- Inflection Point Ventures
- Pumpumpum
Kia Sonet Targets Young At Heart Indians
- by MT Bureau
- October 12, 2020

Kookhyun Shim, MD and CEO at Kia Motors India said “The aggressive pricing has been arrived at to bring delight and offer incredible value to the young and the young-at-heart customer of the Sonet. As our endeavour has been to ensure there is a Sonet for virtually all customers in this category, it is being offered with the widest choice in this segment.”
The SUV is available across 17 variants, including two petrol engines – Smartstream 1.2-litre four-cylinder and 1.0 T-GDi (turbocharged petrol direct injection), and two 1.5-litre CRDi diesel engine (WGT & VGT configurations). Available in two trim levels - Tech Line and GT-Line, the car comes with five transmission options - five- and six-speed manuals, an intuitive seven-speed DCT, six-speed automatic, and a new six-speed Smartstream intelligent manual transmission (iMT). A technological breakthrough from the company the iMT offers fatigue-free driving thanks to the absence of a clutch pedal, yet the same driver control as a conventional manual transmission. For the first time in this segment, the 1.5 CRDi diesel motor is also available with a six-speed automatic transmission.
According to Ho Sung Song, President and CEO, Kia Motors Corporation, the company has already grabbed a six percent market share in the passenger car segment in India. With the launch of the Sonet, the carmaker aims at becoming the segment leader not only in India but globally and make Kia the brand of choice. “With its aggressive and modern, design language, quantum-drive dynamics, and an array of the latest high-tech features, the Sonet puts an exclamation point on our ambition to make Kia the brand of choice, especially among millennial and Gen Z consumers. The Sonet fills a need in the growing SUV market,” said Song.
The interiors of the Kia Sonet is designed to offer comfort and luxury at the same time, with a well laid-out, easy-to-use connected infotainment and cluster interface along with high-quality materials all around. Despite compact exterior dimensions, the interior of the Sonet offers ample, ergonomic space for all the passengers. In addition to this, the Sonet comes loaded with multiple segment-first features offering complete comfort, convenience, safety and optimum driving pleasure to customers.
Design
The design team travelled to India before the project started and it discovered many elements that it implemented in the Sonet, said Karim Habib, Senior Vice President and Head at Global Design, Kia Motors Corporation. “The Sonet is inspired by the young, passionate and dynamic culture that you find in India. We were inspired by traditional architecture and the modern architecture that you find in the big cities in India. The silhouette, the presence of the vehicle, has a lot to do with what we believe the young people and young at heart in India would like to have. Other small details like material, light and colour that is very important in India,” said Habib.
The first thing anyone would notice is the distinctive bold profile of the car. Inspired by the baby elephant, the Sonet is compact but powerful. The car has got a powerful presence with long hood and bumper and powerful stance. It has black A-pillars that allow the dynamic silhouette for the hood to seem longer for such a compact car. “When you look at the car and look at the baby elephant, we see the link and believe power is visible from the inspiration to design,” added Habib.
At the front, the brand’s signature design trait – the Kia’ tiger-nose’ grille – is reinterpreted to suit the car’s personality. The company tries to evolve the tiger-nose grille to a bit more power with a tusk-like feature to it. The headlamps look like a tiger eye-line that gives a powerful concentrated look in daytime and night. Flanked by ‘heart beat’ LED DRLs and stylish front skid plates below, the wild nature of the car comes alive. Within the tiger-nose grille, with its classy chrome and diamond knurling pattern, is the distinctive grille mesh featuring a three-dimensional geometric design inspired by India’s iconic step-wells. The grille mesh design pays respects to India’s historic strengths in sophisticated mathematics, science and architecture.
At the rear, ‘heart beat’ LED tail lamps and its unique reflector garnish give the car even more significant presence and impart a wider look. “At the rear too, Kia tries to create the same sense of power, and that’s why the car feels very wide for a compact car as it is and that’s why we have the wrapped -round glass that gives the car lot of width. The signature of the tail lamp is similar to the front and has a very continuous feature to it and gives it a lot of widths,” said Habib. Additional highlights at the rear include a sporty dual muffler design and diffuser fin rear skid plate.
For the interior, the company emphasises on keeping it natural and intuitive and establishing a strong emotional connection in the car. To appeal to young-at-heart and always-connected consumers, the Sonet offers a sophisticated and lively cabin with a smooth, flowing dashboard. The 10.25-inch (26.03 cm) HD touchscreen with infotainment and navigation system at the centre on the dashboard has 57 connected car features. The 4.2-inch (10.66 cm) instrument cluster gives turn-by-turn navigation instructions, Highline Tyre Pressure Monitoring System (TPMS) and drive mode and traction mode selection. The double-layer AC vents are ideal for the Indian weather. It also offers Kia’s UVO ‘connected car’ technology, Bose speakers, LED Sound Mood Lighting, a wireless smartphone charger with cooling function and Smart Pure Air Purifier with virus protection.
“On the technology front, we offer many futures for our customers, including intelligent manual transmission, an air purification system that is the world’s first just mention a few. We make sure that our customers will benefit from the latest for their life at the very beginning as soon as we launch the model. I promise that there will be much more excitement in future from Kia for the Indian market,” said Lorenz Glaab, VP and Head of global product management, Hyundai Motor. He also added that in the future, it is not the ecosystem that will be built around the car, but the car will be part of the ecosystem of each customer. (MT)
- Mahindra & Mahindra
- Veejay Nakra
Mahindra SUV Sales See 28% Growth In April 2025
- by MT Bureau
- May 01, 2025

