India Yamaha Motor (IYM) Pvt Ltd has launched the R15M with a Carbon Fibre Pattern graphics, which encapsulates the spirit of top-tier Japanese motorcycle design and engineering. 

The motorcycle, featuring an 18.1 bhp 155 cc liquid-cooled engine that has been inspired by the R1 and is designed as a SuperSport in line with Yamaha’s Racing DNA, also gets upgrades that align with the company’s brand campaign, ‘The Call of the Blue’. 

The carbon fibre pattern is inspired by the legendary R1M’s carbon body work. Applied using modern water-dipping technology for exceptional finish, the carbon fibre pattern can be seen on the front cowl, sides fairing and the flanks of the rear side panels. 

The upgrades include an all-black fender, new decals on the tank and sides fairing along with blue wheels at both ends to complete its alluring race-derived aesthetics. The sports motorcycle also gets turn-by-turn navigation feature for a hassle-free riding and music and volume control function, which can be accessed through Y-Connect Application available on Play store (Android)/ App store (iOS). 

The rider simply needs to download and install the App on their smartphone to connect and sync with the bike. Not just that, the model also has an upgraded switchgear and a new LED license plate light for the convenience of the user.

Speaking regarding the development, Eishin Chihana, Chairman, Yamaha Motor India Group of Companies, said, “Yamaha motorcycles are well known for their exhilarating performance, exciting agility and eye-catching sporty design. Since its launch in 2008, the R15 has embodied class leading performance and has enabled numerous consumers in India to experience the joy of riding a SuperSport motorcycle with thoroughbred Yamaha Racing DNA. The young consumers in India are well versed with our international models and the lineage, styling and technology that percolates into the R15 from the R1 has also been significantly recognised and appreciated by them.”

“The new R15M raises this bar even higher, with its powerful engine, innovative features, racy decals and sporty carbon-fibre patterned accents. We are confident that the R15M will continue to delight our consumers who crave for a premium motorcycling experience, with ample performance to keep them enthralled for a long time to come”, he added.

Equipped with a traction control system, which is a dedicated electronic system that reduces the chances of wheel spin, the Yamaha R15M also comes with a ‘Quick Shifter’ that enables seamless gear shifts without the need for manual clutch operation or rolling back on the throttle while upshifting. The Assist and Slipper Clutch reduces the lever pulling effort for the rider and prevents excessive engine braking that might unsettle the bike’s rear end during rapid downshifting like when decelerating hard to attain the right entry speed for a corner.

The unique high-performance Variable Valve Actuation (VVA) system provides optimal power and torque across the RPM range by operating one intake valve cam for low to mid-range revs and another one which kicks in at 7,400 rpm for the higher revs. 

Additional features include a fully digital colour TFT screen and Bluetooth Connectivity. Overall, these combined features ensure a smooth, enjoyable and comfortable riding experience while enhancing the sportiness of the R15M no matter where it is ridden.

These new updates underscore Yamaha's commitment to innovation and fulfilment of customer needs by understanding their evolving tastes and preferences in the segment. 

The motorcycle is priced at INR 208,300 ex showroom, Delhi. 

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Classic Legends, an Indian motorcycle manufacturer by the Mahindra Group the makers of Jawa, Yezdi and BSA brands, celebrated the 24^th Edition of International Jawa-Yezdi Day (IJYD) on 12 July 2026.

The event, which began as an initiative among motorcycle owners, involved over 7,500 riders across 150 cities in India this year. The celebration included 40 enthusiast communities in India and participants in 11 countries, who marked the occasion through rides and gatherings. The event united owners of vintage motorcycles with riders of current Jawa and Yezdi models.

Anupam Thareja, Co-Founder, Classic Legends, said, "24-years ago, International Jawa-Yezdi Day began as a simple expression of passion among riders who wanted to celebrate the motorcycles they loved. Today, it has grown into a global tradition that transcends borders and generations. What makes IJYD truly special is that it belongs to the riders themselves. Every ride, every gathering and every shared story keeps this legacy alive. More importantly, it celebrates the friendships, communities and memories built around these motorcycles. We are honoured to be a part of movement that continues to grow stronger with every passing year."

The festivities were organised by more than 40 rider clubs, along with dealerships and enthusiast communities.

