Kia Sonet Targets Young At Heart Indians
- By MT Bureau
- October 12, 2020
Kookhyun Shim, MD and CEO at Kia Motors India said “The aggressive pricing has been arrived at to bring delight and offer incredible value to the young and the young-at-heart customer of the Sonet. As our endeavour has been to ensure there is a Sonet for virtually all customers in this category, it is being offered with the widest choice in this segment.”
The SUV is available across 17 variants, including two petrol engines – Smartstream 1.2-litre four-cylinder and 1.0 T-GDi (turbocharged petrol direct injection), and two 1.5-litre CRDi diesel engine (WGT & VGT configurations). Available in two trim levels - Tech Line and GT-Line, the car comes with five transmission options - five- and six-speed manuals, an intuitive seven-speed DCT, six-speed automatic, and a new six-speed Smartstream intelligent manual transmission (iMT). A technological breakthrough from the company the iMT offers fatigue-free driving thanks to the absence of a clutch pedal, yet the same driver control as a conventional manual transmission. For the first time in this segment, the 1.5 CRDi diesel motor is also available with a six-speed automatic transmission.
According to Ho Sung Song, President and CEO, Kia Motors Corporation, the company has already grabbed a six percent market share in the passenger car segment in India. With the launch of the Sonet, the carmaker aims at becoming the segment leader not only in India but globally and make Kia the brand of choice. “With its aggressive and modern, design language, quantum-drive dynamics, and an array of the latest high-tech features, the Sonet puts an exclamation point on our ambition to make Kia the brand of choice, especially among millennial and Gen Z consumers. The Sonet fills a need in the growing SUV market,” said Song.
The interiors of the Kia Sonet is designed to offer comfort and luxury at the same time, with a well laid-out, easy-to-use connected infotainment and cluster interface along with high-quality materials all around. Despite compact exterior dimensions, the interior of the Sonet offers ample, ergonomic space for all the passengers. In addition to this, the Sonet comes loaded with multiple segment-first features offering complete comfort, convenience, safety and optimum driving pleasure to customers.
Design
The design team travelled to India before the project started and it discovered many elements that it implemented in the Sonet, said Karim Habib, Senior Vice President and Head at Global Design, Kia Motors Corporation. “The Sonet is inspired by the young, passionate and dynamic culture that you find in India. We were inspired by traditional architecture and the modern architecture that you find in the big cities in India. The silhouette, the presence of the vehicle, has a lot to do with what we believe the young people and young at heart in India would like to have. Other small details like material, light and colour that is very important in India,” said Habib.
The first thing anyone would notice is the distinctive bold profile of the car. Inspired by the baby elephant, the Sonet is compact but powerful. The car has got a powerful presence with long hood and bumper and powerful stance. It has black A-pillars that allow the dynamic silhouette for the hood to seem longer for such a compact car. “When you look at the car and look at the baby elephant, we see the link and believe power is visible from the inspiration to design,” added Habib.
At the front, the brand’s signature design trait – the Kia’ tiger-nose’ grille – is reinterpreted to suit the car’s personality. The company tries to evolve the tiger-nose grille to a bit more power with a tusk-like feature to it. The headlamps look like a tiger eye-line that gives a powerful concentrated look in daytime and night. Flanked by ‘heart beat’ LED DRLs and stylish front skid plates below, the wild nature of the car comes alive. Within the tiger-nose grille, with its classy chrome and diamond knurling pattern, is the distinctive grille mesh featuring a three-dimensional geometric design inspired by India’s iconic step-wells. The grille mesh design pays respects to India’s historic strengths in sophisticated mathematics, science and architecture.
At the rear, ‘heart beat’ LED tail lamps and its unique reflector garnish give the car even more significant presence and impart a wider look. “At the rear too, Kia tries to create the same sense of power, and that’s why the car feels very wide for a compact car as it is and that’s why we have the wrapped -round glass that gives the car lot of width. The signature of the tail lamp is similar to the front and has a very continuous feature to it and gives it a lot of widths,” said Habib. Additional highlights at the rear include a sporty dual muffler design and diffuser fin rear skid plate.
For the interior, the company emphasises on keeping it natural and intuitive and establishing a strong emotional connection in the car. To appeal to young-at-heart and always-connected consumers, the Sonet offers a sophisticated and lively cabin with a smooth, flowing dashboard. The 10.25-inch (26.03 cm) HD touchscreen with infotainment and navigation system at the centre on the dashboard has 57 connected car features. The 4.2-inch (10.66 cm) instrument cluster gives turn-by-turn navigation instructions, Highline Tyre Pressure Monitoring System (TPMS) and drive mode and traction mode selection. The double-layer AC vents are ideal for the Indian weather. It also offers Kia’s UVO ‘connected car’ technology, Bose speakers, LED Sound Mood Lighting, a wireless smartphone charger with cooling function and Smart Pure Air Purifier with virus protection.
