There are four Bugatti sports cars that represent automotive innovation like no others cars do.

It would come as a surprise that the four cars that represent innovation in automobiles in its purest form are all Bugatti sports cars. Showcasing the evolution of automobiles in a way that is unique and amounts to flexing the boundaries of what machines can really be or do what they are expected to do to the fullest, the four Bugatti cars are the Veyron 16.4 Super Sport World Record Edition, Veyron 16.4 Grand Sport Vitesse World Record Edition, Chiron Super Sport 300+ and the W16 Mistral World Record Car.

Successful in carving out a niche, each of the four cars – ultra super cars – have come to represent Bugatti’s incomparable legacy. The Veyron 16.4 Super Sport World Record Edition, on a beautiful day of April 2010, achieved a new land speed world record for production cars on the proving grounds of the Volkswagen Group at Ehra-Lessien (nearby its headquarters at Wolfsburg). In the presence of the German Technical Inspection Agency (TÜV) and a representative of Guinness Book of Records, the Super Sport achieved an average top speed of 431 kmph!

Bugatti’s Pilote Officiel Pierre Henri Raphanel put his helmet and gloves on, pulled the safety belts tight whilst the engineers checked the car a very last time for tyre pressure, temperature and all the systems.

The orange-black Super Sport crossed the light barrier within one hour by driving from South to North and then in the opposite direction. The driver being the only one to touch the car during the record run, the description of the Veyron as its headlights appeared at a certain point of the track was of a jumbo jet coming closer and simply jetting by.

The GPS-tachometer recorded a speed of as much as 933 kmph. The average speed generated by the TUV and Guinness representatives was a whopping 431.072 kmph, which surprised even the Bugatti team.

The roadster version of Veyron 16.4 Super Sport World Record Edition, Veyron 16.4 Grand Sport Vitesse World Record Edition, set the world speed record for open-top production sports cars at the Volkswagen Group’s proving grounds in Ehra-Lessien.

TÜV, the renowned independent German organisation for technical inspection and certification, officially confirmed that a top speed of 408.84 kmph was achieved when the super car was driven by the Chinese racing driver Anthony Liu in 2013.

On the market since the spring of 2012, the open-top sports car is fitted with an 8.0 litre W16 engine that pours 1,200 PS and a torque of 1,500 Nm at 3,000 to 5,000 rpm on the road. Its high-performance handling can be attributed to a racing chassis, which together with extremely fast-acting shock absorbers and reinforced anti-roll bars, guarantees exact control of both the four-wheel drive system and the entire vehicle.

The other factors that enable such performance at the upper limits include a standard carbon monocoque with high torsional rigidity and an outer shell made entirely of carbon fibre. With wind noise and air turbulence a particular concern with open-top vehicles, the Vitesse is offered with a specially developed roof spoiler along with an intricately designed windbreak that guarantees calm open-top driving.

The Chiron Super Sport 300+ is the fastest Bugatti ever made, redefining what is possible when it comes to speed and aerodynamics. Piloted by Bugatti’s Pilote Officiel Andy Wallace, the hypercar smashed through the 482.803 kmph (300 mph) barrier in 2019. Never had a production car reached such speeds ever!

Occupying a spot in the history and standing as a marker in the quest for greater performance and speed, the hypercar was fitted with a re-engineered version of Bugatti’s legendary 8.0 litre W16 engine that produced 1,600 PS of power. A new thermal management system for the engine and gearbox were developed. Refinements to the software governing the engine, gearbox and turbochargers were also made.

To ensure top notch stability, the car was fitted with a ‘longtail’ that extended the car length by approximately 25 cm. This allowed the laminar flow to pass over the body for a longer period of time, reducing aerodynamic stall by more than 40 percent. Air curtains adorning the hyper sports car’s front corners dispersed excess air pressure towards the car’s sides. Simultaneously, air outlets at the wheel arches and behind the front wheels guided excess pressure away from each wheel arch, reducing drag by also producing a small amount of negative lift. Liberal use of exposed carbon fibre – flowing through into the car’s engine cover and the windscreen wiper, thereby contributing to crucial weight-saving that helps the hyper sports car push the envelope of performance – was resorted to. Extremely light and strong magnesium alloy wheels were deployed.

