Castrol has recently conducted a new study that reveals some of the factors which most Indian drivers would consider before switching to an EV. the new study draws on the views of consumers, fleet managers and automotive industry leaders from across India to reveal the factors driving EV buying decisions. 

According to the new study, on average for consumers in India, a price point of ₹23,00,000 (or $31,000), a charge time of 35 minutes and a range of 401 kilometers (from a single charge) represent the ‘tipping points’  to achieve mainstream EV adoption. The research also estimates that the annual EV market in India could be worth $2 billion by 2025 if all three tipping points are met, pointing to a possible EV-powered low-carbon recovery for the automotive industry.
Based on research from eight of the world’s most important EV markets, Castrol’s study examines five critical challenges that should be addressed to promote further growth in the EV market - highlighting the differing priorities for consumers and fleet managers. 
Key findings from the opinion research, which was conducted from December 2019 to January 2020, include:
 
EV sales to power up in 2022
On average, consumers in India said they would consider purchasing an EV by 2022. This is two years earlier than the global average (2024). However, two thirds (67%) of consumers in India said they are adopting a ‘wait and see’ approach. Over 40% of fleet managers said they are waiting for competitors to make the switch before they do.
 
Affordability is a deal breaker
Price is the number one priority for consumers in India with 67% of those surveyed saying that EVs are currently beyond their budget. The ₹23,00,000 (or $31,000) ‘tipping point’ for consumers in India is lower than the global average of ₹27,00,000 (or $36,000).
 
The study also finds that misconceptions about maintenance costs could be stopping consumers making the switch: 83% of Indian consumers say that these costs were preventing them from buying a fully electric car. This suggests that many consumers are unaware that the overall average cost of ownership of an EV over its lifetime tends to be lower than an ICE vehicle.
 
Need for instant recharge
Charge time was identified as the second most important challenge to the mainstream adoption of EVs, and consumers in India said they require an average charge time of 35 minutes before they would consider purchasing an EV. This is several minutes longer than the global average of 31 minutes. Nearly three quarters (72%) of those questioned believe EVs will only dominate on the roads once they can charge in a similar amount of time as it takes to refuel an internal combustion engine (ICE) vehicle. 
 
Call for higher range per charge
Range was ranked third on the priority list, with 64% of Indian drivers agreeing it is a significant barrier to mainstream adoption of EVs. On average, they expect a range of 401 km (from a single charge), approximately equivalent to the distance between Ahmedabad and Indore. This is significantly lower than the global ‘tipping point’ range of 469 km. However, around a third of drivers in India said they mainly use their car for commuting or short journeys, so this suggests that ‘range anxiety’ may only be partly driving their preference.
 
Mandhir Singh, chief executive officer at Castrol said: “The automotive industry has already demonstrated what it can achieve in response to the coronavirus crisis, turning its capabilities to producing much needed medical equipment. With EV technology constantly improving, the challenge now will be to drive a low-carbon recovery and accelerate the EVolution as quickly as possible. Castrol has been working with the automotive industry to develop unique e-Fluid technology to support EVs, from battery coolant e-fluid, e-greases and transmission fluids.
 
Bringing down the cost and charge time for electric vehicles while increasing range, infrastructure and vehicle choice will be critical to persuading consumers to make the switch to EVs.”

Sandeep Sangwan, managing director at Castrol India Ltd said: “Castrol’s global research shows that consumers are positive about making the switch to electric; buyers in India are keen to do so earlier than those in other markets. Although consumers in India are seeking a lower price point than consumers in other countries, they are also willing to accept a slightly longer charge time and a slightly shorter range. These market-specific nuances are important; Accelerating the EVolution provides a clear roadmap for the industry to help support the transition to accelerate mainstream adoption of EVs in India and around the world.”

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German tier 1 supplier ZF is presenting a new ‘Active Noise Reduction’ software function for vehicle chassis at the Consumer Electronics Show (CES) 2026. The purely software-based function reduces in-vehicle tyre noise transmitted through chassis components without requiring additional hardware. The company plans to expand the use of the function to other ZF chassis actuators in the future.

The solution uses ZF’s Smart Chassis Sensor with an integrated acceleration sensor to measure vibrations from the tyres. A developed algorithm recognises the characteristic noise patterns of tyre cavity noise around 200 hertz.

The software generates a counter-signal via ZF’s cubiX software through the valves of semi-active dampers (CDC). The function uses micro-movements of the damper to specifically reduce noise interference without impairing the damper function.

The technology achieves noise reductions of more than 3 dB, with future potential for up to 10 dB. This software-based noise reduction is achieved without additional installation costs or space requirements. Active Noise Reduction can be adapted to different vehicle types via software, opening a market for lower-priced vehicles.

Dr. Peter Holdmann, Member of the ZF Board of Management and Head of Division Chassis Solutions, said, “Active Noise Reduction is an excellent example of how we use smart algorithms to make ZF components even more efficient. This gives our semi-active CDC dampers a clear unique selling point in the market and sets new standards in comfort – without the need for any additional noise dampening hardware.”

Series production is scheduled to start in 2028. In the future, the function may be used in other ZF actuators, such as for active reduction of brake squeal.

Holdmann added, “Thanks to our system expertise, we are able to offer our mechatronic actuators as true innovation drivers with the help of smart algorithms and we will extend our software-based control approach to other ZF actuators in the future. The goal for us is clear: mechatronic actuators that are capable of efficiently reducing both their own and external noise with the help of software.”

The new function fits into ZF’s Chassis 2.0 product strategy, which uses intelligent and networkable actuators to enable new chassis functions via software.

