‘EV buyers want lower price point and shorter charging time’: Castrol study
- By MT Bureau
- September 03, 2020
Castrol has recently conducted a new study that reveals some of the factors which most Indian drivers would consider before switching to an EV. the new study draws on the views of consumers, fleet managers and automotive industry leaders from across India to reveal the factors driving EV buying decisions.
According to the new study, on average for consumers in India, a price point of ₹23,00,000 (or $31,000), a charge time of 35 minutes and a range of 401 kilometers (from a single charge) represent the ‘tipping points’ to achieve mainstream EV adoption. The research also estimates that the annual EV market in India could be worth $2 billion by 2025 if all three tipping points are met, pointing to a possible EV-powered low-carbon recovery for the automotive industry.
Based on research from eight of the world’s most important EV markets, Castrol’s study examines five critical challenges that should be addressed to promote further growth in the EV market - highlighting the differing priorities for consumers and fleet managers.
Key findings from the opinion research, which was conducted from December 2019 to January 2020, include:
EV sales to power up in 2022
On average, consumers in India said they would consider purchasing an EV by 2022. This is two years earlier than the global average (2024). However, two thirds (67%) of consumers in India said they are adopting a ‘wait and see’ approach. Over 40% of fleet managers said they are waiting for competitors to make the switch before they do.
Affordability is a deal breaker
Price is the number one priority for consumers in India with 67% of those surveyed saying that EVs are currently beyond their budget. The ₹23,00,000 (or $31,000) ‘tipping point’ for consumers in India is lower than the global average of ₹27,00,000 (or $36,000).
The study also finds that misconceptions about maintenance costs could be stopping consumers making the switch: 83% of Indian consumers say that these costs were preventing them from buying a fully electric car. This suggests that many consumers are unaware that the overall average cost of ownership of an EV over its lifetime tends to be lower than an ICE vehicle.
Need for instant recharge
Charge time was identified as the second most important challenge to the mainstream adoption of EVs, and consumers in India said they require an average charge time of 35 minutes before they would consider purchasing an EV. This is several minutes longer than the global average of 31 minutes. Nearly three quarters (72%) of those questioned believe EVs will only dominate on the roads once they can charge in a similar amount of time as it takes to refuel an internal combustion engine (ICE) vehicle.
Call for higher range per charge
Range was ranked third on the priority list, with 64% of Indian drivers agreeing it is a significant barrier to mainstream adoption of EVs. On average, they expect a range of 401 km (from a single charge), approximately equivalent to the distance between Ahmedabad and Indore. This is significantly lower than the global ‘tipping point’ range of 469 km. However, around a third of drivers in India said they mainly use their car for commuting or short journeys, so this suggests that ‘range anxiety’ may only be partly driving their preference.
Mandhir Singh, chief executive officer at Castrol said: “The automotive industry has already demonstrated what it can achieve in response to the coronavirus crisis, turning its capabilities to producing much needed medical equipment. With EV technology constantly improving, the challenge now will be to drive a low-carbon recovery and accelerate the EVolution as quickly as possible. Castrol has been working with the automotive industry to develop unique e-Fluid technology to support EVs, from battery coolant e-fluid, e-greases and transmission fluids.
Bringing down the cost and charge time for electric vehicles while increasing range, infrastructure and vehicle choice will be critical to persuading consumers to make the switch to EVs.”
Sandeep Sangwan, managing director at Castrol India Ltd said: “Castrol’s global research shows that consumers are positive about making the switch to electric; buyers in India are keen to do so earlier than those in other markets. Although consumers in India are seeking a lower price point than consumers in other countries, they are also willing to accept a slightly longer charge time and a slightly shorter range. These market-specific nuances are important; Accelerating the EVolution provides a clear roadmap for the industry to help support the transition to accelerate mainstream adoption of EVs in India and around the world.”
ZF, BMW Sign Long-Term Supply Agreement For Drive Technologies
- By MT Bureau
- February 03, 2026
German tier 1 supplier ZF Friedrichshafen and the BMW Group have entered into a long-term supply agreement for passenger car drive systems. The contract, valued at several billion euros, extends until the late 2030s.
The agreement focuses on the supply and continued development of the 8-speed automatic transmission (8HP). The partners aim to support low-emission mobility and maintain technological flexibility during the industry transition.
A central component of the partnership is the technical evolution of the 8HP transmission kit to meet the requirements of electrified drives. The development will focus on increasing efficiency and performance for future vehicle concepts.
Mathias Miedreich, CEO of ZF, said, “Together with BMW, we are sending a strong signal for innovation, efficiency, and sustainability in an industry undergoing dynamic change. This agreement highlights the strategic importance of our 8-speed automatic transmission as a key technology for the transformation of drive systems.”
The duration of the contract provides both ZF and BMW with planning stability in a changing market. ZF aims to strengthen its position as a system supplier while reducing risks through close collaboration with the carmaker.
Sebastian Schmitt, Head of ZF's Electrified Drive Technologies division, explained, “The new agreement with BMW shows how important long-term planning horizons are for technological advancements. It creates clarity and stability for both companies and enables us to align the next generation of the 8HP specifically toward efficiency, performance, and long-term viability.”