“On the technology front, we offer many futures for our customers, including intelligent manual transmission, an air purification system that is the world’s first just mention a few. We make sure that our customers will benefit from the latest for their life at the very beginning as soon as we launch the model. I promise that there will be much more excitement in future from Kia for the Indian market,” said Lorenz Glaab, VP and Head of global product management, Hyundai Motor. He also added that in the future, it is not the ecosystem that will be built around the car, but the car will be part of the ecosystem of each customer. (MT)
Maruti Suzuki India Launches Victoris Aurum Edition To Mark Sales Milestone
- By MT Bureau
- October 24, 2026
Maruti Suzuki India, the country’s largest carmaker, has introduced the Victoris Aurum Edition Strong Hybrid to mark the first anniversary of the Victoris SUV, featuring an accessory kit priced at INR 22,990.
The launch follows the model reaching sales of 100,000 and 150,000 units within its initial year of production. The Aurum Edition incorporates copper-coloured inserts on the front, side and rear skid plates, along with revised wheel arch trim.
On the outside, it gets chrome garnishes across the front grille, fenders, bumpers, body side mouldings and door visors. Interior additions comprise all-weather 3D cabin mats, a 3D boot mat and a trunk sill guard.
Furthermore, the company has partnered with actor Shahid Kapoor to lead the promotional campaign for the variant.
Partho Banerjee, Senior Executive Officer – Marketing and Sales, Maruti Suzuki India, said, "Conceptualised as a ‘Got it All’ SUV for today’s dynamic young go-getters who ‘want it all’, the Victoris has truly won the hearts of buyers. As we celebrate its first anniversary, it’s worth noting that the Victoris has become the fastest-selling PV to clock both the 150,000- and 100,000-unit sales milestones, going on to achieve the highest sales for any car in India during its 1st year of launch. Recognising these extraordinary achievements, we are introducing the Victoris Aurum Edition Strong Hybrid, with tasteful enhancements that are sure to grab eyeballs and make this festive season feel all the more special for our valuable customers. Our association with Shahid Kapoor, for the new Aurum Edition is also sure to complement the Victoris’ contemporary appeal."
Hyundai Bayon To Feature 69% High-Strength Steel Grade For Enhanced Safety
- By MT Bureau
- October 21, 2026
Hyundai Motor India, one of the leading passenger vehicle manufacturers, has detailed the safety specifications and platform architecture for its upcoming Bayon SUV model ahead of its official launch in India on 26 October 2026.
Built on the Global K Enhanced Platform, the Bayon utilises a body structure comprising of 69 percent high-strength steel grades, integrating hot-stamped components across the front apron, dashboard, rear floor and side reinforcements.
The vehicle incorporates Hyundai SmartSense Level 2 Pro ADAS, providing 23 driver assistance features supported by three radar units and 12 parking sensors. Over 35 safety features are fitted as standard across all variants, including six airbags, electronic stability control, hill-start assist control, a tyre pressure monitoring system (TPMS) and ISOFIX child seat anchors.
The Bayon will be powered by a 1.5-litre MPi four-cylinder petrol engine producing 84.4 kW (115 PS) and 143.8 Nm of torque, paired with a six-speed manual or an Intelligent Variable Transmission. Exterior options will span 10 colour configurations across monotone, dual-tone, and matte finishes.
Tarun Garg, Managing Director and Chief Executive Officer of Hyundai Motor India, said, "At Hyundai, we believe that true innovation is meaningful only when it enhances the everyday experiences of our customers. With the Hyundai BAYON, we have combined a robust body structure, advanced safety technologies, and intelligent driver assistance systems to deliver a comprehensive safety experience. From its reinforced chassis and high-strength steel construction to Hyundai SmartSense Level 2 Pro ADAS, the BAYON is engineered to inspire confidence not only in challenging situations, but throughout every journey. This reflects our commitment to delivering intelligent mobility solutions that are safe, connected, and progressive for modern India."
Mitsubishi Motors Launches All-New Pajero In Thailand Ahead Of Global Rollout
- By MT Bureau
- October 21, 2026
Japanese automotive major Mitsubishi Motors has commenced sales of the Pajero cross-country SUV in Thailand, serving as the initial market for the model’s international release.
The Pajero’s production takes place at the Laem Chabang facility operated by Mitsubishi Motors in Chonburi Province, which functions as a manufacturing hub for export operations.
Shipments to Australia and Japan are scheduled ahead of market releases in mid-December, followed by sequential introductions across approximately 100 countries and regions in the Middle East and Latin America starting in fiscal 2027.
The Pajero integrates four-wheel-drive capability with passenger car handling characteristics and positioning as a flagship offering.
Keisuke Kishiura, President and Chief Operating Officer, Mitsubishi Motors, said, "We are delighted to begin sales of the all-new Pajero in Thailand as the first market for its global rollout. Thailand is not only an important market for Mitsubishi Motors, but also a key hub for our production and exports. The all-new Pajero is a flagship model that embodies Mitsubishi Motors and is positioned among the top-tier cross-country SUVs in the Thai market. We will continue to deliver appealing products from Thailand to customers around the world and provide value that exceeds expectations."
Param Automotive Inaugurates Upgraded Mahindra Showroom In Ahmedabad
- By MT Bureau
- October 20, 2026
Param Automotive Group has inaugurated an upgraded dealership facility in Ahmedabad to mark its silver jubilee year.
Located at the site established in 2002, the facility spans 40,000 square feet and features display space for 18 vehicles.
The showroom includes customer lounges, delivery zones, accessory bays, test-drive areas and hospitality spaces to support vehicle sales and customer service operations.

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