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IGNYTE, the premium helmet brand of Steelbird, has introduced its Carbon Fibre Series, featuring three models: the IGN-10, IGN-14, and IGN-16.

The helmets are manufactured in-house using carbon fibre composite shells designed for impact performance and durability. It introduces multi-colour exposed carbon fibre textures and finishes.

The IGN-10 and IGN-14 are priced at INR 14,999, while the IGN-16 is priced at INR 19,999. The helmet comes with a three-year warranty and accessories such as smoke visors and fitting head foam.

It uses an Expanded Polypropylene (EPP) liner with Kevlar reinforcement, which provides energy absorption and multi-impact capability. The series holds both ISI and DOT certifications. Features include anti-fog and anti-scratch visors, ventilation channels, antimicrobial interiors and an aerodynamic profile. The production process utilises balloon moulding.

Kashish Kapur, Director, Steelbird Hi-Tech India, said, "The IGNYTE Carbon Fibre Series represents our vision of creating premium helmets that combine world-class safety, advanced materials, and exceptional craftsmanship. Every helmet has been designed and manufactured in-house with a strong focus on innovation, lightweight performance, and rider protection. With this launch, we are taking another significant step towards offering Indian motorcyclists globally competitive products that deliver the highest standards of safety and performance."

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Hero MotoCorp, the world’s largest two-wheeler manufacturer, has introduced a campaign for its Destini scooter, titled ‘Hero Ka Scooter, Scooter Ka Hero.’ Conceptualised by McCann India, the campaign focuses on the relationship between a father and child, portraying the scooter as a companion for family journeys.

The campaign film features a girl who imagines an evening ride with her father as an adventure involving a dragon. The narrative integrates product features into the story: the metal body provides protection, the mileage exhausts the creature in a race, the legroom stores food and the under-seat storage is used to toast corn.

Aashish Midha, Head of Marketing, Hero MotoCorp, said, “At Hero MotoCorp, we believe the most meaningful stories are those rooted in everyday life. ‘Hero Ka Scooter, Scooter Ka Hero’ celebrates parents – the everyday heroes of every Indian family –through the boundless imagination of a child. The Hero Destini has always stood for trust, comfort and practicality, and this campaign brings those values to life in a way that is both emotionally engaging and deeply relatable. It reinforces our commitment to building products that become an integral part of our customers’ lives and cherished family moments.”

Prasoon Joshi, Chairman, Omnicom Advertising India, said, “The more memorable ideas rarely begin with what a brand wants to say. They begin with something people already feel, but may not have found the words for. When a brand captures that truth, it stops feeling like advertising and starts feeling deeply familiar. Hero Destini expresses this in a simple but evocative manner. Every child sees their father as their first superhero, not because he has superpowers, but because he quietly shows up, overcomes obstacles and finds a way to keep the family moving. In the film, the scooter becomes part of that quiet magic. It isn’t just a ride. It helps turn an ordinary journey into an adventure, complete with a dragon, seen through a child’s eyes. That’s what makes the film linger. It reminds us that true creativity doesn’t need to exaggerate reality; it elevates the genuine emotions already present. And this is where the brands then find a place in people’s hearts.”

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India Yamaha Motor has launched the FZ-Blue Flex, a motorcycle capable of running on ethanol-blended fuels ranging from E20 to E85 at INR 1,24,240 (ex-showroom, Delhi).

The motorcycle, powered by a 149cc fuel-injected engine, delivers 8.6 kW of power and 12.8 Nm of torque via a 5-speed gearbox. It uses a front telescopic suspension, a rear swingarm and an anti-lock braking system.

Hajime Aota, Chairman, Yamaha Motor India Group, said, “Achieving a carbon-neutral future requires a dynamic, multi-pathway strategy rather than a single solution. Having already commenced our electric vehicle journey in India, the introduction of our innovative Blue Flex technology marks another strategic milestone. This move is a deliberate alignment of Yamaha’s global sustainability vision with the Indian government’s progressive biofuel policies. By embracing multiple technological avenues, we reinforce our commitment to global carbon neutrality goals while providing versatile, high-quality products tailored to the evolving needs of Indian consumers.”

The motorcycle will be available in Metallic Black and sold through selected Blue Square dealerships across Delhi, Uttar Pradesh, Maharashtra, Karnataka, Telangana and Tamil Nadu.

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