Leapmotor Selects Aumovio For Safety Technologies
- By MT Bureau
- February 02, 2026
Aumovio has entered a supply agreement with Chinese electric vehicle manufacturer Leapmotor to provide safety components for the carmaker’s B and C platforms.
Several models within Leapmotor’s B platform now utilise Aumovio's long-range radar, electric parking brake and airbag control unit (ACU). Models on the C platform, including the C10, C11 and C16 SUVs, feature the latest generation of the MK C2 one-box brake system, alongside the long-range radar and ACU.
The project was completed with a development cycle approximately one-third shorter than traditional automotive timelines. Aumovio attributed its speed to ‘local-for-local’ strategy in China, where the company operates 20 sites and employs around 10,000 staff. In 2024, Aumovio held a 14 percent share of market revenue in the region.
The supplied technologies include:
- MK C2 Brake System: A unit combining the master cylinder, electronic brake system, and brake booster. It is produced locally in Shanghai.
- Long-Range Radar: A sensor with a detection range of up to 280 metres, used for driver assistance across both platforms.
- Airbag Control Unit (ACU): Integrated with crash satellite sensors, these components are manufactured in Changchun.
Boris Mergell, Head of the Safety and Motion business area at Aumovio, said, “Pairing ‘China speed’ with ‘German quality’ technologies helped us to support a rapid roll-out with our latest safety technologies. This underscores Aumovio’s course towards an adaptive powerhouse that works flexibly and closely with customers to innovate. It also shows that we continue to strengthen our customer relationships in the important market China.”
The partnership supports Leapmotor’s international presence. The B10 and B05 models, which feature Aumovio's ACU and radar technology, were showcased at the IAA 2025 in Munich as part of the manufacturer's European entry.
LTTS Secures Multi-Year Deal From Automotive OEM For Engineering And R&D
- By MT Bureau
- January 28, 2026
Bengaluru-headquartered ER&D company L&T Technology Services (LTTS) has announced a multi-year engagement within its mobility segment from an automotive manufacturer. The agreement involves software, connectivity and digital engineering services across vehicle technology domains. This win follows the company’s investments in R&D labs and mobility infrastructure designed for programs with global manufacturers.
The engagement covers mobility engineering capabilities, including embedded systems, digital platforms, verification and validation, cloud integration and cybersecurity. LTTS intends to use its engineering expertise and delivery frameworks to support the customer's technology roadmap.
At present, LTTS operates 22 design centres and 100 innovation labs globally.
The agreement strengthens the partnership between LTTS and the automotive manufacturer in the area of mobility engineering. The company provides design, development, and testing services across the mobility, sustainability, and tech segments.
Alind Saxena, Executive Director and President, Mobility and Tech at L&T Technology Services, said, “We are proud to deepen our partnership with the valued customer through this strategic engagement. LTTS brings together domain-led engineering, secure development practices and excellence in global delivery to accelerate the future of premium mobility. The win reflects the trust placed in our teams and our commitment to delivering world-class engineering at scale”.
Valeo And NATIX Network Partner To Develop Open-Source World Foundation Model
- By MT Bureau
- January 25, 2026
French technology company Valeo and NATIX Network have announced a partnership to develop a multi-camera World Foundation Model (WFM). The project combines Valeo’s research in artificial intelligence and generative modelling with NATIX’s decentralised physical infrastructure network (DePIN) to create an open-source platform for autonomous driving and robotics.
The initiative aims to move beyond perception-based models by creating a system capable of predicting future states and reasoning about physical interactions in a four-dimensional environment. The model will be trained using NATIX’s data network, which has collected 600,000 hours of video data across the US, Europe and Asia over seven months. This data provides the multi-camera inputs necessary for the spatial perception required by autonomous vehicles and robots.
The partnership builds upon Valeo’s existing open-source frameworks, VaViM (Video Autoregressive Model) and VaVAM (Video-Action Model). While these frameworks were previously trained primarily on front-camera datasets, the integration of NATIX’s multi-camera network expands the AI’s field of vision to 360 degrees.
Under the open-source framework, the partners will release models, datasets and training tools. This approach is intended to allow the research community to fine-tune models and benchmark physical AI across various driving conditions and geographic regions. The collaboration seeks to accelerate the deployment of end-to-end AI models by learning from real-world edge cases captured by vehicles in operation.
Marc Vrecko, Chief Executive Officer, Valeo’s Brain Division, said, “Since our creation in 2018, Valeo’s AI research center has been at the forefront of AI research in the automotive industry, especially in the fields of assisted and autonomous driving. Our goal has always been to advance mobility intelligence safely and responsibly. By combining Valeo’s generative world modeling research expertise with NATIX’s global multi-camera data, we are accelerating both the quality and the accessibility of next-generation end-to-end AI models, enabling the research community to build upon strong open models.”
Alireza Ghods, CEO and Co-Founder, NATIX, added, “WFMs are a once-in-a-generation opportunity — similar to the rise of LLMs in 2017–2020. The teams that build the first scalable world models will define the foundation of the next AI wave: Physical AIs. With our distributed multi-camera network, NATIX has a clear advantage of being able to move faster than large OEMs.”

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