Holdmann noted: “With our Chassis 2.0, we are laying the foundation for the software-defined vehicle.”

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California-based Drako Tech has announced DriveOS with HyperSafety, an automotive operating system designed for single-Electronic Control Unit (ECU) operation. The platform consolidates vehicle subsystems, including control systems, ADAS and digital cockpit, into one unit to reduce costs and enable over-the-air (OTA) updates.

Launched in 2015 and utilised in Drako GTE and Drako Dragon vehicles, DriveOS supports internal combustion, electric and hybrid propulsion systems.

The HyperSafety system provides real-time performance via a single-ECU architecture. According to Drako Tech, the networking backbone facilitates communication four times faster than multi-ECU Time-Sensitive Networking (TSN) automotive Ethernet.

The architecture employs hardware isolation and redundancy to maintain operation during component failures. By using a reduced code footprint and hardware partitioning, the platform aims to limit attack surfaces for cyber security and streamline validation processes.

Industry Integration

Drako Tech provides development environments that run natively on DriveOS:

• Control Systems: Allows engineers to build vehicle controls from Simulink models.
• Digital Cockpit: A system for instrument clusters, navigation and multimedia.
• ADAS: A software foundation for driver assistance with low-latency control.

The platform addresses the complexity of multi-ECU architectures, which typically require separate units for functions such as seats, doors and thermal management. Drako Tech uses a separation kernel to run safety-critical systems alongside non-critical systems, such as infotainment, on the same ECU.

DriveOS introduces hard real-time capabilities to Linux without requiring kernel changes. This allows developers to use Linux libraries and tools for safety-critical systems.

Key features include:

• Performance: 108-microsecond end-to-end performance compared to 514 microseconds for TSN Ethernet.
• Consolidation: The ability to move functions onto a single PC architecture to reduce hardware mass and complexity.
• Redundancy: Hardware-backed isolation ensures faults in one subsystem do not affect driving functions.
• Cloud Integration: Real-time fleet management and diagnostics without creating access paths to control systems.

Dean Drako, CEO, Drako Tech, said, “Nearly half of the cost of new vehicles is tied up in software and electronics. Drako Tech now offers all OEMs worldwide – regardless of size or influence – a definitive leap in their ability to deliver exceptionally safe, connected, AI-enhanced vehicles, with massive cost advantages. We are the first to achieve the ultimate goal – a single-ECU, hard real-time operating system and unified electronics architecture with mixed criticality – while providing OEMs a flexible deployment path.”

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German technology company dSPACE is set to showcase end-to-end test solutions at CES 2026 to assist vehicle manufacturers with the development of software-defined vehicles (SDV).

The company will present a validation portfolio featuring AI-supported software-in-the-loop (SIL) and hardware-in-the-loop (HIL) solutions.

It is exploring how generative and agentic AI technologies can support SIL testing and enable CI/CD pipelines for validation. An exhibit will demonstrate a Visual Studio Code and GitHub Copilot solution for the generation of virtual ECUs for SIL tests.

To meet the requirements of short-cycle development, dSPACE is demonstrating a CI/CT concept presenting a cloud-native validation approach. This includes a GitLab pipeline integrated with VEOS, the dSPACE SIL test software, and SCALEXIO, the HIL test platform.

dSPACE is also presenting a HIL Farm Management Demo designed to increase test efficiency. This displays the availability and utilisation of HIL systems and potential errors to reduce system downtimes and improve the use of test resources.

The technology company will use its test solutions for battery charging and battery management systems to demonstrate end-to-end SIL/HIL validation. Efficiency is increased by reusing test cases, simulation models, bus configurations and user interfaces across both methods. This allows for the demonstration of functions, including conformance tests, with the same layouts and cases.

The company is introducing DARTS ARROW, a radar solution for functional testing of sensors. Developed for end-of-line tests and periodic technical inspections, it validates safety systems such as emergency braking and lane departure warnings by simulating traffic scenarios to detect sensor errors.

For security, dSPACE will present HydraVision, a cybersecurity test framework. Using test case templates, it allows for the integration of cybersecurity tests into the development process to identify and mitigate weak points.

Additionally, the new SCALEXIO Essential system expands the SCALEXIO real-time platform. It is designed for the validation of edge ECUs for mechatronic applications in the automotive, agricultural, and construction machinery sectors. The system includes a software package and is intended as a cost-efficient entry point for HIL testing.

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Greaves Cotton has appointed Santosh Singh as Chief Strategy and AI Officer. He will be based in Mumbai and will lead strategy, transformation, AI-led enterprise capability building and business excellence for the Greaves Cotton Group.

Singh comes with over two decades of experience in strategy, business excellence, innovation, and AI-led enterprise transformation. He joins Greaves Cotton from Tata Technologies (TTL), where he served as Global Head – Marketing and Business Excellence. During his tenure there, he co-led the enterprise GenAI roadmap and developed use cases focused on customer engagement and productivity.

His primary mandate is to drive the Greaves.NEXT strategy, the company’s roadmap for growth across the energy, mobility and industrial solutions sectors.

In his new role, Singh will focus on accelerating growth for Greaves Technologies (GTL), developing an enterprise-wide AI roadmap, and establishing partnerships with hyperscalers and AI labs.

Parag Satpute, Managing Director & Group CEO, Greaves Cotton, said, “We are pleased to welcome Santosh to the leadership team. His extensive expertise in strategy, digital transformation, and AI will play a significant role in shaping Greaves’ next phase of growth. His global experience will further strengthen our innovation roadmap and support our long-term business priorities.”

Singh will also work across business units to incubate and scale growth vectors and lead business excellence initiatives.

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