Andy Wallace – Bugatti Pilote Officiel and winner of the Le Mans 24 Hours – assumed the controls of the one-off W16 Mistral World Record Car, warming up the vehicle’s bespoke high-performance tyres on a first anticipatory lap. Ascending to a specified speed of 200 kmph into the banking of the track (of ATP Automotive Testing Papenburg GmbH), he increased the speed before unleashing the full power of the vehicle as the straight opened up coming off the banking, taking it to new heights of record speed in November 2024. Under the meticulous control of SGS-TÜV Saar GmbH, the achievement of a new world top-speed record for an open-top car was officially confirmed at the end of the run, with Andy reaching an incredible 453.91 kmph.

The EUR 14 million hypercar is powered by an 8.0-litre, quad-turbo, W16 engine that does an impressive 1,578 bhp. Innovative is the W16 Mistral’s X-taillight arrangement, which channels hot air from the radiators through ducts towards the rear of the vehicle. The air is expelled through the vents in the X-taillight arrangement.

The hypercar’s ramp-design diffuser accelerates the air’s journey from the rear of the vehicle, which increases downforce and helps the model excel at high speeds. Contributing to the vehicle’s excellent stability are bespoke high-performance tyres.

MT

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Stellantis-owned Citroen India has introduced additions to its vehicle lineup in India, launching variants of the AircrossX and BasaltX alongside an extended-range version of the e-C3X electric vehicle.

The releases expand engine options to include naturally aspirated petrol, turbocharged petrol and compressed natural gas (CNG) options, available nationwide across the manufacturer's retail network.

The AircrossX and BasaltX line-ups now feature the YOU Turbo variant to provide turbocharged engine options at lower price points, as well as the MAX Naturally Aspirated (NA) variant for buyers seeking features paired with a standard powertrain.

The company has announced an introductory price of INR 999,000 for the BasaltX YOU Turbo, INR 1.06 million for the AircrossX YOU Turbo Comfort Edition, INR 1.13 million for the BasaltX MAX NA and INR 1.16 million for the AircrossX MAX NA.

The models also get financing options including a 7-year step-up scheme with initial monthly instalments starting from INR 9,999 for the BasaltX and INR 10,555 for the AircrossX.

On the other hand, the updated e-C3X EXTENDED comes with a MIDC-certified range of 330 kilometres through efficiency adjustments. The EV is offered under a Battery-as-a-Service (BaaS) ownership structure, with entry prices starting from INR 699,000 plus a battery usage charge of INR 2.26 per kilometre.

Kumar Priyesh, Business Head & Director, Automotive Brands, Stellantis India, said, "At Citroen, we continuously listen to our customers and evolve our products to better match their lifestyles and mobility needs. With the introduction of the new AircrossX and BasaltX editions, along with e-C3X ENHANCED, we are expanding customer choice across performance, comfort, and electric mobility. As we enter the festive season, customers across India look forward to celebrating new beginnings with their families. Our expanded portfolio gives customers more choice than ever before, whether they are looking for a spacious family SUV, a premium comfort-oriented vehicle, engaging turbo performance, or greater confidence in an electric vehicle. These updates reinforce our commitment to delivering accessible, practical, and customer-centric mobility solutions for Indian consumers with retail financing schemes."

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Maruti Suzuki India, the country’s largest passenger vehicle manufacturer, has introduced the updated Baleno hatchback in India with pricing starting at INR 609,900 (ex-showroom). The company has opened bookings for an initial amount of INR 11,000.

The new Baleno features exterior design changes, including a revised front grille with horizontal chrome slats, modified lower bumper styling, chrome fender accents and a shark fin antenna. It is offered in seven paint options, including a new Enigmatic Teal shade.

