- JSW MG Motor India
- Green Pretreatment line
- paint shop
- Halol
- First Indian OEM
- implementation
- ambient temperature phosphate (at 38 degree Celsius)
- PPG Asian Paints
- Pretreatment Electrodeposition line
- reduction of carbon emissions. conventional process
JSW MG Motor India Is The First Indian OEM To Install Innovative Green Pretreatment Line
- By MT Bureau
- February 27, 2025
JSW MG Motor India has installed a ‘Green Pretreatment’ line in its paint shop at the Halol plant. It has claimed that it is the first Indian OEM to have implemented this technique.
Achieved through the implementation of ambient temperature phosphate (at 38 degree Celsius), the ‘Green Pretreatment’ line was developed by PPG Asian Paints in its Pretreatment Electrodeposition (PT-ED) line and has resulted in a significant reduction of carbon emissions by approximately 1800 tonnes per annum. This is in comparison to the conventional process, which typically operates at 42 ~ 50 degree Celsius.
The ambient temperature phosphate technology provides several important benefits, such as considerable fuel savings by removing the need for heating and consequently lowering fuel consumption. This cutting-edge method also results in a significant drop in carbon emissions, with an estimated reduction of around 1800 tons each year. Additionally, the technology improves overall process efficiency by simplifying operations and minimizing maintenance requirements.
Commenting on the development, Biju Balendran, Deputy Managing Director, JSW MG Motor India said, “At JSW MG Motor India, sustainability isn't just a corporate mandate; it's embedded in our philosophy and drives our innovation. This new PT-ED line showcases that spirit of innovation, allowing us to enhance our green manufacturing process vision and set a new industry benchmark for sustainable practices. Through strong partnerships like the one with PPG Asian Paints, and our shared vision for a sustainable future, we've significantly reduced carbon emissions since 2022. We're committed to continuing our work towards addressing environmental challenges."
Jitendra Kalra, CEO, PPG Asian Paints, said, “Our Partnership with MG underscores our commitment to sustainability and innovation. Through our joint efforts and shared expertise, we are taking a significant step forward in promoting energy conservation, and we are delighted to be a part of the brand's sustainability initiative.”
In 2022, JSW MG Motor India was one of the world’s first automotive brand to adopt ULTRAX Degreaser, a liquid alkaline degreasing cleaner developed by PPG Asian Paints. This, along with the implementation of High Throw Low Cure Cathodic Electro Coating Paint, has already contributed to substantial CO2 reduction of 787 tonnes per annum. Additionally, the company conserved energy and fuel through Low-Temperature Phosphate (VERSABOND) and High Throw Low Cure Cathodic Electro Coating Paint, leading to a CO2 reduction of 325 tonnes per annum and approximately 388 tonnes per annum, respectively. With all the above initiatives, overall, 47 percent reduction in carbon emissions has been achieved.
Maruti Suzuki Dzire Surpasses 3.5 Million Cumulative Production Milestone
- By MT Bureau
- October 31, 2026
Maruti Suzuki India, the country’s largest passenger vehicle manufacturer, has added another milestone with its popular Dzire sedan surpassing cumulative production of 3.5 units, reaching the figure in approximately 18 years and 9 months since its launch in 2008.
Manufactured at the company's Manesar plant in Haryana, the Dzire joins the Alto, Swift and WagonR as the fourth Maruti Suzuki model to reach the 3.5 million production threshold.
The Dzire sedan took 7 years and 3 months to reach its first million units, while the most recent million units were produced in 4 years and 4 months. The Dzire became the first sedan to achieve a 5-star safety rating under Bharat NCAP and featured among Maruti Suzuki's top five export models in the previous financial year. The current generation model, introduced in November 2024, includes an automatic S-CNG variant offering fuel efficiency figures of 36.47 km/kg.
Hisashi Takeuchi, Managing Director & CEO of Maruti Suzuki India, said, "The cumulative production of 3.5 million Dzire vehicles marks a significant milestone in the model’s journey. More importantly, it reflects the trust and affection of millions of customers across four generations. It is rare for a car to remain relevant for nearly two decades. Introduced in 2008, the Dzire has created a strong legacy by combining style, comfort and practicality. Across four generations, the sedan has evolved with changing customer aspirations while retaining its core strengths, helping it to sustain its position among India’s highest selling vehicles over the years. I express my heartfelt gratitude to our customers for making Dzire a part of their lives, and to our employees, supplier and dealer partners whose contribution has made this journey possible. Together, they have shaped Dzire’s legacy and established it as one of India’s most successful passenger vehicles. Going forward, with increasing manufacturing scale, we remain committed to delivering world-class quality and delighting customers in India and across global markets."
MAHLE Commissions Germany's Largest Photovoltaic-Thermal System In Vaihingen
- By MT Bureau
- October 30, 2026
Automotive tier 1 supplier MAHLE has fully commissioned a photovoltaic-thermal (PVT) system at its manufacturing site in Vaihingen an der Enz, Germany, marking the largest installation of its kind in the country.