Mumbai-based automotive major Mahindra & Mahindra has announced its wholesales for April 2025 at 84,170 vehicles, a growth of 19 percent, including exports.
The auto major sold a total of 52,330 SUVs in the domestic market, which was 28 percent higher than 41,008 SUVs sold for the same period last year. Commercial vehicle sales in the domestic market came at 22,989 units, which was 4 percent YoY.
Veejay Nakra, President, Automotive Division, Mahindra & Mahindra, said, “Building on the strong momentum of last year's performance, we began the year on a strong note in April by achieving SUV sales of 52,330 units, a growth of 28 percent and total vehicle sales of 84,170 units, a 19 percent growth over the same month last year. These numbers indicate the strength of our portfolio and customer offerings.”
- JSW MG Motor India
- Windsor EV
JSW MG Motor India Sells 5,829 Vehicles In April 2025
- by MT Bureau
- May 01, 2025

JSW MG Motor India, a leading passenger vehicles manufacturer, has announced its wholesales for April 2025.
The company reported sales of 5,829 units, which was 23 percent higher over April 2024, when it sold 4,725 vehicles.
Interestingly, the automaker's popular offering, the Windsor EV, has continued to be the top-selling electric passenger vehicle for the seventh month in a row.
JSW MG Motor India's Windsor EV has now gone home to over 20,000 customers.
- Maruti Suzuki India
- Toyota Kirloskar Motor
- wholesales
SUVs & Exports Power Maruti Suzuki India Sales in April 2025
- by MT Bureau
- May 01, 2025

Maruti Suzuki India, the country’s largest carmaker, has reported its wholesales of 179,791 units in April 2025, marking a 7 percent increase compared to 168,089 units sold in April 2024. The growth was primarily propelled by strong performance in utility vehicles and a sharp rise in export volumes.
Domestic sales, including passenger and light commercial vehicles, remained flat with 142,053 units, as compared to 140,448 units in April 2024. Within this, light commercial vehicles (LCVs) like the Super Carry saw a significant jump of 34.2 percent, with sales rising to 3,349 units from 2,496 units last year.
In the passenger vehicle segment, SUVs such as the Brezza, Ertiga, Grand Vitara and others recorded a 4.4 percent increase, selling 59,022 units compared to 56,553 in the previous year. However, sales for Eeco declined by 5.2 percent, while the mini segment (Alto, S-Presso) saw a sharp 45 percent drop, falling to 6,332 units from 11,519 units. The compact segment, which includes high-volume models like the Baleno and Swift, grew by 8.1 percent, reaching 61,591 units.
Sales to Toyota Kirloskar Motor rose sharply by 79.2 percent, from 5,481 units to 9,827 units, indicating a growing demand for cross-badged products.
The standout performer was the export segment, which surged 26 percent to 27,911 units from 22,160 units in April 2024. This strong export growth helped bolster the company’s overall numbers despite weaknesses in domestic sub-segments.
While some product lines such as the mid-size sedan Ciaz (-63 percent) continue to struggle.
- Tata Motors
- Tata PV
- Tata CV
- Tata EV
Tata Motors Reports 72,753 Units Sold in April 2025; PV and CV Segments Show Decline
- by MT Bureau
- May 01, 2025

Tata Motors reported total wholesales of 72,753 units for April 2025, reflecting a 6 percent year-on-year decline from 77,521 units in April 2024.
The passenger vehicle (PV) segment, including electric vehicles, accounted for 45,532 units, down 5 percent from 47,983 units in the same month last year. Within this, domestic PV sales dropped 6 percent to 45,199 units, while international business (IB) sales rose significantly to 333 units, up from 100 units. Electric vehicle sales (domestic + IB) declined 16 percent year-on-year to 5,318 units.
Commercial vehicle (CV) sales stood at 27,221 units, marking an 8 percent YoY drop from 29,538 units in April 2024. Domestic CV sales contracted 10 percent to 25,764 units, while CV exports (IB) grew 43 percent to 1,457 units. Key sub-segments like Small Commercial Vehicles (SCV) and pickups saw a steep 23 percent decline.
Despite growth in certain categories like ILMCV trucks and passenger carriers, overall sales momentum was tempered across both PV and CV segments.
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