auto industry delivered its strongest-ever July sales, with robust double-digit growth across Passenger Vehicles, Three Wheelers and Two Wheelers. Passenger Vehicle sales rose 34.3 percent to 458,000 units, Three-Wheeler sales grew 33.4 percent to 93,000 units and two-wheeler sales increased 22.6 percent to 1.92 units compared with July 2025. This positive momentum, sustained over several months, has continued as the industry enters the festive season with expectations of strong consumer sentiment.”
Kia India Surpasses 1,100 Corporate Fleet Deployments For Carens Clavis EV
- By MT Bureau
- August 11, 2026
Kia India has reported that its Carens Clavis EV has surpassed 1,100 units deployed within corporate fleets since its market introduction in July 2025. The automaker underscored this milestone as evidence of the model’s increasing significance in the nation’s transition toward sustainable business transport solutions. Concurrently, the company confirmed a fresh deployment of 100 units for Refex Mobility, with the initial vehicles formally handed over during a ceremony attended by senior Kia India officials.
The vehicle’s combination of interior space, technological features and electric efficiency aligns with current corporate mobility needs, according to the manufacturer. Beyond vehicle production, Kia India is focused on developing a comprehensive ecosystem that includes charging infrastructure and dedicated aftersales support. The strategic partnership with Refex Mobility merges Kia’s electric vehicle capabilities with Refex’s operational fleet expertise, facilitating the integration of EVs into standard organisational transport routines.

This expanding corporate footprint exemplifies the brand’s overarching philosophy of inspiring movement that benefits both communities and the environment. Kia India remains committed to advancing the country’s adoption of cleaner transportation by ensuring that electric mobility solutions remain accessible, practical and prepared for future demands.
Atul Sood, Senior Vice-President, Sales & Marketing, Kia India, said, "Demonstrating how electric mobility can seamlessly integrate into everyday corporate transportation, our deployment with Refex Mobility is a meaningful step towards accelerating this change. The Carens Clavis EV is a capable and practical fit for fleet operations, offering a spacious cabin, comfortable seating for extended daily use, a range well suited to intensive fleet requirements and an advanced Battery Management System that supports efficiency and safety for fleet customers. Recognising this capability, we have expanded the Carens Clavis EV's reach from individual customers to fleet operations, and corporate fleets have an important role to play in this transition. At Kia India, we remain committed to expanding access to innovative electric mobility solutions and working with partners who share our vision of creating cleaner, smarter and more responsible mobility for India."
Anirudh Arun, CEO, Refex Mobility, Said, “At Refex Mobility, we are committed to building fleet solutions that are efficient, reliable and sustainable. Our collaboration with Kia India on this 100-unit Carens Clavis EV deployment brings together a strong EV product with the operational scale our customers need. The Carens Clavis EV's space, comfort and electric efficiency make it well suited to the demands of everyday fleet operations, allowing us to offer enterprises a dependable, zero-emission mobility solution without compromising on service quality. This is a meaningful step in our shared commitment to accelerating cleaner, more sustainable corporate mobility in India, and we look forward to building on this partnership with Kia India in the years ahead.”

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