The 2,000-square-metre facility comprises over 1,000 PVT hybrid modules supplied by Dresden-based startup Sunmaxx, integrated with a geothermal borehole field and a heat pump system. The installation delivers over 430 kWp of electrical capacity and a projected annual output of 1,086 megawatt-hours of thermal energy, meeting almost the entire heating demand of the site previously supplied by fossil fuels.
The geothermal borehole field acts as a seasonal thermal storage unit, storing excess heat generated during summer months for winter use by the heat pump.
The modules utilise cooling plates developed by MAHLE, based on its automotive thermal management technology used in electric vehicles. Positioned at the rear of the PVT modules in full-surface thermal contact, the cooling plates absorb heat from the solar cells to reduce temperature-related power losses and transfer thermal energy to the heat transfer fluid.
Established in 1979, the Vaihingen facility employs 200 workers and serves as MAHLE's sole European plant manufacturing Visco fans and pumps for engine cooling systems.
Martin Wellhoeffer, Member of the MAHLE Group Management Board, responsible for the business unit Thermal and Fluid Systems, said, “With our PVT system in Vaihingen, we are creating a unique bridge from proven automotive technology to pioneering energy technology, underscoring the consistent implementation of our sustainability strategy.”
Joachim Wulff, Plant Manager, MAHLE, said, “We are particularly proud to have installed this forward-looking technology here at the site, using existing structures and without interrupting ongoing operations.”
- Maruti Suzuki India
- Adobe
- NEXA
- ARENA
- Adobe Experience Platform
- Sunil Kakkar
- Shobhit Mittal
- Tapan Sahoo
Maruti Suzuki India Partners Adobe To Implement Digital Transformation Across Ownership Journey
- By MT Bureau
- October 21, 2026
Maruti Suzuki India has partnered with Adobe to modernise its digital ecosystem across marketing, sales, service and vehicle ownership lifecycle touchpoints.
The initiative integrates legacy systems to unify customer profiles and content delivery platforms. The automaker utilises Adobe Experience Manager Sites as a Cloud Service alongside Edge Delivery Services to manage brand web portals, including NEXA and ARENA, achieving reduced page load times and incorporating 3D showroom interfaces.
Additionally, Adobe Experience Platform consolidates customer data to support campaign orchestration, loyalty initiatives and service workflows. The manufacturer is also integrating artificial intelligence capabilities through journey orchestration tools and content optimisation solutions.
Sunil Kakkar, Director of Corporate Planning and Executive Committee Member at Maruti Suzuki India, said, "This collaboration has enabled us to respond to the market shifts very effectively, innovate faster and create a meaningful experience that strengthens our leadership in the quickly evolving digital landscape, so we can deliver superior products with high value while shaping the future of the automotive ecosystem."
Shobhit Mittal, Executive Vice-President of Digital Enterprise, Maruti Suzuki India, said, "One of the biggest challenges during Maruti Suzuki’s website revamp was integrating multiple legacy systems. We had to ensure data consistency and smooth connectivity across platforms while delivering a modern, intuitive interface. Adobe's live “See-to-Believe” proof of concept was a game changer. It allowed us to experience the platform's capabilities in real time, demonstrating how their solutions could handle complex integrations and deliver personalized experience at scale. Adobe's consultative approach, involving global experts, showcased strong commitment for us and assured us that they were the right partner to deliver a seamless, future-ready digital experience."
Tapan Sahoo, Senior Executive Officer of Digital Enterprise, Maruti Suzuki India, said, "Transformation is about people coming together with a shared vision, collaborating across teams and co-creating value for customers."
KUKA Opens Innovation And Technology Development Centre In Mexico
- By MT Bureau
- October 21, 2026
KUKA Mexico has opened its Innovation and Technology Development Centre in Monterrey, expanding operations in Northern Mexico.
The R&D setup is located within the Centre for Innovation, Research and Technology Development at the Universidad Autonoma de Nuevo Leon within the Technological Research and Innovation Park.
Spread across the 500-square-meter facility, it provides automation technologies, training programmes, technical support and product demonstrations for sectors including automotive, intralogistics, electronics and metalworking.
The facility houses educational cells from the KUKA College training initiative, autonomous mobile robots for intralogistics and industrial robots for welding applications.
Through a collaboration with the university, the centre aims to double KUKA Mexico's annual training capacity from approximately 550 engineers to support technicians, students and partners in robotics and automation deployment. The opening coincides with KUKA marking 30 years of operations in Mexico since its establishment in 1996.
Christopher Hernandez Moya, MD, KUKA Mexico, said, "Opening this new facility marks an important step in KUKA Mexico’s continued growth. By establishing a stronger presence in Northern Mexico, we are working more closely with our customers, partners and educational institutions to expand robotic automation training. At the same time, we are providing greater access to KUKA technologies, services and technical expertise. We are excited to continue supporting the development of automation and manufacturing talent in the region."

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