The hatchback is powered by a 1,197cc Z12E 3-cylinder engine equipped with idle start-stop technology and dual variable valve timing. The engine produces 61 kW at 5,700 rpm and 112.4 Nm of torque at 4,500 rpm, paired with either a five-speed manual transmission or an Auto Gear Shift automatic transmission.

The Baleno comes with a claimed fuel efficiency of 23.80 kmpl for the manual variant and 24.77 kmpl for the automatic model. A CNG variant, the Baleno S-CNG, produces 51.3 kW of power in CNG mode and achieves a fuel efficiency rating of 33.61 km per kg with the five-speed manual gearbox.

In terms of safety, it features a Level 2 advanced driver assistance suite that utilises radar and camera sensors to operate functions such as emergency braking, lane keep assist, lane departure warning, lane departure prevention, adaptive cruise control, high beam assist, vehicle sway warning and forward collision warning.

The Baleno gets six airbags, electronic stability program, anti-lock braking, electronic brakeforce distribution, hill hold control, reverse parking sensors, three-point seat belts, emergency stop signalling and a tyre pressure monitoring system (TPMS) as standard.

On the inside, it incorporates ventilated front seats, leatherette upholstery, dual-tone trim, a 22.86 cm infotainment system supporting wireless Apple CarPlay and Android Auto, a Clarion sound system, a wireless smartphone charger with active cooling, a head-up display, a 360-degree camera system and Suzuki Connect telematics. The vehicle measures 3,990 mm in length, 1,745 mm in width and 1,530 mm in height, with a 2,520 mm wheelbase.

Partho Banerjee, Senior Executive Officer of Marketing and Sales, Maruti Suzuki India, said, “The Baleno has been a definitive pillar for NEXA and the premium hatchback segment over the course of a decade. The Stunning new Baleno is now here to redefine customer expectations with the introduction of segment-first features including Level 2 ADAS, and an unmistakable new identity established with a modern rendition of the signature NEXWave grille. The stunning new Baleno’s ‘Dare to go Glam’ philosophy is formed around the ambitious, young customers of today who dare to challenge the norm and express their individuality in an unapologetically original manner.”

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Kia India, one of the leading passenger vehicle manufacturers, has entered the three-row sports utility vehicle (SUV) segment in India with the launch of the Kia Sorento, priced from INR 2.79 million rupees for the diesel variant and INR 2.94 million for the hybrid model.

The Sorento SUV is manufactured at the company’s Anantapur facility in Andhra Pradesh, and marks the introduction of Kia's initial hybrid powertrain in the Indian market alongside the global deployment of its voice-controlled generative artificial intelligence assistant.

The SUV is built on Kia’s global N3 platform and measures 4,815 mm in length, 1,900 mm in width and 1,785 mm in height, with a 2,815 mm wheelbase.

It can be had in two powertrain options – a 1.6-litre turbo petrol hybrid delivering 180 PS from the engine and 65 PS from an electric motor paired with a six-speed automatic transmission, or a 2.2-litre diesel producing 193 PS and 442 Nm of torque mated to an eight-speed dual-clutch transmission. Both come with all-wheel-drive capability.

On the inside, it gets a curved panel combining two 12.3-inch displays for infotainment and instrumentation, integrated with NVIDIA computing hardware. Available in six-seat and seven-seat configurations, the cabin includes ventilated seats in the first and second rows, a windshield head-up display, digital rearview mirror and level-two driver-assistance systems comprising 30 features. The SUV is fitted with up to 10 airbags and provides wireless software update capability across 30 onboard control units.

Gwanggu Lee, MD and CEO, Kia India, said, “The arrival of the Kia Sorento represents a defining milestone in Kia India’s journey as we enter the premium three-row SUV for the first time. We are doing so with one of Kia’s most successful global nameplates, bringing Indian customers the most advanced Sorento yet. Built in India, for India, its arrival offers customers a compelling new choice in the segment, while also bringing two important firsts for Kia India — our first Hybrid offering and the global debut of Kia AI Assistant with Real-Time Generative AI capabilities with the India-spec Sorento. More than expanding our portfolio, Sorento reflects our commitment to bringing globally proven products and future-ready technologies to meet the evolving aspirations of Indian customers. We are confident that it will set a new benchmark for the segment and further strengthen Kia’s premium journey in India.”

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Mercedes-Benz has inaugurated India's first 'Mercedes-Benz Studio' in Gurugram, Delhi NCR, establishing a new global brand experience format in the country. Located at DLF One Horizon Centre, the studio is designed to bring the luxury automaker closer to customers in key metropolitan areas through experimental and immersive interactions. The opening ceremony also featured the Indian debut of the CONCEPT AMG GT XX supercar and the launch of the Mercedes-AMG PETRONAS F1 e-bike range, developed in partnership with EMotorad.

The studio offers more than a traditional showroom, housing a curated vehicle display alongside a design and material library, a Mercedes-Benz lifestyle collection and exclusive Mercedes-AMG X adidas merchandise. An exclusive Lavonne Café enhances the experience, serving 16 patisserie creations inspired by the brand's design language, featuring sculpted lines and a luxury palette of black, silver and gold. This innovative space allows visitors, from enthusiasts to families, to discover the brand at their own pace within a warm, modern luxury environment that embodies the 'Welcome Home' promise.

This Gurugram studio is part of a worldwide initiative that has established similar destinations in over 14 leading cities across four continents, following the first studio in Copenhagen. Each location is tailored to its city's character within a global framework, ensuring market-specific execution while maintaining brand consistency. The primary objectives include raising awareness among new audiences, deepening long-term customer relationships and reinforcing the brand's presence in India's premier metropolitan markets.

The studio concept is integral to the 'Welcome Home' narrative and coincides with Mercedes-Benz's 2026 celebration of ‘140 Years of Innovation’, commemorating Carl Benz's original patent. These physical destinations serve as convergence points for culture, innovation and urban life. At prime global locations, customers can engage with the latest products, exclusive events, and strategic partnerships, allowing genuine immersion in the Mercedes-Benz brand within their familiar urban environments.

The initiative strategically strengthens urban brand leadership by creating visible touchpoints where brand perception is formed. Visitors can book test drives prior to their visit through the Mercedes-Benz India website and purchase collection items and F1 merchandise at the studio. The collaboration with Lavonne Café results in precision-engineered patisserie, with each creation plated and finished to reflect the automotive brand's aesthetic, including metallic lacquers and signature colour tones.

The CONCEPT AMG GT XX, finished in sunset beam orange, showcases the brand's sensual purity design philosophy with a dynamic fastback silhouette and six circular deep red taillights. The AMG e-bike range, assembled in India by EMotorad, includes City, Track and Rallye editions, all featuring a 250W motor and 25 kmph assistance speed, requiring no registration or insurance in India. Pre-orders are open with deliveries starting mid-September 2026, supported by EMotorad's service network across 55 locations.

Santosh Iyer, Managing Director & CEO, Mercedes-Benz India, said, “Customer engagement with luxury has been evolving, as they desire specially curated spaces to enjoy spending time; experience the latest products, connect with the brand and immerse in an unmistakably familiar ‘Welcome Home’ feeling synonymous with Mercedes Benz. Mercedes Benz Studio presents this unhurried discovery, spending quality time, experiencing elevated culinary delight, making visitors feel welcome and interacting in novel, experimental ways. We are equally excited to showcase our alluring cars in the heart of the city, where customers can experience them in a relaxed and inspiring setting. We are confident ‘Mercedes-Benz Studio’ will create an immersive brand experience for customers as we plan to expand this concept to other metropolises gradually.

“The Studio opens with a distinct AMG flavour for enthusiasts. The CONCEPT AMG GT XX showcases Mercedes-AMG redefining standards of performance with groundbreaking technologies and innovations, underlining an entirely new dimension of a sustained electric future for customers. The launch of AMG F1 PETRONAS e-bikes in India is a natural extension of the AMG brand. These world-class F1 e-Bikes will enable more AMG enthusiasts to connect with the brand’s unique DNA of performance, design and craftsmanship.”

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